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NATIONAL ORGANIZATION FOR VICTIM ASSISTANCE (NOVA)’S 47 TH ANNUAL TRAINING EVENT MOVING FORWARD: INNOVATION IN ADVOCACY SEPTEMBER 11 - 14, 2021 HILTON ORLANDO BONNET CREEK - ORLANDO, FL SPONSORSHIP, EXHIBITOR & PARTNERSHIP OPPORTUNITIES

SPONSORSHIP, EXHIBITOR & PARTNERSHIP OPPORTUNITIES

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NATIONAL ORGANIZATION FOR VICTIM ASSISTANCE (NOVA)’S 47TH ANNUAL TRAINING EVENT

MOVING FORWARD: INNOVATION IN ADVOCACYSEPTEMBER 11 - 14, 2021 HILTON ORLANDO BONNET CREEK - ORLANDO, FL

SPONSORSHIP, EXHIBITOR & PARTNERSHIP OPPORTUNITIES

THE NATIONAL ORGANIZATION FOR VICTIM ASSISTANCEOUR VISION AND GOALSFounded in 1975,the National Organizatio for Victim Assistance (NOVA), is a 501(c) (3) charitable organization and the oldest national victim assistance organization of its type in the United States. The mission of NOVA is to champion dignity and compassion for those harmed by crime and crisis.

NOVA is building a new future for those harmed by crime and crisis. Our vision starts with the fundamental question: How can we best support and empower victims, survivors, and communities in the aftermath of a crime, mass casualty or natural disaster? Our answers drive our goals:

To ensure every victim and survivor has the right to receive professional victim advocacy services, including nonjudgmental support, information, and resources in the aftermath of a crime.

To advocate for victims’ rights to be universally recognized and enforced across our country.

To support communities by training Crisis Response Teams (CRTTM) to deploy and support victims and survivors following mass casualties and natural disasters.

To build a national—and international movement—of professionally trained and credentialed victim advocates and crisis responders.

To educate victim assistance professionals with cutting edge presentations, the absolute best in professional training, networking, and resources through NOVA’s Annual Training Event.

To form mutually beneficial and strategic partnerships with the private sector through sponsorship and long-term investment.

WHY WE ARE ASKING FOR YOUR SUPPORT?Because it will make a huge difference. The crucial support offered by sponsor-ing partners to crime victims, their families and their communities is life-changing, and the difference it makes immeasurable.

THE DIFFERENCE: Over the past 46 years an estimated 40,000 victim advocates and allied professionals, including the military, from across the globe have attended the Annual NOVA Training. The Training prepares professionals to develop prevention and response strategies to interpersonal, community, workplace, and mass violence.

THE DIFFERENCE: Since its inception in 1986, more than 12,000 people have been trained via NOVA’s Crisis Response Team TrainingTM and responded to hundreds of disasters, including: the Pittsburgh Synagogue shooting; the Santa Fe High School shooting, the Stoneman Douglas High School shooting; the 9/11 Attacks; the Oklahoma City Bombing; the Aurora Theater shootings; the Columbine High School shooting; the Sandy Hook and Newtown School shootings; the Virginia Tech Campus shootings; the Pulse Nightclub Shooting; the Las Vegas Outdoor Concert shooting; and every major Hurricane, to sadly name a few.

YOUR SUPPORT LEADS TO INCREDIBLE OUTCOMES AND DIFFERENCES

SUPPORT NOVA, MAKE A DIFFERENCE

WHAT DIFFERENTIATES A NOVA SPONSORSHIP?Guaranteed Engagement! As an organization whose mission is to create aware-ness and more human connections, our Annual Training Event plays a critical part of our membership and sponsorship strategy – a strategy 100% focused on networking, opportunity, and engagement:

• Targeted sponsor messages using the demographics collected from the past 5 Annual Training Events.• Sponsor/Exhibitor Promo Videos sent out to the NOVA database and promoted via the NOVA website and social media footprint. • Sponsored keynote sessions, sponsored attendee polls and surveys.• Opportunities to address the attendees at the Opening Ceremonies.• Sponsor/Exhibitor showcase. • Sample/Product trials.• Live chat throughout the duration of the Training Event.• Sponsor/Exhibitor Showcase with presentations/attendee Q&A. • Continuing Education Credits offered to attendees for Exhibitors/Sponsors that are offering educational/training-based programs and opportunities.• White paper with overview that highlights Exhibitors/Sponsors area of expertise with contact information request with download.• Sponsored intros and video ads via YouTube to be played during breaks, pre-main sessions etc.• Sponsored branding on all registration pages. • Sponsored swag bags if in person or virtual swag bags – offering vouchers, free trial of software etc.• NOVA supported and facilitated exposure to a new and untapped audience- that translates into marketing opportunities, brand awareness and potential new customers.

ENGAGEMENTsupport community

shar

ing

participationinteraction

enco

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e

involvementcommunication

commitmentconnection

TRAINING EVENT APP

WHO ATTENDS?Crime victim advocates, military advocates, first responders, law enforcement, social work-ers, prosecutors, judges, HR Professionals, Executive Directors, Program Manager, and many more allied professionals.

Attendees from all 50 states, Canada, as well as, International representation.

Over 30% of attendees have 10 years or more experience in the victim advocacy field.

Over 56% of new attendees participate in the Annual Training each year.

WHY SPONSOR AND EXHIBIT?To PROMOTE, RECOGNIZE and ELEVATE YOUR COMPANY NAME Regardless if the 2021 Annual Training is in Person or Virtual you will gain direct access to a unique, relatively untapped, and diverse population. What will this translate into? Numerous sponsorship opportunities designed to elevate your company name.

ROI Metrics with over 1,000,000 views of the NOVA Training App.

70% of attendees specifically view our sponsor logos and banner advertisements.

Over 97% of attendees report they would recommend the Annual Training to a colleague.

• Brand and product visibility to an ever-growing audience of 2,000+ attendees gathered for 4 days of training and NOVA’s 25,000 plus vast network of members, partners, and affiliates both nationally and internationally. • Networking opportunities. • Your logo displayed throughout the event hotel or on the virtual platform, as well as, as all major plenary sessions.• New Business Opportunities via connections with agency influencers.• Marketing Opportunities via exhibiting, presentations, NOVA communications, and access to a database of attendees who interact with you.

FOR YOUR SPONSORSHIP, WE MAXIMIZE YOUR ENGAGEMENT.ADVERTISE: Your company/organization logo linked to the NOVA website (average 27,000+ views per month) and on the Event App (1,000,000 views in 2019).

A minimum of 7 months exposure with your logo and company name on the NOVA Annual Training website.

CUSTOMIZED MESSAGES: Engage and connect with our attendees and the wider NOVA network before and during the Training Event.

80% of attendees read and engage with the Sponsor/Exhibitor messages and links.

An average of 64,000 screen views of the Sponsor/Exhibitor Links, Banner Ads and Targeted Messages.

ACCESS TO A CAPTIVE AUDIENCE: Your company logo advertised on the Event App, which had an average of 16,446 Sponsor/Exhibitor specific views in 2019.

100% of attendees use and actively engage on the Event App. In 2019 there were over 1 million screen views both before and during the Annual Training.

SEPTEMBER 11-14, 2021MOVING FORWARD: INNOVATIONS IN ADVOCACY

QUICK FACTS

ATTENDEES COME FROM ALL 50 STATES, US TERRITORIES, CANADA AND OVERSEAS.

NOVA CONNECTIONS THAT MATTER2,000 Attendees 30% Senior Level Roles60% Female 40% Male500+ Military attendees25,000+ Extended Network50+ Sponsors/Exhibitors

COMPANIES THAT SPONSOR ANDEXHIBITInfo. & Tracking Technology SystemsPromotion & MarketingPublic Policy, Education & AdvocacyResource & InformationBehavioral Health & Security Solutions AirlinesRadio & MediaFinancial InstitutionsThe US Military

BENEFITS: BUZZ, SALES, LEADS

PERSONAL CONTACT: Put a face to your brand and educate the consumer.

COMMUNICATION STRATEGY: Create maximum awareness and action via telemarketing, website exposure, direct marketing, marketing collateral and social media.

TAILORED OPTIONS: At NOVA’s Annual Training Event, we offer a variety of partnership opportunities and tailored packages to meet your needs and budget.

VICTIM ADVOCATES, ALLIED PROFESSIONALS & DECISION MAKERS

MAJOR EVENT SPONSOR: $20,000 (EXCLUSIVE)

SPONSORSHIP & EXHIBITOR OPTIONSAs a Sponsor, Exhibitor or BOTH at the NOVA 47th Annual Training Event, your company obtains increased visibility not only with conference attendees, but also with the extended NOVA member-ship and affiliated organizations (25,000 plus) —an incredible benefit for your investment! Several sponsorship and branding opportunities are available to fit your budget and needs.

Exclusive Major Event Sponsorship of the 47th Annual Training Event. Opportunity to provide a 90-second video to present at the Opening Ceremony.Acknowledgement with your company logo and link in prominent position throughout the Annual Training as well as prominent placement on the NOVA website. Company logo recognition as the Major Event Sponsor displayed on the title slides for all major plenary sessions. Verbal recognition as the Major Event Sponsor by MC throughout the Annual Training.Company logo to feature on all email and social marketing (Facebook and Twitter) in the lead up and during the Annual Training (25,000-person global data base).4 exclusive messages broadcast to registered Training attendees (2 prior and 2 during). Company logo permanently displayed on the app sponsor page and promoted daily via static banner advertisement. Recognition of sponsorship in all NOVA Newsletters run prior to the Annual Training.Placement of company merchandise and marketing materials in the attendee swag bag.4 Complimentary registrations plus prime exhibit space. The option to provide a custom survey developed by you and sent out to all attendees. Final post Annual Training report provided detailing the names, email and organization of every attendee that visited your exhibit booth.

OPENING KEYNOTE SPONSOR: $10,000 (EXCLUSIVE)

Exclusive sponsorship of the Opening Keynote at the Annual Training.Acknowledgement with company logo and link throughout the NOVA website.Opportunity to introduce the Opening Keynote speaker and provide closing remarks. Company logo to appear on slides displayed at the Opening Keynote presentation. Company logo to feature on all email marketing in the lead up and during Annual Training.Exhibit booth and one complimentary Annual Training Registration. Recognition of sponsorship in all NOVA Newsletters run prior to the Annual Training.Company logo permanently displayed on the app sponsor page and promoted daily via static banner advertisement.

KEY NOTE PLENARY SESSION SPONSOR: $7,000 (4 AVAILABLE)Exclusive sponsorship of a Keynote Plenary Session at the Annual Training.Acknowledgement with company logo and link throughout the NOVA website.Company logo to appear on slides displayed at the Keynote Plenary presentation. Company logo to feature on all email marketing in the lead up and during Annual Training.Recognition of sponsorship in the final NOVA Newsletter run prior to the Annual Training.Company logo permanently displayed on the app sponsor page and promoted daily via static banner advertisement.

MARKETPLACE/EXHIBIT HALL SPONSOR: $5,000 (EXCLUSIVE)Exclusive sponsorship of Exhibit Hall at the Annual Training. Acknowledgement with company logo and link throughout the Annual Training website.Exclusive Sponsor listing on the NOVA website with company profile and links to company site available from opening of registrations through conclusion of the Annual Training, allowing attendees to view company profile weeks before the start date.Company logo to feature on all email marketing in the lead up and during Annual Training.Recognition of sponsorship in all NOVA Newsletter run prior to the Annual Training.Placement of company merchandise and marketing materials in the attendee swag bag.Company logo permanently displayed on the app sponsor page and promoted daily via static banner advertisement.

TECHNOLOGY SPONSOR: $4,000 (EXCLUSIVE)Exclusive sponsorship of Technology needs at the Annual Training. Acknowledgement with company logo and link throughout the Annual Training website.Exclusive Technology listing on the NOVA website with company profile and links to company site available from opening of registrations through conclusion of the Annual Training, allowing attendees to view company profile weeks before the start date.Company logo to feature on all email marketing in the lead up and during Annual Training.Recognition of sponsorship in the final NOVA Newsletter run prior to the Annual Training.Company logo permanently displayed on the app sponsor page and promoted daily via static banner advertisement.

BANDWIDTH/WI-FI SPONSOR: $3,000 (EXCLUSIVE)Exclusive sponsorship of the Bandwidth/Wi-Fi needs at the Annual Training. Acknowledgement with company logo and link throughout the Annual Training website.Exclusive Sponsor listing on the NOVA website with company profile and links to company site available from opening of registrations through conclusion of the Annual Training, allowing attendees to view company profile weeks before the start date.Recognition of sponsorship in the final NOVA Newsletter run prior to the Annual Training.Company logo permanently displayed on the app sponsor page and promoted daily via static banner advertisement.

WORKSHOP SPONSOR: $500/WORKSHOP OR 4 FOR $1,800Unique opportunity to sponsor a workshop and a topic that you are passionate about.Company logo advertised on the screen prior to the presentation.Sponsor listing on the NOVA website with company profile and links to company site.Company logo permanently displayed on the app sponsor page and promoted daily via static banner advertisement.

VENDOR LEVEL #1: WHY WE ADVOCATEYour organization logo linked to your website and advertised on the NOVA Annual Training website – huge exposure, huge opportunity! 2 Exhibitor Messages broadcast to registered attendees (1 prior to, and 1 during the event) Prime booth placement. Complimentary admission for two (2) to all Annual Training events. Your logo displayed on the app sponsor page and promoted daily via static banner advertisement.Your logo displayed at all main plenary sessions (5 total). Your insert or swag item/items placed in the attendee bags.Opportunity to send out a custom survey to all attendees or targeted to those who visited your booth. Final analytics report detailing the names, email and organization of every attendee who visit-ed your booth via the Badge Game.

VENDOR LEVEL #2: HOPE IN ACTIONYour organization logo advertised on the NOVA Annual Training website – huge exposure, huge opportunity!1 exhibitor messages broadcast to registered attendees prior to the Annual Training.Preferred booth placement. Your logo displayed on the app sponsor page.Your logo displayed at 3 of the main plenary sessions. One item in the attendee bag.Final analytics report detailing the names, email and organization of every attendee who visited your booth via the Badge Game.

VENDOR LEVEL #3: SURVIVOR STRONGYour organization logo advertised on the NOVA Annual Training website – huge exposure, huge opportunity!Your logo displayed on the app sponsor page.Your logo displayed at one of the major Plenary Sessions. Final analytics report detailing the names, email and organization of every attendee who visited your booth via the Badge Game.

SPONSORSHIP & EXHIBITOR REGISTRATIONName: __________________________________________________________________Title: ____________________________________________________________________Organization/Agency/Company: ___________________________________________________________Address: ________________________________________________________________________________City:_______________________ State/Province: ________________ Zip/Postal Code: ______________Phone: ____________________ Fax: __________________________ Cell: _________________________Email: ____________________________________________________

SPONSORSHIP OPTIONS: Please select from the following

MAJOR EVENT SPONSOR: $20,000 (Exclusive) OPENING KEYNOTE SPONSOR: $10,000 (Exclusive) KEYNOTE PLENARY SESSION SPONSOR: $7,000 (4 Available) MARKETPLACE/EXHIBIT HALL SPONSOR: $5,000 (Exclusive)TECHNOLOGY SPONSOR: $4,000 (Exclusive)BANDWIDTH/WI-FI SPONSOR: $3,000 (Exclusive)WORKSHOP SPONSOR: $500 (Individual Workshop)WORKSHOP SPONSOR: $1,800 (4 Individual Workshops)

EXHIBITOR OPTIONS: Please note, if you decide to choose one of the Sponsored Vendor Levels below, the rates are in addition to the following standard registration rates.

Please select from the following:

NON-PROFIT: $150GOVERNMENT: $300COMMERCIAL: $350

$200$350$450

$250$400$550

VENDOR LEVEL #1WHY WE ADVOCATE: $850 VENDOR LEVEL #2 HOPE IN ACTION: $550 VENDOR LEVEL #3 SURVIVOR STRONG: $400

Until May 1, 2021 After July 1, 2021

$950 $600 $450

$1000 $700 $500

CLOSING DATE: SEPTEMBER 1, 2021 5:00 PM EASTERN TIME

PAYMENTBY CHECK:Please send this application form and check via snail mail to:NOVA Exhibitor/Sponsorship: NOVA, 510 King Street, Suite 424 Alexandria, VA 22314

Checklist: Check is payable to “NOVA” Check specifically indicates what the payment is for via the following: SPONSORSHIP, PICK & CHOOSE, SPONSORED EXHIBITOR, STANDARD EXHIBITOR Correct $ Amount Check is DATED Check is SIGNED

BY CREDIT CARD:Please fill out the section below with this application form and send via email to: [email protected] snail mail to: NOVA Exhibitor/Sponsorship: NOVA, 510 King Street, Suite 424 Alexandria, VA 22314

Credit Cards Accepted: Please indicate what card you are using:

VISA: ___ MASTERCARD: ___ AMEX: ___

Name on the Card: ____________________________________________________________________

Credit Card Number: _________________________________________ Exp. Date: _______________

Email Address: ________________________________________________________________________

Credit Card Billing Address: ____________________________________________________________

TERMS AND CONDITIONS

1. All sponsorships & exhibitors will be awarded on a first-come, first-served basis. NOVA retains the right to reject any sponsor/exhibitor that it deems inappropriate.

2. After written acceptance by NOVA sponsors & exhibitors must provide a logo image in the format requested by NOVA and other details required (such as correct use of the sponsor’s name, trade-marks etc.) to NOVA within 7 days of receipt of acceptance.

3. Sponsorship & exhibitor commitments cannot be processed without payment. Funds must be payable in US dollars and comply with the payment options noted above. Sponsors & exhibitors shall be responsible for any applicable taxes on the sponsorship fee.

4. Sponsorship & Exhibitor may be cancelled by written notification to NOVA before July 1, 2021. At that time a full refund will be available.

We agree to the Terms and Conditions.

Signature: Date: