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126 Jolly Maker Chambers II, Nariman Point, Mumbai 400021 Regd Office: Pressman House, 10A Lee Road, Kolkata 700020 Kolkata, Mumbai, Delhi, Bangalore, Hyderabad, Chennai, Nagpur, Bhubaneswar, Ahmedabad, Siliguri & Patna www.pressmanpr.com An ISO 9001:2008 Company Pressman PR Case Study: 2015 Client: Wicked Ride Ride the road. Rent the ride Headquartered in Bengaluru, Wicked Ride is a start-up founded in 2014 by three friends, Vivekananda H.R., Anik G and Varun Agni, who did not find options to rent motorcycles (especially high end luxury bikes) in Bengaluru at the time. Realising that there is an unmet demand to cater to, they set up a company and started renting bikes from Royal Enfield to Harley-Davidson. They believe in making a biker’s dream come true – be it riding the premium bikes or experiencing the inexplicable joy of riding in the best biking destinations. Wicked Ride is currently present in Bengaluru, Mysuru, Pune, Bhuj, Jaipur and Udaipur. It is looking at starting operations in 17 other destinations in the next few months. Wicked Ride appointed Pressman PR to enhance its brand image and support its marketing efforts. Pressman PR evolved a simple strategy which was backed by effective implementation. By employing a mix of activities like one-on-one meetings with the founders, press releases leveraging new developments in the company, etc. and by pitching to the right journalists, we have been able to deliver some great coverage to the company. Our relationship continues.

Ride the road. Rent the rideRide the road. Rent the ride Headquartered in Bengaluru, Wicked Ride is a start-up founded in 2014 by three friends, Vivekananda H.R., Anik G and Varun

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Page 1: Ride the road. Rent the rideRide the road. Rent the ride Headquartered in Bengaluru, Wicked Ride is a start-up founded in 2014 by three friends, Vivekananda H.R., Anik G and Varun

126 Jolly Maker Chambers II, Nariman Point, Mumbai 400021 Regd Office: Pressman House, 10A Lee Road, Kolkata 700020

Kolkata, Mumbai, Delhi, Bangalore, Hyderabad, Chennai, Nagpur, Bhubaneswar, Ahmedabad, Siliguri & Patna www.pressmanpr.com

An ISO 9001:2008 Company

Pressman PR Case Study: 2015 Client: Wicked Ride

Ride the road. Rent the ride Headquartered in Bengaluru, Wicked Ride is a start-up founded in 2014 by three friends, Vivekananda H.R., Anik G and Varun Agni, who did not find options to rent motorcycles (especially high end luxury bikes) in Bengaluru at the time. Realising that there is an unmet demand to cater to, they set up a company and started renting bikes from Royal Enfield to Harley-Davidson. They believe in making a biker’s dream come true – be it riding the premium bikes or experiencing the inexplicable joy of riding in the best biking destinations.

Wicked Ride is currently present in Bengaluru, Mysuru, Pune, Bhuj, Jaipur and Udaipur. It is looking at starting operations in 17 other destinations in the next few months.

Wicked Ride appointed Pressman PR to enhance its brand image and support its marketing efforts. Pressman PR evolved a simple strategy which was backed by effective implementation. By employing a mix of activities like one-on-one meetings with the founders, press releases leveraging new developments in the company, etc. and by pitching to the right journalists, we have been able to deliver some great coverage to the company. Our relationship continues.

Page 2: Ride the road. Rent the rideRide the road. Rent the ride Headquartered in Bengaluru, Wicked Ride is a start-up founded in 2014 by three friends, Vivekananda H.R., Anik G and Varun

126 Jolly Maker Chambers II, Nariman Point, Mumbai 400021 Regd Office: Pressman House, 10A Lee Road, Kolkata 700020

Kolkata, Mumbai, Delhi, Bangalore, Hyderabad, Chennai, Nagpur, Bhubaneswar, Ahmedabad, Siliguri & Patna www.pressmanpr.com

An ISO 9001:2008 Company