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1
Taking Stock of Integrated
Demand Response and Energy
Efficiency Programs
Speakers
Jason Brewington, Director, Product Management
Comverge
2
Stuart Schare, Managing Director, Energy
Navigant
Taking Stock of Integrated Demand Response and
Energy Efficiency Programs
• Driving increased enrollments
• Increasing customer engagement
• Keeping Wi-Fi devices online
• Energy savings from DR programs
• Interaction of DR and energy savings
• iDSM cost-effectiveness
Solutions
Sample Integrated Demand Response and Energy Efficiency Programs
Comverge by the Numbers
6,200,000+ energy management
devices deployed
2,000,000+ residential participants
enrolled into DR programs
100+ active utility customers
Comverge Overview
4
Demand Response
Energy Efficiency
Customer Engagement
Distributed Energy Resource
Management
An Integrated Solution – Driving More Enrollments
5
A Viable Opportunity:
“68% of customers are interested in
smart thermostat programs”
-Smart Grid Consumer Collaborative, 2015
Top Three Reasons for Enrolling in
IDSM Program
1. Control Energy Use Remotely
2. Save Money
3. Needed new thermostat/upgrade
-Navigant Survey 2016
An Integrated Solution – Driving More Enrollments
6
Direct Install
A Viable Opportunity:
“68% of customers are interested in
smart thermostat programs”
-Smart Grid Consumer Collaborative, 2015
Top Three Reasons for Enrolling in
IDSM Program
1. Control Energy Use Remotely
2. Save Money
3. Needed new thermostat/upgrade
-Navigant Survey 2016
An Integrated Solution – Driving More Enrollments
7
Direct Install Direct Install of BYOT
A Viable Opportunity:
“68% of customers are interested in
smart thermostat programs”
-Smart Grid Consumer Collaborative, 2015
Top Three Reasons for Enrolling in
IDSM Program
1. Control Energy Use Remotely
2. Save Money
3. Needed new thermostat/upgrade
-Navigant Survey 2016
An Integrated Solution – Driving More Enrollments
8
Direct Install Direct Install of BYOT “Referred” BYOT
A Viable Opportunity:
“68% of customers are interested in
smart thermostat programs”
-Smart Grid Consumer Collaborative, 2015
Top Three Reasons for Enrolling in
IDSM Program
1. Control Energy Use Remotely
2. Save Money
3. Needed new thermostat/upgrade
-Navigant Survey 2016
An Integrated Solution – Driving More Enrollments
9
Direct Install Direct Install of BYOT “Referred” BYOT Self-Install
A Viable Opportunity:
“68% of customers are interested in
smart thermostat programs”
-Smart Grid Consumer Collaborative, 2015
Top Three Reasons for Enrolling in
IDSM Program
1. Control Energy Use Remotely
2. Save Money
3. Needed new thermostat/upgrade
-Navigant Survey 2016
An Integrated Solution – Driving More Enrollments
10
Direct Install Direct Install of BYOT “Referred” BYOT Self-Install
A Viable Opportunity:
“68% of customers are interested in
smart thermostat programs”
-Smart Grid Consumer Collaborative, 2015
Top Three Reasons for Enrolling in
IDSM Program
1. Control Energy Use Remotely
2. Save Money
3. Needed new thermostat/upgrade
-Navigant Survey 2016
CUSTOMER GOALSUTILITY GOALS
An Integrated DSM Solution
Predictable Bill
Affordable, reliable
power
Energy Efficiency
Options
Control
11
Reliable, Predictable
Results
Manage Overall Cost
Effectiveness
Finding “Good Grid
Citizens”
Offer new value
additions, new
revenue streams
CUSTOMER GOALSUTILITY GOALS
An Integrated DSM Solution
12
En•gage•ment – n.
13
1. the act of engaging or state of
being engaged
-or-
2. (mechanics) being interlocked
to enable coordinated
movement.
En•gage•ment – n.
14
Photo: Rich Niewiroski Jr.
1. the act of engaging or state of
being engaged
-or-
2. (mechanics) being interlocked
to enable coordinated
movement.
En•gage•ment – n.
15
1. the act of engaging or state of
being engaged
-or-
2. (mechanics) being interlocked
to enable coordinated
movement.
To the Great Indoors…
Moving from an “Outside the home” approach…
...to an “Inside the home” mindset
16
To the Great Indoors…
Moving from an “Outside the home” approach…
...to an “Inside the home” mindset
A Spectrum of Involvement
How a device gets inside the home informs your touchpoints
17
Direct Install Direct Install of BYOT ”Referred” BYOT Self-Install
The Fundamentals – Keys to Program Engagement
Mobile App
Branding
Seamless User Experience
18
The Fundamentals…
1. Mobile App
19
The Fundamentals…
1. Mobile App
– 60 Percent, 2013 and now*
20
* SOURCE: ComScore 2016 U.S. Mobile App Report
The Fundamentals…
1. Mobile App
2. Branding
21
The Fundamentals…
1. Mobile App
2. Branding
3. Seamless User
Experience
22
Okay - Four Things...
Voice Control:
– Market is mature
– Integrations are growing rapidly
…a new way to engage customers
“Alexa, what’s new?”
“Hello, here is your daily update...
...It looks like you ran your A/C heavily during a critical
event yesterday; To save more money, refrain from
these activities during critical peak times.”
Mobile App Engagement – Learning from the
Broader Market
3-Month Retention Study – AppBoy, Inc.
24
Mobile App Engagement – Learning from the
Broader Market
25
Week 1 Week 2 Week 3 Week 4
😐
3-monthRetention
�
�
55%
37%
82%
88%�
� 29%
�
�
90%
23%
Source – Appboy 3-month Retention Study, 2017
Getting to Know You...Engagement Plan
Early Engagement is Important
Have an engagement plan
– Set up a weekly cycle
Take advantage of important touchpoints
– Direct install vs. BYOD
Getting to Know You... Engagement Plan
Early Engagement is Important
Have an engagement plan
– Set up a weekly cycle
Take advantage of important touchpoints
– Direct install vs. BYOD
Getting to Know You... Engagement Plan
Early Engagement is Important
Have an engagement plan
– Set up a weekly cycle
Take advantage of important touchpoints
– Direct install vs. BYOD
Getting to Know You... Engagement Plan
Early Engagement is Important
Have an engagement plan
– Set up a weekly cycle
Take advantage of important touchpoints
– Direct install vs. BYOD
Tell them something new…
OurEnergyMixCoal – 53%
Wind – 17%
Other Zero Carbon – 5%
(you contribute here)
Natural Gas – 5%
Our Energy Mix
Keeping devices online
The more the consumer engages, the
better your online metrics
Key Best Practices
– Education during install
– Call center
– Offline Notifications
©2016 Comverge - Confidential and Proprietary 30
Keeping devices online
The more the consumer engages, the
better your online metrics
Help is on the way… 50%
of consumers who purchase a “smart
home” device will purchase another
within a year.
©2016 Comverge - Confidential and Proprietary 31
Keeping devices online
The more the consumer engages, the
better your online metrics
Help is on the way… 50%
of consumers who purchase a “smart
home” device will purchase another
within a year.
32
Summary
Integrated DSM provides a larger pool of potential
participants
Plan your customer engagement
Make sure your engagement portal/app is part of your
organization’s overall online strategy
Engagement improves device availability
33
Learn more at:
http://www.comverge.com/home/knowledge-center
/ ©2016 NAVIGANT CONSULTING, INC. ALL RIGHTS RESERVED34 / ©2016 NAVIGANT CONSULTING, INC. ALL RIGHTS RESERVED34
FROM AN M&V POINT OF VIEW…
WHAT DO WE MEAN BY INTEGRATED EE & DR
Demand Savings Energy Savings
Demand
Response
DR event peak load reduction,
peak days only.
Energy
Efficiency
Annual energy savings, every day.
1 4 7 10 13 16 19 22
Energy Savings
From DR
Demand Savings
from EE
/ ©2016 NAVIGANT CONSULTING, INC. ALL RIGHTS RESERVED35 / ©2016 NAVIGANT CONSULTING, INC. ALL RIGHTS RESERVED35
ENERGY SAVINGS FROM DR
DOES IT NET OUT TO ZERO?
Demand Savings Energy Savings
Demand
Response
DR event peak load reduction,
peak days only.
Energy savings
before/during/after events
Energy
Efficiency
Annual energy savings, excluding
snapback effects on peak days.
1 4 7 10 13 16 19 22
/ ©2016 NAVIGANT CONSULTING, INC. ALL RIGHTS RESERVED36 / ©2016 NAVIGANT CONSULTING, INC. ALL RIGHTS RESERVED36
TYPICAL RESIDENTIAL A/C LOAD CONTROL EVENT
ENERGY SAVINGS OR NOT?
• Snapback after
event “takes back”
a lot of the
savings from the
event
Energy saved
during the event
/ ©2016 NAVIGANT CONSULTING, INC. ALL RIGHTS RESERVED37 / ©2016 NAVIGANT CONSULTING, INC. ALL RIGHTS RESERVED37
DEMAND AND ENERGY SAVINGS
FROM DR EVENTS
This is 0.19 kWh net
energy savings for each
hour of event duration
Net impact reflects
extra energy use
during post-event
snapback
Is this a lot
or a little?
Typical impact from A/C
load control at 50% cycling
/ ©2016 NAVIGANT CONSULTING, INC. ALL RIGHTS RESERVED38 / ©2016 NAVIGANT CONSULTING, INC. ALL RIGHTS RESERVED38
ENERGY SAVINGS FROM DR EVENTS
Is this a lot
or a little?
This is the annual energy
savings from ten 4-hour
events over a year
/ ©2016 NAVIGANT CONSULTING, INC. ALL RIGHTS RESERVED39 / ©2016 NAVIGANT CONSULTING, INC. ALL RIGHTS RESERVED39
ENERGY SAVINGS FROM DR EVENTS ARE USUALLY SO SMALL
THEY ARE HARDLY WORTH CALCULATING
A lot or a little?
Answer: A little
Surely this is not what we
mean by iDSM!
This is typical of
residential A/C load
control programs
A single CFL produces
more than 5 times the
energy savings of A/C
load control
/ ©2016 NAVIGANT CONSULTING, INC. ALL RIGHTS RESERVED40 / ©2016 NAVIGANT CONSULTING, INC. ALL RIGHTS RESERVED40
INTEGRATED EE & DR
INTENTIONAL, NOT HAPPENSTANCE
Demand Savings Energy Savings
Demand
Response
DR event peak load reduction,
peak days only.
Energy savings
before/during/after events
Energy
Efficiency
Demand savings
on non-event days.
Annual energy savings, excluding
snapback effects on peak days.
1 4 7 10 13 16 19 22 1 4 7 10 13 16 19 22
/ ©2016 NAVIGANT CONSULTING, INC. ALL RIGHTS RESERVED41 / ©2016 NAVIGANT CONSULTING, INC. ALL RIGHTS RESERVED41
iDSM CASE STUDY
SMART THERMOSTAT PROGRAM WITH DR
101 kWh 96 kWh 198 kWh
• Jointly market free WiFi thermostat and bill savings
• Customer commitment to allow DR events
• Desired iDSM Program outcomes
- Energy and peak demand savings
- Improved cost-effectiveness
Energy Savings
/ ©2016 NAVIGANT CONSULTING, INC. ALL RIGHTS RESERVED42 / ©2016 NAVIGANT CONSULTING, INC. ALL RIGHTS RESERVED42
EE PEAK DEMAND IMPACTS
MISSING IN ACTION
Savings not statistically significant
90% confidence band crosses zero
No measured reduction
in peak demand
/ ©2016 NAVIGANT CONSULTING, INC. ALL RIGHTS RESERVED43 / ©2016 NAVIGANT CONSULTING, INC. ALL RIGHTS RESERVED43
UNINTENDED CONSEQUENCES
DAMPENING OF PEAK DEMAND AND ENERGY IMPACTS
Many participants use the
thermostat to save during the
morning/early afternoon…
Programmed setpoint
changes during coincident
times cause increase in
compressor kW use
…but they use more at peak
and through the evening
Figure: Subset of customers whose setpoint
changes at 4pm
/ ©2016 NAVIGANT CONSULTING, INC. ALL RIGHTS RESERVED44 / ©2016 NAVIGANT CONSULTING, INC. ALL RIGHTS RESERVED44
TOUGH TO GO IT ALONEEE AND DR PROGRAMS MAY NOT BE COST EFFECTIVE ON THEIR OWN
Synergies
• How much cost can be
shared effectively?
• Will the benefits diminish
through interactive effects?
Costs exceed benefits
for both the EE and
DR programs
Costs exceed benefits
for both the EE and
DR programs
/ ©2016 NAVIGANT CONSULTING, INC. ALL RIGHTS RESERVED45 / ©2016 NAVIGANT CONSULTING, INC. ALL RIGHTS RESERVED45
WITHOUT SYNERGIES AN EE/DR PORTFOLIO IS NO BETTER
THAN STAND-ALONE PROGRAMS
Costs still exceed benefits
/ ©2016 NAVIGANT CONSULTING, INC. ALL RIGHTS RESERVED46 / ©2016 NAVIGANT CONSULTING, INC. ALL RIGHTS RESERVED46
iDSM MAGIC
THE WHOLE IS LESS THAN THE SUM OF THE PARTS
Costs savings from
shared program delivery
DR benefit loss from
permanent EE load reductions
iDSM benefits
exceed costs
Q&A
47
Jason Brewington, Director, Product Management
Comverge
Stuart Schare, Managing Director, Energy
Navigant