1

2

The Membership

Your Association

By the numbers: Membership & Your Association

The Membership

REALTORS®

6,752 members (77.73%)

Designated REALTORS®

1,934 members

(22.27%)

ORRA REALTORS® & Brokers

As of September 2012: Total Membership of 8,686

Mega Board: 7,000+ members

Large Board: 2,000-6,999 members

Medium Board: 500-1,999 members

Small Board: 499 or fewer members

Mega Board: 7,000+ members

Large Board: 2,000-6,999 members

Medium Board: 500-1,999 members

Small Board: 499 or fewer members

NAR Board Size DesignationsNAR Board Size DesignationsNAR Board Size DesignationsNAR Board Size Designations

ORRA is a Mega Board

8,686 ORRA members

Primary: 6,684 Secondary: 35 Responsible

Managers: 33

Total 6,752

Primary: 6,684 Secondary: 35 Responsible

Managers: 33

Total 6,752

Primary: 1,749 Secondary: 185

Total 1,934

Primary: 1,749 Secondary: 185

Total 1,934

Designated REALTORS® Designated REALTORS® Designated REALTORS® Designated REALTORS® REALTORS® REALTORS® REALTORS® REALTORS®

ORRA Membership by Type

8,686 members

ORRA Membership by Member DurationORRA Membership by Member Duration

Years of Membership

Almost 45% of members have belonged to ORRA for less than 5 years

Less than 1

2-4 5-9 10-19 20-29 30 or more

20.78%

24.08%

31.94%

15.10%

6.50%

1.59%

ORRA Member Offices by SizeORRA Member Offices by Size

Office Size

More than half of ORRA member offices are one-person firms

1 2-4 5-9 10-24 25-49 50-99 More than 100

51.68%

32.39%

7.92%4.06%

1.33% 0.95% 1.66%

ORRA Membership by AgeORRA Membership by Age

ORRA Membership by Age

More than 77% of ORRA’s membership is 40 and over

Under 30 30-39 40-49 50-59 60 and over

4.96%

18.10%

28.60%26.86%

21.48%

Males: 52.0%

Females: 48.0%

ORRA Membership by Gender

As of September 2012: Total Membership of 8,686

Top 5 DesignationsTop 5 DesignationsTop 5 DesignationsTop 5 Designations

Designations

11.4% of members have at least one designation

Top 10 DesignationsTop 10 DesignationsTop 10 DesignationsTop 10 Designations

GRI 757 55.05%

ABR 184 13.38%

CRS 143 10.40%

CIPS 58 4.22%

CRB 29 2.11%

SRES 28 2.04%

CCIM 24 1.75%

AHWD 23 1.67%

E-PRO 20 1.45%

GREEN 20 1.45%

GRI 757 55.05%

ABR 184 13.38%

CRS 143 10.40%

CIPS 58 4.22%

CRB 29 2.11%

SRES 28 2.04%

CCIM 24 1.75%

AHWD 23 1.67%

E-PRO 20 1.45%

GREEN 20 1.45%

Designations

Agents with One or More Sales in YearAgents with One or More Sales in YearAgents with One or More Sales in YearAgents with One or More Sales in Year

ORRA Agent Sales

Avg. Total Membership

Percent of Membership

2007 8,039 12,094 66.47%

2008 6,508 10,028 64.46%

2009 7,636 8,773 87.04%

2010 7,935 8,607 92.19%

2011 7,532 8,273 91.04%

YTD 2012 6,661 8,187 81.36%

Sales per agent (2007 – YTD 2012) Sales per agent (2007 – YTD 2012)

ORRA Agent Home Sales

1 sale 2-4 sales 5-9 sales 10+ sales0%

5%

10%

15%

20%

25%

30%

35%

40%

45%

50%

48%

39%

11%

2%

33%

40%

20%

7%

2007 2008 2009 2010 2011 YTD2012

Percentage of selling agents by number of sales

Your Association

New Member Orientation AttendeesNew Member Orientation AttendeesNew Member Orientation AttendeesNew Member Orientation Attendees

New Member Orientation

Attendees

2004 2,349

2005 3,477

2006 3,403

2007 2,196

2008 1,084

2009 1,618

2010 1,605

2011 1,432

YTD 2012 1,358

As of September 30, 2012As of September 30, 2012As of September 30, 2012As of September 30, 2012

Total Cash Reserves: $5,783,897

Total Assets: $8,971,197

Net Income YTD: $579,993 (before loss on disposal of fixed asset of $483,667)

Lee Road & Goddard Annex are debt free.

Dues Income YTD: $1,537,745 (Dues are 45% of total revenues)

Net assets: $6,868,758

Total Cash Reserves: $5,783,897

Total Assets: $8,971,197

Net Income YTD: $579,993 (before loss on disposal of fixed asset of $483,667)

Lee Road & Goddard Annex are debt free.

Dues Income YTD: $1,537,745 (Dues are 45% of total revenues)

Net assets: $6,868,758

ORRA Financial Update

ORRA is on very solid financial footing

25 Committees, Task Forces, Councils, & Forums25 Committees, Task Forces, Councils, & Forums

Committees, Task Forces, Councils, & Forums

Affiliates Forum

Audit Committee

Awards Task Force

Board of Directors

Brokers Council

Budget and Finance Committee

Bylaws and Policy Task Force

Communications Committee

Executive Committee

Facilities Committee

FR / NAR Task Force

Governmental Affairs Committee

Grievance Committee

Investment Committee

Market Diversity Subcommittee

Membership Task Force

Orlando Regional Commercial Council

Orlando Regional International Council (ORIC)

Professional Development Forum

Professional Standards Committee

Property Management Subcommittee

REALTOR® Political Action Committee (RPAC) Subcommittee

Risk Management Subcommittee

Technology Task Force

Young Professionals Network, Orlando Chapter

Affiliates Forum

Audit Committee

Awards Task Force

Board of Directors

Brokers Council

Budget and Finance Committee

Bylaws and Policy Task Force

Communications Committee

Executive Committee

Facilities Committee

FR / NAR Task Force

Governmental Affairs Committee

Grievance Committee

Investment Committee

Market Diversity Subcommittee

Membership Task Force

Orlando Regional Commercial Council

Orlando Regional International Council (ORIC)

Professional Development Forum

Professional Standards Committee

Property Management Subcommittee

REALTOR® Political Action Committee (RPAC) Subcommittee

Risk Management Subcommittee

Technology Task Force

Young Professionals Network, Orlando Chapter

Positions & MeetingsPositions & MeetingsPositions & MeetingsPositions & Meetings

Committees, Task Forces, Councils, & Forums

Total Volunteer Positions

Number of Meetings (YTD)

2010 875 131

2012 835 321

Professional StandardsProfessional StandardsProfessional StandardsProfessional Standards

Professional Standards

Ethics Arbitrations Mediations Withdrawn

2003 15 13 3 3

2004 8 11 3 4

2005 20 27 6 6

2006 29 40 3 13

2007 18 28 4 2

2008 12 7 2 4

2009 14 11 5 6

2010 43 14 4 12

2011 34 7 3 6

2012 31 7 1 2

PROFESSIONAL DEVELOPMENTPROFESSIONAL DEVELOPMENTPROFESSIONAL DEVELOPMENTPROFESSIONAL DEVELOPMENT

Professional Development

Year-to-date offerings at ORRA

2010 2011Projected

2012

Classes & Courses 249 270 312

Days of Courses 173 170 193

CE Credit Hours Offered 599 693 745

Non CE Credit Hours Offered 146 160 73

MLS Credit Hours Offered 229 270 250

Total Attendees 8,604 8,728 9,631

On-line Education: # of Students # of CE Hours

1201,309

1641,884

3103,003

Critical IssuesCritical IssuesCritical IssuesCritical IssuesRPAC for 2012RPAC for 2012RPAC for 2012RPAC for 2012

Amendment 4 Flood Insurance Commuter Rail/High Speed Rail Seminole County Millage Increase

for Schools Mortgage Interest Deduction Qualified Residential Mortgage

Amendment 4 Flood Insurance Commuter Rail/High Speed Rail Seminole County Millage Increase

for Schools Mortgage Interest Deduction Qualified Residential Mortgage

Governmental Affairs

Goal Contributions

$124,380

$134,007

Communications UpdateCommunications UpdateCommunications UpdateCommunications Update

Bi-monthly magazine redesigned for 2012 204 e-mails sent to targeted member groups

Orlando REALTOR® Online; Education Update; Upcoming Events; r2r Digest; and BrokerWise.

Avg. Open Rate: 37.5% (industry avg.: 18.5%) Avg. Click Rate: 12.5% (industry avg.: 11%)

Unique website visitors: 102,172 Website page views: 548,615 Website new visits: 47.61% Social media: Facebook, Twitter, LinkedIn, Pinterest,

Instagram, and YouTube Ad campaign included print, radio, billboards, and

online for a total of approximately $200,000.

Bi-monthly magazine redesigned for 2012 204 e-mails sent to targeted member groups

Orlando REALTOR® Online; Education Update; Upcoming Events; r2r Digest; and BrokerWise.

Avg. Open Rate: 37.5% (industry avg.: 18.5%) Avg. Click Rate: 12.5% (industry avg.: 11%)

Unique website visitors: 102,172 Website page views: 548,615 Website new visits: 47.61% Social media: Facebook, Twitter, LinkedIn, Pinterest,

Instagram, and YouTube Ad campaign included print, radio, billboards, and

online for a total of approximately $200,000.

Communications

For more information, visit www.orlrealtor.com.

Contact ORRA at orra@orlrealtor.com.