Embed Size (px)
DESCRIPTION
Brief overview of Synthesio\'s offerings in the Listening and Engagement Platform space.
Citation preview
Social Media Monitoring & Engagement
An Overview Richard
Skardon
Synthesio présentation | Septembre 2009 | 2Synthesio Overview 2
Synthesio at a Glance
Global Team of Web Monitoring & Analysis Specialists
• Network of 70 employees strategically located worldwide
• Premium customer service
• Human analysis in over 30 languages
International Expertise, in Numerous Industries
• 100 clients spanning the globe
• 80% of our projects are deployed in over 3 countries
• Retail, Pharmaceutical, Hospitality & Tourism, Telecom, CPG, Video Gaming, Automotive, Luxury
Custom Services
• Custom Sourcing – Social & Mainstream
• Custom Set Up - Including queries and dashboards with client-specific KPIs
• Custom Analysis Reporting - available on demand
Complete Web Listening, Analysis and Engagement
• Advanced Interactive Dashboards
• Monitoring and Engagement in Social & Mainstream Media
• Integration into any CRM – Salesforce, Oracle, etc.
• Millions of sources monitored daily
Synthesio présentation | Septembre 2009 | 3Synthesio Overview 3
Our Clients
Synthesio présentation | Septembre 2009 | 4Synthesio Overview 4
Global Brands, Truly International Projects
28 countries 11 countries 20 countries 40 countries
11 countries 15 countries 9 countries 40 countries
Synthesio présentation | Septembre 2009 | 5Synthesio Overview 5
How Synthesio Provides „Grown-Up‟ Listening Services
Synthesio présentation | Septembre 2009 | 6Synthesio Overview 6
Advanced Global Monitoring Dashboards
• Numerous in-depth data filters with drill-
down and exporting capabilities
• Dynamic Influencer Ranking system –
compile lists of top websites, individuals and
communities worldwide
• Industry-Leading Sentiment Analysis –
human or automated
• 30 Key Performance Indicators and Visuals
• See a live demo here…
“A visually stunning and interactive dashboard… fully customized to your
specifications.” Fresh Networks
Synthesio présentation | Septembre 2009 | 7Synthesio Overview 7
The Social Reputation Score (SRS)
• Identify and rank your brand‟s strengths
& weaknesses at a glance
• Keep a close eye on the competition by
tracking the progress of your brand as
compared to leading competitors
• One simple and intuitive scorecard and
scoring system to easily and accurately
show the reputation-health of your
brand and the industry
• Compare and track the impact of
multiple advertising campaigns
Synthesio présentation | Septembre 2009 | 8Synthesio Overview 8
Reporting
Audit
Alerts
Monthly / Quarterly
Reports
Crisis Reports
Insight Reports
Campaign Analysis
Our Analysts are experts in determining what is important to be aware of and
extracting the most relevant data points for you, producing clear reports.
Synthesio présentation | Septembre 2009 | 9Synthesio Overview 9
Unity, Social Media Engagement
• Monitor and Influence-Rank global
conversations, in any language
• Collaborate with internal teams to provide the
best answers to your consumers and manage
workflows with our advanced tools
• Engage with consumers across all channels,
social & mainstream - including Facebook,
Twitter, Blogs and Forums
• All within ONE Platform
Engage with consumers in real-time, wherever they live
online
Synthesio présentation | Septembre 2009 | 10Synthesio Overview 10
Forrester Wave™ European Leaders
“Synthesio is the smallest and youngest
vendor of the list but has one of the larger
footprints with enterprises in Europe.”
“Based in Paris, Synthesio takes an
internationally focused
approach that combines multilingual human
analysis on top of its technologies”
“Although there is a large pack of vendors in
the middle, each earned its spot for a
different reason; Synthesio due
to its international strengths”
Source: Forrester Wave – Enterprise Listening Platforms Q2 2012
Synthesio are the only European Listening tool to feature in Forrester’s
recent Enterprise Listening Platforms Wave report.
Synthesio présentation | Septembre 2009 | 11Synthesio Overview 11
Recognized by the Experts
“Best at Monitoring Facebook
Best User Experience and Influencer Identification”Fresh Networks Award
Learn More
Two-Time Winners of the Forrester Groundswell Award
for Best International B2C Listening, for the work with
Orange Telecom & Accor HotelsForrester Awards Learn More
“Synthesio ranked top 5 of 40 leading monitoring providers,
and #1 in data quality.” Social Media Monitoring Buyer’s Guide, by Web Liquid
Learn More
London
78 York Street,
London W1H 1DP4
+44 (0) 20 7788 7448
New York
130 7th Avenue, Suite 242
New York, NY 10011
+1 (347) 842-0359
Paris
8 rue Lemercier
Paris 75017
+33 (0) 1 55 26 43 40
Thank you!
Richard Skardon
50 Featherstone Street, London EC1Y
8RT
+44 (0) 20 75660 406
