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SmartKISS Presentation - Integrate marketing Agency

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We integrate offline and online strategies in order to make them work in perfect harmony, by supporting each other. We create solutions with your customer (your target, ideal customer) in mind and analyze all the media that you will need to use in order to make your message reach him/her. Our Integrated marketing also deals with managing media campaigns so that we can coordinate activities that will generate a higher impact when combined. We believe we can deliver better results to brands and products when integration is done. We aim to deliver satisfaction to our customers while providing complete, integrated marketing strategies

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Page 1: SmartKISS Presentation - Integrate marketing Agency
Page 2: SmartKISS Presentation - Integrate marketing Agency

We are an Integrated Marketing agency.

We help brands to communicate their values across the online and offline channels.

We focus on your presence moving forwards, delivering results for your business.

ABOUT US

Page 3: SmartKISS Presentation - Integrate marketing Agency

Keep it simple. Focusing on our clients results.

SWITCH ON

RESEARCH

STRATEGY

CONTENT DEVELOPMENT

IMPLEMENTATION

PROMOTE

MEASURE & OPTMISE

Page 4: SmartKISS Presentation - Integrate marketing Agency

SURROUNDING

SEO SOCIAL MEDIA

ONLINE AD MOBILE VIDEO

INTEGRATED MARKETING

Page 5: SmartKISS Presentation - Integrate marketing Agency

How many times do you search for something online in a day?

SEO

85% 42%

of consumers are looking to buy online

of searches arefor products and services

2007 2008 2009 2010 2011

2 000 000 000 000

1 500 000 000 000

1 000 000 000 000

500 000 000 000

ANNUAL NUMBER OF GOOGLE SEARCHES

Page 6: SmartKISS Presentation - Integrate marketing Agency

Sociability is the new media.

SOCIAL MEDIA

consumers trust online reviews as much as personal recommendations

consumers use businessthat has a positiveonline reputation

7 outof 10

5 outof 10

2006 2007 2008 2009 2010 2011 2012

712%Growthin 7 years

1 000 000 000

800 000 000

600 000 000

400 000 000

200 000 000

SOCIAL NETWORKS GROWTH OVER THE YEARS

Facebook

Twitter

LinkedIn

Google +

Page 7: SmartKISS Presentation - Integrate marketing Agency

Use offline media to drive online engagement.

INTEGRATED MARKETING

ONLINEOFFLINE

SEAMLESS

PLAYFULL

+INCREASE BRAND RECOGNITION & CUSTOMER EXPERIENCE

Page 8: SmartKISS Presentation - Integrate marketing Agency

It’s a numbers game.

ONLINE ADVERTISING

DIFFERENT INDUSTRIES ADVERTISING CONVERSION RATE

12.1Million Clicks

11.3Million Clicks

9.81Million Clicks

11.3Million Clicks

Convers. Rate

3.58%

Convers. Rate

6.09%Convers. Rate

4.23%

Convers. Rate

6.27%

Shopping

Jobs &Education

Business &Industrial

Internet & Telecom

Completed Sales

434 000

Completed Sales

690 000Completed Sales

415 000

Completed Sales

706 000

Page 9: SmartKISS Presentation - Integrate marketing Agency

By the end of 2013 mobile devices will overtake desktop as the device to search the web.

9 out of 10 mobile searches lead to an action and over 50% lead to a purchase.

2005 2006 2007 2008 2009 2010 2011 2012 2013

MOBILE

9/10 50%

Phones

1.82

Desktops

1.78

2

1

0

NUMBER OF WEB-ENABLED DEVICES IN USE (IN BILLIONS OF UNITS)

Page 10: SmartKISS Presentation - Integrate marketing Agency

If a picture is worth 1000 words, 1 minute of video is worth 1Million words.

VIDEO

Video in Email Marketing

increase CTR by+ 96%

2010 2011 2012 2013 2014 2015

50 000 000

40 000 000

30 000 000

20 000 000

10 000 000

VIDEO GROWTH IN TERABYTES

Page 11: SmartKISS Presentation - Integrate marketing Agency

The key to success is for your content to be timely delivered and relevant to your target audience.

Once this is strategically defined and implemented you should expect an increase in brand awareness, customer retention and lead generation.

So, in marketing it’s a fact: Who has the most engaging content wins.

CONTENT IS KEY

Page 12: SmartKISS Presentation - Integrate marketing Agency

THE FACT IS 85% 63% 25%

of consumers are looking to buy online

of businesses doesn’t havea website

of businesses don’t show up on search results

Page 13: SmartKISS Presentation - Integrate marketing Agency

THE INTERNET IS BECOMING THE TOWN SQUARE FOR THE GLOBAL VILLAGE OF TOMORROW. Bill Gates

Page 14: SmartKISS Presentation - Integrate marketing Agency

CLIENTS Some of the brands we embrace.

Page 15: SmartKISS Presentation - Integrate marketing Agency

THE TEAM

Guilherme Nunes AlmeidaCEO

Carlos EscórcioWeb Developer

Ricardo RodriguesCreative Director

Fabian DuarteMotion Grapher

Page 16: SmartKISS Presentation - Integrate marketing Agency

GET IN TOUCH +351 218 284 542+351 917 607 131

[email protected]

Amoreiras TORRE 2Piso 3 - Sala 61070-103 Lisboa B-)