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1 Copyright © 2001 Professor Michael E. Porter; Council on Competitiveness; Monitor Company Group, L.P.; and ontheFRONTIERRegional Foundations of U.S. Competitiveness
2 Copyright © 2001 Professor Michael E. Porter; Council on Competitiveness; Monitor Company Group, L.P.; and ontheFRONTIERRegional Foundations of U.S. Competitiveness
Innovation and Productivity Growth
Innovative CapacityInnovative CapacityInnovative Capacity
Competitiveness(Productivity)
CompetitivenessCompetitiveness(Productivity)(Productivity)
ProsperityProsperity
� The most important sources of prosperity are created not inherited
� Productivity does not depend on what industries a region competes in, but on how it competes
� The prosperity of a region depends on the productivity of all its industries
� Innovation is vital for long-term increases in productivity
Introduction
3 Copyright © 2001 Professor Michael E. Porter; Council on Competitiveness; Monitor Company Group, L.P.; and ontheFRONTIERRegional Foundations of U.S. Competitiveness
Educational, Research, and Trade Organizations (e.g., Wine Institute,
UC Davis, Culinary Institutes)
Educational, Research, and Trade Educational, Research, and Trade Organizations (e.g., Wine Institute, Organizations (e.g., Wine Institute,
UC Davis, Culinary Institutes)UC Davis, Culinary Institutes)
Growers / VineyardsGrowers / Growers / VineyardsVineyards
Wineries / Processing
Facilities
Wineries / Wineries / Processing Processing
FacilitiesFacilities
GrapestockGrapestockGrapestock
Fertilizer, Pesticides, Herbicides
Fertilizer, Pesticides, Fertilizer, Pesticides, HerbicidesHerbicides
Grape Harvesting Equipment
Grape Harvesting Grape Harvesting EquipmentEquipment
Irrigation TechnologyIrrigation TechnologyIrrigation Technology
Winemaking Equipment
Winemaking Winemaking EquipmentEquipment
BarrelsBarrelsBarrels
LabelsLabelsLabels
BottlesBottlesBottles
Caps and CorksCaps and CorksCaps and Corks
Public Relationsand Advertising
Public RelationsPublic Relationsand Advertisingand Advertising
Specialized Publications
(e.g., Wine Spectator, Trade Journal)
Specialized Specialized PublicationsPublications
(e.g., Wine Spectator, (e.g., Wine Spectator, Trade Journal)Trade Journal)
Food ClusterFood ClusterFood Cluster
Tourism ClusterTourism ClusterTourism ClusterCaliforniaAgricultural
Cluster
CaliforniaCaliforniaAgricultural Agricultural
ClusterCluster
State Government Agencies(e.g., Select Committee on Wine
Production and Economy)
State Government AgenciesState Government Agencies(e.g., Select Committee on Wine (e.g., Select Committee on Wine
Production and Economy)Production and Economy)
Source: California Wine Institute, Internet Search, California State Legislature. Based on research by MBA 1997 students R. Alexander, R. Arney, N. Black, E. Frost, and A. Shivananda
The California Wine ClusterIntroduction
4 Copyright © 2001 Professor Michael E. Porter; Council on Competitiveness; Monitor Company Group, L.P.; and ontheFRONTIERRegional Foundations of U.S. Competitiveness
Clusters of Innovation Initiative Objectives
To enhance innovation in regional economies by:
� Understanding the composition of regional economies
� Understanding how clusters develop
� Understanding how innovation arises
� Developing lessons from regional case studies that inform key decision makers; and,
� Developing a methodology, process, and data infrastructure that can be utilized widely across America
Introduction
5 Copyright © 2001 Professor Michael E. Porter; Council on Competitiveness; Monitor Company Group, L.P.; and ontheFRONTIERRegional Foundations of U.S. Competitiveness
Cluster Mapping Project DataCluster Mapping Project DataCluster Mapping Project Data
� Consistent performance measures, 1990–1999
– Employees– Wages– Establishments– Patents
� Systematic data on regional clusters, industries, and patenting
– Empirically derived cluster linkages– Evolution of clusters over time
� Comparative data at multiple levels of geography
– County– MSA– Economic area– State
� Consistent performance measures, 1990–1999
– Employees– Wages– Establishments– Patents
� Systematic data on regional clusters, industries, and patenting
– Empirically derived cluster linkages– Evolution of clusters over time
� Comparative data at multiple levels of geography
– County– MSA– Economic area– State
SurveysSurveysSurveys
Unique Data Sources
� Surveys (1,025)– Both paper and electronic
– Measure numerous aspects of business and regional cluster performance in a consistent matter that allows quantification
� Surveys (1,025)– Both paper and electronic
– Measure numerous aspects of business and regional cluster performance in a consistent matter that allows quantification
InterviewsInterviewsInterviews
� Interviews (264)– Access the knowledge and expertise
of regional leaders
– Assess numerous aspects of business environment and cluster development at a qualitative level
– Provide nuance to other data sources
– Help identify unique lessons, challenges, and opportunities
� Interviews (264)– Access the knowledge and expertise
of regional leaders
– Assess numerous aspects of business environment and cluster development at a qualitative level
– Provide nuance to other data sources
– Help identify unique lessons, challenges, and opportunities
Introduction
6 Copyright © 2001 Professor Michael E. Porter; Council on Competitiveness; Monitor Company Group, L.P.; and ontheFRONTIERRegional Foundations of U.S. Competitiveness
Regions and Clusters Studied
PittsburghPittsburghPittsburgh� Pharmaceuticals /
Biotechnology
� Information Technology
� Production Technology
� Pharmaceuticals / Biotechnology
� Information Technology
� Production Technology
Interviews: 51Surveys: 202Interviews: 51Surveys: 202
WichitaWichitaWichita� Plastics
� Aerospace Vehicles and Defense
� Plastics
� Aerospace Vehicles and Defense
Interviews: 74Surveys: 138Interviews: 74Surveys: 138
San DiegoSan DiegoSan Diego� Pharmaceuticals /
Biotechnology� Communications
� Pharmaceuticals / Biotechnology
� Communications
Interviews: 49Surveys: 232Interviews: 49Surveys: 232
Research TriangleResearch TriangleResearch Triangle� Pharmaceuticals /
Biotechnology� Communications� Shorter Case
Studies of Chemicals, Fibers and Plastics
� Pharmaceuticals / Biotechnology
� Communications� Shorter Case
Studies of Chemicals, Fibers and Plastics
Interviews: 47Surveys: 251Interviews: 47Surveys: 251
AtlantaAtlantaAtlanta� Financial Services� Information
Technology� Transportation and
Logistics
� Financial Services� Information
Technology� Transportation and
Logistics
Interviews: 43Surveys: 202Interviews: 43Surveys: 202
Metropolitan Statistical AreaEconomic Area
Introduction
7 Copyright © 2001 Professor Michael E. Porter; Council on Competitiveness; Monitor Company Group, L.P.; and ontheFRONTIERRegional Foundations of U.S. Competitiveness
Special thanks to . . .
� Council on Competitiveness
� National Steering Committee
� Regional Advisors
� Institute for Strategy and Competitiveness
� Monitor Group
� ontheFRONTIER
� Survey Respondents and Interviewees
Over 1,300 participants
Introduction
8 Copyright © 2001 Professor Michael E. Porter; Council on Competitiveness; Monitor Company Group, L.P.; and ontheFRONTIERRegional Foundations of U.S. Competitiveness
Agenda
�� The Economic Performance of RegionsThe Economic Performance of Regions
� The Composition of Regional Economies
� The Evolution of Regional Economies
� The Determinants of Regional Competitiveness and Innovative Capacity
� Clusters
� The Development of Clusters
� Creating and Implementing a Regional Economic Strategy
� Action Agendas for the Public and Private Sectors
9 Copyright © 2001 Professor Michael E. Porter; Council on Competitiveness; Monitor Company Group, L.P.; and ontheFRONTIERRegional Foundations of U.S. Competitiveness
Average Wages and Employment GrowthU.S. Economic Areas
Average Wage, 1999
Annual Percentage Growth Rate of Employment, 1990-1999
$0
$5,000
$10,000
$15,000
$20,000
$25,000
$30,000
$35,000
$40,000
$45,000
$50,000
-1.00 0.00 1.00 2.00 3.00 4.00 5.00 6.00 7.00
U.S. Average
U.S. Average
The Economic Performance of Regions
10 Copyright © 2001 Professor Michael E. Porter; Council on Competitiveness; Monitor Company Group, L.P.; and ontheFRONTIERRegional Foundations of U.S. Competitiveness
Economic Areas
Patentsper
100,000 Inhabitants
Note: There are 172 Economic Areas in the United StatesSource: Cluster Mapping Project, Harvard Business School
0
20
40
60
80
100
120
140
160
U.S. Average = 19.7
Innovation Performance Across RegionsPatents per Capita, 1998
The Economic Performance of Regions
11 Copyright © 2001 Professor Michael E. Porter; Council on Competitiveness; Monitor Company Group, L.P.; and ontheFRONTIERRegional Foundations of U.S. Competitiveness
Source: Cluster Mapping Project, Institute for Strategy and Competitiveness, Harvard Business School
Innovation and ProsperityPatents per Inhabitant vs. Average Wages, U.S. Economic Areas, 1998
Patents per 100,000
Inhabitants, 1999
Average Wage, 1999
Adj. R2 = 0.36
-20
0
20
40
60
80
100
120
140
160
15,000 20,000 25,000 30,000 35,000 40,000 45,000 50,000
Boise City, ID-OR
Rochester, NY-PAAustin-San Marcos, TX
San Francisco-Oakland-San Jose, CA
New York-No.New Jersey-Long Island, NY-NJ-CT-PA-MA-VT
Anchorage, AK
Washington-Baltimore, DC-MD-VA-WV-PA
Rochester, MN-IA-WI
The Economic Performance of Regions
12 Copyright © 2001 Professor Michael E. Porter; Council on Competitiveness; Monitor Company Group, L.P.; and ontheFRONTIERRegional Foundations of U.S. Competitiveness
Overall EconomyOverall EconomyOverall Economy Innovation OutputInnovation OutputInnovation Output
Employment Growth� Rate of employment growth
Unemployment� Percentage of persons unemployed
Average Wages� Payroll per person
Wage Growth� Growth rate of payroll per person
Cost of Living� Cost of living index
Exports� Value of manufactured and commodity
exports per worker
Employment Growth� Rate of employment growth
Unemployment� Percentage of persons unemployed
Average Wages� Payroll per person
Wage Growth� Growth rate of payroll per person
Cost of Living� Cost of living index
Exports� Value of manufactured and commodity
exports per worker
Patents� Number of patents and patents per worker
Establishment Formation� Growth rate of establishments
Venture Capital Investments� Value of venture capital invested
Initial Public Offerings� Number of initial public offerings
Fast Growth Firms� Number of firms on the Inc. 500 list
Patents� Number of patents and patents per worker
Establishment Formation� Growth rate of establishments
Venture Capital Investments� Value of venture capital invested
Initial Public Offerings� Number of initial public offerings
Fast Growth Firms� Number of firms on the Inc. 500 list
Economic Performance MeasuresThe Economic Performance of Regions
13 Copyright © 2001 Professor Michael E. Porter; Council on Competitiveness; Monitor Company Group, L.P.; and ontheFRONTIERRegional Foundations of U.S. Competitiveness
Economic PerformanceEconomic PerformanceEconomic Performance
Employment Growth• Annual employment growth from 1991-2001 in
Atlanta MSA was 3.2% vs 1.9% for the US
Unemployment• Unemployment rate (2.8% in 2000) was below
the US and Georgia for the last decade
Average Wages• Atlanta average wages in 1999 were $35,380 vs.
$32,110 for the US
Wage Growth• Average wage growth in Atlanta was 4.5% from
1990-1999 vs. 4.0% for the USCost of Living• Atlanta cost of living is 10 to 20% higher than the
US average
Exports• 14.4% annual growth rate of Atlanta exports from
1993–1999 was nearly twice the national average
Employment Growth• Annual employment growth from 1991-2001 in
Atlanta MSA was 3.2% vs 1.9% for the US
Unemployment• Unemployment rate (2.8% in 2000) was below
the US and Georgia for the last decade
Average Wages• Atlanta average wages in 1999 were $35,380 vs.
$32,110 for the US
Wage Growth• Average wage growth in Atlanta was 4.5% from
1990-1999 vs. 4.0% for the USCost of Living• Atlanta cost of living is 10 to 20% higher than the
US average
Exports• 14.4% annual growth rate of Atlanta exports from
1993–1999 was nearly twice the national average
Innovation OutputInnovation OutputInnovation Output
Patents• Patenting is low (4.7/10,000 employees),
verses the national average of 6.3; growth is well above the US metro average
Establishment Growth• Number of (traded cluster) establishments
grew 9.0% annually from 1990 to 1999, 4 times the US average
Fast Growth Firms• Strong growth in both INC 500 and Gazelle
Firms over past 5 years
Venture Capital Investments• VC investments over $2.6 billion from 1995–
2000, but Atlanta’s share of total national VC funding still trails other comparative regions
Initial Public Offerings• IPOs increasing, but at rate below other
high-growth regions
Patents• Patenting is low (4.7/10,000 employees),
verses the national average of 6.3; growth is well above the US metro average
Establishment Growth• Number of (traded cluster) establishments
grew 9.0% annually from 1990 to 1999, 4 times the US average
Fast Growth Firms• Strong growth in both INC 500 and Gazelle
Firms over past 5 years
Venture Capital Investments• VC investments over $2.6 billion from 1995–
2000, but Atlanta’s share of total national VC funding still trails other comparative regions
Initial Public Offerings• IPOs increasing, but at rate below other
high-growth regions
Atlanta Overview
Source: Bureau of Labor Statistics; Bureau of Economic Analysis; International Trade Administration; U.S. Patent and Trademark Office; Price Waterhouse Cooper Money Tree; Hoover’s IPO Central; Inc. Magazine; Fast Forward, Inc., Baker Thompson Associates
Employment Growth� Annual employment growth from 1991–2001 in
Atlanta MSA was 3.2% vs 1.9% for the US
Average Wages� Atlanta average wages in 1999 were
$35,380 vs. $32,110 for the US
Wage Growth� Average wage growth in Atlanta was 4.5% from
1990–1999 vs. 4.0% for the US
Cost of Living� Atlanta cost of living is 10 to 20% higher than the
US average
The Economic Performance of Regions
14 Copyright © 2001 Professor Michael E. Porter; Council on Competitiveness; Monitor Company Group, L.P.; and ontheFRONTIERRegional Foundations of U.S. Competitiveness
Economic PerformanceEconomic PerformanceEconomic Performance Innovation OutputInnovation OutputInnovation Output
Employment� Annual employment growth rate between
1991–2001 in the Pittsburgh MSA 0.3% vs. 1.9% for the U.S.
Unemployment� Unemployment rate in the Pittsburgh MSA
of 4.3% in 2001 vs. 4.4% for U.S.Population� The population of the Pittsburgh MSA is
decreasing at 0.3% annually between 1990–1999 vs. 1.0% growth for the U.S.
Wages� Average wage in the Pittsburgh MSA of
$32,365 in 1999, vs. $32,711 for the U.S.; annual growth of wages equaled the U.S. growth rate
Exports� Exports per worker in the Pittsburgh MSA
were $3,416 in 1999 vs. $5,212 for the U.S.
Employment� Annual employment growth rate between
1991–2001 in the Pittsburgh MSA 0.3% vs. 1.9% for the U.S.
Unemployment� Unemployment rate in the Pittsburgh MSA
of 4.3% in 2001 vs. 4.4% for U.S.Population� The population of the Pittsburgh MSA is
decreasing at 0.3% annually between 1990–1999 vs. 1.0% growth for the U.S.
Wages� Average wage in the Pittsburgh MSA of
$32,365 in 1999, vs. $32,711 for the U.S.; annual growth of wages equaled the U.S. growth rate
Exports� Exports per worker in the Pittsburgh MSA
were $3,416 in 1999 vs. $5,212 for the U.S.
Patents� 7.0 patents per 10,000 workers in the
Pittsburgh MSA in 1999 vs. 6.3 for the U.S.; 1.3% annual growth in the MSA vs. 4.7% in U.S. from 1990–1999
Fast Growth Firms� Pittsburgh had 0.8% of the firms on the
Inc 500 between 1991–2000 vs. 0.9% of the U.S. employment
Venture Capital Investments� VC investments of $301 per worker in
Pittsburgh in 2000 vs. $387 for the U.S.Initial Public Offerings� Pittsburgh had 0.4 IPOs per 100,000
workers in the past 10 years, well below benchmarked regions
Establishment Growth� The number of establishments in Pittsburgh
grew 0.5% annually between 1990–1999, vs. 1.4% for the U.S.
Patents� 7.0 patents per 10,000 workers in the
Pittsburgh MSA in 1999 vs. 6.3 for the U.S.; 1.3% annual growth in the MSA vs. 4.7% in U.S. from 1990–1999
Fast Growth Firms� Pittsburgh had 0.8% of the firms on the
Inc 500 between 1991–2000 vs. 0.9% of the U.S. employment
Venture Capital Investments� VC investments of $301 per worker in
Pittsburgh in 2000 vs. $387 for the U.S.Initial Public Offerings� Pittsburgh had 0.4 IPOs per 100,000
workers in the past 10 years, well below benchmarked regions
Establishment Growth� The number of establishments in Pittsburgh
grew 0.5% annually between 1990–1999, vs. 1.4% for the U.S.
Economic Performance IndicatorsOverview of the Pittsburgh Metro Area
The Economic Performance of Regions
Patents� 7.0 patents per 10,000 workers in the
Pittsburgh MSA in 1999 vs. 6.3 for the U.S.; 1.3% annual growth in the MSA vs. 4.7% in U.S. from 1990–1999
Fast Growth Firms� Pittsburgh had 0.8% of the firms on the
Inc 500 between 1991–2000 vs. 0.9% of the U.S. employment
Venture Capital Investments� VC investments of $301 per worker in
Pittsburgh in 2000 vs. $387 for the U.S.Initial Public Offerings� Pittsburgh had 0.4 IPOs per 100,000
workers in the past 10 years, well below benchmarked regions
Establishment Growth� The number of establishments in
Pittsburgh grew 0.5% annually between 1990–1999, vs. 1.4% for the U.S.
15 Copyright © 2001 Professor Michael E. Porter; Council on Competitiveness; Monitor Company Group, L.P.; and ontheFRONTIERRegional Foundations of U.S. Competitiveness
Patents by Organization Research Triangle MSA, 1995–1999
Source: Cluster Mapping Project, Institute for Strategy and Competitiveness, Harvard Business School
Organization Patents Issued from 1995 to 1999 1 International Business Machines Corporation 495 2 Ericsson, Inc. 325 3 Becton, Dickinson and Company 128 4 North Carolina State University 128 5 Duke University 127 6 University of North Carolina — Chapel Hill 124 7 Square D Company 48 8 Novartis 46 9 ABB Power T&D Company, Inc. 44
10 Alcatel Network Systems, Inc. 43 11 Mitsubishi Semiconductor America, Inc. 41 12 Lord Corporation 36 13 Kennametal, Inc. 29 14 Rhone-Poulenc, Inc. 29 15 Telefonaktiebolaget LM Ericsson 28 16 Caterpillar, Inc. 26 17 Cree Research, Inc. 26 18 E.I. DuPont De Nemours and Company 26 19 MCNC 25 20 Raychem Corporation 24 21 Reichhold Chemicals, Inc. 24 22 American Sterilizer Company 21 23 Siemens Energy and Automation, Inc. 21 24 Northern Telecom Limited 20 25 Research Triangle Institute 20
The Economic Performance of Regions
16 Copyright © 2001 Professor Michael E. Porter; Council on Competitiveness; Monitor Company Group, L.P.; and ontheFRONTIERRegional Foundations of U.S. Competitiveness
Company Patents Issued: 1994–1998 Coleman Company 95 Symbios Logic Inc. 20 Hay & Forage Industries 14 Wescon Products Company 12 Boeing Company 11 AT&T Global Information Solutions Company 10 Koch Engineering Co., Inc. 10 St. Francis Research Institute 6 Vulcan Materials Company 6 Cessna Aircraft Company 5 NCR Corporation 5 Tweco Products, Inc. 4 Via Christi Research, Inc. 4 Case Corporation 3 Pizza Hut 3 Beech Aircraft Corporation 2 Koch Industries, Inc. 2 Metal Fab Inc. 2 Uniflow Conveyor, Inc. 2 Turbochef, Inc. 2 Balco / Metalines, Inc. 2 Legg Company, Incorporated 2 The Bradbury Company, Inc. 2 The Women's Research Institute 2 Great Plains Manufacturing Incorporated 2
Patents by OrganizationWichita, EA, 1994–1998
Source: Cluster Mapping Project, Institute for Strategy and Competitiveness, Harvard Business School
The Economic Performance of Regions
17 Copyright © 2001 Professor Michael E. Porter; Council on Competitiveness; Monitor Company Group, L.P.; and ontheFRONTIERRegional Foundations of U.S. Competitiveness
Rank University Total Patents, 1995–1999 1 University of California 1,585 2 Massachusetts Institute of Technology 605 3 University of Texas 444 4 Wisconsin University 339 5 Stanford University 335 6 California Institute of Technology 299 7 Johns Hopkins University 275 8 Cornell University 266 9 University of Pennsylvania 253
10 State University of New York 217 11 University of Michigan 209 12 Iowa State University 208 13 Michigan State University 200 14 Columbia University 196 15 University of Minnesota 180 16 University of Washington 173 17 Harvard University 164 18 University of North Carolina 154 19 Washington University 151 20 Duke University 139 21 University of British Columbia 137 22 North Carolina State University 129 23 University of Nebraska 122 24 University of Utah 121 25 Penn State University 116
Patents by Universities
Source: Cluster Mapping Project, Institute for Strategy and Competitiveness, Harvard Business School
The Economic Performance of Regions
18 Copyright © 2001 Professor Michael E. Porter; Council on Competitiveness; Monitor Company Group, L.P.; and ontheFRONTIERRegional Foundations of U.S. Competitiveness
Agenda
� The Economic Performance of Regions
�� The Composition of Regional EconomiesThe Composition of Regional Economies
� The Evolution of Regional Economies
� The Determinants of Regional Competitiveness and Innovative Capacity
� Clusters
� The Development of Clusters
� Creating and Implementing a Regional Economic Strategy
� Action Agendas for the Public and Private Sectors
19 Copyright © 2001 Professor Michael E. Porter; Council on Competitiveness; Monitor Company Group, L.P.; and ontheFRONTIERRegional Foundations of U.S. Competitiveness
Composition of Regional Economies United States
Traded ClustersTraded ClustersTraded Clusters Local ClustersLocal Clusters Natural Resource-Driven Industries
Natural ResourceNatural Resource--Driven IndustriesDriven Industries
32.1%2.5%
$41,678134.05.0%
144.1
20.48
592
32.1%32.1%2.5%2.5%
$41,678$41,678134.0134.05.0%5.0%
144.1144.1
20.4820.48
592592
67.1%2.8%
$26,04983.83.8%
79.3
1.38
241
67.1%2.8%
$26,04983.83.8%
79.3
1.38
241
0.8%-0.1%
$31,264100.52.5%
139.5
6.40
46
0.8%0.8%--0.1%0.1%
$31,264$31,264100.5100.52.5%2.5%
139.5139.5
6.406.40
4646
Share of EmploymentEmployment Growth, 1993
to 1999
Average WageRelative WageWage Growth
Relative Productivity
Patents per 10,000 Employees
Number of SIC Industries
Note: 1999 data, except relative productivity which is 1997 data, and patents data which is 1998 dataSource: Cluster Mapping Project, Institute for Strategy and Competitiveness, Harvard Business School
The Composition of Regional Economies
20 Copyright © 2001 Professor Michael E. Porter; Council on Competitiveness; Monitor Company Group, L.P.; and ontheFRONTIERRegional Foundations of U.S. Competitiveness
Reno, NV-CA
Hobbs, NM-TX
Austin-San Marcos, TX
Wichita, KS-OK
Beaumont-Port Arthur, TX
Pittsburgh, PA-WV
Atlanta, GA-AL-NC
Raleigh-Durham-Chapel Hill, NC
New York-No. New Jersey-Long Island
0
$10,000
$20,000
$30,000
$40,000
$50,000
$60,000
$70,000
$15,000 $17,000 $19,000 $21,000 $23,000 $25,000 $27,000 $29,000 $31,000 $33,000 $35,000
Average Local Wage, 1999
Average TradedWage, 1999
Correlation:0.82
Anchorage, AK
San Francisco-Oakland-San Jose, CA
San Diego, CA
Las Vegas, NV-AZ-UT
Economic Importance of Traded Clusters Traded vs. Local Wages by Economic Area, 1999
The Composition of Regional Economies
21 Copyright © 2001 Professor Michael E. Porter; Council on Competitiveness; Monitor Company Group, L.P.; and ontheFRONTIERRegional Foundations of U.S. Competitiveness
Specialization of Regional EconomiesSelect Geographic Areas
Note: A geographic area can be either a Metropolitan Area (MSA, PMSA, CMSA or NECMA) or Economic Area as defined by the Bureau of the Census and Bureau of Economic Analysis, respectively. Clusters are the three highest ranking clusters in terms of share of national employment.
Source: Cluster Mapping Project, Institute for Strategy and Competitiveness, Harvard Business School
BostonAnalytical InstrumentsEducation and Knowledge
CreationCommunications Equipment
Los Angeles AreaApparelBuilding Fixtures,
Equipment and Services
Entertainment
San Francisco-Oakland-San Jose Bay AreaCommunications EquipmentAgricultural ProductsInformation Technology
Seattle-Bellevue-Everett, WAAerospace Vehicles and DefenseFishing and Fishing ProductsAnalytical Instruments
ChicagoCommunications EquipmentProcessed FoodHeavy Machinery
HoustonHeavy Construction ServicesOil and GasAerospace Vehicles and Defense
Denver, COLeather and Sporting GoodsOil and GasAerospace Vehicles and Defense
San DiegoLeather and Sporting GoodsPower GenerationEducation and Knowledge Creation
San DiegoLeather and Sporting GoodsPower GenerationEducation and Knowledge Creation
Atlanta, GAConstruction MaterialsTransportation and LogisticsBusiness Services
Atlanta, GAConstruction MaterialsTransportation and LogisticsBusiness Services
Raleigh-Durham, NCCommunications EquipmentInformation TechnologyEducation andKnowledge Creation
Raleigh-Durham, NCCommunications EquipmentInformation TechnologyEducation andKnowledge Creation
Pittsburgh, PAConstruction MaterialsMetal ManufacturingEducation and Knowledge
Creation
Pittsburgh, PAConstruction MaterialsMetal ManufacturingEducation and Knowledge
Creation
Wichita, KSAerospace Vehicles and
DefenseHeavy MachineryOil and Gas
Wichita, KSAerospace Vehicles and
DefenseHeavy MachineryOil and Gas
The Composition of Regional Economies
22 Copyright © 2001 Professor Michael E. Porter; Council on Competitiveness; Monitor Company Group, L.P.; and ontheFRONTIERRegional Foundations of U.S. Competitiveness
0
1
2
3
4
-50 0 50 100
Specialization of the Atlanta EconomyTraded Clusters by Relative Size and Growth Rate,
Metro Area, Narrow Cluster Definition
Percentage Share of National Cluster
Employment in 1999
Percentage Change, 1990–1999
= 0–19,999 = 20,000–49,999 = 50,000–99,999 = 100,000+
Power Generation(1.8, 268.5)
Oil and GasAgricultural Products
Leather and Sporting Goods
Construction Materials
Heavy Machinery
Forest Products
Analytical Instruments
Production Technology
Medical Devices
Chemical Products
MetalManufacturing
Information Technology
Plastics
Entertain-ment
Publishing and PrintingProcessed
Food
Heavy Construction Services
Education and Knowledge Creation
DistributionServicesFinancial
Services
Transportation and Logistics(4.2, 78.1)
BusinessServices
Jewelry and Precious Metals
Prefabricated Enclosures
Furniture
Lighting and Electrical
Equipment
Apparel
Communications Equipment
Textiles
Auto-motive
Hospitalityand
Tourism
Building Fixtures, Equipment
and Services
Pharmaceuticalsand Biotechnology
Atlanta’sShare = 1.8%
Note: (y-axis, x-axis)Source: Cluster Mapping Project, t Institute for Strategy and Competitiveness, Harvard Business School
Motor Driven Products
Aerospace Vehicles and Defense
The Composition of Regional Economies
23 Copyright © 2001 Professor Michael E. Porter; Council on Competitiveness; Monitor Company Group, L.P.; and ontheFRONTIERRegional Foundations of U.S. Competitiveness
South Carolina
Virginia
Raleigh-Durham-Chapel-Hill Metropolitan Statistical Area (MSA) and Economic Area (EA)
Person
GranvilleVance
Warren
Halifax
Northampton
Nash
Wilson
Edgecombe
Sampson
HarnettLee
Metropolitan Statistical Area
Economic Area
Chapel Hill
Durham Raleigh
Rocky Mount
Orange
Durham
Chatham Wake
Johnston
Franklin
North Carolina
The Composition of Regional Economies
24 Copyright © 2001 Professor Michael E. Porter; Council on Competitiveness; Monitor Company Group, L.P.; and ontheFRONTIERRegional Foundations of U.S. Competitiveness
Total Employment in Traded ClustersUnited States
27,04243,92451,97183,47898,383154,349203,169203,944258,089268,604279,659318,240337,148361,382373,708395,372418,058425,640426,312430,270439,990447,246
624,278648,453674,882682,714
745,157846,322866,552
963,626992,893
1,305,0531,380,4461,400,303
1,571,8721,822,9441,879,554
2,166,036
4,274,1912,917,8862,503,673
0 500000 1000000 1500000 2000000 2500000 3000000 3500000 4000000 4500000 5000000
1999 Employment
Cluster
The Composition of Regional Economies
FootwearTobacco
Fishing and Fishing ProductsPower Transmission and Distribution
Aerospace EnginesJewelry and Precious Metals
Construction MaterialsLeather and Sporting Goods
Biotechnology / PharmaceuticalsPower Generation
Agricultural ProductsPrefabricated Enclosures
Lighting and Electrical EquipmentOil and Gas
FurnitureForest Products
Heavy MachineryMotor Driven Products
Aerospace Vehicles and DefenseTextiles
Communications EquipmentChemical Products
ApparelBuilding Fixtures, Equipment, and Services
Medical DevicesProduction TechnologyAnalytical Instruments
Information TechnologyPlastics
Publishing and PrintingEntertainment
AutomotiveProcessed Food
Metal ManufacturingTransportation and Logistics
Heavy Construction ServicesDistribution Services
Education and Knowledge CreationHospitality and Tourism
Financial ServicesBusiness Services
Clusters usually referred to as “high tech” make up only 8.0% of traded
employment, 2.5% of total U.S. employment
25 Copyright © 2001 Professor Michael E. Porter; Council on Competitiveness; Monitor Company Group, L.P.; and ontheFRONTIERRegional Foundations of U.S. Competitiveness
Atlanta Metro AreaJob Creation by Cluster, 1990–1999, Narrow Cluster Definition
-10,000
0
10,000
20,000
30,000
Bus
ines
s S
ervi
ces
Tran
spor
tatio
n an
d Lo
gist
ics
Dis
tribu
tion
Ser
vice
s
Fina
ncia
l Ser
vice
s
Edu
catio
n an
d K
now
ledg
e C
reat
ion
Hea
vy C
onst
ruct
ion
Ser
vice
s
Hos
pita
lity
and
Tour
ism
Info
rmat
ion
Tech
nolo
gy
Ent
erta
inm
ent
Pla
stic
s
Pub
lishi
ng a
nd P
rintin
g
Pow
er G
ener
atio
n
Med
ical
Dev
ices
Mot
or D
riven
Pro
duct
s
Pro
duct
ion
Tech
nolo
gy
Met
al M
anuf
actu
ring
Pro
cess
ed F
ood
Fore
st P
rodu
cts
Aut
omot
ive
Con
stru
ctio
n M
ater
ials
Ana
lytic
al In
stru
men
ts
Pre
fabr
icat
ed E
nclo
sure
s
Agr
icul
tura
l Pro
duct
s
Jew
elry
and
Pre
ciou
s M
etal
s
Furn
iture
Ligh
ting
and
Ele
ctric
al E
quip
men
t
Aer
ospa
ce V
ehic
les
and
Def
ense
Text
iles
Com
mun
icat
ions
Equ
ipm
ent
App
arel
Total Employment Change by
Cluster
80,000 -
Net Employment Change = +218,649Net Employment Net Employment
Change = +218,649Change = +218,649
Largest Growth in Traded Clusters
Largest Loss in Traded Clusters
Source: Cluster Mapping Project, Institute for Strategy and Competitiveness, Harvard Business School
76,705 Jobs Added
37,135 Jobs Added
The Composition of Regional Economies
26 Copyright © 2001 Professor Michael E. Porter; Council on Competitiveness; Monitor Company Group, L.P.; and ontheFRONTIERRegional Foundations of U.S. Competitiveness
Average Wages in Traded ClustersUnited States
$19,923$20,554
$21,668$22,963$23,793
$27,002$27,750$28,008
$29,680$30,002$30,449
$32,306$32,373$32,417
$33,741$34,500
$35,486$35,671$35,822$35,883
$36,880$36,935
$38,465$38,570
$42,391$42,582
$43,777$45,880$46,075
$47,094$47,509$48,387
$49,868$50,194
$51,555$52,609$53,186
$54,523
$68,071$67,082$56,324
0 20,000 40,000 60,000 80,000
1999 Average Wage
Cluster
The Composition of Regional Economies
Hospitality and TourismApparel
FootwearFurniture
Fishing and Fishing ProductsLeather and Sporting Goods
TextilesAgricultural Products
Building Fixtures, Equipment and ServicesConstruction Materials
Education and Knowledge CreationPrefabricated Enclosures
Jewelry and Precious MetalsProcessed Food
PlasticsLighting and Electrical Equipment
Motor Driven ProductsTransportation and Logistics
Heavy MachineryHeavy Construction Services
EntertainmentMetal Manufacturing
Publishing and PrintingProduction Technology
Forest ProductsPower Transmission and Distribution
Medical DevicesTobacco
AutomotiveChemical Products
Distribution ServicesAnalytical Instruments
Oil and GasPharmaceuticals and Biotechnology
Aerospace EnginesBusiness Services
Communications EquipmentAerospace Vehicles and Defense
Power GenerationFinancial Services
Information Technology
27 Copyright © 2001 Professor Michael E. Porter; Council on Competitiveness; Monitor Company Group, L.P.; and ontheFRONTIERRegional Foundations of U.S. Competitiveness
$0
$10,000
$20,000
$30,000
$40,000
$50,000
$60,000
0 73,566
Wichita’s Leading Clusters by EmploymentAverage Wages MSA, Narrow Cluster Definition, 1998
AverageWages
Distribution Services
Business Services
Plastics
Heavy Construction Services
Financial Services
Hospitality and Tourism
Heavy MachineryEducation and Knowledge Creation
Oil and Gas
Processed Food
MetalManufacturing
Employees
AerospaceAerospaceVehiclesVehicles
andandDefenseDefense
Source: Cluster Mapping Project at Institute for Strategy and Competitiveness, Harvard Business School
AverageWage of Wichita MSA = $30,050
The Composition of Regional Economies
28 Copyright © 2001 Professor Michael E. Porter; Council on Competitiveness; Monitor Company Group, L.P.; and ontheFRONTIERRegional Foundations of U.S. Competitiveness
Implications
� Defining the right region– Regions tend to follow political jurisdictions in defining the economic region– A broader geographic definition widens opportunities and brings constituencies
together
� Building a strategy– Successful regions build on their unique assets and strong clusters– Strength then spreads to additional clusters over time
� Clusters of clusters– Focus on a few clusters exposes a regional economy to the booms and busts– Regional strategy should encompass a wide range of clusters, and be attentive to
clusters that overlap
� Widen innovative capacity to many clusters– “High-tech” accounts for a small percentage of a regional economy– To meaningfully increase overall regional prosperity, innovative capacity must be
built in many clusters
The Composition of Regional Economies
29 Copyright © 2001 Professor Michael E. Porter; Council on Competitiveness; Monitor Company Group, L.P.; and ontheFRONTIERRegional Foundations of U.S. Competitiveness
Agenda
� The Economic Performance of Regions
� The Composition of Regional Economies
�� The Evolution of Regional EconomiesThe Evolution of Regional Economies
� The Determinants of Regional Competitiveness and Innovative Capacity
� Clusters
� The Development of Clusters
� Creating and Implementing a Regional Economic Strategy
� Action Agendas for the Public and Private Sectors
30 Copyright © 2001 Professor Michael E. Porter; Council on Competitiveness; Monitor Company Group, L.P.; and ontheFRONTIERRegional Foundations of U.S. Competitiveness
Innovation Expands
New Cluster Development
Building the Foundation
Four Decades of Development in Research Triangle Timeline of the Regional Economy
Research Triangle Park Founded
Alcatel establishes presenceIBM establishes manufacturing facilityNational Institute of Environmental Health Sciences offered space at Research Triangle ParkChemstrand establishes a fiber R&D facilityU.S. Forest Service establishes small lab
U.S. Environ-mental Protection Agency opens field office
Burroughs Wellcome comes to the Research Triangle Bencton Dickson opens office
Univ. of North Carolina Lineberger Compre-hensive Cancer Center founded
General Electric sets up research and manu-facturing facilityNorthern Telecom establishes U.S. subsidiary Center for Advanced Computing and Communication establishedQuintiles founded
Glaxo opens R&D centerUnion Carbide opens R&D facilitySumitomo Electric Lightwave founded
Troxler Electronics becomes the first locally —based tenant at Research Triangle Park
Microelectronics Center of North Carolina founded by the State
North Carolina Biotech-nology Center founded by the StateCiba-Geigy establishes Biotech-nology Center
Sphinx Pharma-ceuticals sold to Eli LillyNorth Carolina Information Highway project begun throughout the State
Cisco opens operations
Biogen builds mfg. facilityRed Hat Software establishes operations
BASF opens R&D centerRhone-Poulec acquires UnionCarbide
Covance opens manu-facturing facility
Redback Networks establishes operationsParadigm Genetics founded
1975197519831983 19861986
19941994 1996199619971997
198219821950s1950s
1960s1960s19711971 19801980
1984198419951995
1973197319741974
20002000
The Evolution of Regional Economies
New ClusterNew ClusterDevelopmentDevelopment
ManufacturingRetrenchment
Innovation in Manufacturing
Pittsburgh Economic Development Timeline
Seagate, Rand researchSeagate, Rand researchlocate in Pittsburghlocate in Pittsburgh
Andrew Carnegieopens Edgar ThompsonWorks;prototypes Bessemer Converter successfully
Westing-house invents the airbrakeas one of over 360 patents
Charles Hall discovers inexpensive process for smelting aluminum; basis for Alcoa
Steel firms back Steel firms back at tech parity at tech parity with foreign with foreign firms; moving to firms; moving to specialty steelspecialty steelUnion starts Union starts collaborativecollaborativeNegotiationNegotiationRockwell, Rockwell, Raytheon, Hugh Raytheon, Hugh Ball, Lockheed, Ball, Lockheed, GE close local GE close local facilitiesfacilities
U.S. Steel goespublic at $1.4 BillionCarnegie Institute opensUniversity of Pittsburgh founded
U.S. mills expand with old, blast furnace technology and fall behind foreign rivals
Chevron buys Pittsburgh based Gulf
University of Pittsburgh’s Dr. Starzl and Dr. Bahnson perform world's first double transplant operation
Pittsburgh Tech Council formed
Fourth steel strikes in 15 years, at 116 days, sends firms to Europe to source steel
Management agrees to steel salaries at 2x the mfg wagecompaniesCarnegie Mellon begins computer curriculum
USX 6 month strike; 150,000 jobs lost since 1970s.
Pittsburghsupplies 60%of U.S. steel market
Carnegie Mellondevelops Robotics Institute
Westinghouse begins major downsizing
Pittsburgh Super-computing Center established
Westinghouse buys Unimatics Robotics
Carnegie Carnegie Mellon opens Mellon opens computer computer school;school;U of Pitt U of Pitt opens Center opens Center for Biotech and for Biotech and BioengineeringBioengineering
Pittsburgh Pittsburgh has 8 has 8 Fortune Fortune 500 firms 500 firms ––4 remain 4 remain from 19 in from 19 in 1970 1970
UPMC UPMC opensopensCenter for Center for BiomedicalBiomedicalInformaticsInformatics
VC funding over VC funding over $500 million in 5 $500 million in 5
years; years; Digital Digital
GreenhouseGreenhousebeginsbegins
Carnegie Carnegie Mellon, U of Mellon, U of PittsburghPittsburghprofessors professors spinspin--off firms off firms such as such as FORE FORE Systems;Systems;TissueTissueInfomatics,Infomatics,AutomatedAutomatedHealthcareHealthcareRoboticsRobotics
195019501986198619841984 19931993
19961996 200020001973197318731873
1888188819011901 19591959
19851985 199219921997199719941994
199819981868 1868
The Evolution of Regional Economies
32 Copyright © 2001 Professor Michael E. Porter; Council on Competitiveness; Monitor Company Group, L.P.; and ontheFRONTIERRegional Foundations of U.S. Competitiveness
Key Influencing Factors
NaturalEndowments
NaturalEndowments
SpecializedAssets
SpecializedAssets
EntrepreneurshipEntrepreneurship
GovernmentActions
GovernmentActions
Civic LeadershipCivic Leadership
The Evolution of Regional Economies
33 Copyright © 2001 Professor Michael E. Porter; Council on Competitiveness; Monitor Company Group, L.P.; and ontheFRONTIERRegional Foundations of U.S. Competitiveness
Private Sector Private Sector Private Sector
� Pittsburgh Regional Alliance � Cluster Specific Organizations —
i.e., SPIRC� Pittsburgh Technology Council � Pittsburgh Biomedical Development
Corporation� Industrial Research Center for
Manufacturing� Advanced Manufacturing Network� Regional Industrial Development Authority
� Pittsburgh Regional Alliance � Cluster Specific Organizations —
i.e., SPIRC� Pittsburgh Technology Council � Pittsburgh Biomedical Development
Corporation� Industrial Research Center for
Manufacturing� Advanced Manufacturing Network� Regional Industrial Development Authority
Joint Private / Public Joint Private / Public Joint Private / Public
� Pittsburgh Digital Greenhouse
� Pittsburgh World Trade Center
� Governor’s Action Team
� Allegheny Conference on Community Development
� Pittsburgh Digital Greenhouse
� Pittsburgh World Trade Center
� Governor’s Action Team
� Allegheny Conference on Community Development
Informal NetworksInformal NetworksInformal Networks
� Carnegie Mellon University Alumni � University of Pittsburgh Alumni� Duquesne University Alumni � Angel investor community
� Carnegie Mellon University Alumni � University of Pittsburgh Alumni� Duquesne University Alumni � Angel investor community
Public SectorPublic SectorPublic Sector
� Small Business Administration� Center for Economic Development� Small Business Development Center � Allegheny Working Together Consortium� SWPA Regional Development Council� Innovation Works
� Small Business Administration� Center for Economic Development� Small Business Development Center � Allegheny Working Together Consortium� SWPA Regional Development Council� Innovation Works
Institutions for CollaborationSelected Institutions for Collaboration in Pittsburgh
Source: Interviews, Organization’s Websites
The Evolution of Regional Economies
34 Copyright © 2001 Professor Michael E. Porter; Council on Competitiveness; Monitor Company Group, L.P.; and ontheFRONTIERRegional Foundations of U.S. Competitiveness
The Evolution of Regional Economies
� Building strong regional economies takes decades
� Key influencing factors include– Natural endowments– Government actions– Civic leadership– Entrepreneurship– Specialized assets
� Institutions for collaboration play in important role in building regional economies
� Regional development involves some inheritance and serendipity, but also purposeful action
� Successful regions leverage their unique mix of assets to build specialized clusters
The Evolution of Regional Economies
35 Copyright © 2001 Professor Michael E. Porter; Council on Competitiveness; Monitor Company Group, L.P.; and ontheFRONTIERRegional Foundations of U.S. Competitiveness
The Military, Climate, and Research in San Diego
U.S. Military
CommunicationsEquipment
Sporting andLeather Goods
Analytical Instruments
Power GenerationAerospace Vehicles
and Defense
Transportationand Logistics
Information Technology
19101910 19301930 19501950 1990199019701970
Bioscience Research Centers
Climate and
Geography
Hospitality and Tourism
Medical Devices
Biotechnology / Pharmaceuticals
Education andKnowledge Creation
The Evolution of Regional Economies
36 Copyright © 2001 Professor Michael E. Porter; Council on Competitiveness; Monitor Company Group, L.P.; and ontheFRONTIERRegional Foundations of U.S. Competitiveness
Agenda
� The Economic Performance of Regions
� The Composition of Regional Economies
� The Evolution of Regional Economies
�� The Determinants of Regional Competitiveness and Innovative CapaThe Determinants of Regional Competitiveness and Innovative Capacitycity
� Clusters
� The Development of Clusters
� Creating and Implementing a Regional Economic Strategy
� Action Agendas for the Public and Private Sectors
37 Copyright © 2001 Professor Michael E. Porter; Council on Competitiveness; Monitor Company Group, L.P.; and ontheFRONTIERRegional Foundations of U.S. Competitiveness
GovernmentGovernment
Demand ConditionsDemand Demand
ConditionsConditionsFactor(Input)
Conditions
FactorFactor(Input) (Input)
ConditionsConditions
Productivity and theRegional Business Environment
Context for Firm Strategy and Rivalry
Context for Context for Firm Strategy Firm Strategy and Rivalryand Rivalry
Related and Supporting Industries
Related and Supporting Industries
� A core of sophisticated and demanding local customer(s)
� Unusual local demand in specialized segments that can be served nationally and globally
� Customer needs that anticipatethose elsewhere
� High quality, specialized inputs available to firms
– Human resources– Capital resources– Physical infrastructure– Administrative
infrastructure– Information infrastructure– Scientific and technological
infrastructure– Natural resources
� Availability of capable, locally based suppliers and firms in related fields
� Presence of clusters instead of isolated industries
� A local context that encouragesinvestment and sustained upgrading
– e.g., Intellectual property protection
� Open and vigorous competition among locally based rivals
Institutions for Collaboration /
Attitudes
Institutions for Collaboration /
Attitudes
The Determinants of Regional Competitiveness and Innovative Capacity
38 Copyright © 2001 Professor Michael E. Porter; Council on Competitiveness; Monitor Company Group, L.P.; and ontheFRONTIERRegional Foundations of U.S. Competitiveness
Demand ConditionsDemand Demand
ConditionsConditionsFactor(Input)
Conditions
FactorFactor(Input) (Input)
ConditionsConditions
Productivity and theRegional Business Environment
Context for Firm Strategy and Rivalry
Context for Context for Firm Strategy Firm Strategy and Rivalryand Rivalry
Related and Supporting Industries
Related and Supporting Industries
National� Environmental regulation� Consumer rights legislation
Regional� State consumer protection laws
Regional Cluster� Sophistication of local customers
National� Capital market conditions
Regional� Education system � Regional universities� Communication
infrastructure Regional Cluster
� Cluster-specific research institutions
Regional� Breadth of regional economy� Regional institutions for collaboration
Regional Cluster� Existence of supplier industries
National� Intellectual property
legislation� Antitrust policy
Regional� Regional tax policy
Regional Cluster� Number of local
competitors
The Determinants of Regional Competitiveness and Innovative Capacity
39 Copyright © 2001 Professor Michael E. Porter; Council on Competitiveness; Monitor Company Group, L.P.; and ontheFRONTIERRegional Foundations of U.S. Competitiveness
Pittsburgh’s Competitive Position
Demand ConditionsDemand Demand
ConditionsConditionsFactor(Input)
Conditions
FactorFactor(Input) (Input)
ConditionsConditions
Context for Firm Strategy and Rivalry
Context for Context for Firm Strategy Firm Strategy and Rivalryand Rivalry
Related and Supporting Industries
Related and Supporting Industries
Advantages� High levels of university R&D
investment� Numerous specialized university
research centers� Numerous specialized training
institutions� Large pool of scientists, engineers,
and technicians� New airport
Disadvantages� Declining Corporate R&D� Traffic congestion in the metro area� Old physical infrastructure� Difficulty retaining younger workers � Challenging environment for
entrepreneurship
The Determinants of Regional Competitiveness and Innovative Capacity
40 Copyright © 2001 Professor Michael E. Porter; Council on Competitiveness; Monitor Company Group, L.P.; and ontheFRONTIERRegional Foundations of U.S. Competitiveness
Advantages� High levels of university R&D
investment� Numerous specialized university
research centers� Numerous specialized training
institutions� Large pool of scientists, engineers,
and technicians� New airport
Disadvantages� Declining Corporate R&D� Traffic congestion in the metro area� Old physical infrastructure� Difficulty retaining younger workers � Challenging environment for
entrepreneurship
Pittsburgh’s Competitive Position
Demand ConditionsDemand Demand
ConditionsConditionsFactor(Input)
Conditions
FactorFactor(Input) (Input)
ConditionsConditions
Context for Firm Strategy and Rivalry
Context for Context for Firm Strategy Firm Strategy and Rivalryand Rivalry
Related and Supporting Industries
Related and Supporting Industries
Advantages� Traditional clusters have
established suppliers, legal firms, etc.
Disadvantages� Emerging clusters have relatively
weak local supporting organizations
Advantages� Aging population
provides early picture of future health care needs of U.S.
Disadvantages� Infrequent contact and
learning from local customers
� Local demand not perceived to be an advantage
Advantages� Emerging technology focused companies� Manufacturing has stabilized� 1990s employment in traded clusters increased
by 50,000Disadvantages� Low levels of collaboration within studied clusters
The Determinants of Regional Competitiveness and Innovative Capacity
41 Copyright © 2001 Professor Michael E. Porter; Council on Competitiveness; Monitor Company Group, L.P.; and ontheFRONTIERRegional Foundations of U.S. Competitiveness
Pittsburgh’s Competitive PositionThe Determinants of Regional Competitiveness and Innovative Capacity
Demand ConditionsDemand
ConditionsFactor(Input)
Conditions
Factor(Input)
Conditions
Context for Firm Strategy and Rivalry
Context for Firm Strategy and Rivalry
Related and Supporting Industries
Related and Supporting Industries Advantages
� Extensive regional analysis —over 25 reports in four years
� Positive views on the value of competition
Disadvantages� Fragmented leadership with
varying agendas� Attitudes for collaboration are
parochial within and across clusters — inhibit cluster building activity
Attitudes Toward the EconomyAttitudes Toward the Economy
Advantages� Large number of organizations
Disadvantages� Organizations under-leveraged;
not effective within or across clusters
� Inconsistent knowledge commercialization from universities
Institutions for Collaboration
Advantages� Strong state programs for
funding, networking and attracting new business
� Responsive state and regional government
� High levels of federal funding for R&D in the region
Disadvantages� Fragmented local
government� Local government focused on
needs of established companies
Government
42 Copyright © 2001 Professor Michael E. Porter; Council on Competitiveness; Monitor Company Group, L.P.; and ontheFRONTIERRegional Foundations of U.S. Competitiveness
The Determinants of Regional Competitiveness and Innovative Capacity
� A strong physical and information infrastructure is a baseline requirement to establish and sustain a prosperous regional economy
� A strong K–12 educational system is important for developing local talent and attracting outside talent
�� Universities and specialized research centers are the driving foUniversities and specialized research centers are the driving force behind rce behind innovation in nearly every regioninnovation in nearly every region
43 Copyright © 2001 Professor Michael E. Porter; Council on Competitiveness; Monitor Company Group, L.P.; and ontheFRONTIERRegional Foundations of U.S. Competitiveness
Role of Specialized Research CentersGood vs. Poor Innovation Environments
0%
10%
20%
30%
40%
50%
60%
70%
80%
Specialized Research Centers AreReadily Available
Specialized Research CentersFrequently Transfer Knowledge
Poor Innovation Environment
Good Innovation Environment
Percent of Respondents in Agreement
Source: Clusters of Innovation Initiative Regional Survey
The Determinants of Regional Competitiveness and Innovative Capacity
44 Copyright © 2001 Professor Michael E. Porter; Council on Competitiveness; Monitor Company Group, L.P.; and ontheFRONTIERRegional Foundations of U.S. Competitiveness
The Determinants of Regional Competitiveness and Innovative Capacity
� A strong physical and information infrastructure is a baseline requirement to establish and sustain a prosperous regional economy
� A strong K–12 educational system is important for developing local talent and attracting outside talent
� Universities and specialized research centers are the driving force behind innovation in nearly every region
�� Mechanisms for commercialization are essential if innovation is Mechanisms for commercialization are essential if innovation is to translate to translate to economic successto economic success
45 Copyright © 2001 Professor Michael E. Porter; Council on Competitiveness; Monitor Company Group, L.P.; and ontheFRONTIERRegional Foundations of U.S. Competitiveness
Comparative Frequencyvs. Other Regions
1st
2nd
3rd
4th
5th
Strength of Linkages, Research Triangle Region Commercialization of Technology
Note: August 2001, n=116. Source: Clusters of Innovation Initiative Regional Survey
Research Triangle Firms’ Use of These Institutions for Commercialization
Trade Trade AssociationsAssociations
OtherOtherLocal FirmsLocal Firms
LocalLocalCustomersCustomers
Business Business AssistanceAssistance
CentersCenters
BusinessBusinessIncubatorsIncubators
Research Research InstitutesInstitutes
CommunityCommunityColleges Colleges
UniversitiesUniversities
Regional Regional SuppliersSuppliers
Venture Venture Capital FirmsCapital Firms
Rare Use — Less than 50% said sometimes or frequently influenced commercialization
Occasional Use — Between 50%–80% said sometimes or frequently influenced commercialization
Frequent Use — Greater than 80%said sometimes or frequently influenced commercialization
The Determinants of Regional Competitiveness and Innovative Capacity
46 Copyright © 2001 Professor Michael E. Porter; Council on Competitiveness; Monitor Company Group, L.P.; and ontheFRONTIERRegional Foundations of U.S. Competitiveness
The Determinants of Regional Competitiveness and Innovative Capacity
� A strong physical and information infrastructure is a baseline requirement to establish and sustain a prosperous regional economy
� A strong K–12 educational system is important for developing local talent and attracting outside talent
� Universities and specialized research centers are the driving force behind innovation in nearly every region
� Mechanisms for commercialization are essential if innovation is to translate to economic success
�� Specialized talent and training are more important than abundantSpecialized talent and training are more important than abundant laborlabor
47 Copyright © 2001 Professor Michael E. Porter; Council on Competitiveness; Monitor Company Group, L.P.; and ontheFRONTIERRegional Foundations of U.S. Competitiveness
Role of Specialized Talent and TrainingGood vs. Poor Innovation Environments
Source: Clusters of Innovation Initiative Regional Survey
0%
10%
20%
30%
40%
50%
60%
70%
AdvancedEducational
Progams
Qualified Scientistsand Engineers
Skilled Labor Cost of Business(e.g., real estate,wages, utilities)
Your Region Has an Ample Supply of High Quality . . .
Percent of Respondents in Agreement
Your Region Has a Low Cost of Doing
Business . . .
Good Innovation EnvironmentPoor Innovation Environment
The Determinants of Regional Competitiveness and Innovative Capacity
48 Copyright © 2001 Professor Michael E. Porter; Council on Competitiveness; Monitor Company Group, L.P.; and ontheFRONTIERRegional Foundations of U.S. Competitiveness
The Determinants of Regional Competitiveness and Innovative Capacity
� A strong physical and information infrastructure is a baseline requirement to establish and sustain a prosperous regional economy
� A strong K–12 educational system is important for developing local talent and attracting outside talent
� Universities and specialized research centers are the driving force behind innovation in nearly every region
� Mechanisms for commercialization are essential if innovation is to translate to economic success
� Specialized talent and training are more important than abundant labor
�� Poor coordination among local jurisdictions impedes efforts to iPoor coordination among local jurisdictions impedes efforts to improve the mprove the business environmentbusiness environment
49 Copyright © 2001 Professor Michael E. Porter; Council on Competitiveness; Monitor Company Group, L.P.; and ontheFRONTIERRegional Foundations of U.S. Competitiveness
AtlantaAtlantaAtlanta PittsburghPittsburghPittsburgh
Research TriangleResearch TriangleResearch Triangle San DiegoSan DiegoSan Diego
“One of the major barriers to Pittsburgh’s economic prosperity is the high number of municipalities — we have 131 in Allegheny County, which were never coordinated.”
– Economic Development CEO
“One of the major barriers to Pittsburgh’s economic prosperity is the high number of municipalities — we have 131 in Allegheny County, which were never coordinated.”
– Economic Development CEO
“The Metro Atlanta local government system is fragmented. There is still a lot of in-fighting. Counties fight against each other rather than working together.”
– Financial Services Executive
“The Metro Atlanta local government system is fragmented. There is still a lot of in-fighting. Counties fight against each other rather than working together.”
– Financial Services Executive
Source: Clusters of Innovation Initiative Regional Interviews
“Regional government is weak and ineffective with regard to the planning and implementation of regional development.”
– Biotechnology Executive
“Regional government is weak and ineffective with regard to the planning and implementation of regional development.”
– Biotechnology Executive
“The Research Triangle is comprised of three main regions with three different cultures, and three different styles of government, whereas Charlotte is hierarchical, with a single corporate culture where a few individuals can make things happen.”
– University Leader
“The Research Triangle is comprised of three main regions with three different cultures, and three different styles of government, whereas Charlotte is hierarchical, with a single corporate culture where a few individuals can make things happen.”
– University Leader
Coordination Among Local GovernmentsRepresentative Interview Quotes
The Determinants of Regional Competitiveness and Innovative Capacity
50 Copyright © 2001 Professor Michael E. Porter; Council on Competitiveness; Monitor Company Group, L.P.; and ontheFRONTIERRegional Foundations of U.S. Competitiveness
The Determinants of Regional Competitiveness and Innovative Capacity
� A strong physical and information infrastructure is a baseline requirement to establish and sustain a prosperous regional economy
� A strong K–12 educational system is important for developing local talent and attracting outside talent
� Universities and specialized research centers are the driving force behind innovation in nearly every region
� Mechanisms for commercialization are essential if innovation is to translate to economic success
� Specialized talent and training are more important than abundant labor
� Poor coordination among local jurisdictions impedes efforts to improve the business environment
�� Government can have a significant influence on the business enviGovernment can have a significant influence on the business environment, ronment, both positively and negativelyboth positively and negatively
51 Copyright © 2001 Professor Michael E. Porter; Council on Competitiveness; Monitor Company Group, L.P.; and ontheFRONTIERRegional Foundations of U.S. Competitiveness
Element of the Diamond Federal Government State Government Local Government
Factor Inputs (+) High levels of R&D funding (SPAWAR, NIH), both past and present (+) Defense cuts released talent for high-tech start-ups
(+) Founded UCSD (+) Funds San Diego State University, and Community Colleges (+) Increasing funds for engineering school (–) Energy policies deter building of new capacity (–) Average K-12 education (–) CA Coastal Commission regulations discourage facilities expansion
(+) Zoned Torrey Pines Mesa for research (+) Provided land on favorable terms (e.g., Salk, General Atomics) (–) Lack of coordination and leadership prevents maintenance and improvements of infrastructure (e.g., roads, schools, airport)
Demand Conditions
(+) U.S. Navy is a sophisticated customer of wireless technology
(–) State FDA regulations different from Federal FDA regulations
Related and Supporting Industries
Context for Firm Strategy and Rivalry
(+) Defense cuts refocused firms on civilian markets
(–) Inadequate state and local tax incentives to encourage R&D investment
Government’s Impact on the Determinants of Regional ProductivitySan Diego
The Determinants of Regional Competitiveness and Innovative Capacity
52 Copyright © 2001 Professor Michael E. Porter; Council on Competitiveness; Monitor Company Group, L.P.; and ontheFRONTIERRegional Foundations of U.S. Competitiveness
The Determinants of Regional Competitiveness and Innovative Capacity
� A strong physical and information infrastructure is a baseline requirement to establish and sustain a prosperous regional economy
� A strong K–12 educational system is important for developing local talent and attracting outside talent
� Universities and specialized research centers are the driving force behind innovation in nearly every region
� Mechanisms for commercialization are essential if innovation is to translate to economic success
� Specialized talent and training are more important than abundant labor
� Poor coordination among local jurisdictions impedes efforts to improve the business environment
� Government can have a significant influence on the business environment, both positively and negatively
�� Regions face the need for strategic transitions, as success at oRegions face the need for strategic transitions, as success at one strategy creates the ne strategy creates the need for a new strategyneed for a new strategy
53 Copyright © 2001 Professor Michael E. Porter; Council on Competitiveness; Monitor Company Group, L.P.; and ontheFRONTIERRegional Foundations of U.S. Competitiveness
� Jobs: Increase employment in selected clusters
� Research: Develop strong research capabilities
� Government and Non-Commercial Organizations: Attract and leverage noncommercial organizations
� Growth of “High-Tech” Clusters:Concentrate efforts and resources on supporting specific clusters
� Wages: Increase wages across all clusters
� Entire Value Chain: Develop strength in all aspects of the business
� Companies: Grow, attract, and support companies
� Foster Innovative Capacity across ALL Clusters: improve the innovation environment in a wide array of San Diego clusters
San Diego’s Economic VisionNew Directions
Elements of Current Development Strategies
Elements of Current Elements of Current Development StrategiesDevelopment Strategies
Targets of New Development Strategies
Targets of New Targets of New Development StrategiesDevelopment Strategies
54 Copyright © 2001 Professor Michael E. Porter; Council on Competitiveness; Monitor Company Group, L.P.; and ontheFRONTIERRegional Foundations of U.S. Competitiveness
Agenda
� The Economic Performance of Regions
� The Composition of Regional Economies
� The Evolution of Regional Economies
� The Determinants of Regional Competitiveness and Innovative Capacity
�� ClustersClusters
� The Development of Clusters
� Creating and Implementing a Regional Economic Strategy
� Action Agendas for the Public and Private Sectors
55 Copyright © 2001 Professor Michael E. Porter; Council on Competitiveness; Monitor Company Group, L.P.; and ontheFRONTIERRegional Foundations of U.S. Competitiveness
Equipment Suppliers
(e.g., Oil Field Chemicals,
Drilling Rigs, Drill Tools)
Equipment Equipment SuppliersSuppliers
(e.g., Oil Field (e.g., Oil Field Chemicals,Chemicals,
Drilling Rigs, Drilling Rigs, Drill Tools)Drill Tools)
Specialized Institutions (e.g., Academic Institutions, Training Centers, Industry Associations)
The Houston Oil and Gas Cluster
OilOilTransTrans--
portationportationOil
TradingOilOil
TradingTradingOil
RefiningOilOil
RefiningRefiningOil
RetailMarketing
Oil Oil RetailRetail
MarketingMarketing
OilWholesaleMarketing
OilOilWholesaleWholesaleMarketingMarketing
OilDistribution
OilOilDistributionDistribution
Upstream Downstream
GasGathering
GasGathering
GasProcessing
GasProcessing
GasTradingGas
TradingGas
MarketingGas
MarketingGas
DistributionGas
DistributionGas
Transmis-sion
GasTransmis-
sion
SpecializedTechnology
Services(e.g., Drilling Consultants,
Reservoir Services, Laboratory Analysis)
SpecializedSpecializedTechnology Technology
ServicesServices(e.g., Drilling (e.g., Drilling Consultants,Consultants,
Reservoir Services, Reservoir Services, Laboratory Analysis)Laboratory Analysis)
Subcontractors
(e.g., Surveying,Mud Logging,Maintenance
Services)
SubcontractorsSubcontractors
(e.g., Surveying,(e.g., Surveying,Mud Logging,Mud Logging,Maintenance Maintenance
Services)Services)
BusinessServices
(e.g., MIS Services,Technology Licenses,
Risk Management)
BusinessBusinessServicesServices
(e.g., MIS Services,(e.g., MIS Services,Technology Technology Licenses,Licenses,
Risk Management)Risk Management)
Clusters
Oil and Natural Gas Completion and Production
Oil and Natural Gas Completion and Production
Oil and Natural Gas Exploration
and Development
Oil and Natural Oil and Natural Gas Exploration Gas Exploration
and Developmentand Development
Oilfield Services / Engineering and Contracting FirmsOilfield Services / Engineering and Contracting Firms
56 Copyright © 2001 Professor Michael E. Porter; Council on Competitiveness; Monitor Company Group, L.P.; and ontheFRONTIERRegional Foundations of U.S. Competitiveness
Clusters and Innovation
Clusters Increase Productivity / Efficiency� Efficient access to specialized inputs, employees, information, institutions, and “public
goods” such as training programs and training institutions� Ease of coordination across firms� Rapid diffusion of best practices� Ongoing, visible performance comparisons and strong incentives to improve vs. local
rivals
Clusters Stimulate and Enable Innovations� Better ability to perceive innovation opportunities� Presence of multiple suppliers and institutions to assist in knowledge creation� Ease of experimentation given locally available resources
Clusters Facilitate Commercialization� Opportunities for new companies and new lines of established business are more
apparent� Lower barriers to entry into cluster related businesses because of available skills,
supplies, etc.
Competition is fundamentally enhanced by externalities / linkages across firms, industries, and associated institutions
Clusters
57 Copyright © 2001 Professor Michael E. Porter; Council on Competitiveness; Monitor Company Group, L.P.; and ontheFRONTIERRegional Foundations of U.S. Competitiveness
ProximityResearch Triangle Park, North Carolina
Source: Research Triangle Foundation
Durham
Raleigh
Chapel Hill28 miles
11 m
iles
University of North Carolina at Chapel Hill
North Carolina State University
Duke University
Research Triangle Park encompasses 150 organizations employing approximately 45,000 people within 7,000 acres
Biotech / Pharmaceuticals ClusterBASFBayer BiotechnologyBiogenDuPontGlaxoSmithKlineUS Environmental Protection AgencyNational Institute for Environmental Health Sciences
Biotech / Pharmaceuticals ClusterBASFBayer BiotechnologyBiogenDuPontGlaxoSmithKlineUS Environmental Protection AgencyNational Institute for Environmental Health Sciences
Communications ClusterCisco Systems
EricssonGTEIBM
Nortel Networks
Communications ClusterCisco Systems
EricssonGTEIBM
Nortel Networks
Institutions for CollaborationCouncil for Entrepreneurial DevelopmentMCNCNorth Carolina Biotechnology CenterResearch Triangle Institute
Institutions for CollaborationCouncil for Entrepreneurial DevelopmentMCNCNorth Carolina Biotechnology CenterResearch Triangle Institute
Research Triangle
Park
24 miles
Clusters
58 Copyright © 2001 Professor Michael E. Porter; Council on Competitiveness; Monitor Company Group, L.P.; and ontheFRONTIERRegional Foundations of U.S. Competitiveness
Power Generation
Lightning & Electrical Equipment
Entertainment
Hospitality and Tourism
Transportation and Logistics
PlasticsPlastics
Oil and Oil and GasGasChemical Chemical
ProductsProducts
Pharma-ceuticals
Financial Services
Publishing and Printing
Aerospace Vehicles and
DefenseInformation Technology
Communi-cations
Equipment
Medical Devices
Analytical Instruments
Education and
Knowledge Creation
ApparelLeather
and Sporting Goods
Agricultural Products
Processed Food
FurnitureBuilding Fixtures,
Equipment and
Services
Note: Clusters with borders or identical colors except grayhave at least 20% overlap of industries by number in both directions
Power Power Transmission Transmission
and Distr.and Distr.
Business Business ServicesServices
DistributionDistributionServicesServices
Fishing Fishing and and
Fishing Fishing ProductsProducts
FootwearFootwear
Forest Forest ProductsProducts
Heavy Heavy Construction Construction
ServicesServices
Jewelry Jewelry and and
Precious Precious Metals Metals
ConstructionConstructionMaterialsMaterials
Prefabricated Prefabricated EnclosuresEnclosures
TextilesTextiles
TobaccoTobacco
Heavy Heavy MachineryMachinery
Aerospace Engines
Automotive
Production Technology
Motor Driven Motor Driven ProductsProducts
Metal Manufacturing
Cluster Overlap inthe United States Economy
Common Industries Across Broad Clusters
Clusters
59 Copyright © 2001 Professor Michael E. Porter; Council on Competitiveness; Monitor Company Group, L.P.; and ontheFRONTIERRegional Foundations of U.S. Competitiveness
Economic Area 1999 Total
Employ-ment
Employ-ment CAGR
1990–1999
1999 Average Wages
Patents per 1,000
Employees 1998
CAGR of Patents
1990–1998
Establish-ments CAGR
1990–1999 1 San Francisco-Oakland-San Jose, CA 45,400 4.6 $114,474 27.6 10.6 6.3 2 Boston-Worcester-Lawrence-Lowell-
Brockton, MA-NH-RI-VT 41,857 -0.9 $66,121 8.7 5.9 4.8
3 Chicago-Gary-Kenosha, IL-IN-WI 41,168 -2.3 $32,147 8.5 9.6 1.0 4 New York-N. New Jersey-Long
Island, NY-NJ-CT-PA-MA-VT 38,583 -3.5 $49,901 22.7 10.6 1.8
5 Los Angeles-Riverside-Orange County, CA-AZ 33,410 0.0 $55,858 12.4 5.8 1.5
6 Dallas-Forth Worth, TX-AR-OK 30,217 3.8 $57,546 12.9 9.1 2.5 7 Raleigh-Durham-Chapel Hill, NC 11,616 0.6 $57,255 10.9 18.9 0.9 8 Washington-Baltimore, DC-MD-VA-
WV-PA 10,076 2.2 $59,462 21.4 5.1 4.5
9 Philadelphia-Wilmington-Atlantic City, PA-NJ-DE-MD 10,048 -1.8 $50,831 10.0 4.8 2.2
10 Fort Wayne, IN 8,798 0.2 $29,257 1.1 6.9 3.3 11 Phoenix-Mesa, AZ-NM 8,571 -3.0 $59,564 26.2 16.7 3.7 12 Atlanta, GA-AL-NC 8,007 -5.3 $45,199 2.2 17.5 4.9 13 Miami-Fort Lauderdale, FL 7,034 -1.9 $30,072 14.5 5.4 6.8 14 Rochester, NY-PA 6,897 0.3 $41,809 23.7 5.6 2.3 15 San Diego, CA 6,660 2.0 $43,243 24.4 7.3 3.8
Source: Cluster Mapping Project, Institute for Strategy and Competitiveness, Harvard Business School
Communications ClusterLeading EAs by Total Employment, Narrow Cluster Definition
Clusters
60 Copyright © 2001 Professor Michael E. Porter; Council on Competitiveness; Monitor Company Group, L.P.; and ontheFRONTIERRegional Foundations of U.S. Competitiveness
Research InstitutionsMCNC, North Carolina State
University, Center for Advanced Computing and Communication
6,837
Research InstitutionsResearch InstitutionsMCNC, North Carolina State MCNC, North Carolina State
University, Center for Advanced University, Center for Advanced Computing and CommunicationComputing and Communication
6,8376,837
Communi-cations
Equipment8,391
CommuniCommuni--cations cations
EquipmentEquipment8,3918,391
Communi-cation
Services235
Communi-cation
Services235
Metal Processing267
Metal Processing267
Specialized Inputs1,462
Specialized Inputs1,462
Electronic Parts810
Electronic Parts810
Electronics and Optical Components
3,384
Electronics and Optical Components
3,384
Related Services 1,989
Related Services 1,989
Training InstitutionsUniv. of North Carolina -
Chapel Hill, North Carolina State University
Training InstitutionsTraining InstitutionsUniv. of North Carolina Univ. of North Carolina --
Chapel Hill, North Carolina Chapel Hill, North Carolina State University State University
Cluster OrganizationsNorth Carolina Electronics
and Information Technology Association
Cluster OrganizationsNorth Carolina Electronics
and Information Technology Association
Software and Computer Services
3,687
Software and Computer Services
3,687
Specialized Risk CapitalVC Firms, Angel Networks
Specialized Risk CapitalVC Firms, Angel Networks
Related EquipmentAnalytical Instruments,
Measuring Devices1,999
Related EquipmentAnalytical Instruments,
Measuring Devices1,999
Note: Employment numbers are given inside boxes were availableSource: Clusters of Innovation Initiative Regional Survey Data, Cluster Mapping Project, Institute for Strategy and Competitiveness, Harvard Business School, and Interviews
Office Machines1,762
Office MachinesOffice Machines1,7621,762
Distribution3,145
Distribution3,145
Computer Equipment
18,020
Computer Computer EquipmentEquipment
18,02018,020
Among National Leaders (1–5)
Competitive (6–20)
Position Established (21–40)
Less Developed (41+)
Specialized ServicesBanking, Accounting, LegalSpecialized Services
Banking, Accounting, Legal
Competitive PositionCommunications Cluster, Research Triangle EA
Clusters
61 Copyright © 2001 Professor Michael E. Porter; Council on Competitiveness; Monitor Company Group, L.P.; and ontheFRONTIERRegional Foundations of U.S. Competitiveness
Select Subcluster ClusterRankings in Wichita
Share of National Employment, Economic Area, 1998Cluster Subcluster National Ranking
Aerospace Engines Aircraft Engines and Engine Parts 16 Aerospace Vehicles and Defense Aircraft 4 Heavy Machinery Construction Machinery 22 Farm Machinery 3 Mining Machinery 22 Equipment and Parts 24 Lighting and Electrical Electric Lamps 8 Batteries 8 Motor Driven Products Appliances 27 Specialized Pumps 12 Motorized Vehicles 29 Oil and Gas Oil and Gas Machinery 12 Prefabricated Enclosures Mobile Homes 28 Trucks and Trailers 30 Elevators 14 Production Technology Process Equipment and Subsystems 43 Production Machinery 16 Transportation Equipment 44 Textiles Specialty Components 32
Source: Cluster Mapping Project, Institute for Strategy and Competitiveness, Harvard Business School
Clusters
62 Copyright © 2001 Professor Michael E. Porter; Council on Competitiveness; Monitor Company Group, L.P.; and ontheFRONTIERRegional Foundations of U.S. Competitiveness
Cluster-Specific Institutions for CollaborationSelect Survey Results
Source: Clusters of Innovation Initiative Regional Survey
0%
10%
20%
30%
40%
50%
Good Innovation Enviroment Poor Innovation Environment
Very / Critically Helpful
Not Helpful
Valuable Contacts and Information Received by Start-up Companies from Regional Industry or Cluster Councils . . .
Percent of Respondents in Agreement
Clusters
63 Copyright © 2001 Professor Michael E. Porter; Council on Competitiveness; Monitor Company Group, L.P.; and ontheFRONTIERRegional Foundations of U.S. CompetitivenessSource: Clusters of Innovation Initiative Regional Survey, Cluster Mapping Project, Institute for Strategy and Competitiveness, Harvard Business School and In-person Interviews
Research Triangle Communications ClusterInnovation Environment-Summary
Element of Diamond Assets Challenges
Basic and Specialized Factor Inputs
� Relatively large pool of communications related scientists, engineers and technicians
� Many research divisions of major communications firms (e.g., Cisco Systems, Ericsson)
� Insufficient marketing and managerial talent � Lack of coordination among firms on local
workforce development � Under utilization of non-commercial research
facilities Context for Firm Strategy and Rivalry
� Sale of Cronos to JDUniphase points to some success in development and marketing efforts by institutions for collaboration
� Sporadic cooperation among firms to jointly develop technology
� Moderately intense local competition Related and Supporting Industries
� Strong regional presence in most communications sub-clusters
� Insufficient frequency of contact with suppliers on innovation
Regional Demand
� North Carolina Information Highway project demands the latest technologies
� Insufficient frequency of contact with customers on innovation
� Local demand conditions do not confer an advantage on the cluster
Government Policy
� High State support for R&D and training; e.g., North Carolina State University communications educational programs
� Federal government local R&D investments deemed inadequate
� Dissatisfaction with state and local business regulations (and taxation)
Quality of Linkages
� Center for Advanced Computing and Communication, an NSF Industry / University Cooperative Research Center and MCNC unify parts of cluster
� NC Telecommunications Association — the local cluster association — is not yet well established as an effective regional organization
Clusters
64 Copyright © 2001 Professor Michael E. Porter; Council on Competitiveness; Monitor Company Group, L.P.; and ontheFRONTIERRegional Foundations of U.S. Competitiveness
70%
88%
61%
50%
44%
23%
39%
36%
24%
36%
9%
12%
21%
42%
26%
9%
30%
39%
9%
3%
28%
28%
36%
36%
55%
46%
26%
21%
28%
33.3%
0% 50% 100%
Note: July 2001, n=33Source: Cluster of Innovation Initiative Regional Web Survey
Positive (5–7) Neutral (4) Negative (1–3)
Businesses in your region share information openly with other
businesses…
Qualified scientists and engineers in your region are…
The available pool of skilled workers in your region …
Regional buyers for your business’s products / services are …
Regional specialized suppliers assist your firm with new product and process development …
Regional competition in your industry is…
State and local government support for investment in R&D (e.g., funding business
incubators, creating consortia) is…
Factors
Demand
Related and Supporting Industries
Rivalry
Govern-ment
Select Survey Results Communications Cluster, Research Triangle
Specialized facilities for research are…
Feedback from regional customers to improve your business’s
products/services is…
Specialized suppliers of your business’s materials, components, machinery, and
services are mostly available …
Ample………………………………………….……..……Scarce
Is sufficient…………………………………….…..…Too small
Sophisticated.…..…………………….....….. Unsophisticated
Frequently………………………………………...Infrequently
Intense…….……………………………………..………….Mild
Ample..…………………….…………………....…...……Scant
Readily Available…………………………….…………Limited
Frequent………….……….…………………….…..Infrequent
Inside the region…………………….....…Outside the region
Frequently……………………………….………...InfrequentlyAttitudes
Clusters
65 Copyright © 2001 Professor Michael E. Porter; Council on Competitiveness; Monitor Company Group, L.P.; and ontheFRONTIERRegional Foundations of U.S. Competitiveness
Agenda
� The Economic Performance of Regions
� The Composition of Regional Economies
� The Evolution of Regional Economies
� The Determinants of Regional Competitiveness and Innovative Capacity
� Clusters
�� The Development of ClustersThe Development of Clusters
� Creating and Implementing a Regional Economic Strategy
� Action Agendas for the Public and Private Sectors
Clusters
66 Copyright © 2001 Professor Michael E. Porter; Council on Competitiveness; Monitor Company Group, L.P.; and ontheFRONTIERRegional Foundations of U.S. Competitiveness
The Process of Cluster DevelopmentHistory of the San Diego Biotech / Pharma Cluster
1964
� UCSD founded
1955
� Salk Institute Founded
1960
� Scripps Research Institute founded
1978
� Hybritech founded
1976
� Burnham Institute founded
1986
� Hybritech sold to Eli Lilly
1985
� UCSD Connect founded
1991
� Biocom founded
1991
� Biomedical Industry Council founded
1992
� Nanogen founded
1998
� Novartis Agricultural Discovery Institute founded
Source: Clusters of Innovation Project
The Development of Clusters
67 Copyright © 2001 Professor Michael E. Porter; Council on Competitiveness; Monitor Company Group, L.P.; and ontheFRONTIERRegional Foundations of U.S. Competitiveness
Anchor CompaniesSpin-outs in the San Diego Biotech / Pharma Cluster
Viagene1987
Columbia HCA1990
Kingsbury Partners
1993
DigiRad1994
Chomagen1994
Novatrix1994
Gensia1986
Cypros1992
Lipotech1987
Novadex1992
Dura1990
Immune Response
1986
Cortex1986
Gen-Probe 1983
Ligand1987
Birndorf Biotech-
nology 1990
Nanogen 1991
IDEC1985
Corvas1987
Amylin1987
Vical1987
Sequana1992
Applied Genetics
1994
Somafix1992
Gyphen1993
Cyphergen1993
Coxixa1994
Combi-Chem1994
Genesys 1990
Forward Ventures
1990
First Dental Health1995
Pac Rim Bioscience
1985Biovest1986
Clonetics1985
Biosite1988
Medmetric1989
Cytel1987
Pyxis1987
Triangle Phar-maceuticals
1995
Kimmel Cancer Inst.
1990
Urogen1996
Hybritech
Source: CONNECT, University of California, San Diego
GenQuest1995
The Development of Clusters
68 Copyright © 2001 Professor Michael E. Porter; Council on Competitiveness; Monitor Company Group, L.P.; and ontheFRONTIERRegional Foundations of U.S. Competitiveness
Source: Clusters of Innovation Initiative Regional Interviews
PittsburghPittsburghPittsburgh Research TriangleResearch TriangleResearch Triangle
San DiegoSan DiegoSan Diego WichitaWichitaWichita
“The partner in our firm thought the region was promising and established an office in the Research Triangle in the early 1980s. He left by the late 1980s and things drifted because there weren’t enough Fortune 1000 companies in the region to make it work.”
– Business Services Executive
“The partner in our firm thought the region was promising and established an office in the Research Triangle in the early 1980s. He left by the late 1980s and things drifted because there weren’t enough Fortune 1000 companies in the region to make it work.”
– Business Services Executive
“FORE Systems and Free Markets have acted as anchor firms, spinning out such firms as Co-Manager, Laurel, AxelLife, and Yourfit. But it was the university professors that spun-out those firms and others, such as LYCOS and IGATE Technologies. The universities have been critical to the development of the IT sector and continue to create new firms.”
– Professor
“FORE Systems and Free Markets have acted as anchor firms, spinning out such firms as Co-Manager, Laurel, AxelLife, and Yourfit. But it was the university professors that spun-out those firms and others, such as LYCOS and IGATE Technologies. The universities have been critical to the development of the IT sector and continue to create new firms.”
– Professor
“We came to Wichita because Bombardier but we also recognized the value of being near the other important OEMs such as Boeing, Cessna and Raytheon. Wichita is the air capital of the world — if you’re a supplier, you need to be here.”
– Aerospace Supplier Executive
“We came to Wichita because Bombardier but we also recognized the value of being near the other important OEMs such as Boeing, Cessna and Raytheon. Wichita is the air capital of the world — if you’re a supplier, you need to be here.”
– Aerospace Supplier Executive
“Linkabit is this region’s Fairchild. (Fairchild was the “mother firm” of semiconductor industry in Silicon Valley.) Many future start-up CEOs got their start at Linkabit and were trained under Irwin Jacob’ s tutelage.”
– Communications Executive
“Linkabit is this region’s Fairchild. (Fairchild was the “mother firm” of semiconductor industry in Silicon Valley.) Many future start-up CEOs got their start at Linkabit and were trained under Irwin Jacob’ s tutelage.”
– Communications Executive
The Importance of Anchor FirmsRepresentative Interview Quotes
The Development of Clusters
69 Copyright © 2001 Professor Michael E. Porter; Council on Competitiveness; Monitor Company Group, L.P.; and ontheFRONTIERRegional Foundations of U.S. Competitiveness
Medical Software
Medical Information Processing
Knowledge Creation
Knowledge Creation
Research Research OrganizationOrganization
Consulting
SoftwareSoftware
High Capacity High Capacity Computers Computers
NetworkingNetworking
Telecommunications Telecommunications
HealthHealth InformationTechnology InformationTechnology
Think TanksThink Tanks
Universities Medical
Outcomes Measurement
Medical Research
Medical Devices
Biopharmaceuticals
Tertiary Hospital Services
Opportunities at the Intersection of Select Clusters in Massachusetts
The Development of Clusters
70 Copyright © 2001 Professor Michael E. Porter; Council on Competitiveness; Monitor Company Group, L.P.; and ontheFRONTIERRegional Foundations of U.S. Competitiveness
Public / Private Cooperationin Cluster Upgrading
Minnesota’s Medical Device Cluster
Demand ConditionsDemand Demand
ConditionsConditionsFactor(Input)
Conditions
FactorFactor(Input) (Input)
ConditionsConditions
Context for Firm Strategy and Rivalry
Context for Context for Firm Strategy Firm Strategy and Rivalryand Rivalry
Related and Supporting Industries
Related and Supporting Industries
� Joint development of vocational-technical college curricula with the medical device industry
� Minnesota Project Outreachexposes businesses to resources available at university and state government agencies
� Active medical technology licensing through University of Minnesota
� State-formed Greater Minnesota Corp. to finance applied research, invest in new products, and assist in technology transfer
� State sanctioned reimbursement policies to enable easier adoption and reimbursement for innovative products
� Aggressive trade associations (Medical Alley Association, High Tech Council)
� Effective global marketing of the cluster and of Minnesota as the “The Great State of Health”
� Full-time “Health Care Industry Specialist” in the department of Trade and Economic Development
The Development of Clusters
71 Copyright © 2001 Professor Michael E. Porter; Council on Competitiveness; Monitor Company Group, L.P.; and ontheFRONTIERRegional Foundations of U.S. Competitiveness
The Development of Clusters
� An explicit cluster development program
– Conscious efforts can meaningfully raise cluster competitiveness and innovative capacity
� Recruiting for clusters
– Recruitment strategies should target strong clusters, or clusters which overlap with other clusters
– Regions should identify gaps within clusters, and seek to attract companies to fill them
The Development of Clusters
72 Copyright © 2001 Professor Michael E. Porter; Council on Competitiveness; Monitor Company Group, L.P.; and ontheFRONTIERRegional Foundations of U.S. Competitiveness
Agenda
� The Economic Performance of Regions
� The Composition of Regional Economies
� The Evolution of Regional Economies
� The Determinants of Regional Competitiveness and Innovative Capacity
� Clusters
� The Development of Clusters
�� Creating and Implementing a Regional Economic StrategyCreating and Implementing a Regional Economic Strategy
� Action Agendas for the Public and Private Sectors
73 Copyright © 2001 Professor Michael E. Porter; Council on Competitiveness; Monitor Company Group, L.P.; and ontheFRONTIERRegional Foundations of U.S. Competitiveness
1998199819961996 19971997
Connecticut’s Cluster Development InitiativeTimeline
� State Department of Economic and Community Development (DECD) reorganized to include Industry Cluster and International Division
� Industry Cluster Initiative� Call to Action — 120
Connecticut business leaders are engaged by the Governor
� 5 Industry Cluster Advisory boards created:– Manufacturing– Financial Services– Telecommunications &
Information– Health Care Services– High Technology
� Cluster advisory boards finalize and prioritize recommendations for the legislative session
� Recommendations and presentation to Governor and legislative leadership
� “Partnership for Growth” legislation submitted to Governor and legislature
� Governor and legislature unanimously approve first Cluster Bill: – $7 million for cluster activation
and projects– 6% R&D tax credit now
available for smaller firms– Lengthen R&D tax credit carry
forward from 5 to 15 years� Implementation of cluster
initiatives begin� Establishment and first
meeting of Governor’s Council on Economic Competitiveness and Technology
� Bioscience cluster activated
Creating and Implementing a Regional Economic Strategy
74 Copyright © 2001 Professor Michael E. Porter; Council on Competitiveness; Monitor Company Group, L.P.; and ontheFRONTIERRegional Foundations of U.S. Competitiveness
Connecticut’s Cluster Development InitiativeTimeline
� Maritime cluster activated
� Plastics clusteractivated
� The quasi-public Connecticut Economic Resource Center (CERC) becomes the implementation arm for the cluster initiatives outside of government
� Second Cluster Bill submitted and unanimously approved by Governor and legislature:– Net operating loss (NOL) carry
forward -- from 5 to 20 years– Tax credit exchange
established to help smaller firms capitalize tax credits
– $4.5 million for cluster initiative over the next 2 years
� Aerospace Component Manufacturers cluster activated
� Software / ITcluster activated
� Metals Manufacturingcluster activated
2001200119991999 20002000
Creating and Implementing a Regional Economic Strategy
75 Copyright © 2001 Professor Michael E. Porter; Council on Competitiveness; Monitor Company Group, L.P.; and ontheFRONTIERRegional Foundations of U.S. Competitiveness
Creating and Implementing a Regional Economic Strategy
� A shared economic vision helps elicit broad support and coordinate activities
� Strong leadership is a necessary part of any successful economicdevelopment strategy
� An overarching organization for economic development helps coordinate and routinize the process
� Broad-based collaboration is needed for development strategies to succeed
� Rigorous analysis is an important early step in implementing a regional strategy, but mechanisms for translating ideas into action are necessary
� Regions need to overcome transition points in the development of their economies
� Regions often encounter a common set of pitfalls
76 Copyright © 2001 Professor Michael E. Porter; Council on Competitiveness; Monitor Company Group, L.P.; and ontheFRONTIERRegional Foundations of U.S. Competitiveness
Creating the Capacity to Act
�� An institutional An institutional structure to formalize:structure to formalize:–– Consensus Consensus
building processbuilding process–– Chief Executive Chief Executive
participationparticipation
SharedSharedEconomic VisionEconomic Vision
Architecture Architecture for Economic for Economic DevelopmentDevelopment
�� A process of buildingA process of buildingconsensusconsensus
�� Important role for all Important role for all stakeholdersstakeholders
�� Prioritization of nextPrioritization of nextsteps steps
Leadership Leadership Committed toCommitted toShared VisionShared Vision
�� Committed Committed participation of chief participation of chief executives from executives from industry, academia, industry, academia, and governmentand government
Creating and Implementing a Regional Economic Strategy
77 Copyright © 2001 Professor Michael E. Porter; Council on Competitiveness; Monitor Company Group, L.P.; and ontheFRONTIERRegional Foundations of U.S. Competitiveness
Leadership from the Public and Private Sectors
Government in Research TriangleGovernment in Research TriangleGovernment in Research Triangle
� “The state wooed IBM with cheap labor, land and proximity to universities. Governor Sanford’s involvement was crucial.”
– University Leader
� “Governor Hunt made it easy for us [a major communications firm] to move here.”
– Communications Executive
� “Technical institutes and community colleges were key in turning around the workforce. Governor Hodges started the community college system, and Governor Sanford really made it what it is.”
– Research Triangle Park Leader
� “Political leaders nurtured business. Governors Hodges, Sanford, Hunt being the most notable.”
– Community Leader
� “The state wooed IBM with cheap labor, land and proximity to universities. Governor Sanford’s involvement was crucial.”
– University Leader
� “Governor Hunt made it easy for us [a major communications firm] to move here.”
– Communications Executive
� “Technical institutes and community colleges were key in turning around the workforce. Governor Hodges started the community college system, and Governor Sanford really made it what it is.”
– Research Triangle Park Leader
� “Political leaders nurtured business. Governors Hodges, Sanford, Hunt being the most notable.”
– Community Leader
Source: Clusters of Innovation Initiative Regional Interviews
Private Sector in AtlantaPrivate Sector in AtlantaPrivate Sector in Atlanta
� “Regions can thrive only after they find a personality or driving force. Usually this is a business leader who has had success and then can motivate others. Regional groups should make this person the ‘cause celebre’ and publicize the success story in order to stimulate new business.”
– Local CEO� “People and companies like Charles Brewer
(Mindspring), Bert Ellis (IXL), John Yates all launched their way to success in [the mid-1990s]. These young guys represented the spawning of a new generation that inspired a lot of people.”
– Venture Capitalist� “Ben Dyer (Peachtree Software), Jeff Levy
(Relevant Knowledge), and Leland Strange were early entrepreneurs who started numerous companies, assisted many more and now, in fact, have started their own incubators.”
– Local CEO
� “Regions can thrive only after they find a personality or driving force. Usually this is a business leader who has had success and then can motivate others. Regional groups should make this person the ‘cause celebre’ and publicize the success story in order to stimulate new business.”
– Local CEO� “People and companies like Charles Brewer
(Mindspring), Bert Ellis (IXL), John Yates all launched their way to success in [the mid-1990s]. These young guys represented the spawning of a new generation that inspired a lot of people.”
– Venture Capitalist� “Ben Dyer (Peachtree Software), Jeff Levy
(Relevant Knowledge), and Leland Strange were early entrepreneurs who started numerous companies, assisted many more and now, in fact, have started their own incubators.”
– Local CEO
Creating and Implementing a Regional Economic Strategy
78 Copyright © 2001 Professor Michael E. Porter; Council on Competitiveness; Monitor Company Group, L.P.; and ontheFRONTIERRegional Foundations of U.S. Competitiveness
Organizing to CompeteMassachusetts Governor’s Council on Economic Growth and Technology
� Advanced Materials� Biotechnology and
Pharmaceuticals � Defense� Marine Science and
Technology� Medical Devices� Software� Telecommunications� Textiles� Information Technology
� International Trade� Marketing
Massachusetts� Tax Policy and Capital
Formation� Technology Policy and
Defense Conversion
� Cost of Doing Business� Financing Emerging
Companies� Health Care � Western Massachusetts� Business Climate� Competitive
Benchmarking
Functional Task ForcesFunctional Task ForcesFunctional Task ForcesIndustry Cluster Committees
Industry Cluster Industry Cluster CommitteesCommittees Issue GroupsIssue GroupsIssue Groups
Governor’s Council on Economic Growth and Technology
Governor’s Council on Economic Governor’s Council on Economic Growth and TechnologyGrowth and Technology
Creating and Implementing a Regional Economic Strategy
79 Copyright © 2001 Professor Michael E. Porter; Council on Competitiveness; Monitor Company Group, L.P.; and ontheFRONTIERRegional Foundations of U.S. Competitiveness
Successes of Current Development StrategiesSuccesses of Current Successes of Current
Development StrategiesDevelopment Strategies
� Defensive: Preserve scarce labor supply; recruit new companies; withstand cyclical downturns; respond to crises
� Enhance Efficiency: Improve physical infrastructure; lower the costs of doing business
� Celebrate Entrepreneurial Heritage:Proud history of entrepreneurial activity
� Build Strong Companies: Support for important local firms; attract others opportunistically
� Improve Incrementally: Enhance efficiency and compete on price
Targets of New Development Strategies
Targets of New Targets of New Development StrategiesDevelopment Strategies
� Offensive: Proactively harness Wichita’s many advantages and potential advantages; create new advantages
� Foster Innovation: Move to advance segments of the value system and new businesses
� Enable New Entrepreneurs: Develop linkages between industry, academia, and the venture capital community
� Build Strong Clusters: Build upon existing strengths to develop core clusters, exploit cross-cutting opportunities; and create new clusters and businesses (e.g., aviation services, regional medical center)
� Bold Strategy: Create new strategies to break constraints and energize the community
An Economic Vision for WichitaNew Directions
Creating and Implementing a Regional Economic Strategy
80 Copyright © 2001 Professor Michael E. Porter; Council on Competitiveness; Monitor Company Group, L.P.; and ontheFRONTIERRegional Foundations of U.S. Competitiveness
Economic Development StrategyCommon Pitfalls
� Failure to communicate needs to other importantactors (e.g., government, universities, and institutionsfor collaboration)
� Cluster-killing competitive strategies of firms� Discouraging the entrance of local rivals � Neglecting investment in the engines of innovation:
universities and research centers� Neglecting physical infrastructure� Government regulations discouraging investment
and innovation� Focusing on narrow geographic areas� Biases towards “high tech” clusters (e.g, IT and Biotech)� Ignoring traditional strengths� Recruiting big companies, not building competitive clusters� Inattention to commercialization issues� Insufficient cross-disciplinary collaboration
CompaniesCompanies GovernmentGovernment
Economic Development Organizations
Economic Development Organizations
Research and Training CentersResearch and
Training Centers
Creating and Implementing a Regional Economic Strategy
81 Copyright © 2001 Professor Michael E. Porter; Council on Competitiveness; Monitor Company Group, L.P.; and ontheFRONTIERRegional Foundations of U.S. Competitiveness
Agenda
� The Economic Performance of Regions
� The Composition of Regional Economies
� The Evolution of Regional Economies
� The Determinants of Regional Competitiveness and Innovative Capacity
� Clusters
� The Development of Clusters
� Creating and Implementing a Regional Economic Strategy
�� Action Agendas for the Public and Private SectorsAction Agendas for the Public and Private Sectors
82 Copyright © 2001 Professor Michael E. Porter; Council on Competitiveness; Monitor Company Group, L.P.; and ontheFRONTIERRegional Foundations of U.S. Competitiveness
� Invest in the foundations of science and technology
� Improve the innovation policy context
� Allocate federal resources in ways that reinforce cluster development
� Provide better data for measuring regional economic composition and performance
� Encourage the development of regional economic development strategies that stress innovation
� Invest in the foundations of science and technology
� Improve the innovation policy context
� Allocate federal resources in ways that reinforce cluster development
� Provide better data for measuring regional economic composition and performance
� Encourage the development of regional economic development strategies that stress innovation
Federal Government
Action Agendas for the Public and Private Sectors
83 Copyright © 2001 Professor Michael E. Porter; Council on Competitiveness; Monitor Company Group, L.P.; and ontheFRONTIERRegional Foundations of U.S. Competitiveness
State Governments
� Invest in the foundations of science and technology
� Sponsor state programs that encourage cluster development
� Focus business recruitment around strong clusters
� Create a regional dimension to state economic development strategies
� Improve information systems to regularly collect data and measure progress
� Invest in the foundations of science and technology
� Sponsor state programs that encourage cluster development
� Focus business recruitment around strong clusters
� Create a regional dimension to state economic development strategies
� Improve information systems to regularly collect data and measure progress
Action Agendas for the Public and Private Sectors
84 Copyright © 2001 Professor Michael E. Porter; Council on Competitiveness; Monitor Company Group, L.P.; and ontheFRONTIERRegional Foundations of U.S. Competitiveness
Regional and Local Governments
� Strongly support K–12 education
� Upgrade core business infrastructure
� Develop a regional strategy that involves all stakeholders
� Encourage cluster development
� Strongly support K–12 education
� Upgrade core business infrastructure
� Develop a regional strategy that involves all stakeholders
� Encourage cluster development
Action Agendas for the Public and Private Sectors
85 Copyright © 2001 Professor Michael E. Porter; Council on Competitiveness; Monitor Company Group, L.P.; and ontheFRONTIERRegional Foundations of U.S. Competitiveness
Universities and Research Institutes
� Recognize the important role of universities in regional economic development
� Create and support technology transfer offices
� Align university curricula to meet the needs of local clusters
� Actively participate in cluster development efforts
� Support company start-up efforts by professors and students
� Recognize the important role of universities in regional economic development
� Create and support technology transfer offices
� Align university curricula to meet the needs of local clusters
� Actively participate in cluster development efforts
� Support company start-up efforts by professors and students
Action Agendas for the Public and Private Sectors
86 Copyright © 2001 Professor Michael E. Porter; Council on Competitiveness; Monitor Company Group, L.P.; and ontheFRONTIERRegional Foundations of U.S. Competitiveness
University-Industry Institutions for CollaborationPatents Issued to North Carolina State University, 1980-1999
0
5
10
15
20
25
30
3519
80
1981
1982
1983
1984
1985
1986
1987
1988
1989
1990
1991
1992
1993
1994
1995
1996
1997
1998
1999
Number of Patents
Issued
Source: US Patent and Trademark Office
• Centennial Campus founded at North Carolina State University
• Research Building 1built (tenants includeGreenVest, ViatecResearch)
• Research Building 2 built (tenants include NASA, Nanoscale Lab)
• Corporate Building 1 built for ABB Power T&D Company’s HQs
• Center for Research in Textile Protection and Comfort built (partners include BASF, Ciba-Geigy, DuPont, Hoescht, Levi-Strauss, Monsanto, and 48 other companies)
• Partners Building 1 built (tenants include Bayer Corp., Eastman Kodak Company)
Centennial Campus expands to include over 65 companies
Action Agendas for the Public and Private Sectors
87 Copyright © 2001 Professor Michael E. Porter; Council on Competitiveness; Monitor Company Group, L.P.; and ontheFRONTIERRegional Foundations of U.S. Competitiveness
Cluster-specific Institutions for Collaboration
� Promote cluster awareness
� Engage in ongoing diagnosis of cluster’s competitive position
� Develop training and management programs
� Actively participate with government in recruitment efforts
� Widen institutional membership to include all cluster constituents
� Promote cluster awareness
� Engage in ongoing diagnosis of cluster’s competitive position
� Develop training and management programs
� Actively participate with government in recruitment efforts
� Widen institutional membership to include all cluster constituents
Action Agendas for the Public and Private Sectors
88 Copyright © 2001 Professor Michael E. Porter; Council on Competitiveness; Monitor Company Group, L.P.; and ontheFRONTIERRegional Foundations of U.S. Competitiveness
Cluster Specific Institutions for Collaboration
Cluster-Specific Institutions
Educational Organizations
• Specialized Training• Specialized Education• Commercialization• Research
Government• Recruitment• Promotion• Expansion Support• Research• Lobbying• Funding
Firms in Cluster
• Joint-Research • Joint-Lobbying• Community Efforts• Collaboration
Informal Networks
• Lobbying• Funding• Commercialization
89 Copyright © 2001 Professor Michael E. Porter; Council on Competitiveness; Monitor Company Group, L.P.; and ontheFRONTIERRegional Foundations of U.S. Competitiveness
Firms
� Recognize the importance of location to competitive advantage
� Take an active role in improving the regional competitive environment
� See the cluster as a competitive asset
� Find your cluster
� Contribute actively to cluster development activities
� Recognize the importance of location to competitive advantage
� Take an active role in improving the regional competitive environment
� See the cluster as a competitive asset
� Find your cluster
� Contribute actively to cluster development activities
Action Agendas for the Public and Private Sectors
90 Copyright © 2001 Professor Michael E. Porter; Council on Competitiveness; Monitor Company Group, L.P.; and ontheFRONTIERRegional Foundations of U.S. Competitiveness
Contacts
� www.isc.hbs.edu
� www.monitor.com
� www.compete.org
� www.isc.hbs.edu
� www.monitor.com
� www.compete.org
91 Copyright © 2001 Professor Michael E. Porter; Council on Competitiveness; Monitor Company Group, L.P.; and ontheFRONTIERRegional Foundations of U.S. Competitiveness