Revenue Fore Casting

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MBA, student, project work

Text of Revenue Fore Casting

A REPORT ON INTERNSHIP TRAININGUndergone at

NISSAN ASHOK LEYLAND POWERTRAIN LTD.For the partial fulfillment of the requirement of

MASTER OF BUSINESS ADMINISTRATION DEGREESubmitted by Mr.DIVAKAR.R Register No.10230112

SCHOOL OF MANAGEMENT D.G.VAISHNAV COLLEGE CHENNAI-600106 2010-2012

A REPORT ON INTERNSHIP TRAININGUndergone at

NISSAN ASHOK LEYLAND POWERTRAIN LTD.For the partial fulfillment of the requirement of

MASTER OF BUSINESS ADMINISTRATION DEGREESubmitted by Mr.DIVAKAR.R Register No.10230112

SCHOOL OF MANAGEMENT D.G.VAISHNAV COLLEGE CHENNAI-600106 2010-2012

CERTIFICATEThis is to certify that this Internship training report is submitted by Mr.DIVAKAR.R a bonafide student of First year, Master of Business Administration, School of Management, D.G.Vaishnav College, Chennai-600106 who had undergone training at NISSAN ASHOK LEYLAND POWERTRAIN LTD from 02nd May 2011 to 31st may 2011 in Partial fulfillment of the requirement for the degree of Master of Business Administration

(Mr.V.GANESHAN) Faculty in Charge

College seal

ACKNOWLEDGEMENT

I extend my sincere thanks to Mr.V.GANESHAN, DEAN, School of Management. D G Vaishnav College, Arumbakkam, CHENNAI, for having given me an opportunity to undergo the Institutional training at NISSAN ASHOK LEYLAND POWERTRAIN LTD.

I express my heartfelt thanks to Dr. (Mrs.) ASHWINI RAVI, DIRECTOR School of Management. D G Vaishnav College, Arumbakkam,CHENNAI, for her kind co-operation, Invaluable guidance and More over Personal care for the completion of my report successfully. I also thanks MR.V.A.JEROLD and other Lectures of the department for their consistent Guidance.

I would be failing in my duty if I do not express my sincere thanks to my Parents, I also thanks my Mentor Mr.S.PRADEEP KUMAR, and the staff of NISSAN ASHOK LEYLAND POWERTRAIN LTD for providing all facilities to complete the training successfully.

DATE:

PLACE: Chennai

(DIVAKAR.R)

CONTENTSCHAPTER NO PARTICULARS PAGE NO

1

INDUSTRY INTRODUCTION & COMPANY INTODUCTION

1-16

2

ORGANISATION CHART & PRODUCT PROFILE

17-24

3

FINANCIAL PERFORMANCE ANANLYSIS

25-31

4

PRODUCT PRICING SKILL & PROFITABILTY ESTIMATION

32-65

5

FINANCE DEPARTMENTPROFITABILITY

66-76

6

CONCLUSION INDUSTRY INTRODUCTION 77-81 & COMPANY INTODUCTION ANNEXURES 82-85

Chapter No: 1 Industry Introduction & Company Introduction

INDUSTRY INTRODUCTION

The truck was first manufactured in 1896 by Daimler. This truck had a four hp two-cylinder 1.1 liter engine. In 1898 the Winton Company in USA produced a gasoline-powered delivery wagon which had a single-cylinder six-horsepower engine fitted into it. The idea of using automobiles to carry freight around had not become popular yet. Absence of good roads and inability of these automotives to run at high speeds were the reasons why trucks were not very popular. Daimler made certain changes to the design of the truck engine. He increased horse power of the engine from 4 HP to 10 HP thereby enabling the truck to carry payloads as high as 5,000 kilograms. Engine capacity too had been enhanced to 2.2 liters. The earliest Truck Engines ran on gasoline. They were not very powerful machines. Trucks faced a lot more criticism as compared to passenger cars. However, World War I changed everything. Trucks proved to be invaluable in transporting large number of troops and large quantities of supplies in a single run. After this war, trucks became an integral part of the movement of men and materials in a war.

This led to more innovation in the field of truck engines. In 1923, the first truck with diesel engine was made by different manufacturers including Benz and Daimler. In 1924, trucks fitted with diesel engines were made available for commercial use. It took diesel engines three more decades to become the primary choice for all those purchasing a truck engine. Truck diesel engines retain its popularity even today. Diesel has always been cheaper than gasoline. It has replaced paraffin and other fuels and diesel truck engines are the most popular engines in the market today.

Today, finding the best truck engines for your high power truck is not an easy task. Whether you are buying a brand new truck engine or used truck engine for sale, you have to give due regard to the history of the manufacturer and the manufacturer's reputation in the market. Different truck manufacturers focus on different types of truck engines. Make sure you are aware of these things before taking a final decision. There are many websites offer detailed information on trucks, truck engines and truck engine parts on the web. www.automotix.net is one of the best sites offering detailed information.

COMPANY INTRODUCTION

Ashok Leyland is one of the largest manufacturers of commercial vehicles and Diesel engines in India. Ashok Leyland is the leading manufacturer of trucks, buses, special application vehicles and engines in India. The products of Ashok Leyland are at par with the best in the world. Ashok Leyland is the leaders in the Indian bus market, offering unique models such as CNG, Double Decker and Vestibule bus. More than 80% of the State Transport Undertaking (STU) buses come from Ashok Leyland. The company is a pioneer in multi axle trucks and tractor-trailers. Ashok Leyland is the largest provider of logistic vehicles to the Indian army. It also manufactures diesel engines for Industrial, Genset and Marine applications, in collaboration with technology leaders.

Ashok Leyland was launched by Mr. Raghunandan Saran, an industrialist, under the persuasion of Pandit Jawaharlal Nehru. In 1948, Ashok Motors was set

up in Madras (Chennai) for the assembly of Austin Cars. Soon, British Leyland acquired an equity stake in the company and the name of the company was changed from Ashok Motors to Ashok Leyland. In 1955, Ashok Leyland commenced of commercial vehicles. Since then Ashok Leyland has maintained its technological leadership in the India's commercial vehicle industry.

Ashok Leyland was the first to introduce full air brakes, power steering and rear engine busses in India. In 1987, the overseas holding by Land Rover Leyland International Holdings Limited (LRLIH) was taken over by a joint venture between the Hinduja Group and IVECO, a fully owned subsidiary of FIAT. Since July 2006, the Hinduja Group is 100% holder of LRLIH.

Mission, Vision and Values:Vision:

Be among the top Indian Corporations acknowledged nationally and internationally for Excellence in Quality of its products Excellence in Customer focus and Service Mission: Be a Leader in the business of the commercial vehicles, excelling in technology, Quality, Value to customer, fully supported by customer service of the highest order and meeting national and international environmental and safety standards.

Values:

Customers: We value our customers and will constantly Endeavour to fulfill their needs by proactively offering them products and service appropriate to their diverse applications.

Employees: We consider our employees as our most valuable asset and are committed to provide full encouragement and support to them to enhance their potential and contribution to the companys business.

Vendors:

Our vendors are our valued partners in our business development and we will work with them in a spirit of mutual co-operation to meet our business objectives.

Distributors: Our distributors are the vital link between the company and the customers and we are committed to advise and support our distributors to continuously upgrade their infrastructure, skills and capabilities to serve our customers better.

Shareholders: We value the trust reposed in us by our shareholders and strive unstintingly to ensure a fair and reasonable return on their investment.

Society: We are committed to add to the wealth and well-being of our society by enhancing the quality of life and contributing to its economic development while maintaining the highest level of environmental and safety standards.

A. Ashok Leylands Units or Factories i.Ennore ii.Hosur iii.Bhandara iv.Alwar

Ashok Leyland Plants

b. Products & Solutions

c. Associate Companies 1. Automotive Coaches & Components Ltd (ACCL): ACCL was promoted by Ashok Leyland and the Tamil Nadu Industrial Development Corporation (TIDCO) in the 1980s. The company has two Divisions: ACCL Division and PL Haulwel Trailers (PLHT). ACCL is the largest Tipper Body manufacturer in the organised sector in India. Apart from the tippers, it also manufactures bus bodies, front-end structures (FES), tankers, aluminum containers, OB vans, energy vans and the like. PLHT manufactures a wide variety of after-chassis products. These include Fifth Wheel Couplers and Hoists, Semi Trailers, Container trailers, Ladle Carriers, for foundries (Steel / Aluminum), Running gears for LPG tankers, Car / Truck / Tractor Carriers, Bottom dumpers, and all types of user-specific customdesigned trailers for niche applications.

2. Lanka Ashok Leyland: The Company was established in 1982. It is a joint venture between Ashok Leyland and the Government of Sri Lanka. Ashok Leyland supplies chassis in both completely built-up and knocked down conditions to Lanka Ashok Leyland, which in turn assembles the chassis and builds bodies.

3. Ennore Foundries: Ennore Foundries was established in 1959. It is India's largest automotive jobbing foundry and caters to different segment like automobiles, tractors, industrial engines and power generators.

4. IRIZAR-TVS: IRIZAR-TVS is a joint venture between Asho

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