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RenovateCommunicateInvigorateThe Coordinates To SuccessJanuary 2013Marshal CohenChief Industry AnalystThe NPD Group, IncSPONSOR LOGO

Turn These Challenging Times Into Golden Opportunities

Text Your email address and Marshal to:80565Through August 12 - Excludes WirelessBased on NPD Point of Sale dataGrowth by Industry In Store and Online3MOBILE

+4.9%

CONSUMER ELECTRONICS-1.5%

ACCESSORIES+1.2%

FOOTWEAR+2.7%AUTO2

+3.5%

APPAREL+4.9%

SDA+18.4%

-.5%HOME TEXTILES

-4.1%TOYS

VIDEO GAMES-19.3%Source: NPD Consumer Tracker, 12me Sept 2012 (ranked by $)

+9.8%BEAUTY2

+3.3%Office Supplies2+12.0%-3.3%+7.0%+4.2%+13.4%+34.0%+1.4%+41.6%-12.5%n/an/a+11.9%In StoreOnlineNote - CE will be updated early Dec. with enhanced data3Its Time

To Rid Old Ideas

To Use Technology To Rewrite The Rules

To Create New Traditions

Adapt To The Consumer, Rather Than The Consumer Adapt To Us

Last YearFormula For SuccessRetail Renovations RenovateNew Traditions Where To Shop Price Value EquationConsumerlutions Direct to Consumer - ConnectionsInnovate - Differentiate - PrioritiesCommunicateInvigorateNew Consumption EraEra Of More

New Consumption EraEra Of MoreMore ChallengingDistractionsMore CompetitiveOutside IndustryMore CommunicationGetting Voice HeardMore ComponentsNot Just Price

New Era of More

1 Style Many Options

Even Dramatically More Part Time Workers

Just Where Is All This Growth Coming From

Finding Growth Will Be Challenging Time For A RenovationLearning To Do More With LessWhere More Is Heading

Heritage Branding

Ask Yourself Do You Have A Brand With A Heritage To ShareSuccess Goes Well Beyond Heritage Branding

Where Are We Heading

Showrooming

3D RetailingStores Sensorytouch feelAdd 1 0r 2Internet Resourceresearchconvenience (price & stock)

Ask Yourself How You Can Enhance The In Store Or Online ExperiencePlatform Marketing

MVPMobile Virtual Promotion SystemGlobal ModelGlobal Growth (Vulnerable)Right BalanceDomesticInternational (% Euro/Asian Growth Plan)RetailWholesale

Global IssuesFinancialPoliticalEventsTourismCurrency

BlurringChannel 80% Dept Store Now One CategoryNew Found AspirationsDesigners At MassMulti-tier Designer OfferingsOff Price Erosion

Gender DifferencesMenCook 34 Meals Month (8 Meals Week)WomenNow Trading Over

Blurring

Ask Yourself How You Can Shift Marketing To A Broader Appeal Boom Times

DesignersBig BrandsNarrow & DeepRetail RushLean & MeanStrong & Long70s80s90s00s10s13 +Make Strong & Long Work For Your Products

Lease Vs. Own

AutosAircraftFurnitureCarpetJeansApparelAccessories

Longer Term TrendsJean Cycle Decade LongWear Now EraHeel vs. Flats

New Heights Continue116-2-52519-2324109Dollar Sales Percent Growth Flats: Two Years Back For Big Growth So It Is Time AgainAll Heights: Two Year Trends NowHeels Are Becoming More Of An Accessory TooHow To Market ?Source: The NPD Group, Inc / POS Tracking ServiceNext Generation HybridsAutosDressy JeansCasual Dress ShoesBrand Associations

How Do You Bring Multi-tiered Product To MarketShapewear Beyond Innerwear

More Bang For The Buck(s)

Cole Haan Injects Technology Into the Sole Of FootwearNeed vs. DesireWant It

Need It

Need Cycle

Create A Communication With Consumers To Remind Them

NoMoPhobia

Get The Passion Back Into The Equation

Priorities For Women In Fashion3Womens613-17218-24825-34-135-44045-54455-6465+1Career BuildingPriority Shifts

Benefits Of Career Wear To This Group Of New Execs? Communicate

Ever Shopped as a Result of Social MediaSource: The NPD Group, Inc./E-Commerce Hot Topic Report Mobile Communications

Frequency Tolerance Of Calls/Texts/Messages Are DifferentHow Do You Multi-Tier Your Message De-Tech

5% off The Check If You Check Your Tech at the door

Dont Ignore The Basic Process Of In Store Selling Without GimmicksNot The Status Quo

Products &ServicesConsumerlutions Consumer Revolution Consumer SolutionsConsumerlutionsConsumerConsumerlutions

ConsumerProducts &ServicesConsumerlutions36Find The Right Balance

Basics vs. InnovationRisk vs. Risk AverseBrand vs. Private LabelDirect To Consumer vs. PartnersRetail Is All About Risk AverseKey Takeaways3D Retailing Global ModelBlurringNext Boom (Selective and Long)TechnologyNew Definition of TrendsPlatform MarketingHybridsNeed vs. DesireDe-Tech

ConsumerlutionsEra of MoreWhere Are We Heading

In The World of Big DataYou Need Smart DataFormula For SuccessNo Risk No RewardKnow Risk Know RewardThanks For Listening

Text Your email address and Marshal to:80565AUTOMOTIVEBEAUTYCOMMERCIAL TECHNOLOGYCONSUMER TECHNOLOGYENTERTAINMENTFASHIONFOOD & BEVERAGEFOODSERVICEHOMEOFFICE SUPPLIESSOFTWARESPORTSTOYSWIRELESSTHE NPD GROUP41Chart1116-2-52519-2324109

200920102011

Sheet1200920102011Flats116-2Low-52519Mid-232High4109To resize chart data range, drag lower right corner of range.

Chart120802773336739613466346623772971

YesNo

Sheet1YesNo55 Plus208045-54277335-44336725-34396118-243466Females3466Males2377Total2971