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The London Scene:a view from Portobello & Golborne Market
Nicholas Kasic
Markets Manager
The London Scene: URBACT & looking ahead
• 28 proposals:
• 1. Strategic, legal & regulatory• 2. Regeneration, high streets & town centres• 3. Enterprise & entrepreneurship• 4. Low carbon & sustainability
• Highlights– Markets Board for London (Mayor’s Office)– Review of legislation– Influence of private operators/BIDs– Traders to be strategic part of the story
Partnership with PGMC
Portobello & Golborne Market: 150 years
• Celebration engagement outcomes– Developing officer knowledge & insight
• Tours, social media, events, films– Impact on traders
• Traders leading events• Positive engagement with customers on special offers• More businesses on social media• Building on the partnership between the council and traders
– Impact on social media audiences• Attracting new customers and helping old customers explore
Portobello & Golborne Market: the next 150
• Evaluation of 150 year events– What might be worth continuing or repeating?
• Legacy/sustainable items– Fruit & vegetable treasure hunt (map)– Market heritage video– People facing/engagement video
• Finding & supporting the next generation of traders serving local needs• Stewarding ‘the brand’
– Variety, diversity, independence, inclusiveness– Experimentation & testing– Incremental organic change