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Alexander VoytenkovCustomer Success Manager [email protected]
June 2018
Introductions and Demonstrations
Smart Accounts and Smart Licensing
#1 Software CSAT Issue
“Customers don’t know what they own, and Cisco can’t tell them.”
Smart Account Overview
Smart AccountsReal-time visibility to license consumption, user
access control, enterprise-wide visibility
Smart LicensingNo PAKs needed, easy license ordering
process and activationPortal: Cisco Smart Software Manager (CSSM)
Classic PAK Based LicensesEnterprise wide visibility of PAK licenses and
devices for selected usersPortal: Product License Registration Portal (LRP)
Enterprise Agreement (EA)Simplified EA management, enterprise-wide
visibility and automatic license fulfillmentPortal: EA Workspace
Smart Accounts BenefitsStore, manage, and move entitlements
When do you need a Smart Account?
Use IT
Maintain IT
Buy IT
All your new purchases and subscriptions, delivered to your Company’s Digital Wallet
Automated Notifications of Additions, Renewals, and Expirations
See ‘What do I Own?’ all in one place
See ‘What am I Using?’ all in one place
Provide ability to deploy Cisco Products to anybody who needs it
Simplify Plug N Play
Always have the Access you need to maintain your inventory
Always have the Access you need to know which purchases you may need next
Assets
Pool all assets,user roles, and
agreements
Cisco Smart Accounts
Future of Smart Accounts:ü Downloading new softwareü Find out what new licenses you haveü Review Service contracts
ü Review logs and specific cases you’ve openedü Track Purchases
Customer, designated channel partner, or other authorized party
Users
A customer or partner managed centralized account that provides full visibility and access control of Cisco Smart software licenses across customer’s company.
Smart Account
Smart Account StructureWhat is in the Smart Account?
Account where devices leveraging PAK licenses, Smart Licenses, and licenses generated from EAs are stored and managed by a customer, channel partner, or authorized party
Customer Smart Account
Share devices and licenses across virtual
accounts easily.
Create sub-accounts to reflect organization’s
construct.
Users & Roles
Licenses
Devices
Agreements
Big U University
Default
Chemistry
Math
Virtual Accounts
Smart Account – TypesCustomer Smart Account
PartnerHolding Account
• Account Approvers – Owner of account and enters/approves agreements with Cisco
• Account Administrators – manages users access and privileges
• Administrator of account can view and make changes to licenses, review logs, track purchases, etc.
Customer has the ability to manage software licenses in one account
Managed by customer directly, designated VAR or authorized party
• Partner/reseller will have visibility into what products customer wants in Smart Account
• The Partner/Reseller will deposit an order into a customer account when account is identified
*Licenses can’t be used while in Holding Smart Accounts*
Temporary account where smart enabled products are stored
Partner or reseller store these products until customer identified
Virtual Accounts Virtual Accounts
Creating a Smart Account
Cisco Software Central – software.cisco.com
Access Smart Software Licenses and acquire tokens for deployment
Create a new Smart Account
Get access to an existing Smart Account
Create New Virtual Accounts and Perform User Administration
Select which Smart Account to manage
Use Smart Accounts to Manage Configuration Management
Cisco Software Central – software.cisco.com
Software License Tools
Smart Account Management
Manage Downloads and
Upgrade Products
Ordering and EULA Tools
Are you an Employee of the End Customer?
Editing the Account Domain Identifier
Hint: The domain identifier will populate with details from your profile – it may be edited.
Activation Email
An Activation Email will be sent to the 1st Customer Administrator of the Account.
If the Domain has been modified it must be approved by Cisco Operations before the Process may be Completed
Once Approved
Smart Account already exists?
Software License Tools
Smart Account Management
Manage Downloads and
Upgrade Products
Ordering and EULA Tools
Smart Account – Requesting Access
Enter Domain Identifier to notify Administrators
Grant Individuals Access to Manage Smart AccountYou can grant Partners access to manage the account and your licenses on your behalf by adding them as a User. There are 4 user roles that you can assign Partners to:
Role Access Level Select this when…
Smart Account Administrator
Individual can view and manage license inventory for the entire Smart Account, and can also perform Account management activities.
You can select this option if only one Partner will be managing your entire Smart Account, and also if the Partner needs to manage Users and Virtual Accounts on your behalf.
Virtual Account Administrator
Individual can view and manage licenses only in specific Virtual Account(s) for which they have been granted access. Partners can also manage Users in the assigned Virtual Account(s).
You can select this option if the Partner will be managing licenses in specific Virtual Account(s) but not within all the Virtual Accounts. Please note that the Partner will also be able to add/edit and delete Virtual Account Admins and Users.
Smart Account User Individual can view and manage license inventory for the entire Smart Account.
You can select this option if the Partner will be managing your entire Smart Account, but you would like to keep control over the Account management activities (adding/ deleting Virtual Accounts and User management).
Virtual Account User Individual can view and manage license inventory for assigned Virtual Account(s).
You can select this option if the Partner will be managing licenses within a particular Virtual Account, but you would like to keep control over adding or deleting Users within that Virtual Account.
Example Hierarchy Model
YourLargeDomain.com
Division 1
Geo 1
Geo 2
Geo 3
X180 (35)
Division 2 Division 3
Geo 1
Geo 2
Geo3
X20 (3-5)
Global Infra Managed Customers
Product 1 Product 2
Geo 1
Geo 2
Geo 3
Managed Accounts
Geo 1
Deposit Account – Geo 1
Customer 1
Customer 2
Geo 2
Deposit Account - Geo 2
Customer 1
Customer 3
Adding New UsersSoftware.cisco.com -> Manage Smart Account -> Users
Smart Licensing Overview
Recreating Cisco LicensingSmart Software Licensing is not just a new licensing tool. It transforms how you think about Cisco and the Software Lifecycle Management.
PAK Registration
Device Specific
Node Locked
Limited View
Easy Registration
Add users and licenses asneeded.
No PAKs. Easy activation. Device is ready to use.
Flexible licensing, use across devices.
Company Specific
Pooled
Software, services, devices in one easy to use portal.
Complete View
Manually register each device.Unlock with license key.
Licenses specific to only one device.
You cannot use more than you paid for.
Customers do not know what they own.
What is Cisco Smart Licensing?• Cisco Smart Licensing is a new way of thinking about licensing at Cisco that is being applied to all products• Instead of DRM or Node Locked licensing – its a Software Inventory Management System that provides
Customers, Cisco, and Selected Partners with information about Software Ownership and Software Utilization
Commerce (CCW)
‘Smart’Account Cisco
Product
I Have Purchased 5 additional ‘Advanced’ Licenses for [big-u.edu]
Hello, I am Device-East5, I belong to [big-u.edu] and I am using 1x License
Hello, Device-East5 from [big-u.edu], you are ‘In-Compliance’
Ownership Usage
BigU.edu
I Own: 10
I am Using: 10
Introducing Cisco Smart Software Manager
Methods of Communication
Direct cloud access (default)Cisco product sends usage information directly over the internet. No additional components are needed.
Options
Access through an HTTP proxy Cisco Products send usage information over the internet via a Proxy Server. Any off-the-shelf Proxy will work.
Access Through An On-Premise License ManagementCisco products send usage information to a locally installed satellite. Periodically, exchange information with Cisco to keep satellite sync. This synchronization can occur automatically in connected environments or manually in disconnected environments.
Full Offline Access – License ReservationUse copy/paste information between product and Cisco.com to manually check in and out licenses. Functionally equivalent to current node locking, but with Smart License tracking.
Secu
rity
Polic
yEa
se o
f use
1
2
HTTPs
HTTPsProxy
HTTPs
Copy / Paste
Cisco.com
Cisco.com
Cisco.comCisco Satellite
Cisco.com
Reference these documents for more information on using the satellite option:• Data Sheet • Overview• FAQ
The Cisco Product is configured to use Smart Licensing at install/provisioning time. Direct cloud access is the default option.
Satellite on Cisco.com• User Guide• Install Guide
Cisco Product
Cisco Product
Cisco Product
Cisco Product
Usage Info
Usage Info
Usage Info
Usage Info
5 Request License
License Response
3
4+
File Transfer
Available Today!
Now
arriving on Platform
s
Deploying Smart License enabled ProductsD
irect
Dep
loym
ent
Unified Communications
Med
iate
d D
eplo
ymen
t1
Activate and Use Software
Router
Switch
Firewall
Video
Router
Switch
Firewall
Video
Unified Communications
HTTPs Proxy Server
Required
Offline How many in use
How many owned
Manage Licenses
Cisco Smart Software Manager
Cisco Smart Software Manager
Annuity Platform
Distribution
Place OrderCisco® Commerce
EntitlementUsage
Monthly Inventory Update
Smart Software Manager satellite
Optional
2
3
How it works …
Backend Communication Channels and Ports
Cisco Smart Software Manager (CSSM) (cisco.com)HTTPS: tools.cisco.com HTTPS (Port 443), HTTP (Port 80)
Smart Software Manger Satellite (CSSMs)User Interface: HTTPS (Port 8443)Products: HTTPS (Port 443), HTTP (Port 80)CSSM: HTTPS (tools.cisco.com, api.cisco.com, cloudsso.cisco.com)
Authorized Backends
How to Deploy a Smart License Device
1Create a Smart Account if Needed and Deposit your New Licenses in a Desired Virtual Account. Ensure you have User or Admin Access
Quick Guide: Creating Smart AccountsQuick Guide: Managing User Access
[Optional] Transfer Old Licenses to Smart Licensing Converting PAK licenses to Smart Software Licenses
2Obtain a ’Registration Token’ from the Cisco Smart Software Manager (or other stored location)
Quick Help: Creating a TokenQuick Help: Acquiring a previously Created Token
3Configure the Cisco Product with which licenses to consume and the previously acquired Registration Token (Optionally set other configuration commands such as locations of satellites or Proxys, privacy commands, etc)
Product Specific Configuration GuidesFound at: cisco.com/go/smartlicensing
4Check Status Cisco Software Smart Licensing Management
with Smart Accounts
End to End Demo:https://www.youtube.com/watch?v=-L-RVL5v7vA&index=4&list=PLqqyYVkAtGxZQ_YBzP8w9-X7IIad_V35s&t=120s
Deploying an
ASAv demo
Want to see a recording of this demo? Go here:
https://www.youtube.com/watch?v=-L-RVL5v7vA&list=PLqqyYVkAtGxZQ_YBzP8w9-X7IIad_V35s&index=4
What’s involved in Configuring a Product?Configure the Cisco Product with which licenses to consume and the previously acquired Registration Token (Optionally set other configuration commands such as locations of satellites or Proxys, privacy commands, etc)
Product Specific Configuration GuidesFound at: cisco.com/go/smartlicensing
CLI Based Product Example GUI Based Product ExampleActivate Smart Licensing
[Only for Hybrid Products]
[Optional] Point Telemetry at Alternative Destination(Default will be Option 1 to CSSM, Alternative Options are 2-4: Proxy Server or Local CSSM satellite)
Insert Authentication token into Device
Secure on-premise management of license consumption provided free of charge.
Ideal for Customers whose Products are unable to reach Cisco.com directly
Cisco® Software Manager satellite (SSM satellite)• Contains a subset of Smart Software Manager (SSM)
portal, and works similar to SSM for management of installed products.
• Cisco devices and software products are registered with and report license consumption directly via SSM satellite
• Near real-time license usage information based on synchronization schedules with Smart Account
• Provided at no additional cost
Cisco® Smart Software Manager satellite
Cisco Smart Software Manager satellite• Cisco Products communicate with SSM satellite the same way they do with Smart Software
Manager
• Information is exchanged in Text (YAML formatted)
Cisco Smart Licensing messages
Cisco ASRCisco Smart Software Manager
satellite
JeOS(Centos 5) Smart Call Home
Transport Gateway
Cisco Smart Software Manager satellite• Cisco Products communicate with SSM satellite the same way they do with Smart Software
Manager
• Information is exchanged in Text (YAML formatted)
Cisco Smart Licensing messages
Cisco ASRCisco Smart Software Manager
satellite
JeOS(Centos 5) Smart Call Home
Transport Gateway
Summary of Smart Licensing Improvements
Direct Telemetry to Cisco
• Increased Scalability and Responsiveness based on expected customer usage growth
• Export Control Exceptions (Class C)
Mediated Telemetry to Cisco
• New Architecture for CSSM Satellite (v6.0) being delivered April 2018
• EFT Beginning last week of Jan 2018 • Primary New Features include:
• Multi-Tenancy• Smaller Deployment footprint• Increase to 365 day Registration
Requirements• Integration with customer authentication
systems• Proxy Support between CSSM Satellite
and CSSM• GovNet and AWS Installation Support• Hierarchical License Support• Export Control Exceptions (Class C)• Scale Increase
• Cisco Secure DataCenter (CNS) deployment already completed and taking new customers
Full Disconnected Support
• Permanent License Reservations for Dark Networks
• Specified License Reservations for Airgappedcustomers who cannot otherwise use CSSM satellite
Additional New Features include:• Term Support• Management APIs from CSSM
• Relaxed governance rules to allow Specified License Reservations to be used by any customer, once approved
• Factory Installation support for both SLR and PLR
Cisco Product
HTTPsYour Cisco Software Usage
Cisco.com HTTPs
Your Cisco Software Usage
Cisco.comSmart Software Manager satelliteCisco Product
Your Cisco Software Usage
Cisco.com
Request License
License Response
Copy/Paste
Cisco Product
Conversion from PAK to Smart
Conversion from PAK to Smart
Current Roadmap –Smart Software Licensing
Smart Licensing Release ApproachSmart Licensing Only LaunchHybrid Launch
StrategyExisting Products Customers have already deployed
New Products Customers are deploying for the first time
Prominent Examples
CSR, ISR 4000, Cat3k, Nexus Switches, ASR 1000 series, ASR 900 series, WLCs, etc
ENCS, ASAv, IOSXRv, ASA Firepower Threat Defense, CBR8, UCM 12.x, CUSP
License Delivery
Licenses Delivered as before (pre-Smart Licensing). Licenses are converted to being Smart-Enabled after delivery in Smart Software Manager or LRP
Licenses Delivered directly to Smart Account at time of order. Immediately available in Smart Software Manager.
CommerceLRP
(Previous Generation)SSM
(Next Generation)
Smart Account
Delivered to SA if defined
on order
Traditional Deployment
Available
Invited Conversion
CommerceSSM
(Next Generation)
Smart Account
Delivered to SA
(mandatory)
eDelivery
Smart Enabled Product Familieshttps://ucrm-cisco.force.com/OperationsExchange/s/article/Smart-Licensing-Enabled-Product-Families-Supported-with-Version
Orderable Smart licensing PIDshttps://communities.cisco.com/docs/DOC-59102
Roadmap of New Smart Enabled Product Families https://ucrm-cisco.force.com/OperationsExchange/s/article/ka215000000MTCuAAO/Smart-Licensing-Product-Roadmap
Smart Licensing Supported Products
Key Help Resources
Customer Facing WebsitesSmart Account Home CCO Page: www.cisco.com/go/smartaccountsSmart Licensing CCO Page: www.cisco.com/go/smartlicensingSmart Licensing ‘Satellite’ CCO Page: www.cisco.com/go/smartsatelliteBest Practices & Usage Guides: http://forums.cisco.com/ecom/web/operations-exchange/sotSample Config Guide: http://www.cisco.com/c/dam/en/us/products/collateral/cloud-systems-management/smart-software-manager-satellite/smart-software-prod-config-guide.pdf
Getting HelpGLO Support: Fully supported by GLO 24x7. [email protected] Questions: [email protected] Issues: [email protected] Issues: [email protected] Issues: [email protected]
TrainingLive Training: Register for you or your customer at:https://communities.cisco.com/docs/DOC-59481#anch2
Youtube Training Videos: https://www.youtube.com/channel/UCABaWsiDScw_w6kvPcDIjHw
Cisco.com Training Videos & Demos:http://www.cisco.com/web/ordering/smart-software-manager/index.html
License Flow Example
Possible Flow and Roles
DEFAULT VIRTUAL ACCOUNT
VIRTUAL ACCOUNT «A»
Smart AccountAdministrator
Virtual AccountUser
move license
generate token
Token
1
2
3
Token
configure token
4
Demo
Thank you
