Seo Intro for Real Estate Professionals

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Day 7 - For CMV students of Green Circle Realty - SEO B

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GREEN CIRCLE REALTY | CREATING MULTIPLE VICTORIES OPTIMUS www.ericleen.com

What is SEO?

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GREEN CIRCLE REALTY | CREATING MULTIPLE VICTORIES OPTIMUS www.ericleen.com

The practice of improving and promoting a web site

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Increase the number of visitors the site receives from search engines

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SEARCH ENGINES???

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GREEN CIRCLE REALTY | CREATING MULTIPLE VICTORIES OPTIMUS www.ericleen.com

GREEN CIRCLE REALTY | CREATING MULTIPLE VICTORIES OPTIMUS www.ericleen.com

GREEN CIRCLE REALTY | CREATING MULTIPLE VICTORIES OPTIMUS www.ericleen.com

There are many aspects to SEO, from the words on your page to the way other sites link to you on the web.

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Search Engine Optimization isn't just about "engines." It's about making your site better for people too.

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Why does my website need SEO?

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Search engines are unique in that they provided targeted traffic - people looking for what you offer.

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Why can't the search engines figure out my site without SEO?

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How Search Engine Operates?

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GREEN CIRCLE REALTY | CREATING MULTIPLE VICTORIES OPTIMUS www.ericleen.com

GREEN CIRCLE REALTY | CREATING MULTIPLE VICTORIES OPTIMUS www.ericleen.com

RelevanceImportance- finding a page with the right words- the major engines typically interpret importance as popularity the more popular a site, page or document, the more valuable the information contained therein must be

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Real Estate SEO tips

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1Design your real estate website with unique content

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Quality real estate website content is the most critical factor in achieving a higher Google ranking.

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The information must be relevant, fresh and uniqueproviding value for your target audience.

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2Use keywords on your real estate website that target your audience

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You can make your real estate website easier to find by using keywords that clients are most likely to type into Google when they start their home search.

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Provide information on these topics and incorporate these keywords in your text, page titles, and images.

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KEYWORDS PRACTICEHOUSE AND LOTCAVITEAFFORDABLEQUALITYINCOME OPPORTUNITY

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Be careful not to flood your site with keywords.

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Three to five phrases per page should be your goal

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Google might consider you a spammer.

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Build links to your real estate website3

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In Googles eyes, links to your real estate website are like votesthey give your site credibility.

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Inbound links from reputable websites, your social networking sites and blogs, can help your Google ranking and bring more leads straight to your real estate website.

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When you create your links, be sure to include relevant keywords for a variety of pages you want people to visit, rather than just your home page.

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Ex.Keywords: Filipino families can now afford to own a quality house and lot www.housenlot.com/qualityhouseandlotincavite

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The faster you can get your visitors to the exact information theyre looking more, the more useful your site will be.

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Google Webmaster Tool Suite

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So, create a blog outside your real estate website

HIRE bloggers to post articles that will feature your site.

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Promote your real estate website with social media4

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Building your online presence through Facebook and Twitter can also improve your Google ranking.

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Make sure you share updates, cool information, and new blog posts on your real estate website on your social networks

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Its important that you update your website regularly with unique content that friends will want to share via their social networks.

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IMAGE POSTING EXERCISE

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When links to your site are reposted and re-tweeted, the number of visitors multiplies and this can send a signal to search engines that you have high quality content.

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Be sure to share all of your social media profiles as well, so people visiting your Facebook page can find you on LinkedIn and other social media sites.

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Real estate SEO rules constantly change.

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Increasing your natural search traffic is not an exact science. Google continually refines the way it helps consumers find information.

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The most important strategy for real estate agents is to focus on the audience.

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What are home buyers and sellers looking for?

What makes your real estate website worth visiting?

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When you provide useful, compelling information that people link to and share, youll attract new visitors and keep them coming back.

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POWER COACHINGOCT 31, 20121pmWeb pack subscribers

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