Rodeo Recap

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    21-May-2015

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Recap of the Austin Rodeo made during my promotions/marketing internship for Clear Channel Radio for 98.1 KVET and KASE 101

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<ul><li> 1. Recap 2009</li></ul> <p> 2. </p> <ul><li>Initial Lineup Announcement on Morning Drive: </li></ul> <ul><li>January 28 </li></ul> <ul><li>Rodeo Lineup Included on KVET Website: </li></ul> <ul><li>January 28-March 28 </li></ul> <ul><li>Total Value $2125 </li></ul> <p> 3. </p> <ul><li>Rodeo Winning Weekends </li></ul> <ul><li>February 13-15 </li></ul> <ul><li>March 6-8</li></ul> <ul><li>March 13-15 </li></ul> <ul><li>March 20-22 </li></ul> <p> 4. </p> <ul><li>On-Air Morning Giveaways </li></ul> <ul><li>March 2 </li></ul> <ul><li>March 9 </li></ul> <ul><li>March 16 </li></ul> <ul><li>On-Air PM Drive Giveaway </li></ul> <ul><li>March 16 </li></ul> <p> 5. </p> <ul><li>Home Town Calendar </li></ul> <ul><li>Total 324 mentions</li></ul> <ul><li>from 2/13-3/22 </li></ul> <p> 6. </p> <ul><li>Concerts Promoted On-Air </li></ul> <ul><li>3/14 Randy Rogers </li></ul> <ul><li>3/16 Josh Turner </li></ul> <ul><li>3/18 Clay Walker </li></ul> <ul><li>3/21 Eli Young Band </li></ul> <ul><li>3/22 Randy Travis </li></ul> <ul><li>3/25 Creedence Clearwater Revisited</li></ul> <ul><li>3/26 Jack Ingram </li></ul> <ul><li>3/28 Kevin Fowler </li></ul> <p> 7. </p> <ul><li>Initial Lineup Announcement on Morning Drive: </li></ul> <ul><li>January 28 </li></ul> <ul><li>Rodeo Lineup Included on KASE Website: </li></ul> <ul><li>January 28-March 28 </li></ul> <ul><li>Total Value $2125 </li></ul> <p> 8. </p> <ul><li>Morning Drive Rodeo Update </li></ul> <ul><li>32 times Monday-Friday </li></ul> <p> 9. </p> <ul><li>Rodeo Winning Weekends </li></ul> <ul><li>February 20-22 </li></ul> <ul><li>March 6-8 (carnival wristbands included) </li></ul> <ul><li>March 13-15 </li></ul> <ul><li>March 20-22 (Jack Ingram) </li></ul> <p> 10. </p> <ul><li>KASE Morning Crew </li></ul> <ul><li>Hosted Rodeo Austin Gala </li></ul> <ul><li>February 9 </li></ul> <p> 11. </p> <ul><li>KASE Whats New </li></ul> <ul><li>Total of 396 mentions</li></ul> <ul><li>from 2/9-3/22 </li></ul> <p> 12. </p> <ul><li>Concerts Promoted On-Air </li></ul> <ul><li>3/15 Jimmy Wayne </li></ul> <ul><li>3/16 Josh Turner </li></ul> <ul><li>3/18 Clay Walker </li></ul> <ul><li>3/20 Kellie Pickler </li></ul> <ul><li>3/21 Eli Young Band </li></ul> <ul><li>3/22 Randy Travis </li></ul> <ul><li>3/26 Jack Ingram </li></ul> <ul><li>3/27 Craig Morgan </li></ul> <p> 13. Cowboy Breakfast </p> <ul><li>98.1 KVETs Bucky and Bob live on-air from event March 9, 6a-10a </li></ul> <ul><li><ul><li>Total Value: $10,000 </li></ul></li></ul> <ul><li>KASE 101s Gary Harmon </li></ul>