20
DECEMBER 3, 2012 ISSUE 1249 The Weekly Digital Magazine for the Sporting Goods Industry

SGB WEEKLY 1249

Embed Size (px)

DESCRIPTION

SGB WEEKLY 1249

Citation preview

Page 1: SGB WEEKLY 1249

DECEMBER 3, 2012ISSUE 1249

The Weekly Digital Magazine for the Sporting Goods Industry

Page 2: SGB WEEKLY 1249

FOR 45 YEARS WE’VE BEEN DRIVING INSOLE TECHNOLOGY FORWARD. There’s no question that gel insoles provide great comfort. But even though they feel great,

there are trade-offs: flat gel insoles are often bulky and just don’t have the deep heel cupping

and arch support needed for lasting comfort. That is until now. Using the contours of our

best-selling TOTAL SUPPORT™ Insole, we’ve built a gel insole your customers will love:

Spenco® ProForm Gel. Ultra-Thin Gel cushioning with flexible arch support.

Maximum margins for you and fantastic value for your customers.

Yes, This is Spenco

Find us online!

For more info or to request a sample, call 1-800-877-3626 or visit spenco.com

Spenco®

Love Your Feet™

®R

egis

tere

d a

nd

™Tr

adem

ark

of

Sp

enco

Med

ical

Co

rpo

rati

on

. ©20

05, 2

006,

201

2 S

MC

. All

Rig

hts

Res

erve

d

U L T R A - T H I N

PROFORM

This is Spenco today:A collection of casualfootwear, insoles andaccessories that areeasy to merchandiseand sell. Great pricing,

Terrific customer service.

SpencoGel_SGBW_Oct2012.pdf 1 9/24/12 7:59 AM

Page 3: SGB WEEKLY 1249

DECEMBER 3, 2012 | SGBWeekly.com 3

Copyright 2012 SportsOneSource, LLC. All rights reserved. The opinions expressed by writers and contributors to SGB WEEKLY are not necessarily those of the editors or publishers. SGB WEEKLY is not responsible for unsolicited manuscripts, photographs or artwork. Articles appearing in SGB WEEKLY may not be reproduced in whole or in part without the express permission of the publisher. SGB WEEKLY is published weekly by SportsOneSource, LLC, 2151 Hawkins Street, Suite 200, Charlotte, NC 28203; 704.987.3450. Send address changes to SGB WEEKLY , 2151 Hawkins Street, Suite 200, Charlotte, NC 28203; 704.987.3450

Senior Business Editor

Thomas J. Ryan

[email protected]

917.375.4699

Contributing Editors

Aaron H. Bible, Fernando J. Delgado,

Charlie Lunan, Matt Powell

Creative Director

Teresa Hartford

[email protected]

704.987.3450 (x105)

Graphic Designer

Camila Amortegui

[email protected]

704.987.3450 (x103)

Advertising Sales

Account Manager / Northeast

Buz Keenan

[email protected]

201.887.5112

Advertising Sales

Account Managers / Midwest

Barry Kingwill & Jim Kingwill

[email protected]

[email protected]

847.537.9196

Advertising Sales

Account Manager / Southeast

Katie O'Donohue

[email protected]

828.244.3043

Circulation & Subscriptions

[email protected]

Group PublisherEditor In Chief

James Hartford

[email protected]

704.987.3450

2151 Hawkins Street • Suite 200 • Charlotte • NC • 28203t. 704-987-3450 • f. 704-987-3455

www.SportsOneSource.com

SportsOneSource Publications

Print Magazine: SGB, SGB PerformanceDigital Magazines: SGB Weekly, TEAM Business Digital

Newsletters: The B.O.S.S. ReportSports Executive Weekly

News Updates: SGB, Footwear Business, Outdoor Business, Sportsman’s Business, TEAM Business

SportsOneSource ResearchSportScanInfo, OIA VantagePoint,

SOS Research

The Weekly Digital Magazine for the Sporting Goods Industry

DECEMBER 3, 2012ISSUE 1249

ON THE COVER: Sports Source Asia 2012 attracted 140 exhibitors from the Chinese mainland, Korea, Malaysia, Pakistan, Singapore, Taiwan and Hong Kong. Nearly 50 buying missions from 46 countries and regions, counting more than 1,600 buyers.

12

NEWS

4 ROCKET FISH Industrial Design Releases 2013/14 Trend Guide6 2,000 MILES Across a Dark and Frozen Continent YURBUDS Launches Limited Edition Line Featuring High-Tech, Luxury Models 8 MOUNT EVEREST COMMEMORATIVE POSTER RELEASED by the Himalayan Stove Project

FEATURES

10 PRO BAR Relaunches with New Branding, Same Mission12 SPORTSA SOURCE ASIA Back for Sixth Year

DEPARTMENTS

18 JOB CLASSIFIEDS

IN JANUARY PROBAR LAUNCHES ITS SLEEK, CONTEMPORARY, CLEAR AND CLEAN NEW BRANDING TO RETAILERS NATIONWIDE.

10

Page 4: SGB WEEKLY 1249

BY THE NUMBERS

60.6%Foot Locker, Inc. reported net profits skyrocketed 60.6 percent in the third quarter, to $106 million, or 69 cents per share, compared with $66 million, or 43 cents, a year ago. Sales increased 9.3 percent, to $1.52 billion this year, up from $1.39 billion during the prior-year period. Third quarter comparable-store sales increased 10.2 percent, which consisted of a 9.4 percent increase in store sales and an 18.3 percent increase in direct-to-customer sales.

$732.2 MILLIONBrown Shoe Company, Inc., the parent of Famous Footwear, reported sales inched up 2.6 percent in the third quarter to $732.2 million from $713.8 million a year earlier. Famous Footwear's comps were up 6.8 percent. Excluding exited brands, net sales were up 4.2 percent year-over-year. Meanwhile, net earnings were $24.3 million, or 56 cents per diluted share, in the third quarter of 2012 versus $33.7 million, or 79 cents per diluted share, in 2011.

12 QUARTERSHibbett Sports, Inc. reported same-store sales grew 6.4 percent in the third quarter, marking its 12th consecutive quarter of comparable store sales increases. With net income increasing 18.8 percent, the regional chain raised its EPS guidance for the year. Net sales for the 13-week period ended October 27 increased 9.6 percent to $202.9 million compared with $185.2 million for the 13-week period ended October 29, 2011. Comparable store sales increased 6.4 percent.

NEWS

Tj Gray founder of Rocket Fish

4 SGBWeekly.com | DECEMBER 3, 2012

ROCKET FISH INDUSTRIAL DESIGN RELEASES 2013/14 TREND GUIDE

Use of innovative materials to drive the high end of the performance market in hard goods, apparel and accessories.

Hampton, NH’s Rocket Fish de-sign, a leading outdoor industry industrial design firm, has issued its Winter 2013/14 style guide forecasting that high-tech innova-tive materials, minimalist design, and industrial styling will lead the way as brands finalize their Winter 2013/14 product offerings.

“From a style stand point we’re seeing continued growth of the industrial look. This is a trend that really starts to take hold in Fall 2013 and will

continue to gain momentum in Winter 2014.”- Thomas (TJ) Gray, founder of Rocket Fish

Although the styles have an old school look to them, expect materials to be innovative and technical. Compression fabrics are extremely popular, as athletes are demanding more of a tailored fit in their apparel. Minimalist gyms are also playing a role in creat-ing demand for new materials. Athletes from all sports are starting to train with less and less equipment and are looking for innovative apparel to complement their body’s natural rhythm. While these high-tech materials once carried a high price tag, Gray noted that high-quality fabrics and gear is becoming available at a lower price point.

“Whether it’s skiers, snowboarders, or basketball players, we’re seeing athletes spend-ing even more time in the gym training – but starting to train a little differently,” said Gray. “They want access to high quality apparel that allows them to move more fluidly.”

Carbon fiber is another material that’s going to make a strong showing. Whether it’s carbon fiber helmets, eyewear or boots--carbon fiber is another material that provides athletes with a higher level of performance because of its light weight and durability.

In terms of color, Winter 2013/14 will see a mix of neutral tones and bright hues. The color palette contrasts between dark tones of granite, slate and soil with pops of bright primary colors like royal blue and red, along with bright pinks, purples and fiery oranges. There will be contrasting of colors within big color blocks as well as integrated into prints.

Another continuing development for Winter 2013/14 is heated accessories. While not an entirely new trend, it’s most definitely a growing one. Whether its chargeable gloves to provide heat for skiers, heated boot bags, or jackets, Gray expects heated accessories to be a trend to watch in upcoming seasons.

Page 5: SGB WEEKLY 1249

1.866.YAKTRAX | WWW.YAKTRAX.COM

©20

12 Im

plus

Foo

tcar

e, L

LC. Y

aktra

x® is

a re

gist

ered

trad

emar

k of

Impl

us F

ootc

are,

LLC

.

Page 6: SGB WEEKLY 1249

YURBUDS LAUNCHES LIMITED EDITION LINE FEATURING HIGH-TECH, LUXURY MODELS

Yurbuds, maker of the sport earphones guaranteed never to hurt or fall out, announced it has been named an International Consumer Electronics Show Innovations 2013 Design and Engineering Awards Honoree for one of its newest products. Yurbuds’ Focus Limited Edi-tion will be displayed at The Venetian during the 2013 International CES, which runs January 8-11, 2013 in Las Vegas, NV.

Products entered in this prestigious program are judged by a panel of independent engineers, industrial designers and members of the media to honor outstanding design and engineering in consumer electronics.

“The Limited Edition line is a creation stemming from years of research, work and product development. It truly is the ultimate sport earphone and is Yurbuds at its best. “The Focus Limited Edition being named a CES In-novations Design and Engineering Award honoree is such an in-credible accomplish-ment for us. Each year, CES is the place to be for new technology and we could not be more proud to share this line at the event and with the world.” - Daniel DeVille, director of marketing for Yurbuds.

The Focus Limited Edition features comfortable behind-the-ear support for athletes on the move. The new line also includes the In-spire Limited Edition model, which features in-ear buds. Both models provide an exceptional listening experience, showcasing deep bass in a 3D soundscape produced by Triple Magnet Sound Technology.

Athletes can personalize their listening experience with noise-isolating and ambient aware enhancer options that come in various sizes for a perfect fit. The Limited Edition line is compatible with Apple devices and includes a 3-button microphone on the tangle-free Kevlar cord. As with all Yurbuds, Limited Edition models feature FlexSoft Comfort Fit and are sweat and water resistant.

Yurbuds was founded in 2008 by triathlete Seth Burgett, president and CEO, and 24-time marathoner Richard Daniels, COO. The duo left their corporate lives and have been joined by Craig Ceranna, CFO and managing director, to realize the company's mission: transform the athlete experience through personalized service and exceptional audio products that integrate ergonomics and emotive design. Yur-buds was named Forbes 9th Most Promising Company in America for 2009.

The Coldest Journey, a 2000-mile exploration to cross the continent of Antarctica in winter, is a journey scientists and sponsors hope will yield a number of discoveries. On December 6, the S.A. Agulhas will set off from London on what will be the start of the world's first ever attempt to cross the Antarctic in winter.

The journey is being led by British explorer Sir Ranulph Fiennes, and is a mission to collect data for climatologists as well as raise funds for Seeing is Believing, a non-profit to help avoidable blindness. On March 21 expedition members will begin their journey by foot, ski and motor-ized vehicle to reach the Ross Sea.

The journey across the continent has for many years been consid-ered too perilous to attempt and the expedition's six-man "Ice Team" will have to overcome one of earth's most hostile environments to suc-ceed, exposing themselves to temperatures dropping close to -90°C (-130°F) and operating in near permanent darkness.

A winter traverse of the Antarctic is widely regarded as the last true remaining polar challenge. Supporters hope the expedition's success will reassert Britain's status as the world's greatest nation of explorers. John Sullivan III, CEO of Talus Outdoor Technologies based in Missoula, MT, remarked that, “the accomplishment of being the first to cross the Antarctic in the winter will be unparalleled, and benefiting the Seeing is Believing program and helping to provide otherwise inaccessible sci-entific information will make for a truly significant expedition.”

A fund-raising initiative will run alongside the expedition with the aim of raising $10 million to help fight blindness around the world. Research will help climatologists, as well as forming the basis for an education program that will reach up to 100,000 schools in an effort to inspire students to become the scientists, engineers and leaders of tomorrow. For more information visit TheColdestJourney.com.

More than 160 suppliers have signed on to assist the expedition, in-cluding: Oakley, Fisher, ColdAvenger, CAT, Black Diamond, Energizer, Pana-sonic, Microsoft, Coleman, Terra Nova, MSR, Go Pro, Sorel and Montane.

2,000 MILES ACROSS A DARK AND FROZEN CONTINENT

Sir Ranulph Fiennes is leading a team of explorers to conquer the last great polar chal-lenge: crossing Antarctica in winter.

NEWS

Page 7: SGB WEEKLY 1249

Runner’s World UKOctober 2012

“EDITOR’S CHOICE”

Engineered to Promote a Barefoot Running Experience.

Page 8: SGB WEEKLY 1249

8 SGBWeekly.com | DECEMBER 3, 2012

The Himalayan Stove Project, a U.S.-based charitable organization that works toward improving the health and lives of individuals and families in the Trans-Himalayan region, released a commemorative Mt. Everest poster to support their non-profit efforts. The group delivered 1,400 stoves to the region this year.

The poster, created by artist Elizabeth Mercuri, was a collaborative effort by the Himalayan Stove Project and Jack Leustig Imaging of Taos, NM. The poster was creat-ed to honor the 50th Anniversary of the first five American mountaineers to reach Everest’s summit in May 1963 and the entire expedition that supported that historic effort.

Tom Hornbein, one of the five Americans who summit-ed Mt. Everest on the historic expedition in May 1963, serves on the board of advisors of the Himalayan Stove Project. Two other outstanding U.S. Everest summiteers, Erik Weihenmayer and Jeff Evans, and two illustrious British mountaineers who have also stood on Everest’s summit (Chris Bonington and Doug Scott) round out the mountaineering members of the Himalayan Stove Proj-ect’s powerful and experienced advisory board.

The poster is being released in a numbered, limited first-edition of 250 and is available exclusively on the website of the Himalayan Stove Project. George Basch, “Chief Cook” of the Himalayan Stove Project, explained: “We felt that commemorating the achievement of these pioneering mountaineers was the right thing to do. What

MOUNT EVEREST COMMEMORATIVE

POSTER RELEASED BY THE HIMALAYAN STOVE PROJECT

Note: To learn more about this inspiring and innovative charitable program and to purchase the commemorative poster, visit himalayanstoveproject.org.

they accomplished 50 years ago set a standard of excellence and teamwork that should make every American proud. Mount Everest is an enormous mountaineer-ing challenge today; it’s almost inconceivable that they were so successful a half a century ago. The poster is absolutely gorgeous.”

The creation of the poster was supported by Eddie Bauer, Adidas Outdoor Sports, MSR, Kahtoola and Rotary International, and Outside, Rock and Ice, The Adventure Blog and Expedition News are providing media support.

The Himalayan Stove Project believes in the conservation of nature, improving people's health and transforming the lives of individuals, families and communi-ties one clean cookstove at a time. Founded in 2009, the organization distributes free, clean-burning, highly efficient cookstoves to individuals and families in the Trans-Himalayan region. ■

Page 10: SGB WEEKLY 1249

10 SGBWeekly.com | DECEMBER 3, 2012

RELAUNCHES WITH NEW BRANDING, SAME MISSION

Salt Lake City-based ProBar has long been known as an independent natural foods manufacturer that focuses on un-cooked whole-foods based energy bars. Founded in 2002, the company has strong holds in outdoor specialty, natural grocery, coffee and convenience markets nationwide, sold in around 7,000 doors in all 50 states. The brand has experienced strong growth of late, up 70 percent in Outdoor, and moved from number 11 to number five nationally in the bar category in natural foods within a year. What they haven’t been known for, however, is a consistent branding message, and expanding their product offering has experienced weaker than expected growth due largely to a failure to effectively communicate the brand and product offering across new product categories.

That will all change in January when ProBar launches its sleek, contemporary, clear and clean new branding to retailers nationwide. Through extensive industry and in-store research, the company found that customers were often confused among the different packaging schemes and didn't understand what the product was intended for, or that it was even part of the ProBar brand family. They undertook an aggressive re-brand with creative agency partner Stuck, with goals to re-define the brand with an easily identifiable packaging aesthetic that clearly communicates all product lines as part of a singular ProBar brand family; help the consumer to differentiate and understand what each product is designed to do; and help ProBar stand out on shelves when merchandized within visually cluttered bar

By Aaron H. Bible

Note: The ProBar logo has been redesigned to more accurately represent the ProBar culture and quality. With crisp white blocking, clear letters, and a consistent color on every package (something new for the brand), they are aiming to be more recognizable and transparent. The letter's "PRO" and "BAR" are clear, showing what lies behind them, a visual metaphor of honesty and transparency.

Page 11: SGB WEEKLY 1249

DECEMBER 3, 2012 | SGBWeekly.com 11

aisles. However, within the heavily price-driven bar category, ProBar has chosen to stay out of the price game, instead focusing on quality.

The new packaging - along with four new meal-bar flavors and two new product lines (Bolt, an organic energy chew, and CORE, a new protein bar line) will all be launching at the Outdoor Retailer show in January and will be on shelves as early as January 15.

Jules Lambert, president and co-founder, explained in an exclusive SGB Weekly inter-view, “While the category was growing about 20 percent with most brands, we’ve grown 40 percent in 12 months. We’ve captured a segment of the channel that understands the product. But there is a massive segment of individuals who don’t go beyond the pack-aging. And our current packaging literally was creating a camouflage on the shelf, a fruit camouflage. The premium nature of our products was not coming through. Now, we’re visually representing that.”

Director of marketing Luke Sword added, “In taking a look at our product and our branding and taking a look at our packag-ing, we thought we could do a better job of communicating to consumers. We went back to the drawing board, and looked at how the meal bar looks on shelves. We visually refaced from the ground up, putting an em-phasis on color and on individual benefits of each of the products.”

“Recognition was a very big challenge for us,” continued Sword. “Within grocery, out-door, and action sports, we had to recreate the brand, but maintain our roots, and convey that this is a safe, transparent product. What you see is what you get.”

The duo explained that the company had previously focused on putting its money back into the product itself, not into marketing. And they grew based on the fact that it is an exceptional product, with a brand loyalty and athlete loyalty to be proud of. Now, they want to begin attracting new customers.

In conjunction with the branding makeover, ProBar is introducing in January the first non-GMO, project verified energy bar. The brand will also introduce its new 20 gram soy protein bar, CORE. And, it is renaming its Fruition bar FUEL, alluding to the true

ProBar HALO - Sure, treats taste good – but most aren’t so good for you. So the company made this sweet treat without hydrogenated junk. Instead they packed in heavenly, good-for-you, vegan food made from the finest ingredients around.

ProBar Meal - Weighs in at a solid three ounces of fruits, nuts and seeds with enough nutrition to make a fresh, tasty, satisfying meal replacement. It’s rich in raw ingredients and the right nutrient-dense calories for lasting energy and nourishment. It satisfies like a meal too.

Jules Lambert, president and co-founder, ProBar

formulation intention of the chia seed, date, oat and fruit bar that is designed to support hydration and energy.

All ProBars are manufactured in the U.S. at the company’s own facilities, allowing them to make changes quickly when necessary. Bars are not baked and feature a 12-month shelf life, with 70 percent of formula ingredi-ents going in raw.

And while the company is certainly fo-cused on expanding the business to a grow-ing bar-consuming active lifestyle market, the emphasis remains on the food itself. “We love real food and we love bars. But there is no substitute for sitting down around the table with friends for a nice, slow meal,” Lambert said. ■

ProBar CORE - Packed 20 grams of plant protein and plenty of real, recognizable ingredients into this PROTEIN bar. And it does more than build strength - it boasts chia seeds for hydration and recovery too.

Page 12: SGB WEEKLY 1249

By Thomas J. Ryan

Shanghai to Milan Golf is a branch of Shanghai To Milan (STM) Group, a leading sourcing, design and product development company based in Italy and China. Since 2007, STM has developed customized product solutions for the golf industry.

SPORTS SOURCE

ASIA BACK

FOR SIXTH YEAR

Page 13: SGB WEEKLY 1249

DECEMBER 3, 2012 | SGBWeekly.com 13

howcasing the latest fitness equipment, sports apparel, water-sports supplies and outdoor products, the sixth edi-

tion of Sports Source Asia ran from October 28-30 at Hong Kong’s AsiaWorld-Expo. Organized by the Hong Kong Trade Development Council (HKTDC) and MMI Asia Pte, Ltd., the fair attracted 140 exhibitors from the Chinese mainland, Korea, Malaysia, Pakistan, Singapore, Taiwan and Hong Kong. Nearly 50 buying missions from 46 countries and re-gions, counting more than 1,600 buyers, took part in the fair.

MMI Asia presents 20 international-scale trade fairs in Asia. Sports Source Asia is endorsed by ISPO, the organizer of trade shows such as ISPO MUNICH, Germany and ISPO BEIJING, China as well as ISPO BIKE.

Ronald Unterburger, CEO of MMI Asia, told SGB Weekly that when the show started in 2007, it was double its current size. But the 2008 global financial crisis as well as Japan's March 2011 tsunami has depressed attendance. European’s debt crisis has also impacted exhibitors at the latest show. Still, Unterburger was encouraged by the healthy rate of buyers attending the show.

“Hopefully we have reached the bottom now with this 140 exhibi-tors and next year it’s going to look better,” said Unterburger.

He was particularly encouraged by the number of U.S. buyers seen across the eight major trade fairs organized by the HKTDC in October and November. Said Unterburger, “Hopefully, the economy is getting better in the U.S.”

In the first nine months of 2012, Hong Kong exported HK$30 billion worth of sporting goods, with the U.S., Japan, the Chinese mainland, the U.K. and Germany the top five export markets.

Running alongside Sports Source Asia, Eco Expo Asia and the HKTDC Hong Kong International Building and Decoration Materials & Hardware Fair offered other sourcing opportunities for buyers.

The Sports Source Asia fair showcased local innovations, including textile technology developed by Professor Li Yi from Hong Kong Polytechnic University’s Institute of Textiles & Clothing. Hong Kong’s elite athletes have worn the high-performance sportswear at the London and Beijing Olympics and the 2009 East Asian Games. Athletes taking part in a fashion show at the event included Lai Chun Ho, Hong Kong record-holder and a member of the men’s 4x100m relay team at the London Olympics.

A number of exhibitors at the show also used Sports Source Asia to launch new products. These include: Dreamliner putters; water-proof iPhone 4 and 4S cases that allow divers to take smartphones down to six meters; and high-density compression underwear. The following are a few select products from the exhibitors:

By Thomas J. Ryan

S

Hong Kong Polytechnic University’s Professor Li Yi led a presentation on local innovations in performance apparel, including those designed for the Chinese Olympic team.

Page 14: SGB WEEKLY 1249

14 SGBWeekly.com | DECEMBER 3, 2012

From east China's Zhejiang Province, Health (China) Sporting Goods Co. produces a wide range of running shoes and apparel. The featured marathon shoes offer protection and comfort with a roomy design to support long-term running. Features include breathable mesh and imi-tation leather.

Established in the Guangdong province in south China, the manufac-turer of inline skates, roller skates, ice skates, skateboards and accesso-ries markets its products under the Interfun brand. The featured inline style, featuring 110mm wheels, comes with slim shells in sharp blue, fastened by buckles and adhesive tapes. The shells are made of carbon fiber for a soft and lightweight structure.

Erke is the top tennis brand in China, and has around 5,500 sales points nationwide and spreads distribution networks in more than 30 countries. The brand has also built a close alliance with the German Tennis Association and 11 international professional tennis players, including Tommy Robredo from Spain, Yanina Wickmayer from Belgium and Philipp Petzschner from Germany. Erke also makes running, training, badminton and outdoor shoes as well as related apparel.

From Hong Kong-based Tinjo Industrial Limited, these portable, stylish speakers adopts a user-friendly wireless Bluetooth connection for users' convenience. The special double ball shape easily stands out to attract consumers. The compact design allows users to enjoy music on the go anytime. Other features include built-in Li-battery, built-in 4GB Memory, and 2 x 2W stereo sound. It’s also splash-proof.

Best known for its camera cases capable of enabling digi-tal photographs in water with depth up to 10 meters (33 feet), South Korea-based DiCAPac is now bringing under-water exploring to mobile devices. Likewise waterproof up to 10 meters, the WP-C1 enables touch and even call func-tionality for iPhone and smartphones users with its super clean lens. A version is also available for iPads. If lost, it floats.

▲HEALTH (CHINA) SPORTING GOODS CO.

ERKE

FOSHAN INTERFUN STAR

DiCAPac

TINJO INDUSTRIAL LIMITED

Page 15: SGB WEEKLY 1249

DECEMBER 3, 2012 | SGBWeekly.com 15

Korea-based Waryong Industries, which does business as Jinpoli Sports, is known for its massage hula-hoops, innovative skipping ropes, yoga mats, and sports bracelets and necklaces. The featured hula-hoop features 80 anion massage balls designed for both re-laxation as well as for weight loss and stom-ach toning.

Established in 1998, and re-founded in 2007, Zhangjiagang Jingang Huawei Sports Co., Ltd is a fitness manufacturer. It makes products under its own Movstar brand but has also worked closely with GoFit in the U.S. on OEM basis. Huawei Sports’ product range includes gym balls, balance boards, fitness gloves, yoga accessories, resis-tance bands, jump ropes, fitness mats, sandbags, and kettle bells. The fitness sandbag featured is designed for training muscles of different parts like arms and limbs. The flexible structure allows us-ers to fix the sandbag on the desired body parts.

Based in the Guangdong province in China, Shenzhen Reanson Products is a manufacturer of swimming goggles, swim caps, ski goggle and other aquatic accessories. The one-piece design of the featured goggles fits the contours of the face. Other features in-clude PC (perspective control) lens with anti-fog feature and 100 percent UV protection.

With a factory in the Zhejiang province in China, Ninghai Xinda Stationery And Sports Goods Co.

produces high-quality telescopic trekking poles, Nordic walking sticks, ski poles, foldable canes and

snowshoes. Its house brand is Sing-da. The featured trekking pole, with a steel or carbide steel tip, comes with

a unique 3- or 4-sectioned design. The durable structure supports a high weight capacity.

Winma Swing is a golf specialist established in Indonesia and Korea in 2000. Its best-known product is the featured Swingfire, with the biggest attribute being that it doesn't break during the impact of a tee shot. An inner fiber reduces the resistance during the impact, corrects the ball's direction and improves driving distance. Golfers also don't need to push the golf tee into the ground but can simply place the golf ball on the tee with the same adjustable height. Winma also makes golf gloves, bags, mugs and other golf accessories.

NINGHAI XINDA STATIONERY AND

SPORTS GOODS CO.

SHENZHEN REANSON PRODUCTS

WINMA SWING

ZHANGJIAGANG JINGANG HUAWEI SPORTS CO., LTD

WARYONG INDUSTRIES

Page 16: SGB WEEKLY 1249

16 SGBWeekly.com | DECEMBER 3, 2012

Erke is the top tennis brand in China, and has around 5,500 sales points nationwide and spreads dis-tribution networks in more than 30 countries. The brand has also built a close alliance with the German Tennis Association and 11 interna-tional professional tennis players, including Tommy Robredo from Spain, Yanina Wickmayer from Bel-gium and Philipp Petzschner from Germany. Erke also makes running, training, badminton and outdoor shoes as well as related apparel.

From east China's Zhejiang Province, ING Group Co. Ltd. was founded in 2000 and specializes in surfboards, body-boards, stand up paddleboards and rescue boards. The featured stand up paddleboard features epoxy lamination with a 1-lb EPS core sheathed with 1/8" divinycell high-den-sity foam, compression and heat molded to form a mono-coque-style fuselage.

Featuring exclusive technology partnerships with two leading and innova-tive companies, Accapi, the U.K. maker of Nexus Energy Source apparel, and Hong Kong-based sports wellness specialist, Tecnoped, Sport Wellness Centre (SWC) offers athletic wear designed with a close-fitting stretchy shell developed to protect and support the body in competition. Promised ben-efits include improved blood circulation for better muscular oxygenation, en-hanced overall muscular and body relaxation, recovery time, faster expulsion of toxins, improved posture and better water absorption. The fibers are struc-tured in more than 10 different types of fabrics, developed to actively meet specific combinations of physiological and technical needs.

The Hong Kong-based outdoors firm focuses on hydration backpacks, bicycle bags, bike coolers, cooler bags, and camping tents. The featured backpack is designed to provide hands-free hydration on the road or trail. The large pocket with a zippered closure allows the user to store your essentials conveniently.

ERKE

ING GROUP CO. LTD.

ACCAPI

MAINWAY SUPPLY CHAIN SOLUTIONS

Photo courtesy of Shanghai to Milan Golf

Page 17: SGB WEEKLY 1249

FROM TOP: DOMINANCE MID // MULTITUDE // BLOWOUT 2

WWW.FILA.COM

OUTDOOR RETAILER BOOTH # 40187

RE

ALT

RE

E A

P ©

20

06

Jo

rda

n O

utd

oo

r E

nte

rpri

se

s,

Ltd

,. A

LL

RIG

HT

S R

ES

ER

VE

DR

EA

LTR

EE

AP

©2

00

6 J

ord

an

Ou

tdo

or

En

terp

ris

es

, L

td,.

AL

L R

IGH

TS

RE

SE

RV

ED

RE

ALT

RE

E A

P ©

20

06

Jo

rda

n O

utd

oo

r E

nte

rpri

se

s,

Ltd

,. A

LL

RIG

HT

S R

ES

ER

VE

D

Page 18: SGB WEEKLY 1249

18 SGBWeekly.com | DECEMBER 3, 2012

FOR INFORMATION CONTACT 704.987.3450 OR [email protected]

TO READ THE FULL JOB DESCRIPTION, PLEASE CLICK ON JOB TITLE

OBJ .COM

Mountain HardwareSales Rep - Southeast

The Sales Rep is responsible for selling company products through resellers in assigned territory. As a member of the sales team, manage all sales functions for assigned territory’s to ensure the business grows according to sales projections. This includes account financial planning, assortment planning, developing and implementing sales plans, coordinating special product showings, and working closely with customer service to resolve order issues…

Garmin InternationalMedia Relations Specialist

We are looking for a Media Relations Specialist for our team in Olathe, KS. Garmin’s Media Relations Specialist is responsible for driving awareness of Garmin’s business segment products and demonstrating their unique advantages of compelling design, superior quality, and best value and helping make Garmin the global leader within the outdoor business segment market. Other essential functions for this role include: maintain...

Helly HansenE-Commerce Manager, North America

We are looking for a seasoned e-commerce professional to develop and optimize our e-commerce presence in North America, all the while maintaining and building a strong brand. This individual needs to be a high energy, entrepreneurial, strategic thinker, who can manage multiple moving pieces while keeping focused on long-term development and business objectives. A deep understanding…

Champro SportsProduct Manager – Hardlines

We are seeking a qualified Product Manager for our Corporate Office in suburban Chicago. The Product Manager is responsible for managing a portion of the growing sporting goods equipment line. The ideal candidate will be able to understand and develop the product and marketing strategy as well as identify new product opportunities. The Product Manager will have P&L responsibility and will be responsible for every aspect of each product that they manage. Primary responsibilitiesinclude: develop and implement...

J.America, Inc.Design Director

J. America is seeking a design director for our Columbia, OH Center to manage a creative design team that has a strong ability to identify market trends and translate to marketable concepts for Team Licensed Apparel. The ability to direct and lead the creative process from trend research to finished product, create and implement strategic deliverables, mentor a team of in-house talent, and carries a strong knowledge…

LaCrosse Footwear, Inc.Territory Sales Rep – NC, SC, TN

Primary responsibility to manage and support the full line of LaCrosse and Danner products to all retail and specialty work customers within an assigned territory. Essential functions of the position include: manage the relationship between LaCrosse and our retailers and distributors; consult retailers and distributors on the product, marketing, and operational advantages of the LaCrosse and Danner…

Polar Electro, Inc.Territory Sales Rep

Seeking candidates residing within Northern California. No relocation, No independent reps. The Territory Sales Rep is responsible for sales growth and account business performance within a specific geographic region in the Specialty Retail channel. TSR’s develop and execute strategic and tactical plans designed to grow unit sales. Achieve objectives in the areas of merchandising, product positioning, call coverage and administration…

Forty Seven BrandForty Seven Brand Canada Field Sales RepAcademy Sports + Outdoors is currently seeking a Merchandise Planner. This position is located at our corporate offices in Katy, TX. Primary objectives: Assists the buying organization in achieving sales, profit and inventory related objectives through efficient planning and analysis; ensures consistent, accurate planning and analysis procedures are utilized throughout the financial and assortment planning process; guides system enhancements…

Simms Fishing ProductsProduct Designer

Hook & Tackle Outfitters® is looking for awe-inspiring game changing sales talent. The Sales Representative acts as the ambassador of Hook & Tackle® and will serve as the main point of contact for retailers and business associates within their assigned territory. The Sales Representative will represent Hook & Tackle® and its brand image and continuously support our Mission, Culture and Core Values...

Page 19: SGB WEEKLY 1249

Facebook.com/SPORTSONESOURCE // twitter.com/SGB_MAG

Now Available On Your IpadDownload the reader at SGBWeekly.com

Page 20: SGB WEEKLY 1249

Focused on brands core to outdoor performance and lifestyle,

Outdoor Retailer offers both technical and fully m

erchandised product views,

making it the “one-stop” shop for retailers looking for future grow

th.

FIND YO

UR ED

GE

Register Now | January 23-26, 2013

Salt Palace Convention Center | Salt Lake City, Utah

All M

ountain Dem

o | January 22, 2013 | Solitude Mountain Resort, U

tah

C

M

Y

CM

MY

CY

CMY

K

SGB_9x10.875_printready.pdf 1 10/10/12 9:07 AM