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The battle ofDanone and Wahaha
Su HailiangLai Yuejia
Contents
PLOT
ANALYSIS
INSIGHT
CONCLUSION
PLOT
.
Negotiation Contract
In 1995 On February 29th 1996
on March 28th 1996.
Peregrine Investments Holdings
Contact
PeregrineDanone
WHHEmployees
51%
49%
PLOT
.
Dispute Settlement
In 1998 On April 2007
On September 30th 2009
Peregrine collapsed
Control
29 lawsuits
Danone
WHHEmployees
51%
49%
AATry to snatch dominant control
BBRestrict Chinese brand
CCBuy out Chinese brand usufruct
DDControl promotion and sales channels
Analysis
AATry to snatch dominant control
BBRestrict Chinese brand
CCBuy out Chinese brand usufruct
DDControl promotion and sales channels
Control Give way to
AATry to snatch dominant control
BBRestrict Chinese brand
CCBuy out Chinese brand usufruct
DDControl promotion and sales channels
AATry to snatch dominant control
BBRestrict Chinese brand
CCBuy out Chinese brand usufruct
DDControl promotion and sales channels
AATry to snatch dominant control
BBRestrict Chinese brand
CCBuy out Chinese brand usufruct
DDControl promotion and sales channels
INSIGHT
Introduction of capital, technology, brand and
the international market channel.
Comprehensive improvement on the ability of competition.
Introduce a whole set of excellent company management and decision-making
mechanism.
Promote the corporate governance.
POSITIVE EFFECTS
Foreign capital merger and acquisition
INSIGHT
Lead into the excessive centralization of the industry
Come into being oligarchic or monopolistic operating
Hold back the positive development of the domestic
market.
NEGATIVE EFFECTS
Foreign capital merger and acquisition
INSIGHT
Merge the important enterprises in the major industries of
national economy.
Do harm to the national economy security
NEGATIVE EFFECTS
Foreign capital merger and acquisition
INSIGHT
Have a negative impact on the innovation, development and
breakthrough of local enterprises
Lead to the reducing of national brand
NEGATIVE EFFECTS
Foreign capital merger and acquisition
CONCLUSION
Increase brand awareness 1
Hold on the right of exercise control2
Maintain independence3
Enhance innovation ability4
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