SOCIAL ENTREPRENEURSHIP IN EDUCATION – THEORY AND PRACTICE EUROPEAN UNION Common borders. Common Solutions

SOCIAL ENTREPRENEURSHIP SOCIAL ENTREPRENEURSHIP IN EDUCATION – IN EDUCATION – THEORY AND PRACTICETHEORY AND PRACTICE

EUROPEAN UNION

Common borders. Common Solutions.

SOCIAL ENTREPRENEURSHIP SOCIAL ENTREPRENEURSHIP IN EDUCATION - TOPICSIN EDUCATION - TOPICS

History;Definitions;Social Entrepreneurship;Social Innovation;Social Enterprise in Education.

EUROPEAN UNION


SOCIAL ENTREPRISESOCIAL

INNOVATION

SOCIAL ENTREPRENEURSHIP IN EDUCATION – BASIC CONCEPT

EUROPEAN UNION


WHAT MAKES THE DIFFERENCE BETWEEN COMMERCIAL WHAT MAKES THE DIFFERENCE BETWEEN COMMERCIAL ENTERPRISE AND SOCIAL ONE - SOCIAL ENTREPRENEURSHIP IN ENTERPRISE AND SOCIAL ONE - SOCIAL ENTREPRENEURSHIP IN

EDUCATIONEDUCATION

The basic purpose of the enterprise is to deliver INCOMES and gain PROFIT

The basic purpose of the social one is to deliver OUTCOMES for the development of the resources

of the whole society.

EUROPEAN UNION


RESOURCES - TIME

RESOURCES - LABOR

RESOURCES - FINANCE

COMMERCIAL ENTERPRISE (CE) IN SOCIETY

PROFIT


CE

CE C

E

CE

COMMERCIAL ENTERPRISES (CE) IN SOCIETY

A SUM OF INCOMES (PRIVATE)


SOCIAL ENTERPRISE (SE) IN SOCIETY

RESOURCES - TIME

RESOURCES - health

RESOURCES - knowledge

OUTCOMES


BASIC VALUES (OUTCOMES) THAT BUILD SOCIETY BASIC VALUES (OUTCOMES) THAT BUILD SOCIETY

FEITH

HOPE LOVE


GROUTH OF RESOURCES FOR THE SOCIETY

SE

SE

SSE

SE

SE

SE

T i m e

Outcomes for society, delivered from SE

S

IIStudent

Centered Learning

Social andEconomic Change

Education System Change

SchoolLeadership

InnovatingTeachingPractices

ITL Research Logic Model

Social Entrepreneurs in education Social Entrepreneurs in education have a vision but there are some have a vision but there are some constraints:constraints:

What is a stakeholder?Why and how do they impact on

an enterprise?Who are the stakeholders?

EUROPEAN UNION


It is not just your business – It is not just your business – Stakeholder DefinitionsStakeholder Definitions

“Any group or individual that can affect, or is affected by, the performance of the organisation.” (Freeman 1984)

“Individuals or groups who depend on the organisation to fulfil their own goals and on whom, in turn, the organisation depends.” (Johnson & Scholes 1999)

“The firm is a system of stakeholders operating within the larger system of the host society that provides the necessary legal and market infrastructure for the firms activities.” (Clarkson, 1994)

EUROPEAN UNION


Your Enterprise Mission Objectives

Corporate Governance

Whom should the organisation serve?

How should purposes be determined?

Cultural context

Which purposes are prioritised and why?

Shareholders

Whom does the organisation serve?

Should enterprises know about Should enterprises know about Stakeholders? Stakeholders?

Failure to account for stakeholders often leads to poor performance, failure or even disaster …

Nutt (2009) analysis of 400 strategic decisions – half ‘failed’ because didn’t attend to interests and information held by key stakeholders.

Enterprises may start local but may be connected regionally, nationally and internationally

Things change – markets, transport, people, regulations.

EUROPEAN UNION

Stakeholder Groups Stakeholder Groups for Social Education Programmesfor Social Education Programmes

Primary stakeholders – shareholders, investors, employees, contractors, customers and suppliers

Secondary stakeholders – media, action groups, government agencies, trade unions, regulatory authorities, those who influence or affect, or are influenced or affected by the enterprise

EUROPEAN UNION

Different Types of Stakeholders Different Types of Stakeholders in CE in Educationin CE in Education

Secondary social stakeholders

Secondary – non-social stakeholders

Primary

socia

l stake

holders

Primary – non-social stakeholders

Employees

Natural Environment

Enterprise

Non- human species

Futur

e ge

nera

tions

Investors

Customers

Suppliers

Local comm

unitiesG

over

nmen

t

Social p

ress

ure

grou

ps

Trade Unions

Competitors

Media and commentatorsEnvironmental

pressure groupsAnimal pressure

welfare groups

Managing Enterprise in Managing Enterprise in EducationEducationIdentify stakeholders and identify key

individualsIdentify the orientation of different

stakeholdersEstablish political priorities and trends in the

political environmentAssess the strength of the stakeholder

influence on the company behaviourEvaluate stakeholder attitudes towards the

business mission, strategies, activitiesIdentify potential strategies to influence the

perceptions of individual stakeholdersWin over antagonistic stakeholders

EUROPEAN UNION


Stakeholder Mapping – Stakeholder Mapping – The Matrix in CE in EducationThe Matrix in CE in Education

Level of interest Low

Low

High

High

Po

wer

A BMinimal Effort Keep informed

C DKeep satisfied Key players

EUROPEAN UNION


The Definition of PowerThe Definition of Power

‘The extent to which individuals or groups are able to persuade, induce or coerce others into following certain courses of action’.

(Johnson & Scholes 2008)

EUROPEAN UNION


Group Task: Group Task: Start Stakeholder MappingStart Stakeholder Mapping

Divide into groups of fiveYou are launching a new product / serviceStep 1: Who are the interested parties?Step 2: Plot stakeholders in terms of their

level and nature of interest and power on the Flipchart

Step 3: Who needs your immediate attention and why?

Step 4: How will you keep them happy?

EUROPEAN UNION


Products / Service in CE in Products / Service in CE in EducationEducationYour choice Coffee Shop on the ground floor

of the Henry Price residenceCommunity Transport – cycles

when you want themNature reserve on . . .

EUROPEAN UNION


Innovation and MeInnovation and MeInnovation is generally seen as positive Negative perceptions, tend to focus on

constraints and risksKey words linked to innovation: different, creative, particular / new

ways of working, advances in technology, people driven, reward, risk, flexible, efficiency gains, developmental, culture of innovation.

EUROPEAN UNION


Social Innovation Social Innovation in Public and Private Educationin Public and Private Education Private sector innovation is often contained within a single

enterprise or cost centre Public sector systems are likely to be more open and more

complex. The public sector operates generally under a regulated

framework, which may limit scope for innovation.

But in both arenas: A mix of people and skills are needed. One innovative project does not equate to an innovative

culture. A thorough understanding of customers' needs is essential. 'Celebrating' success feeds back into and reinforces innovation.

‘… innovation is perhaps more challenging in the public sector’.

EUROPEAN UNION


Innovation and MeInnovation and MeWhere do I fit with these ideas.

Testing enterprising potential GET testhttp://www.get2test.net/test/index.htm

Have a go and then write in your log books about the outcomes, and how you feel about it. There is an extensive literature about the GET test, remember its value is to help you sort out how you think about enterprise and getting involved.

EUROPEAN UNION


ReferencesReferences Clarkson, M.B.E. A Risk Based Model of Stakeholder

Theory. The Centre for Corporate Social Performance and Ethics. University of Toronto.

Freeman R.E. Strategic Management: A Stakeholder Approach. Boston: Pitman.

Johnson, G. and Scholes, K. Exploring Corporate Strategy (Fifth Edition). Harlow: Prentice Hall.

Nutt, P. Why Decisions Fail: Avoiding the Blunders and Traps That Lead to Debacles. San Francisco: Berrett-Koehler

EUROPEAN UNION


Documents

SOCIAL ENTREPRENEURSHIP IN EDUCATION – THEORY AND PRACTICE EUROPEAN UNION Common borders. Common Solutions