SHINE

SHINE

Shine is one of Hong Kong’s most renowned high-end multi-

brand fashion stores, known for bringing pioneering foreign

brands to Hong Kong clientele. Located in Causeway Bay’s

Fashion Walk, the Shine Corner Store optimises its relation

to the street through an open façade, visually doubling

the space with a fully mirrored back wall. In the main room,

pieces from various designers are presented in a flexible open

shelving system that is installed against a monochromatic

background.

The most distinct feature of the store is its ceiling. Over

900 shimmering white cords are woven into undulating

overlapping planes that create Moiré patterns against the

dark ceiling backdrop. The design questions and explores the

dematerialisation of surfaces through the weaving of thread

– an element commonly found in contemporary textile

patterns and fabrics. It alludes to principles of Op Art by

directly referring to graphical experimentation in the grisaille

paintings of artists like Victor Vasarely. The ceiling plays on the

shopper’s perception as walking underneath it suggest the

illusion of movement. Swelling and warping patterns emerge

in the ceiling and appear to be flashing and vibrating as one

wanders through the shop.

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Section BB

Architect: Laboratory for Explorative Architecture & Design Ltd. i.c.w NC Design & Architecture Ltd.

Client: Shine Trading (HK) LtdLocation: 7 Cleveland Street, Causeway Bay, Hong Kong

Photography: Dennis Lo Designs

Design AwardsHong Kong Designers Association Global Design Awards 2011,

“Excellence Award“ - Category: Spatial, Retai

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