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The FREYA COLLECTION: GREENOLA Style FALL/WINTER 2012 LOOKBOOK

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"Inspired by the undying strength and spirit of women, The FREYA COLLECTION is for the defiant and the brave; For the lovers of lightning storms and the seekers of valor." STYLE LIKE YOU MEAN IT. Designed in Chicago, ethically made in Cochabamba, Bolivia by women artisans. www.greenolastyle.com

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Page 1: The FREYA COLLECTION: GREENOLA Style FALL/WINTER 2012 LOOKBOOK
Page 2: The FREYA COLLECTION: GREENOLA Style FALL/WINTER 2012 LOOKBOOK

FASHION FAVORS THE BOLD.�

STYLE LIKE YOU MEAN IT.�

“Inspired by the undying strength and spirit of women, The FREYA COLLECTION is for the defiant and the brave;

For the lovers of lightning storms and the seekers of valor.”

IN JEN’S WORDS: I started GREENOLA Style out of pure passion, and an uncontrollable desire to create revolutionary shifts. I’ve fought for my dream, been stretched further than my perceived limits, and have reached moments where I’ve wondered if the dream was to end...Yet, I continue to prevail and thrust forward with undying persistence and leadership. GREENOLA is now more than an idea, GREENOLA is a movement; a constantly evolving and learning space for change and discovery through style expression. Our Fall FREYA COLLECTION celebrates revolutionary women who are not afraid of being who they are, not afraid to fight for their dreams, and are inspired to live in their geniuses. FREYA celebrates our journey thus far as GREENOLA Style comes into its own, and exists confidently as an impactful brand.

Speak your mind, live your passion, challenge your beliefs, show your edge, and live out loud. TOGETHER, we are transforming fashion into an expression not only of our inner selves, but an expression of artisan lives that are touched and transformed. JOIN US IN THE FIGHT FOR ETHICAL FASHION.

We are PROUD to work with 55 women

entrepreneurs in Cochabamba, Bolivia.

(the TIKAS women’s cooperative is pictured left

w/Jen and Jose, our cooperative manager).

Page 3: The FREYA COLLECTION: GREENOLA Style FALL/WINTER 2012 LOOKBOOK

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ARTEMIS HAT: Available in Black/Cream (pictured top), Black/Blue, Blue/Cream, Cafe/Purple.

JEANNE D’ARC HEADBAND,

Available in Black/Blue (pictured below) and

Cafe/Rose.

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Page 4: The FREYA COLLECTION: GREENOLA Style FALL/WINTER 2012 LOOKBOOK

JARIEL INFINITY: Available in DeepSea/Ocean, Red/Cream (pictured), and Eggplant/Cream.

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RANI EARRINGS: Available in Silver, Navy,

Cafe, and Black.

Page 5: The FREYA COLLECTION: GREENOLA Style FALL/WINTER 2012 LOOKBOOK

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ARAGON DRESS:

Available in Black with Gold detailing.

AMINA EARRING: Sold Assort. [2 triangle].

ENYO EARRING: Sold

Assort. [Triangle w/circle design].

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Page 6: The FREYA COLLECTION: GREENOLA Style FALL/WINTER 2012 LOOKBOOK

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ISHTAR NECKLACE: Available as shown; Recycled painted paper beads.

DURGA DRESS: Available as shown.

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Page 7: The FREYA COLLECTION: GREENOLA Style FALL/WINTER 2012 LOOKBOOK

TARABAI RINGS: Sold Assort. [Made from recycled glass bottles].

ATLANTIS NECKLACE: Available in Gold, or Navy. [Made from recycled paper].

JOIN US SEPT. 1st for the official launch and complete FREYA

COLLECTION.

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