Sunday Night pitch for Startup Weekend

#SWLIEGE special Leo Exter, founder @ westartup

Why are you making this presentation?

Answer basic questions up front

To get next meeting

Competent pitches only.

For an awesome pitch, do something different.

• Problem you’re solving

• Market you’re addressing

• Your solution • Business model• Current status• The Ask

Start with audience in mind

Is the audience familiar with your market and problem?

Yes: Appeal to their “personal” pain

No: Describe problemProve market size

Use unambiguous words.

Platform:

Start with the“Hollywood cinema pitch”:

Kill Bill meets Wizard of Oz

Prove that your solution works

2,191 users

Your team are the heart of your business!

Leo Boye Jacob Yash

Business models aren’t magical

Are they paying enough to make it worthwhile?

Who’s buying?What are they buying?

What’s the status?

• Prototype• Just launched• Getting traction• Need to grow

faster!

What do you want from your audience?

ContactsAdviceTest users

Money: How much?For what?

Now, to make a presentation with a bit of a PUNCH…

Add drama…

• 5 minutes sharp• PPT/Keynote, but have a

PDF copy• Screenshots only• Live demo OK, but only if

it REALLY works• 1 minute!

• 18:00 is last deadline

• AND BTW, DOORS CLOSE AT MIDNIGHT TONIGHT

leo.exter@westartup.eu

www.westartup.eu

@leoexter

Got questions?