Style Lounge Golden Globes

8/8/2019 Style Lounge Golden Globes

1/9


2/9

WHAT IS THE

style lounge? This January, the nation will turn its attention towardsHollywoods velvet ropes to catch the industrys hottestcelebrities, trendsetters, and icons parade and sashaytheir way to the 2010 Golden Globe Awards.

Oceanside Entertainment would like to invite your company to participate in our gifting suite which

will not only allow your company to directly giftcelebrities, but also will give you the opportunity tocapture photos of them with your product that canbe used for promotional and marketing purposes.Feinstein/McGuiness PR is a rm that produces veto six Style Lounges annually in anticipation of major award shows and lm festivals. Through our effectiveand event-driven product placement, theseevents have successfully helped launch new lines,rehabilitate old products, and kept healthy brandsahead of the competition consistently for the pasteight years. The Style Lounge is a resourceful eventthat provides companies with a unique opportunityto network and forge personal connections throughour superior and reliable personal contacts.

Ja m i e - Ly nn Si g l e r

De b ra Me ssing


3/9

SAMPLES OF PAST press hits

Extensive coverage available upon request.

US W e e k l y

I n T o u c h

Sta r


4/9

One of the Style Lounges greatestbenets is the opportunity to capturephotos of celebrities with your product.There are countless advantages tosecuring these images, ranging fromhelping to garner editorial coverageto pitching targeted press outlets;from usage in sales, tradeshows,and showrooms to usage on your

website. Most importantly, you willhave the opportunity to obtainmultiple celebrity endorsers of your product a crucial part of anycompanys branding strategy.

At each Style Lounge, we hirefour to ve in-house photographers

WHAT ARE THE BENEFITSOF SPONSORING THE

style lounge? to capture photos of celebrities withyour product. We trust only the bestphotography wire service with the task of securing images for your companyand ourselves. Our photographersfrom WireImage are industry veteransand are todays top providers ofcelebrity and event photographyfor the entertainment, music, and

fashion industries. All of the nationsentertainment, teen, and fashionphoto editors publish WireImagephotos on a daily basis. Each sponsor will have the option of purchasingcomplete or individual picturesdirectly through WireImage for futuremarketing purposes.

We at Oceanside feel that it is very important to give back to our community.During each Style Lounge we help to raise awareness and funds for variouscharitable organizations. Past Style Lounge benefactors include Heal theBay, Best Friends Animal Society, YouthAIDS, Until Theres A Cure, ProjectAngel Food, CHEC, Covenant House, Doctors Without Borders, and manyother deserving organizations. A portion of our proceeds benet thesecharities and guests who attend are encouraged to donate as well.

WHO ELSE BENEFITSFROM THE style lounge?

T i na F e y

An n a L yn n Mc C o rd


5/9

HOW DO YOU GETCELEBRITIES TO ATTEND THE

FMPR consistently provides sponsorswith a high caliber of talent from allindustries through our establishedconnections and well-known events.

FMPR takes various measures to securecelebrity attendance at the StyleLounge by working closely with talentpublicists, managers, agents anddirectly with the celebrities throughour personal contacts. We have astrong reputation in the industry for producing successful, organized,and well-stocked events whichkeeps celebrity guests anticipatingthe next Style Lounge. Although wedont guarantee the attendance ofspecic celebrities, our track recordshows that celebrities know that it is

a win-win situation for them to attendour Style Lounge, and thereforehave great incentive to attend our events. Celebrities not only have the

opportunity to promote themselvesand their new products, but they arealso introduced to our sponsors andtheir unique products. Style Loungesare held in private estates whichare revamped by interior designers,catered by the hottest L.A. eateries,and offer luxurious spa and beautytreatments. Therefore, celebritiestruly enjoy participating in theStyle Lounge while supporting andbuilding awareness for our charitybenefactors.

style lounge?

O l i v i a W i l d e

R ya n K w a nte n


6/9

Various buyers from Los Angeles boutiques whohave attended the Style Lounge range from LisaKline to Fred Segal to Kitson to Intuition to Madisonto Yellow to Barneys New York. Personal stylists, aswell as stylists for popular TV shows and movies arealso frequent attendees at the Style Lounge.

Past celebrity attendees include:Debra Messing, Jessica Alba, Paris Hilton, Sienna

Miller, Jessica Biel, Adrian Grenier, Katherine Heigl,Elisha Cuthbert, Winona Ryder, Samuel Jackson,

Maria Menounos, Cheryl Hines, Michelle Rodriguez,Ellen Pompeo, Jason Lee, Patrick Dempsey, KateWalsh, Emilie de Ravin, Sandra Oh, Dominic Purcell,Wentworth Miller, Jeremy Piven, Jesse Metcalfe,Teri Hatcher, Marcia Cross, Eva Longoria Parker,Naveen Andrews, Matthew Fox, Tiffani Thiessen,

Adam Brody, Michael Vartan, Mischa Barton,Rachel Bilson, Ben McKenzie, Melinda Clarke,Zach Braff, Donald Faison, Jaime Pressly, NatashaHenstridge, Maggie Grace, Evangeline Lilly, RyanReynolds, Brittany Murphy, Jennifer Love Hewitt,Paula Abdul, Anne Heche, Daryl Hannah, JackOsbourne, and many more...

WHO CAN I ANTICIPATESEEING AT THE

style lounge? Br i t t a n y S n o w

Ke l la n L u t z

P a r i s Hi l t o n

J e s s i c a Lo w n d e s


7/9

In addition to the sponsorship fee,we request that each sponsor provide a range of products atthe Style Lounge to adequately

showcase your line. To keep your out-of-pocket expenses to aminimum, we suggest a tieredgiving strategy. This shouldinclude:

75 VIP PIECESFor targeted actors, musicians, TVpersonalities, musicians and other

celebrities (please note: thesenumbers are negotiable for ne jewelry, electronics, and other luxury items). These pieces shouldbe your trademark products (or bundles of product) that youwould like to be photographedand serve as representation for your company.

100 + PROMOTIONAL PIECESTo be distributed to elite media,store buyers, tv, movie, andcelebrity stylists. These can rangefrom a smaller, less expensiveitem with the company logo onthem (i.e. a t-shirt, key chain,water bottle) to a limited edition(yet inexpensive) piece createdspecically for the style lounge.

15 VIP PIECESFor our editor teaser baskets.

Prior to the event, these items willbe distributed to various magazineeditors to help them plan editorialcoverage of the Style Lounge.The vip items will be included inpromotional gift bag giveawaysfor one lucky reader of a variousmagazine. FMPR must receivethese pieces by December 15 ,2009.

FMPR will consult with your PRteam regarding your companysinvolvement in the style loungeand ways to maximize exposure in

addition, your companys namewill be included in all event pressmaterials that FMPR distributes.You will also receive a post-eventwrap-up release with celebrityattendees, media attendees, etc.,which can be usedto help with your follow-up pitching.FMPR will provide eachsponsor with a PR timeline, guestattendance, media update andother cross promotion opportunitiespre event.

style lounge SPONSOR?HOW DO I BECOME A


8/9

silver sponsor: $10,000 Sponsor logo on Style Lounge

invitations Company name on Style Lounge

press release Disk of WireImage photographs taken

at Style Lounge of celebrities and your product can be purchased directlyfrom WireImage pre or post event

Direct access to press covering thetwo day event

6-foot product display table in theStyle Lounge

gold sponso$20,000 Product exclusivity in your brand

category

Sponsor logo on Style Lounge invitations Company name on Style Lounge

press release Logo on Style Lounge press wall

(step and repeat wall) Direct access to press covering the

two day event Disk of WireImage photographs taken

at Style Lounge of celebrities and your product can be purchased directlyfrom WireImage pre or post event

12-foot product display table in theStyle Lounge

Prominent display placement within theStyle Lounge house

10 guests to attend Style Lounge(clients & advertisers)

and..

sponsorship PACKAGES?WHAT ARE THE DIFFERENT

Kr ist e n Be ll

Ja n u a r y Jo n e s & Je ssica Alb a


9/9

Feinstein/McGuiness PR hosted a luncheonto raise awareness for a great cause,Visual Impact Now. FMPR, in collaborationwith Tacori and Little Black Dress wines,held this intimate dresses and diamondsluncheon at a $10 million private estate inthe Doheny Hills. The luncheon garneredan amazing celebrity turnout, as well asnotable press coverage from a variety ofpublications, including E!, In Touch, Life &Style, instyle.com, and many more. EmmyRossum, Michelle Trachtenberg, Jennifer Morrison and Kristen Bell co-hosted theevent, and were joined by guests Jamie-Lynn Sigler, Samantha Harris, Jennifer Esposito, Keisha Whitaker, Jaime King,socialite Anna Getty and designer CoreyLynn Calter, among others.

Oceanside Entertainment would like tooffer your company the same impressiveopportunity. For the Platinum Sponsorshipat the Style Lounge, your brand or company will receive the followingamenities in addition to the star-studded

luncheon bearing your company name.

platinum sponso$40,000 Product exclusivity in your brand category Prominent positioning of larger sponsor Logo on Style Lounge invitations Company name on Style Lounge press

release Logo on Step & Repeat Direct access to press covering the 2 day

event Disk of WireImage photographs taken at

Style Lounge of celebrities and your product Waived WireImage photography fee 18-foot product display table Private room for product display within the

Style Lounge house Logo and link to website on FMPR.TV 20 guests to attend Style Lounge (clients &

advertisers) Co-sponsor of a celebrity hosted luncheon 4 guests to attend the luncheon FMPR will provide their public relations

services to secure notable press FMPR will cover the cost of one (1)

WireImage photographer

this golden globe season...

Documents

Style Lounge Golden Globes