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952014 Retweet this 20 life lessons from Twitters co-founder - Rediffcom Get Ahead
httpwwwrediffcomgetaheadreportcareer-retweet-this-20-life-lessons-from-twitters-co-founder20140905htm 17
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Rediffcom raquo Getahead raquo Retweet this 20 life lessons from Twitters co-founder
Retweet this 20 life lessons from Twitters co-founder
Last updated on September 05 2014 1040 IST
Embrace your constraints They are provocative They are challenging Theywake you up They make you more creative They make you betterrdquo
Detractors initially said Twitters 140 character limit was constraining -- but thatunleashed a new form of wit and creativity and power for activists
Co-founder of Twitter Biz Stone tells us of the multiple lessons he learned fromhis enterprising entrepreneurial journey often the hard way
In his new book Biz Stone the co-founder of Twitter discusses the power of creativity andhow to harness it through stories from his remarkable life and career
Stone is known as the creative effervescent funny charming positive optimistic altruisticand yet remarkably savvy co-founder
His book -- Things a Little Bird Told Me Confessions of the Creative Mind -- spans 224 pagesand 18 chapters and covers the pivotal and personal stories from his life along with lessonsearned and learned the hard way
Born in Boston in 1974 Biz Stones first start-up was Xanga
He was recruited by Google in the early 2000s and connected with Blogger founder EvanWilliams the pair later left to work on their own start-up Odeo
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952014 Retweet this 20 life lessons from Twitters co-founder - Rediffcom Get Ahead
httpwwwrediffcomgetaheadreportcareer-retweet-this-20-life-lessons-from-twitters-co-founder20140905htm 27
Twitter was founded in 2007 after a hackathon when the original videocasting product did notpan out as materialised
Twitters dizzying global success led to Stone being recognised by Time magazine as one of themost influential persons in the world
His other books include Who Let the Blogs Out A Hyperconnected Peek at the World ofWeblogs
Creativity is what makes us unique inspired and fulfilled This book is about how to tap intothe creativity in and around us all Stone begins
Here are my top 20 takeaways from his book that offer insights into creativity ethics andglobal vision
1 Create opportunities donrsquot wait for them
Opportunity is manufactured says Stone
Dont wait for circumstances to align your stars go ahead and make the opportunity yourself
He used this principle even in school days to create a lacrosse team since he was not good inother sports he also landed his first job as a book cover designer by submitting a cover to theart director even though he was just interning as a delivery boy
2 Start with an idea
Donrsquot dig into specifics first start off with an idea
If you take an idea and just hold it in your head you unconsciously start to do things thatadvance you toward that goal says Stone
Have confidence in your ideas before they even exist he advises
Sometimes even a sense of desperation that you will eventually get an idea will keep you going
3 Invest emotionally in your idea
According to Stone If you donrsquot love what you are building if yoursquore not an avid user yourselfthen you will most likely fail even if you are doing everything else right
His start-up Odeo did not go too far because he was not into audio podcasts himself andtherefore missed out on important features such as sound quality
Twitter on the other hand brought Stone much more joy and excitement
If you are not engaged you cannot go on there will be no gravity
4 Creativity has infinite approaches
One thing Stone learnt as a book cover designer is that there are infinite approaches to frameunderstand and solve a problem
If one of your creative ideas does not work or does not find acceptance let go and move on toanother one
Donrsquot take rejection personally
Creativity Stone says is a renewable resource
Challenge yourself every day Be as creative as you like as often as you want because you cannever run out Experience and creativity drive us to make unexpected offbeat connections It isthese non-linear steps that often lead to the greatest workrdquo
Stone drew on this principle while working at Google -- full of PhDs while he himself was acollege dropout he advocated a focus on the human aspects of tools and not just technical
5 Learn to harness constraints for creativity
Constraint inspires creativity says Stone drawing on a number of examples including his
Spotted Shah Rukh Khan at MumbaiairportReader Kanjaz Chakravarty sends us aphotograph
More stars spotted
restaurants inIndia dish outvegetariandelights
Have you been tothe ThirparappuFalls inKanyakumari
What are thebenefits of buyinginsuranceonline
Fit on the go Tipsto stay in shapewhile travelling
Stars spotted Whats this
Met a celebrityEmail us photos amp videos
952014 Retweet this 20 life lessons from Twitters co-founder - Rediffcom Get Ahead
httpwwwrediffcomgetaheadreportcareer-retweet-this-20-life-lessons-from-twitters-co-founder20140905htm 37
own
Steven Spielberg had a limited budget for the movie Jaws -- so instead of creating anexpensive replica he decided to shoot from the sharkrsquos point of view -- which turned out to beeven scarier
Harrison Ford had the runs while shooting The Raiders of the Lost Ark -- and instead ofduelling a swordfighter in one scene he just proposed a gunshot -- which became an iconicmoment in the film
Due to resource constraints ARM came up with chips which were just not good enough forPCs -- but ended up being perfect for cellphones
Embrace your constraints They are provocative They are challenging They wake you upThey make you more creative They make you better says Stone
Detractors initially said Twitters 140 character limit was constraining -- but that unleashed anew form of wit and creativity and power for activists
6 Tap the flocking and swarming nature of humans in social media
Social media are not just about content and connections but flocking and swarming
Tweets re-tweets follows and hashtags have the snowball effect of creating realtime swarms ofhumans which can be harnessed for business social and even political activities
Human flocking can even create a planetary super-organism of like-minded supporters of acause Social media platforms should plug into this movement and support flocking instincts
7 Treat failure as an asset not just a lesson
You must be willing to fail if you want your dream to succeed
In order to succeed spectacularly you must be ready to fail spectacularly cautions Stone
Learn how to work with just life-support systems during times of crisis
If you have product or service glitches own up to them and show you are working to fix them
Dealing with failure shows you are committed to the long term and wont quit
Twitters Fail Whale image of a whale being lifted by a bunch of tiny birds reflects this principle-- with a touch of creativity so much so that it created a fan club of those who overcamefailures and even led to a Fail Whale conference where Stone was invited as a keynote speaker
8 Have an idealist on your team
Every company needs an idealist says Stone
An upbeat positive communicative person who always focuses on the bright spot and the lightat the end of the tunnel helps
Its not about having fake rose-tinted glasses but an open curious and optimistic attitude
Always look for the small wins and successes and acknowledge them keep the spirit ofencouragement going
Of course in the case of Twitter it was Biz Stone himself
9 Stay neutral in politics
It may be tempting for start-ups to openly support a party government country or ideologicalcamp
But in the long term it is best to stay neutral and focus only on universal principles
Twitter stayed focused for the most part on being an open realtime information sharingplatform for all global users and stayed away from openly supporting the Democrats duringthe elections or the US government position on Iran
952014 Retweet this 20 life lessons from Twitters co-founder - Rediffcom Get Ahead
httpwwwrediffcomgetaheadreportcareer-retweet-this-20-life-lessons-from-twitters-co-founder20140905htm 47
10 Define your companyrsquos culture -- and indoctrinate all new employees into it
Be passionate about your product -- but also about your companyrsquos culture and ethics
Build the compass for your company -- and stick to it
Twitter defined a set of six assumptions for all its employees based on humility opennessrespect equitable partnerships and holistic vision
(i) We donrsquot always know whatrsquos going to happen
(ii) There are more smart people out there than in here
(iii) We will win if we do the right things for our users
(iv) The only deal worth doing is a win-win deal
(v) Our co-workers are smart and they have good intentions
(vi) We can build a business change the world and have fun
11 Listen to your customers
When customers complain respond to each and every one of them
An honest and empathetic answer can even win them over
When they offer good feasible solutions accept them
Most of the Twitter nomenclature actually came from users and not the companyrsquos team --such as tweets retweets replies hashtags and Twestivals
12 Zoom out
Periodically step out of the daily grind and zoom out
Take a high-altitude view of whats going on in your life and start thinking about where youreally want to go See the whole geography advises Stone
Donrsquot let others programme your life GPS
Think of where you want to be the kind of people you would be surrounded with and whatthey would say about you
Search for emotional engagement
13 Give back to society -- start now no matter how small it is
Doing good for others is not just good for them but for you it gives you the joy of empoweringothers
Twitter helps charities such as DonorsChooseorg for student support
You can give not just money but in kind and with energy and time via volunteering
Starting now no matter how small unleashes the compound interest of altruism -- the resultsmultiple earlier you learn how to give better you build a bigger network and when you makeit big you know how much more to give and to whom
The flocking nature of social media makes it that much easier to connect with causes andamplify contributions to them
The biggest power of social media is to help create a global culture of good and solve theworlds problems
14 Have a sense of humour
The book is full of examples of humour and quirkiness which not just keeps you happy in lifebut opens up new insights
For example if you have insights and conviction call yourself a genius
952014 Retweet this 20 life lessons from Twitters co-founder - Rediffcom Get Ahead
httpwwwrediffcomgetaheadreportcareer-retweet-this-20-life-lessons-from-twitters-co-founder20140905htm 57
Sometimes you may have a great idea at other times you just have the supreme confidencethat you can have an idea
You have to begin somewhere so call yourself a genius and you will start thinking like one
Stone in his earlier days had a blog called Biz Stone Genius -- and whenever he got stuck inhis career path he would put on his genius hat
His proposed offer for sale to Facebookrsquos Mark Zuckerberg was five hundred million dollarswhich he just made up as a joke -- but eventually raised Twitters own valuation
15 Investors help -- but can also take over your company
The end of the book offers sobering lessons to founders on what happens when they become sosuccessful that investors pump in money into the company -- and then take control
The board of directors of Twitter eventually fired the co-founder CEO and brought in a careerCEO who could scale the company with more robust infrastructure
This kind of upheaval can destroy friendships cautions Stone
The book Hatching Twitter A True Story of Money Power Friendship and Betrayal by NickBilton offers more details into this troubled chapter of Twitters history
16 Look at the world through the lens of infinite possibility
Start-ups can be a triumph not just of technology but of humanity
There are good people everywhere
Use tools not just for mundane activities but recasting nations as part of a larger globalcommunity solving planetary problems and not just personal issues
Build a company with a big vision powered by empathy altruism and humanity -- and therevenues will eventually come
Many founders frame problems of a local and national nature but some of these can be scaledup to tackle much broader issues
17 Think humanity first then technology
The true promise of a connected society is people helping one another says Stone
Im a guy who believes in the triumph of humanity with a little help from technology headds
These principles helped navigate through the turbulent years when social media principleswere yet being formulated and later helped the company forge alliances with HIVAIDScampaigns and NGOs for online fundraising and advocacy
18 Redefine old problems
Just because some problems are being tackled well now does not mean they canrsquot bereinterpreted and solved in new ways
Google may be the kind of search and artificial intelligence but the game is not over -- newkinds of socially-mediated search are possible now
Technology is the connective tissue of humanity says Stone explaining how new kinds ofsearch are possible via a network of mobile phone users
Phones are the hyperlinks of humanity says Stone
The whole idea of how to get help can be reinvented by actual intelligence instead of artificialintelligence
19 The key to global citizenship is empathy
Wouldnt it be great if everyone knew that there is always someone in the world to help them
952014 Retweet this 20 life lessons from Twitters co-founder - Rediffcom Get Ahead
httpwwwrediffcomgetaheadreportcareer-retweet-this-20-life-lessons-from-twitters-co-founder20140905htm 67
Print this article
The best swing you can take at global citizenship is to cultivate empathy says Stone
This may start with being informed in realtime about other people and events but goes beyondto understanding their viewpoints and helping them online and offline
20 When you succeed start over again
Starting over is one of the hardest leaps to make in life Security stability safety -- its scary ifnot downright irresponsible to leave these behind says Stone
But thatrsquos exactly what he did a number of times and his current venture after Twitter is calledJelly a tool for people to help one another via collaborative search and thereby build globalempathy
There is more to success than a Lamborghini he wraps up in the book
In addition to these 20 insights the book offers an engaging peek into the life of Stone -- hischallenges of growing up with separated parents overcoming the fear of darkness as a childclimbing over the school wall to get into the final dance party though he was late thedifficulties of living on the edge with his mother being on welfare stamps at one point beingbroke in New York and having hangovers in San Francisco
On the bright side it also tells you more about how he came about interacting with thegeniuses at Google learning from his spouse about empathy for abandoned animals the joy ofseeing Twitter first emerge into a success story at SXSW seeing the emergence of hashtags andmeetups and witnessing the birth of a new global phenomenon
In sum the illuminative memoir offers insights into the behind-the-scenes lifestyles and dealsof Twitter and will particularly appeal to Twitter fans as well as aspiring entrepreneurs
ALSO READ 10 things I wish I knew when I was 20 Chetan Bhagat
6 lessons for YOU from Indias freedom movement
Madanmohan Rao
Related News Biz Stone
Related Articles
gt
Its freeTo get such articles in your inbox Enter Your email ID SUBSCRIBE gt
6 lessons for YOUfrom Indiasfreedommovement
20 life lessons Ilearned in my 20s
3 reasons to stop drinkingboiled water
New fundamentals of
3 Juices That Make YouFeel Slimmer By The Day
How to Make a 1 BHK into a15 BHK
Sponsored Content You May Like
952014 Retweet this 20 life lessons from Twitters co-founder - Rediffcom Get Ahead
httpwwwrediffcomgetaheadreportcareer-retweet-this-20-life-lessons-from-twitters-co-founder20140905htm 27
Twitter was founded in 2007 after a hackathon when the original videocasting product did notpan out as materialised
Twitters dizzying global success led to Stone being recognised by Time magazine as one of themost influential persons in the world
His other books include Who Let the Blogs Out A Hyperconnected Peek at the World ofWeblogs
Creativity is what makes us unique inspired and fulfilled This book is about how to tap intothe creativity in and around us all Stone begins
Here are my top 20 takeaways from his book that offer insights into creativity ethics andglobal vision
1 Create opportunities donrsquot wait for them
Opportunity is manufactured says Stone
Dont wait for circumstances to align your stars go ahead and make the opportunity yourself
He used this principle even in school days to create a lacrosse team since he was not good inother sports he also landed his first job as a book cover designer by submitting a cover to theart director even though he was just interning as a delivery boy
2 Start with an idea
Donrsquot dig into specifics first start off with an idea
If you take an idea and just hold it in your head you unconsciously start to do things thatadvance you toward that goal says Stone
Have confidence in your ideas before they even exist he advises
Sometimes even a sense of desperation that you will eventually get an idea will keep you going
3 Invest emotionally in your idea
According to Stone If you donrsquot love what you are building if yoursquore not an avid user yourselfthen you will most likely fail even if you are doing everything else right
His start-up Odeo did not go too far because he was not into audio podcasts himself andtherefore missed out on important features such as sound quality
Twitter on the other hand brought Stone much more joy and excitement
If you are not engaged you cannot go on there will be no gravity
4 Creativity has infinite approaches
One thing Stone learnt as a book cover designer is that there are infinite approaches to frameunderstand and solve a problem
If one of your creative ideas does not work or does not find acceptance let go and move on toanother one
Donrsquot take rejection personally
Creativity Stone says is a renewable resource
Challenge yourself every day Be as creative as you like as often as you want because you cannever run out Experience and creativity drive us to make unexpected offbeat connections It isthese non-linear steps that often lead to the greatest workrdquo
Stone drew on this principle while working at Google -- full of PhDs while he himself was acollege dropout he advocated a focus on the human aspects of tools and not just technical
5 Learn to harness constraints for creativity
Constraint inspires creativity says Stone drawing on a number of examples including his
Spotted Shah Rukh Khan at MumbaiairportReader Kanjaz Chakravarty sends us aphotograph
More stars spotted
restaurants inIndia dish outvegetariandelights
Have you been tothe ThirparappuFalls inKanyakumari
What are thebenefits of buyinginsuranceonline
Fit on the go Tipsto stay in shapewhile travelling
Stars spotted Whats this
Met a celebrityEmail us photos amp videos
952014 Retweet this 20 life lessons from Twitters co-founder - Rediffcom Get Ahead
httpwwwrediffcomgetaheadreportcareer-retweet-this-20-life-lessons-from-twitters-co-founder20140905htm 37
own
Steven Spielberg had a limited budget for the movie Jaws -- so instead of creating anexpensive replica he decided to shoot from the sharkrsquos point of view -- which turned out to beeven scarier
Harrison Ford had the runs while shooting The Raiders of the Lost Ark -- and instead ofduelling a swordfighter in one scene he just proposed a gunshot -- which became an iconicmoment in the film
Due to resource constraints ARM came up with chips which were just not good enough forPCs -- but ended up being perfect for cellphones
Embrace your constraints They are provocative They are challenging They wake you upThey make you more creative They make you better says Stone
Detractors initially said Twitters 140 character limit was constraining -- but that unleashed anew form of wit and creativity and power for activists
6 Tap the flocking and swarming nature of humans in social media
Social media are not just about content and connections but flocking and swarming
Tweets re-tweets follows and hashtags have the snowball effect of creating realtime swarms ofhumans which can be harnessed for business social and even political activities
Human flocking can even create a planetary super-organism of like-minded supporters of acause Social media platforms should plug into this movement and support flocking instincts
7 Treat failure as an asset not just a lesson
You must be willing to fail if you want your dream to succeed
In order to succeed spectacularly you must be ready to fail spectacularly cautions Stone
Learn how to work with just life-support systems during times of crisis
If you have product or service glitches own up to them and show you are working to fix them
Dealing with failure shows you are committed to the long term and wont quit
Twitters Fail Whale image of a whale being lifted by a bunch of tiny birds reflects this principle-- with a touch of creativity so much so that it created a fan club of those who overcamefailures and even led to a Fail Whale conference where Stone was invited as a keynote speaker
8 Have an idealist on your team
Every company needs an idealist says Stone
An upbeat positive communicative person who always focuses on the bright spot and the lightat the end of the tunnel helps
Its not about having fake rose-tinted glasses but an open curious and optimistic attitude
Always look for the small wins and successes and acknowledge them keep the spirit ofencouragement going
Of course in the case of Twitter it was Biz Stone himself
9 Stay neutral in politics
It may be tempting for start-ups to openly support a party government country or ideologicalcamp
But in the long term it is best to stay neutral and focus only on universal principles
Twitter stayed focused for the most part on being an open realtime information sharingplatform for all global users and stayed away from openly supporting the Democrats duringthe elections or the US government position on Iran
952014 Retweet this 20 life lessons from Twitters co-founder - Rediffcom Get Ahead
httpwwwrediffcomgetaheadreportcareer-retweet-this-20-life-lessons-from-twitters-co-founder20140905htm 47
10 Define your companyrsquos culture -- and indoctrinate all new employees into it
Be passionate about your product -- but also about your companyrsquos culture and ethics
Build the compass for your company -- and stick to it
Twitter defined a set of six assumptions for all its employees based on humility opennessrespect equitable partnerships and holistic vision
(i) We donrsquot always know whatrsquos going to happen
(ii) There are more smart people out there than in here
(iii) We will win if we do the right things for our users
(iv) The only deal worth doing is a win-win deal
(v) Our co-workers are smart and they have good intentions
(vi) We can build a business change the world and have fun
11 Listen to your customers
When customers complain respond to each and every one of them
An honest and empathetic answer can even win them over
When they offer good feasible solutions accept them
Most of the Twitter nomenclature actually came from users and not the companyrsquos team --such as tweets retweets replies hashtags and Twestivals
12 Zoom out
Periodically step out of the daily grind and zoom out
Take a high-altitude view of whats going on in your life and start thinking about where youreally want to go See the whole geography advises Stone
Donrsquot let others programme your life GPS
Think of where you want to be the kind of people you would be surrounded with and whatthey would say about you
Search for emotional engagement
13 Give back to society -- start now no matter how small it is
Doing good for others is not just good for them but for you it gives you the joy of empoweringothers
Twitter helps charities such as DonorsChooseorg for student support
You can give not just money but in kind and with energy and time via volunteering
Starting now no matter how small unleashes the compound interest of altruism -- the resultsmultiple earlier you learn how to give better you build a bigger network and when you makeit big you know how much more to give and to whom
The flocking nature of social media makes it that much easier to connect with causes andamplify contributions to them
The biggest power of social media is to help create a global culture of good and solve theworlds problems
14 Have a sense of humour
The book is full of examples of humour and quirkiness which not just keeps you happy in lifebut opens up new insights
For example if you have insights and conviction call yourself a genius
952014 Retweet this 20 life lessons from Twitters co-founder - Rediffcom Get Ahead
httpwwwrediffcomgetaheadreportcareer-retweet-this-20-life-lessons-from-twitters-co-founder20140905htm 57
Sometimes you may have a great idea at other times you just have the supreme confidencethat you can have an idea
You have to begin somewhere so call yourself a genius and you will start thinking like one
Stone in his earlier days had a blog called Biz Stone Genius -- and whenever he got stuck inhis career path he would put on his genius hat
His proposed offer for sale to Facebookrsquos Mark Zuckerberg was five hundred million dollarswhich he just made up as a joke -- but eventually raised Twitters own valuation
15 Investors help -- but can also take over your company
The end of the book offers sobering lessons to founders on what happens when they become sosuccessful that investors pump in money into the company -- and then take control
The board of directors of Twitter eventually fired the co-founder CEO and brought in a careerCEO who could scale the company with more robust infrastructure
This kind of upheaval can destroy friendships cautions Stone
The book Hatching Twitter A True Story of Money Power Friendship and Betrayal by NickBilton offers more details into this troubled chapter of Twitters history
16 Look at the world through the lens of infinite possibility
Start-ups can be a triumph not just of technology but of humanity
There are good people everywhere
Use tools not just for mundane activities but recasting nations as part of a larger globalcommunity solving planetary problems and not just personal issues
Build a company with a big vision powered by empathy altruism and humanity -- and therevenues will eventually come
Many founders frame problems of a local and national nature but some of these can be scaledup to tackle much broader issues
17 Think humanity first then technology
The true promise of a connected society is people helping one another says Stone
Im a guy who believes in the triumph of humanity with a little help from technology headds
These principles helped navigate through the turbulent years when social media principleswere yet being formulated and later helped the company forge alliances with HIVAIDScampaigns and NGOs for online fundraising and advocacy
18 Redefine old problems
Just because some problems are being tackled well now does not mean they canrsquot bereinterpreted and solved in new ways
Google may be the kind of search and artificial intelligence but the game is not over -- newkinds of socially-mediated search are possible now
Technology is the connective tissue of humanity says Stone explaining how new kinds ofsearch are possible via a network of mobile phone users
Phones are the hyperlinks of humanity says Stone
The whole idea of how to get help can be reinvented by actual intelligence instead of artificialintelligence
19 The key to global citizenship is empathy
Wouldnt it be great if everyone knew that there is always someone in the world to help them
952014 Retweet this 20 life lessons from Twitters co-founder - Rediffcom Get Ahead
httpwwwrediffcomgetaheadreportcareer-retweet-this-20-life-lessons-from-twitters-co-founder20140905htm 67
Print this article
The best swing you can take at global citizenship is to cultivate empathy says Stone
This may start with being informed in realtime about other people and events but goes beyondto understanding their viewpoints and helping them online and offline
20 When you succeed start over again
Starting over is one of the hardest leaps to make in life Security stability safety -- its scary ifnot downright irresponsible to leave these behind says Stone
But thatrsquos exactly what he did a number of times and his current venture after Twitter is calledJelly a tool for people to help one another via collaborative search and thereby build globalempathy
There is more to success than a Lamborghini he wraps up in the book
In addition to these 20 insights the book offers an engaging peek into the life of Stone -- hischallenges of growing up with separated parents overcoming the fear of darkness as a childclimbing over the school wall to get into the final dance party though he was late thedifficulties of living on the edge with his mother being on welfare stamps at one point beingbroke in New York and having hangovers in San Francisco
On the bright side it also tells you more about how he came about interacting with thegeniuses at Google learning from his spouse about empathy for abandoned animals the joy ofseeing Twitter first emerge into a success story at SXSW seeing the emergence of hashtags andmeetups and witnessing the birth of a new global phenomenon
In sum the illuminative memoir offers insights into the behind-the-scenes lifestyles and dealsof Twitter and will particularly appeal to Twitter fans as well as aspiring entrepreneurs
ALSO READ 10 things I wish I knew when I was 20 Chetan Bhagat
6 lessons for YOU from Indias freedom movement
Madanmohan Rao
Related News Biz Stone
Related Articles
gt
Its freeTo get such articles in your inbox Enter Your email ID SUBSCRIBE gt
6 lessons for YOUfrom Indiasfreedommovement
20 life lessons Ilearned in my 20s
3 reasons to stop drinkingboiled water
New fundamentals of
3 Juices That Make YouFeel Slimmer By The Day
How to Make a 1 BHK into a15 BHK
Sponsored Content You May Like
952014 Retweet this 20 life lessons from Twitters co-founder - Rediffcom Get Ahead
httpwwwrediffcomgetaheadreportcareer-retweet-this-20-life-lessons-from-twitters-co-founder20140905htm 37
own
Steven Spielberg had a limited budget for the movie Jaws -- so instead of creating anexpensive replica he decided to shoot from the sharkrsquos point of view -- which turned out to beeven scarier
Harrison Ford had the runs while shooting The Raiders of the Lost Ark -- and instead ofduelling a swordfighter in one scene he just proposed a gunshot -- which became an iconicmoment in the film
Due to resource constraints ARM came up with chips which were just not good enough forPCs -- but ended up being perfect for cellphones
Embrace your constraints They are provocative They are challenging They wake you upThey make you more creative They make you better says Stone
Detractors initially said Twitters 140 character limit was constraining -- but that unleashed anew form of wit and creativity and power for activists
6 Tap the flocking and swarming nature of humans in social media
Social media are not just about content and connections but flocking and swarming
Tweets re-tweets follows and hashtags have the snowball effect of creating realtime swarms ofhumans which can be harnessed for business social and even political activities
Human flocking can even create a planetary super-organism of like-minded supporters of acause Social media platforms should plug into this movement and support flocking instincts
7 Treat failure as an asset not just a lesson
You must be willing to fail if you want your dream to succeed
In order to succeed spectacularly you must be ready to fail spectacularly cautions Stone
Learn how to work with just life-support systems during times of crisis
If you have product or service glitches own up to them and show you are working to fix them
Dealing with failure shows you are committed to the long term and wont quit
Twitters Fail Whale image of a whale being lifted by a bunch of tiny birds reflects this principle-- with a touch of creativity so much so that it created a fan club of those who overcamefailures and even led to a Fail Whale conference where Stone was invited as a keynote speaker
8 Have an idealist on your team
Every company needs an idealist says Stone
An upbeat positive communicative person who always focuses on the bright spot and the lightat the end of the tunnel helps
Its not about having fake rose-tinted glasses but an open curious and optimistic attitude
Always look for the small wins and successes and acknowledge them keep the spirit ofencouragement going
Of course in the case of Twitter it was Biz Stone himself
9 Stay neutral in politics
It may be tempting for start-ups to openly support a party government country or ideologicalcamp
But in the long term it is best to stay neutral and focus only on universal principles
Twitter stayed focused for the most part on being an open realtime information sharingplatform for all global users and stayed away from openly supporting the Democrats duringthe elections or the US government position on Iran
952014 Retweet this 20 life lessons from Twitters co-founder - Rediffcom Get Ahead
httpwwwrediffcomgetaheadreportcareer-retweet-this-20-life-lessons-from-twitters-co-founder20140905htm 47
10 Define your companyrsquos culture -- and indoctrinate all new employees into it
Be passionate about your product -- but also about your companyrsquos culture and ethics
Build the compass for your company -- and stick to it
Twitter defined a set of six assumptions for all its employees based on humility opennessrespect equitable partnerships and holistic vision
(i) We donrsquot always know whatrsquos going to happen
(ii) There are more smart people out there than in here
(iii) We will win if we do the right things for our users
(iv) The only deal worth doing is a win-win deal
(v) Our co-workers are smart and they have good intentions
(vi) We can build a business change the world and have fun
11 Listen to your customers
When customers complain respond to each and every one of them
An honest and empathetic answer can even win them over
When they offer good feasible solutions accept them
Most of the Twitter nomenclature actually came from users and not the companyrsquos team --such as tweets retweets replies hashtags and Twestivals
12 Zoom out
Periodically step out of the daily grind and zoom out
Take a high-altitude view of whats going on in your life and start thinking about where youreally want to go See the whole geography advises Stone
Donrsquot let others programme your life GPS
Think of where you want to be the kind of people you would be surrounded with and whatthey would say about you
Search for emotional engagement
13 Give back to society -- start now no matter how small it is
Doing good for others is not just good for them but for you it gives you the joy of empoweringothers
Twitter helps charities such as DonorsChooseorg for student support
You can give not just money but in kind and with energy and time via volunteering
Starting now no matter how small unleashes the compound interest of altruism -- the resultsmultiple earlier you learn how to give better you build a bigger network and when you makeit big you know how much more to give and to whom
The flocking nature of social media makes it that much easier to connect with causes andamplify contributions to them
The biggest power of social media is to help create a global culture of good and solve theworlds problems
14 Have a sense of humour
The book is full of examples of humour and quirkiness which not just keeps you happy in lifebut opens up new insights
For example if you have insights and conviction call yourself a genius
952014 Retweet this 20 life lessons from Twitters co-founder - Rediffcom Get Ahead
httpwwwrediffcomgetaheadreportcareer-retweet-this-20-life-lessons-from-twitters-co-founder20140905htm 57
Sometimes you may have a great idea at other times you just have the supreme confidencethat you can have an idea
You have to begin somewhere so call yourself a genius and you will start thinking like one
Stone in his earlier days had a blog called Biz Stone Genius -- and whenever he got stuck inhis career path he would put on his genius hat
His proposed offer for sale to Facebookrsquos Mark Zuckerberg was five hundred million dollarswhich he just made up as a joke -- but eventually raised Twitters own valuation
15 Investors help -- but can also take over your company
The end of the book offers sobering lessons to founders on what happens when they become sosuccessful that investors pump in money into the company -- and then take control
The board of directors of Twitter eventually fired the co-founder CEO and brought in a careerCEO who could scale the company with more robust infrastructure
This kind of upheaval can destroy friendships cautions Stone
The book Hatching Twitter A True Story of Money Power Friendship and Betrayal by NickBilton offers more details into this troubled chapter of Twitters history
16 Look at the world through the lens of infinite possibility
Start-ups can be a triumph not just of technology but of humanity
There are good people everywhere
Use tools not just for mundane activities but recasting nations as part of a larger globalcommunity solving planetary problems and not just personal issues
Build a company with a big vision powered by empathy altruism and humanity -- and therevenues will eventually come
Many founders frame problems of a local and national nature but some of these can be scaledup to tackle much broader issues
17 Think humanity first then technology
The true promise of a connected society is people helping one another says Stone
Im a guy who believes in the triumph of humanity with a little help from technology headds
These principles helped navigate through the turbulent years when social media principleswere yet being formulated and later helped the company forge alliances with HIVAIDScampaigns and NGOs for online fundraising and advocacy
18 Redefine old problems
Just because some problems are being tackled well now does not mean they canrsquot bereinterpreted and solved in new ways
Google may be the kind of search and artificial intelligence but the game is not over -- newkinds of socially-mediated search are possible now
Technology is the connective tissue of humanity says Stone explaining how new kinds ofsearch are possible via a network of mobile phone users
Phones are the hyperlinks of humanity says Stone
The whole idea of how to get help can be reinvented by actual intelligence instead of artificialintelligence
19 The key to global citizenship is empathy
Wouldnt it be great if everyone knew that there is always someone in the world to help them
952014 Retweet this 20 life lessons from Twitters co-founder - Rediffcom Get Ahead
httpwwwrediffcomgetaheadreportcareer-retweet-this-20-life-lessons-from-twitters-co-founder20140905htm 67
Print this article
The best swing you can take at global citizenship is to cultivate empathy says Stone
This may start with being informed in realtime about other people and events but goes beyondto understanding their viewpoints and helping them online and offline
20 When you succeed start over again
Starting over is one of the hardest leaps to make in life Security stability safety -- its scary ifnot downright irresponsible to leave these behind says Stone
But thatrsquos exactly what he did a number of times and his current venture after Twitter is calledJelly a tool for people to help one another via collaborative search and thereby build globalempathy
There is more to success than a Lamborghini he wraps up in the book
In addition to these 20 insights the book offers an engaging peek into the life of Stone -- hischallenges of growing up with separated parents overcoming the fear of darkness as a childclimbing over the school wall to get into the final dance party though he was late thedifficulties of living on the edge with his mother being on welfare stamps at one point beingbroke in New York and having hangovers in San Francisco
On the bright side it also tells you more about how he came about interacting with thegeniuses at Google learning from his spouse about empathy for abandoned animals the joy ofseeing Twitter first emerge into a success story at SXSW seeing the emergence of hashtags andmeetups and witnessing the birth of a new global phenomenon
In sum the illuminative memoir offers insights into the behind-the-scenes lifestyles and dealsof Twitter and will particularly appeal to Twitter fans as well as aspiring entrepreneurs
ALSO READ 10 things I wish I knew when I was 20 Chetan Bhagat
6 lessons for YOU from Indias freedom movement
Madanmohan Rao
Related News Biz Stone
Related Articles
gt
Its freeTo get such articles in your inbox Enter Your email ID SUBSCRIBE gt
6 lessons for YOUfrom Indiasfreedommovement
20 life lessons Ilearned in my 20s
3 reasons to stop drinkingboiled water
New fundamentals of
3 Juices That Make YouFeel Slimmer By The Day
How to Make a 1 BHK into a15 BHK
Sponsored Content You May Like
952014 Retweet this 20 life lessons from Twitters co-founder - Rediffcom Get Ahead
httpwwwrediffcomgetaheadreportcareer-retweet-this-20-life-lessons-from-twitters-co-founder20140905htm 47
10 Define your companyrsquos culture -- and indoctrinate all new employees into it
Be passionate about your product -- but also about your companyrsquos culture and ethics
Build the compass for your company -- and stick to it
Twitter defined a set of six assumptions for all its employees based on humility opennessrespect equitable partnerships and holistic vision
(i) We donrsquot always know whatrsquos going to happen
(ii) There are more smart people out there than in here
(iii) We will win if we do the right things for our users
(iv) The only deal worth doing is a win-win deal
(v) Our co-workers are smart and they have good intentions
(vi) We can build a business change the world and have fun
11 Listen to your customers
When customers complain respond to each and every one of them
An honest and empathetic answer can even win them over
When they offer good feasible solutions accept them
Most of the Twitter nomenclature actually came from users and not the companyrsquos team --such as tweets retweets replies hashtags and Twestivals
12 Zoom out
Periodically step out of the daily grind and zoom out
Take a high-altitude view of whats going on in your life and start thinking about where youreally want to go See the whole geography advises Stone
Donrsquot let others programme your life GPS
Think of where you want to be the kind of people you would be surrounded with and whatthey would say about you
Search for emotional engagement
13 Give back to society -- start now no matter how small it is
Doing good for others is not just good for them but for you it gives you the joy of empoweringothers
Twitter helps charities such as DonorsChooseorg for student support
You can give not just money but in kind and with energy and time via volunteering
Starting now no matter how small unleashes the compound interest of altruism -- the resultsmultiple earlier you learn how to give better you build a bigger network and when you makeit big you know how much more to give and to whom
The flocking nature of social media makes it that much easier to connect with causes andamplify contributions to them
The biggest power of social media is to help create a global culture of good and solve theworlds problems
14 Have a sense of humour
The book is full of examples of humour and quirkiness which not just keeps you happy in lifebut opens up new insights
For example if you have insights and conviction call yourself a genius
952014 Retweet this 20 life lessons from Twitters co-founder - Rediffcom Get Ahead
httpwwwrediffcomgetaheadreportcareer-retweet-this-20-life-lessons-from-twitters-co-founder20140905htm 57
Sometimes you may have a great idea at other times you just have the supreme confidencethat you can have an idea
You have to begin somewhere so call yourself a genius and you will start thinking like one
Stone in his earlier days had a blog called Biz Stone Genius -- and whenever he got stuck inhis career path he would put on his genius hat
His proposed offer for sale to Facebookrsquos Mark Zuckerberg was five hundred million dollarswhich he just made up as a joke -- but eventually raised Twitters own valuation
15 Investors help -- but can also take over your company
The end of the book offers sobering lessons to founders on what happens when they become sosuccessful that investors pump in money into the company -- and then take control
The board of directors of Twitter eventually fired the co-founder CEO and brought in a careerCEO who could scale the company with more robust infrastructure
This kind of upheaval can destroy friendships cautions Stone
The book Hatching Twitter A True Story of Money Power Friendship and Betrayal by NickBilton offers more details into this troubled chapter of Twitters history
16 Look at the world through the lens of infinite possibility
Start-ups can be a triumph not just of technology but of humanity
There are good people everywhere
Use tools not just for mundane activities but recasting nations as part of a larger globalcommunity solving planetary problems and not just personal issues
Build a company with a big vision powered by empathy altruism and humanity -- and therevenues will eventually come
Many founders frame problems of a local and national nature but some of these can be scaledup to tackle much broader issues
17 Think humanity first then technology
The true promise of a connected society is people helping one another says Stone
Im a guy who believes in the triumph of humanity with a little help from technology headds
These principles helped navigate through the turbulent years when social media principleswere yet being formulated and later helped the company forge alliances with HIVAIDScampaigns and NGOs for online fundraising and advocacy
18 Redefine old problems
Just because some problems are being tackled well now does not mean they canrsquot bereinterpreted and solved in new ways
Google may be the kind of search and artificial intelligence but the game is not over -- newkinds of socially-mediated search are possible now
Technology is the connective tissue of humanity says Stone explaining how new kinds ofsearch are possible via a network of mobile phone users
Phones are the hyperlinks of humanity says Stone
The whole idea of how to get help can be reinvented by actual intelligence instead of artificialintelligence
19 The key to global citizenship is empathy
Wouldnt it be great if everyone knew that there is always someone in the world to help them
952014 Retweet this 20 life lessons from Twitters co-founder - Rediffcom Get Ahead
httpwwwrediffcomgetaheadreportcareer-retweet-this-20-life-lessons-from-twitters-co-founder20140905htm 67
Print this article
The best swing you can take at global citizenship is to cultivate empathy says Stone
This may start with being informed in realtime about other people and events but goes beyondto understanding their viewpoints and helping them online and offline
20 When you succeed start over again
Starting over is one of the hardest leaps to make in life Security stability safety -- its scary ifnot downright irresponsible to leave these behind says Stone
But thatrsquos exactly what he did a number of times and his current venture after Twitter is calledJelly a tool for people to help one another via collaborative search and thereby build globalempathy
There is more to success than a Lamborghini he wraps up in the book
In addition to these 20 insights the book offers an engaging peek into the life of Stone -- hischallenges of growing up with separated parents overcoming the fear of darkness as a childclimbing over the school wall to get into the final dance party though he was late thedifficulties of living on the edge with his mother being on welfare stamps at one point beingbroke in New York and having hangovers in San Francisco
On the bright side it also tells you more about how he came about interacting with thegeniuses at Google learning from his spouse about empathy for abandoned animals the joy ofseeing Twitter first emerge into a success story at SXSW seeing the emergence of hashtags andmeetups and witnessing the birth of a new global phenomenon
In sum the illuminative memoir offers insights into the behind-the-scenes lifestyles and dealsof Twitter and will particularly appeal to Twitter fans as well as aspiring entrepreneurs
ALSO READ 10 things I wish I knew when I was 20 Chetan Bhagat
6 lessons for YOU from Indias freedom movement
Madanmohan Rao
Related News Biz Stone
Related Articles
gt
Its freeTo get such articles in your inbox Enter Your email ID SUBSCRIBE gt
6 lessons for YOUfrom Indiasfreedommovement
20 life lessons Ilearned in my 20s
3 reasons to stop drinkingboiled water
New fundamentals of
3 Juices That Make YouFeel Slimmer By The Day
How to Make a 1 BHK into a15 BHK
Sponsored Content You May Like
952014 Retweet this 20 life lessons from Twitters co-founder - Rediffcom Get Ahead
httpwwwrediffcomgetaheadreportcareer-retweet-this-20-life-lessons-from-twitters-co-founder20140905htm 57
Sometimes you may have a great idea at other times you just have the supreme confidencethat you can have an idea
You have to begin somewhere so call yourself a genius and you will start thinking like one
Stone in his earlier days had a blog called Biz Stone Genius -- and whenever he got stuck inhis career path he would put on his genius hat
His proposed offer for sale to Facebookrsquos Mark Zuckerberg was five hundred million dollarswhich he just made up as a joke -- but eventually raised Twitters own valuation
15 Investors help -- but can also take over your company
The end of the book offers sobering lessons to founders on what happens when they become sosuccessful that investors pump in money into the company -- and then take control
The board of directors of Twitter eventually fired the co-founder CEO and brought in a careerCEO who could scale the company with more robust infrastructure
This kind of upheaval can destroy friendships cautions Stone
The book Hatching Twitter A True Story of Money Power Friendship and Betrayal by NickBilton offers more details into this troubled chapter of Twitters history
16 Look at the world through the lens of infinite possibility
Start-ups can be a triumph not just of technology but of humanity
There are good people everywhere
Use tools not just for mundane activities but recasting nations as part of a larger globalcommunity solving planetary problems and not just personal issues
Build a company with a big vision powered by empathy altruism and humanity -- and therevenues will eventually come
Many founders frame problems of a local and national nature but some of these can be scaledup to tackle much broader issues
17 Think humanity first then technology
The true promise of a connected society is people helping one another says Stone
Im a guy who believes in the triumph of humanity with a little help from technology headds
These principles helped navigate through the turbulent years when social media principleswere yet being formulated and later helped the company forge alliances with HIVAIDScampaigns and NGOs for online fundraising and advocacy
18 Redefine old problems
Just because some problems are being tackled well now does not mean they canrsquot bereinterpreted and solved in new ways
Google may be the kind of search and artificial intelligence but the game is not over -- newkinds of socially-mediated search are possible now
Technology is the connective tissue of humanity says Stone explaining how new kinds ofsearch are possible via a network of mobile phone users
Phones are the hyperlinks of humanity says Stone
The whole idea of how to get help can be reinvented by actual intelligence instead of artificialintelligence
19 The key to global citizenship is empathy
Wouldnt it be great if everyone knew that there is always someone in the world to help them
952014 Retweet this 20 life lessons from Twitters co-founder - Rediffcom Get Ahead
httpwwwrediffcomgetaheadreportcareer-retweet-this-20-life-lessons-from-twitters-co-founder20140905htm 67
Print this article
The best swing you can take at global citizenship is to cultivate empathy says Stone
This may start with being informed in realtime about other people and events but goes beyondto understanding their viewpoints and helping them online and offline
20 When you succeed start over again
Starting over is one of the hardest leaps to make in life Security stability safety -- its scary ifnot downright irresponsible to leave these behind says Stone
But thatrsquos exactly what he did a number of times and his current venture after Twitter is calledJelly a tool for people to help one another via collaborative search and thereby build globalempathy
There is more to success than a Lamborghini he wraps up in the book
In addition to these 20 insights the book offers an engaging peek into the life of Stone -- hischallenges of growing up with separated parents overcoming the fear of darkness as a childclimbing over the school wall to get into the final dance party though he was late thedifficulties of living on the edge with his mother being on welfare stamps at one point beingbroke in New York and having hangovers in San Francisco
On the bright side it also tells you more about how he came about interacting with thegeniuses at Google learning from his spouse about empathy for abandoned animals the joy ofseeing Twitter first emerge into a success story at SXSW seeing the emergence of hashtags andmeetups and witnessing the birth of a new global phenomenon
In sum the illuminative memoir offers insights into the behind-the-scenes lifestyles and dealsof Twitter and will particularly appeal to Twitter fans as well as aspiring entrepreneurs
ALSO READ 10 things I wish I knew when I was 20 Chetan Bhagat
6 lessons for YOU from Indias freedom movement
Madanmohan Rao
Related News Biz Stone
Related Articles
gt
Its freeTo get such articles in your inbox Enter Your email ID SUBSCRIBE gt
6 lessons for YOUfrom Indiasfreedommovement
20 life lessons Ilearned in my 20s
3 reasons to stop drinkingboiled water
New fundamentals of
3 Juices That Make YouFeel Slimmer By The Day
How to Make a 1 BHK into a15 BHK
Sponsored Content You May Like
952014 Retweet this 20 life lessons from Twitters co-founder - Rediffcom Get Ahead
httpwwwrediffcomgetaheadreportcareer-retweet-this-20-life-lessons-from-twitters-co-founder20140905htm 67
Print this article
The best swing you can take at global citizenship is to cultivate empathy says Stone
This may start with being informed in realtime about other people and events but goes beyondto understanding their viewpoints and helping them online and offline
20 When you succeed start over again
Starting over is one of the hardest leaps to make in life Security stability safety -- its scary ifnot downright irresponsible to leave these behind says Stone
But thatrsquos exactly what he did a number of times and his current venture after Twitter is calledJelly a tool for people to help one another via collaborative search and thereby build globalempathy
There is more to success than a Lamborghini he wraps up in the book
In addition to these 20 insights the book offers an engaging peek into the life of Stone -- hischallenges of growing up with separated parents overcoming the fear of darkness as a childclimbing over the school wall to get into the final dance party though he was late thedifficulties of living on the edge with his mother being on welfare stamps at one point beingbroke in New York and having hangovers in San Francisco
On the bright side it also tells you more about how he came about interacting with thegeniuses at Google learning from his spouse about empathy for abandoned animals the joy ofseeing Twitter first emerge into a success story at SXSW seeing the emergence of hashtags andmeetups and witnessing the birth of a new global phenomenon
In sum the illuminative memoir offers insights into the behind-the-scenes lifestyles and dealsof Twitter and will particularly appeal to Twitter fans as well as aspiring entrepreneurs
ALSO READ 10 things I wish I knew when I was 20 Chetan Bhagat
6 lessons for YOU from Indias freedom movement
Madanmohan Rao
Related News Biz Stone
Related Articles
gt
Its freeTo get such articles in your inbox Enter Your email ID SUBSCRIBE gt
6 lessons for YOUfrom Indiasfreedommovement
20 life lessons Ilearned in my 20s
3 reasons to stop drinkingboiled water
New fundamentals of
3 Juices That Make YouFeel Slimmer By The Day
How to Make a 1 BHK into a15 BHK
Sponsored Content You May Like