Tennessee Terror

CMT Stadium Nashville, Tennessee

Location

• Nashville, Tennessee

• Big population

• No MLB teams in the state

• Tourist state

• CMT Stadium

• Tennessee Terror

City Statistics

• 6,456,243 (population of Tennessee)

• 609,644 (population of Nashville)

• $45,540 average income

• 51% women

• Has a NHL & NFL team

• 29th Largest TV market in USA

League Stats

• 30 teams (29 in US 1 in Canada)

• 43,500 average number of seats

• $27 average ticket cost

• $208 family of 4

Attractions

• Country Music Hall of Fame

& Museum

• Nashville Zoo at Grassmere

• First Center For Visual Arts

• The Parthenon

• The Adventure Science

Center

• Opry Mills (shopping mall)

Tennessee Terror

LogoMascot

BEWARETasmanian Devil

Surface & Seating

• The seats have a 2" padding and a reclining type chair. Also has a pop out cup holder.

• The playing gravel is soft and freshly turned over all the time. There is dirt in the infield and around the border of the outfield.

• 45,000 seats in the stands

Go Green

• Sprinkler System that uses recycled water

• LED lights

• Efforts to promote recycling at the ballpark

• Solar Panels as a source of energy

Technology

• Pool and Jacuzzi area similar to "La Playa" at Marlins Stadiumo separate Kids Splash Zone

• Outfield Hotel where fans can stay; faces the field

• HD Televisions

• Free Wifi

• Jumbotron behind centerfield

• Heated Massage Seating in the Suites

Stadium Design

Outside: Inside:

The Game Must Go On!Retractable Roof in the event of inclement weather

Marketing Strategies

• Vision: Attract MLB fans from around the country to our state of the art stadium

• Mission Statement: Provide a unique ballgame experience for our fans in an advanced technological stadium

• Special Promotions on back of ticket stubs

• Free Giveaways for first 500 fans on certain game dayso Mixed Adult and Kid friendly giveaways

• Buy $50 worth of Merchandise receive $10 off

Special Promotion for First Game

• Receive a 50% off any food item in our Around the MLB Food Court

• Around the MLB Food Court includes special food items from various other baseball parks in the countryo Maryland Crab Cakeso Philly Cheese Steako Ichiroll (Seattle)o Walleye-on-a-Stick (Minneapolis)o Lobster Roll (Fenway Park)