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The Disability Discrimination Act
(DDA)
a compelling business case
I want to be your loyalCustomer
are you up for the challenge ?
the DDA makes it unlawful to discriminate
against disabled people in :
employmentprovision of goods, facilities &
servicesaccess to, around & out of buildingseducationtransport
discriminationmeans
treating people less favourably
how do you define
disability ?
social model of disability
disability is the loss or limitation of opportunities to take part in the mainstream life of a community on an equal level with others due to the physical & social barriers encountered
another view of disability ?
more inconvenience
The DDA
is all about being accessible
and user-friendly
think beyond the
ramp
way-finding signsapproaches / entrancelightingglasscolourdisplays / countersrefreshmentsprovision of informationequipment & aidsfacilities
DDA considerations
•service provision•information•communication•customer service•making effective reasonable adjustments
people
buildings
services
is the demandthere ?
Sweden
9.5 million
18.2 %
17
70
50
mouzercan provide one stop
disability solutions•consultancy•training•access audits•risk assessments•mystery customer surveys
by getting it right with disability
means getting it right for diversity
meets your legal obligations
enables you to meet the needs of your community
makes good business sense
congratulations
I am now your
loyal customer