1. Tim Burrows, Sgt. Toronto Police Service Police Leadership Conference Vancouver, 2011
Internet and mobile tools for sharing and discussing information.
wikipedia Social Media is really CONVERSATIONS made richer & more convenient 3. Money Time Equipment Personnel Knowledge 4. Where do you begin? Where you arecomfortable Whats right? What works bestfor you. Whats effective? Being heard. 5. Police, at all times, should maintain a relationship with the public that gives reality to the historic tradition that the police are the public and the public are the police;( Communicate ) 6. Traffic Services 7.
Determine where you want to engage
Create your HUB
Link to other SM platforms
Find creative ways to talk WITH the public
SM for your organization
Your content plan
Listen / Learn
Join / follow like minded groups / people
Comment / Contribute
Engage / Educate
Question posed on Twitter asking Toronto Drivers
11. 12. 13. Results announced via Twitter on November 21 st , 2009 at 11:26 PM 14. 15. 16. 17. 18. 19. 20. 21. 22. 23. 24.
Morning talk and news radio start talking about list
Toronto Press Release November 24, 11:15 am
9 Interviews conducted prior to press release
End of day, November 24 th ,
Television Interviews: CityTV, CTV, Omni, Global
Radio Interviews (AM): 680, 640, 1010, 570
Radio Interviews (FM):Q107, Z103.5, CBC 99.1
Print: Toronto Sun, Toronto Star, National Post, Globe & Mail, USA Today