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Scientific Poster Design How to keep your poster from resembling an "abstract painting"

Scientific Poster Design - ESF | SUNY ESF

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Page 1: Scientific Poster Design - ESF | SUNY ESF

Scientific Poster

Design

How to keep your poster from resembling an "abstract painting"

Page 2: Scientific Poster Design - ESF | SUNY ESF

A poster can be better

than giving a talk

More efficient because:

• you totally bomb at giving talks

• can be viewed while you nap

• can hang in the department for years

• can reach folks not in your field of research

Page 3: Scientific Poster Design - ESF | SUNY ESF

Posters serve as…

An advertisement of your hard work

Kool, wow!, check this out!, you must be smart!

Page 4: Scientific Poster Design - ESF | SUNY ESF

It's just an illustrated abstract

Page 5: Scientific Poster Design - ESF | SUNY ESF

Is my abstract effective?

• Why should anyone care?

• What am I adding to current knowledge?

• Do I need to explain methods?

• Have I told them what I found and recommend?

Page 6: Scientific Poster Design - ESF | SUNY ESF

A portrait of a

grad student

(or in your case a high school student)

Page 7: Scientific Poster Design - ESF | SUNY ESF

@#&%!@#$, I have 12 hours to throw this thing together and get it printed before it's due.

Page 8: Scientific Poster Design - ESF | SUNY ESF

How do I get months and years of

research onto my poster?

• Your poster is a short story

• Describe a few major points

• Arouse the reader's interest to read on

• Limit it to 250 words

Page 9: Scientific Poster Design - ESF | SUNY ESF

Recite after me, Less is best!

Page 10: Scientific Poster Design - ESF | SUNY ESF

Simplify your paper into

poster format

Find out the size required!

Page 11: Scientific Poster Design - ESF | SUNY ESF

Who's my

audience?

Page 12: Scientific Poster Design - ESF | SUNY ESF

Remember, most of these "scientists" come for the free PIZZA

Page 13: Scientific Poster Design - ESF | SUNY ESF

Start putting

together your

2 main elements

Page 14: Scientific Poster Design - ESF | SUNY ESF

1) Simple, effective data

displays

Page 15: Scientific Poster Design - ESF | SUNY ESF

Keep it simple but effective

Page 16: Scientific Poster Design - ESF | SUNY ESF

2) Small blocks

of supporting text

The need for chairs in front of your poster

will not go over well

Page 17: Scientific Poster Design - ESF | SUNY ESF

Your copy should answer…

Why?

What am I

adding?

Methods?

What did

I find?

What do I

recommend?

Page 18: Scientific Poster Design - ESF | SUNY ESF

I could actually read this

Page 19: Scientific Poster Design - ESF | SUNY ESF

8 Cornell Center for Materials Research $

Page 20: Scientific Poster Design - ESF | SUNY ESF

Pick a software program

Although you'll probably gravitate towards PowerPoint,

consider a true design program.

Page 21: Scientific Poster Design - ESF | SUNY ESF

PowerPoint

• OK, but the colors will fool you • Easy to use

• Inflexible

• Designed for overhead projection

Page 22: Scientific Poster Design - ESF | SUNY ESF

Adobe Illustrator or InDesign

• Excellent

• More difficult to learn

• What you see is what you get

• Others: Canvas, Publish-It, Corel Draw, LaTeX, etc.

Page 23: Scientific Poster Design - ESF | SUNY ESF

Let's design a poster!

Page 24: Scientific Poster Design - ESF | SUNY ESF

Your poster title:

Think BIG! Really Big!

Your biggest impact!

Boldface type

Not all caps!

Group authors

names and

affiliations

Page 25: Scientific Poster Design - ESF | SUNY ESF

The Secrets of Readable Text:

Page 26: Scientific Poster Design - ESF | SUNY ESF

• Leave breathing space

around your text

• Plain fonts even serif here

• Same size and style

• Left-aligned

The reason is…

Page 27: Scientific Poster Design - ESF | SUNY ESF

facilities. I was down on my luck and my sister

told me she knew a guy who's

nephew's

wife's kid worked for

this guys

father

and

what

can I

say

,

he

hired

Hi there, my name is mitch collinsworth

and I would like to tell you about myself and how

I got this job at cornell. Well you see, my

uncle had a friend who knew my cousin on

the other side and his daughter worked for

Page 28: Scientific Poster Design - ESF | SUNY ESF

Hi there, my name is mitch collinsworth and

I would like to tell you about myself and

how I got this job at cornell. Well you see,

my uncle had a friend who knew my cousin

on the other side and his daughter worked

for facilities. I was down on my luck and my

sister told me she knew a guy who's

nephew's wife's kid worked for this guys

father and what can I say, he hired me with

no questions asked and just told me to keep

my mouth shut. So here I am at CCMR.

Page 29: Scientific Poster Design - ESF | SUNY ESF

Conclusions first!

• Put the most important

part first!

• Short and to the point!

• Upper left hand corner

Page 30: Scientific Poster Design - ESF | SUNY ESF

Easy for the eye to follow

Utter chaos will make folks dizzy!

Page 31: Scientific Poster Design - ESF | SUNY ESF

Ool

'·"b

; Cornell Center for Materials Research $

1. 3 4.

2. 5.

..--'",'.'.,"·'",........,-.,.... 4•e\ r,;.. 1,

'-'·· 4 ...

Page 32: Scientific Poster Design - ESF | SUNY ESF

Can anyone read

your body text?

Page 33: Scientific Poster Design - ESF | SUNY ESF

Text sizes:

Title: 85 point

Authors: 56pt

Sub-headings: 36pt

Body text: 24pt

Captions: 18pt

Page 34: Scientific Poster Design - ESF | SUNY ESF

Should be readable from 1-2 meters

Images and graphs say much

more than words

Page 35: Scientific Poster Design - ESF | SUNY ESF

Keep posters visual!

Page 36: Scientific Poster Design - ESF | SUNY ESF

Picture perfect photos

• Avoid resolution overkill!

At least 150 dpi, but no more than 300 dpi

• Save photos as jpg or png

Line art as a png (graphs)

• Web images are usually

poor resolution

Page 37: Scientific Poster Design - ESF | SUNY ESF

jpg

png

Page 38: Scientific Poster Design - ESF | SUNY ESF

Your cool images

mean nothing

without a

scale bar or

description

Page 39: Scientific Poster Design - ESF | SUNY ESF

Don't forget your funding

acknowledgements

CNF-NSF-BMR, etc

Your department can

provide you with the

required wording

Page 40: Scientific Poster Design - ESF | SUNY ESF

Your contact info!!!

Without it you'll become

"ya know, those guys with the awesome poster"

Include all contact info:

• Mail address

• Phone

• E-mail

Page 41: Scientific Poster Design - ESF | SUNY ESF

Using color to engage your readers

2-3 colors, no more!

Dark type on

light color background

Page 42: Scientific Poster Design - ESF | SUNY ESF

Whoa! Where's my sunglasses?

This attracts attention but tires out the eye

Page 43: Scientific Poster Design - ESF | SUNY ESF

Be carefull with the

primary colors

Page 44: Scientific Poster Design - ESF | SUNY ESF

; Cornell Center for Materials Research

Yellow on white lS hard to read

Page 45: Scientific Poster Design - ESF | SUNY ESF

8; Cornell Center for Materials Research

·aei o

·Peach Green&. Seeds

-

· Rust

·doJar

-

http://www.colorschemer.com/online.html

Page 46: Scientific Poster Design - ESF | SUNY ESF

Be aware of busy backgrounds

Page 47: Scientific Poster Design - ESF | SUNY ESF

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; Cornell Center for Materials Research $

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Page 48: Scientific Poster Design - ESF | SUNY ESF

A little different!

Page 49: Scientific Poster Design - ESF | SUNY ESF

Edit, Edit, Edit and

Evaluate!

Page 50: Scientific Poster Design - ESF | SUNY ESF

Print out a letter size draft

Can you read the type?

Are these the colors you really want?

Does it look too busy?

Do my main points pop?

Keep it simple

Page 51: Scientific Poster Design - ESF | SUNY ESF

CCMR has 2 poster printers!

Our wonderful computing facilities offers

state of the art poster printing

The secret of a good poster: "Ugly design print ugly poster"

http://cf.ccmr.cornell.edu/cf_newsite/poster_print/index.html

Page 52: Scientific Poster Design - ESF | SUNY ESF

You're not done yet…

Prepare a 3-5 minute verbal explanation

Is he ever going to

SHUT UP???

Page 53: Scientific Poster Design - ESF | SUNY ESF

Prepare mini size poster handouts

• Provides a written record for

interested folks

• Makes you look together

• Be sure to include complete

contact information

• Might even get you a job!

Page 54: Scientific Poster Design - ESF | SUNY ESF

Let's judge some designs

and see what you've learned

Page 55: Scientific Poster Design - ESF | SUNY ESF

A bit text heavy but not too bad.

Page 56: Scientific Poster Design - ESF | SUNY ESF

Nice poster

Page 57: Scientific Poster Design - ESF | SUNY ESF

Where do I begin?

Page 58: Scientific Poster Design - ESF | SUNY ESF

I'm feeling

sleepy

Page 59: Scientific Poster Design - ESF | SUNY ESF

OK, but

which way

do I go?

Page 60: Scientific Poster Design - ESF | SUNY ESF

Perfect!

Page 61: Scientific Poster Design - ESF | SUNY ESF

Oh my gawd!

Page 62: Scientific Poster Design - ESF | SUNY ESF

Nice flow,

but too

metallic

Page 63: Scientific Poster Design - ESF | SUNY ESF

I've fallen,

and I can't get up

Page 64: Scientific Poster Design - ESF | SUNY ESF

Gorgeous!

Page 65: Scientific Poster Design - ESF | SUNY ESF

Welcome to

the 80's

Fer sure!

Page 66: Scientific Poster Design - ESF | SUNY ESF

This works!

Page 67: Scientific Poster Design - ESF | SUNY ESF

Helpful sites on poster presentations:

http://colinpurrington.com/tips/academic/posterdesign

http://www.ncsu.edu/project/posters/NewSite/

Page 68: Scientific Poster Design - ESF | SUNY ESF

LiLynn Graves

Web and Graphic Designer, CCMR