realtorreg

A publication of the Raleigh Regional Association of REALTORSreg I SpRing 2015

Special leadership issue

review

Go to mvprealtororg

Perks of having a REALTOR web addressbull The first web address is FREE for the first year for the first 500000 NAR members bull Special pricing for multi-year and multi-domain purchasesbull Optional FREE realtorcomreg profile website for US members OR 6 months FREE website hosting on top of NAR member website discounts from Placesterreg a REALTOR Benefitsreg Program website discounts from Placesterreg a REALTOR Benefitsreg Program partner

Go to mvprealtororg

Perks of having a REALTOR web addressbull The first web address is FREE for the first year for the first 500000 NAR members bull Special pricing for multi-year and multi-domain purchasesbull Optional FREE realtorcomreg profile website for US members OR 6 months FREE website hosting on top of NAR member website discounts from Placesterreg a REALTOR Benefitsreg Program website discounts from Placesterreg a REALTOR Benefitsreg Program partner

REALTORreg

Review l 1 l spring 2015

3 Presidentrsquos Message

11 Neighbors Helping Neighbors

26 Local Market Update

28 RRAR Events

departments

RALEigh REgiOnAL ASSOciATiOn Of REALTORSreg

111 Realtors Way Cary NC 27513Phone 919-654-5400 Fax 919-654-5401wwwrrarcom

RRAR BOARd OfficERSHarriette Doggett PresidentMark Parker President-elect Mollie Owen Past PresidentTom Gongaware SecretaryTreasurerSteina DeAndrade President REALTORreg Foundation of the Triangle

2015 RRAR diREcTORS

REALTORreg fOundATiOn Of ThE TRiAngLE OfficERS President Steina DeAndradePresident-elect Jose SerranoSecretaryTreasurer Gina MillerCommunity Service Chair Harrison Tulloss

ncAR REgiOnAL VicE pRESidEnTS Linda Trevor and Jose Serrano

nAR diREcTORS Linda Trevor and Asa Fleming

TRiAngLE REALTORSreg LEAdERShip AcAdEmy dEAn Scott Hoyt

REALTORreg REViEw STAff Patricia Gregory Rand editor patriciarrrarcomSandee Washington managing editor sandeewrrarcomShelly Beck graphic designer sbdesigncoxnet

For editorial contributions and ad inquiries please contact Patricia Gregory Rand at patriciarrrarcom or (919) 654-5400

Members are cautioned that the inclusion of a name specific commercial product or service in an article or in this publication does not imply endorsement by the Raleigh Regional Association of REALTORSreg All advertisers in this publication wholly support the Fair Housing Act and fully promote equal opportunity housing

Copyright 2015 by the Raleigh Regional Association of REALTORSreg All rights reserved

SpRing 2015 VOL 6 nO 4realtorreview

reg

features

Preliminary Identity Colors

Dark Blue PMS 282CMYK 100 72 0 56RGB 0 40 93

PMS 282

Blue PMS 299CMYK 85 18 0 0RGB 0 158 221

PMS 299

Light Purple PMS 265CMYK 54 56 0 0RGB 129 119 183

PMS 265

Purple PMS 360CMYK 58 0 80 0RGB 115 193 103

PMS 360

7 14

24

BALAncing ThE pERSOnAL And pROfESSiOnAL On SOciAL mEdiA The things you share on Facebook just might come back to haunt you

A nighT TO REmEmBER

why RESpOnSiVE wEBSiTE dESign cOuLd BE SABOTAging yOuR LEAd gEnERATiOn EffORTS

Mobile should be your primary focus not an afterthought

rrarcom

5 i Am A REALTORreg

An interview with Shruti Desai

9 REALTORreg SAfETy whEn mEETing

STRAngERS Resources amp apps to help keep you safe

Featured on our cover (l-R) Mollie Owen president Harriette Doggett and linda Trevor

Dianna BraunEddie BrownAnne CainBrenda CarrollFrank DeRonjaDiane DonnellyBill FletcherVan FletcherLewis GrubbsLinda KolarovTim McBrayer

Gina MillerPlayer MurraySteven NorrisMindy OberhardtTeresa PittZach ShabotRenee SmithTom E SmithMargaret SophieGlenn WeeksLeslie Williams

REALTORreg

Review l 2 l spring 2015

Congratulations

REALTORreg

Review l 3 l spring 2015

miSSiOn STATEmEnTThe Raleigh Regional Association of REALTORSreg the arearsquos voice of real estate promotes the highest ethical and professional standards and cooperation among its members provides products programs and services to meet the evolving needs of the real estate industry and consumers and serves as a leading advocate of private property rights and community involvement

ViSiOn STATEmEnTldquoAnticipating and meeting the opportunities and challenges of our industryrdquo

cOunciL amp cOmmiTTEE chAiRSCommunications amp Public Relations Chair ndash Laurie Donofrio Womenrsquos Council of REALTORSreg Chair ndash Steven Norris Triangle International Council of REALTORSreg Chair ndash Grayson Hodge Community Service Committee Chair ndash Harrison Tulloss Governmental Affairs Committee Chair ndash Margaret Sophie Diversity Committee ndash Chair ndash Leslie Williams The REALTORreg Foundation of the Triangle President ndash Steina DeAndrade Top Producers Council Co-Chairs ndash Brendan Carroll and Gracie Goins Property Management Council Chair ndash Richard Millender Young Professionals Network ndash Co-Chairs ndash Ginger Vereen and Shruti Desai Small Brokers Council Chair ndash Ken Smith

RRAR STAff diREcTORyMain Office (919) 654-5400 Fax (919) 654-5401 wwwrrarcomRRAR Company Store (919) 654-7253Chief Executive Officer Tessa Hultz Ext1022 tessahrrarcom Association Services Director Betsy Ramsey Ext 1004 betsyrrrarcomAssociation Services Associate Vicki Buckholtz Ext 1027 vickibrrarcomCommunications Director Patricia Gregory Rand Ext 1026 patriciarrrarcomCommunications Associate Sandee Washington Ext 1023 sandeewrrarcom Education Director Cara Mottershead Ext 1006 caramrrarcom Education Associate Sonya Yankoglu Ext 1024 sonyayrrarcom Executive Assistant Brendan Bailey brendanbrrarcom Facilities Manager Mary Rachel Bowling Ext 1016 maryrachelbrrarcomGovernmental Affairs Director Christopher MacDonald Ext 1025 christophermrrarcomInformation Associate Shelia Clark Ext 1001 sheliacrrarcomStore Manager Yukari Powers Ext 1028 yukariprrarcom

TmLS STAff diREcTORyVice President of Operations Rachel Wiest Ext 1019 rachelwtrianglemlscomCommunicationsData Asset Manager Christy New Ext 1008 christyntrianglemlscomCompliance Director Letitia Pennington Ext 1014 letitiaptrianglemlscomCompliance Associate Dontez Ward Ext 1020 dontezwtrianglemlscomData Distribution Director Carol Hamrick Ext 1007 carolhtrianglemlscomMembership Associate Kristina Faison Ext 1005 kristinaftrianglemlscomMLS Systems Director Kathy Matheson Ext 1012 kathymtrianglemlscomMLS Technical Support Associate Luke Bollenbaugh Ext 1009 lukebtrianglemlscomMLSRealist Support Associate Jennifer Horton Ext 1010 jenniferhtrianglemlscomTechnical Operations Director Matt Nagy Ext 1017 mattntrianglemlscomTraining Development Manager Allan Nielsen Ext 1003 allanntrianglemlscomCTCMLS Training Manager Lynne Brid Ext 1015 lynnebtrianglemlscom

RRARTmLS mEmBERShip finAncE dEpARTmEnTMembershipFinance Director Randi Clodfelter Ext 1021 randictrianglemlscomFinance Associate Pat Long Ext 1018 patltrianglemlscomFinance Associate Jill Pressley Ext 1011 JillprrarcomMembership Associate Kelly Hunsucker Ext 1013 kellyhtrianglemlscom

presidentrsquos message

AN ExcERPt fRoM HARRiEttErsquos

iNAUgURAL sPEEcH

hARRiETTE h dOggETT

See pReSiDenTrsquoS MeSSage on page 4

I can remember my parents teaching me that to make a difference you must get involved They also taught me that I could be anything I wanted if I was willing to work hard enough

for it and wanted it bad enough

say they a earn a living by helping people accomplish dreamshellip the dream of home ownership

Back in 1988 when i started by real estate career the Offer to purchase was one legal size page with the terms and conditions on the back The exclusive Right to Sell agreement did not even fill up one 85x11 page We had one computer in the office for fifty-something agents We carried around this really thick book that was delivered every two weeks it was the MlS book Data was due to the MlS two weeks prior in order to meet the printing deadline if you either saw a new listing yourself or your customer happened to see it before you did we were picking up the phone and calling the listing agent to find out about their new listinghellip how much was it how many bedrooms etc We would call the listing office to schedule the appointment to show and had to wait for a return call to let us know that it was ok to show We actually

let me take you back a little ways in time i remember a day back in January of 1988 that i sat in a tiny little classroom in our then asso-ciation building on annapolis Drive where there was hardly any parking i took my RealTORreg orientation class and while i donrsquot remember a lot of details about the class itself i do remember how proud i was to become a RealTORreg i may not have understood everything i was getting into but i do remember that sense of pride i felt as i stand before you today irsquom even more proud to have that lsquoRrsquo behind my name than i ever have been

are you proud to be a RealTORreg Do you have a sense of honor and pride by having an extra letter behind your namehellip the little R in the circle There are so many things that come with being able to say yoursquore a RealTORreg We have the distinct privilege of being able to say that we help people accomplish their dreams What other profession can actually

REALTORreg

Review l 4 l spring 2015

pReSiDenTrsquoS MeSSagecontinued from page 3

lsquotalkedrsquo to one another back then My first lsquomobile phonersquo was the size of a brief case and had an actual full size receiver with a pigtail cord connection i now get a real chuckle seeing an agent connect a lsquofull size receiver with pigtail coil cordrsquo to their now tiny razor thin mobile phone and ndash email didnrsquot exist for us We took lsquopink sliprsquo messages and resisted when they tried to introduce voice mail saying therersquos no way someone would want to talk to a machine as the ole saying goes lsquowersquove come a long way babyrsquo

Being a RealTORreg affords much more than just earning a good living The R in the circle behind brings a multitude of benefits First and foremost are the friendships that we develop through our relationships with our colleagues and our clients Those relationships grow deep and very meaningful over the years

it also means being able to give backhellip giving back to our commu-nities and those in need i am proud that in 2007 our association had the vision of The RealTORSreg Foundation of the Triangle (RFT) Through RFT thousands of dollars and many volunteer hours have gone to benefit our community The Foundation is working with a goal in mind to find that lsquobig idearsquo that we can put our name behind that the community will say lsquothe REALTORSreg did thatrsquo i invite your input and i invite you to become involved with our Foundation

in the mean time there are countless volunteer hours given by members who are on the community Service committee to programs such as collecting thousands of books for

Wake Up amp Read serving food in the Soup Kitchens and spearheading drives to collect countless numbers of diapers and wipes through our Diaper Drives and giving toiletries to our Troops abroad through our USO drive This year you adopted close to 900 angels for our Project Angel Tree for children in the guardian ad-litem program college Scholar-ships are given to local high school students who have already shown their abilities to lead and give back to their communities Thatrsquos not all our community Service committee does each and every year to give back to our community RealTORSreg all across our nation are giving back to their communities in so many different ways

another very important area is our political advocacy it is one of the most important things the as-sociation does to help protect private property rights and to protect our industry and our livelihood every year buyers sellers and RealTORSreg are challenged with tough policy decisions on a local state and federal level The real estate industry is constantly under attack and seen as a source of additional tax revenues dollars by our legislators The con-tributions you make to Rpac serve you by helping elected officials on a non-partisan basis who support the best interest of homeownership and of our business as RealTORSreg we work independently Through our contributions to Rpac we make a winning team

another benefit of being a RealTORreg is our code of ethics itrsquos that set of standards by which each of us should practice every day We are unique by todayrsquos standards in that we are a lsquoself-policingrsquo industry

Our Government Affairs Com-mittee meets the third Wednesday of each month around lunchtime Stay lsquoup to datersquo regarding transportation taxation regulations legislation or proposed legislation that affects our industry our livelihood andor private property rights not to mention that we have an opportunity to interview our candidates running for elections and to report back to our membership those who are favorable to the real estate industry if you wish to become involved with this committee please contact the chair Margaret Sophienext the Grievance and Professional

Standards Committee is for those who are interested in the process of code of ethics enforcement

Our Young Professionals Network (YPN) holds events throughout the year for our younger members or those who are lsquoyoung at heartrsquo This group is constantly hosting speakers to share how to better your business or stay on the cutting edge with the latest app or software

Our Diversity Committee as well as Communications amp Public Rela-tions host speakers and members of the press

We also have our councils Small Brokers Council for those with 25 office members or less Triangle In-ternational Council of REALTORSreg our Womenrsquos Council of REALTORSreg (and you donrsquot have to be a woman to join that council) our Top Producers Council and our Property Manage-ment Council

Finally Our Board of Directors meetings are normally the second Wednesday morning of each month and you are always welcome to attend these meetings as a guest to hear about the operations of your association

REALTORreg

Review l 5 l spring 2015

See i aM a RealTORreg on page 6

and if you feel that you have leadership qualities and want to help shape the future of our association consider running for our Board of Directors

Maybe you are a born leader but yoursquore not sure how to harness your energies consider the Triangle REALTORSreg Leadership Academy We are one of a very few associations

that have a leadership academy Wersquore so proud to offer this incredible opportunity for our members to enhance their leadership skills

We have many ways for you to get involved with your association ask us questions and wersquoll help direct you to involvement in your association

in closing irsquom looking forward to serving as your 2015 president Remembering the words of my parents that in order to make a difference you have to be involved i hope yoursquoll get involved with your association and i hope yoursquoll join me in being proud to be a RealTORreg

i am passionate about a lot of things gardening traveling cooking Fitness Wellness

a few years ago my Dad went through open heart surgery and this was an eye opener for me as i watched him go through the recovery process i realized that i had to take

better care of my health i have been a vegetarian since i was 5 years old but never ate well My diet consisted mostly of pizza and French Fries i love to cook and experiment with different types of cuisines that are full of flavor and are healthy too This love for healthy eating is also how i

I am a REALTORreg

got into gardening i love using fresh vegetables fruits and herbs from my garden another activity that i enjoy is going to the gym to work out and have also started taking yoga lessons as i feel this helps provide a healthy balance with the high-intensity and

An interview with RRAR member Shruti desai

REALTORreg

Review l 6 l spring 2015

she looked to me as her family every- thing was done the old fashioned way going to the bank for money transfers and any letters she need-ed for the lender There was a lot of picking-up and dropping off involved We finally found a charming home for her that had only one step into the home i still wasnrsquot satisfied with still having a step though so through my connections with the community Service committee i arranged to build her a ramp i also helped her get some repairs done Before we knew ithellip she was closed on the old place and moved into her new place i stopped by a few days later to drop off a microwave that i donated to her Her whole family was over visiting and they greeted me with so much love and smiles as they already had heard a lot about me that it made this whole transaction all worth it

i look forward to continuing to help people find their dream home connect with the community and i may look into volunteering at Saving grace animal Shelter for a few hours a month or as a foster parent

i aM a RealTORregcontinued from page 5

pace that comes with real estate in my free time i love making my own house hold products like laundry detergent dishwasher detergent sham- poo and hand soap just to name a few i feel that if i am putting good foods into my body then i need to take care of the outside as well

as a member of RRaR i am involved in community Service committee

i love being an involved member of this board since we help multiple charities i have been in involved with numerous community service organizations since middle school every year i become more and more involved currently i help RRaR organize volunteer events with the Shepherdrsquos Table Senior Bagging and Back-pack Buddies i recently be-came the 2015 co-chair for RRaRrsquos Young professionals network This organization is great because we do a good mix of events that target RRaRrsquos young members Outside of RRaR i volunteer with the Make-a-Wish Foundation Hospice Board associate at inter-Faith Food Shuttle and the Young professionals network for Jainism

i am a RealTORreg because i love helping people out if i could afford to work for free i would i have a past client that was legally blind and wanted to sell her home and move into a new place with very few stairs There were quite a few bumps while we were under contract on her old place She had no family in town so

REALTORreg

Review l 7 l spring 2015

Balancing the personal and professional

on social mediaThE ThingS yOu ShARE On fAcEBOOk juST

mighT cOmE BAck TO hAunT yOu

MaRnie BlancO cOnTRiBUTOR

When it comes to real estate the nature of our relationships with clients can be complex to define Wersquore completing a business transac-tion which is professional by nature at the same time wersquore assisting with a major emotional decision and thatrsquos very very personal

and when it comes to interacting via social media it can be hard to find the balance between staying professional and also sharing

some of your personal side to create strong more engaging connections

itrsquos a fine line to balance and some-times mixing the personal with the professional can be disastrous a social media faux pas might not be as bad as Olivia pope and president Fitzgerald grant getting together on my favorite show to binge-watch but inappropriate tweets Facebook posts and photos have nonetheless

ended careers if yoursquore going to let your clients have access to your social media (and letrsquos face it you probably should) you must be careful of oversharing which can turn people off professionally

as difficult as it is to find keeping that personal-professional balance is critical to maintaining relationships and building a satisfied client base So here are some tips to help you get there

See Balancing on page 8

REALTORreg

Review l 8 l spring 2015

Balancingcontinued from page 7

momrsquos always right

For me and many of my colleagues our personal and professional lives collide on social media Just as often as wersquore posting pictures of our childrenrsquos soccer games and familyrsquos Thanksgiving dinner i see agents using Facebook Twitter and instagram to find new leads promote listings and network with colleagues

Most of the things i see shared on social media are pretty innocuous and therefore appropriate for all audiences But every now and then a bikini selfie or a St patrickrsquos Day bar-hopping photo makes its way onto a Facebook timeline when it probably shouldnrsquot You have the ability to restrict who sees what on your social media accounts for a reason so use it

Some sage advice i received on my way to college was to never be photo-graphed doing something i wouldnrsquot want my mother to see if yoursquore about to post something on social media think about what your mother would say if she wouldnrsquot ldquolikerdquo it maybe you should think again before posting

i read a book a few years ago titled ldquoSocial Media is a cocktail partyrdquo the book notes that unless you know someone very well your interactions with this person at a cocktail party would be relatively formal The same should be true for your social media interactions with your clients Keep them light keep them semiformal and donrsquot get too personal For example wishing your client a happy birthday or commenting on their adorable family photo or cute dog over Face-book is a totally appropriate way to interact without crossing any lines

Take a page from chipotlersquos playbook

One of my favorite lunch spots is chipotle its food is fresh and tasty and its customer service is stellar chipotle uses Salesforce to maintain a network of every customer service inquiry it does this to create positive lasting relationships with customers While chipotle may see these cus-tomers once or twice a week in real estate the turnover rate is much slower (people arenrsquot searching for new houses every day) Thatrsquos why building and managing positive re-lationships with customers is key to ensuring that the next time theyrsquore looking for an agent they come back to you

your audience and building a rela-tionship slowly over time is perfect newsle is a good way to do that and show people you care and that you want to stay in touch for reasons that arenrsquot always business-related not so ironically that often leads to more business

The perfect blend

When it comes to the kitchen the old saying is that yoursquore either a cook or a baker With baking recipes are really precise You have to ensure the proper measurements and add them in the correct order or your baked goods wonrsquot turn out well With cooking therersquos a lot more wiggle room You can throw in the spices that you like and give each dish your own signature flare

When it comes to real estate finding the balance between personal and professional is a lot like cooking There are key ingredients in any relationship between agent and client that you must include Make those connections on Facebook but leave out the questionable photos

To add a personal touch to professional relationships i use a tool called newsle which notifies me when a contact is mentioned in an article online or on social media You can use this both personally (through Facebook) and pro-fessionally (through linkedin) to stay on top of your friendsrsquo and clientsrsquo successes and congratulate them when itrsquos appropriate Think of it like dating nobody likes it when you come on too strong but nobody likes being ignored either Knowing

Marnie Blanco heads up industry relations for dotloop

REALTORreg

Review l 4 l spring 2015

pReSiDenTrsquoS MeSSagecontinued from page 3

lsquotalkedrsquo to one another back then My first lsquomobile phonersquo was the size of a brief case and had an actual full size receiver with a pigtail cord connection i now get a real chuckle seeing an agent connect a lsquofull size receiver with pigtail coil cordrsquo to their now tiny razor thin mobile phone and ndash email didnrsquot exist for us We took lsquopink sliprsquo messages and resisted when they tried to introduce voice mail saying therersquos no way someone would want to talk to a machine as the ole saying goes lsquowersquove come a long way babyrsquo

Being a RealTORreg affords much more than just earning a good living The R in the circle behind brings a multitude of benefits First and foremost are the friendships that we develop through our relationships with our colleagues and our clients Those relationships grow deep and very meaningful over the years

it also means being able to give backhellip giving back to our commu-nities and those in need i am proud that in 2007 our association had the vision of The RealTORSreg Foundation of the Triangle (RFT) Through RFT thousands of dollars and many volunteer hours have gone to benefit our community The Foundation is working with a goal in mind to find that lsquobig idearsquo that we can put our name behind that the community will say lsquothe REALTORSreg did thatrsquo i invite your input and i invite you to become involved with our Foundation

in the mean time there are countless volunteer hours given by members who are on the community Service committee to programs such as collecting thousands of books for

Wake Up amp Read serving food in the Soup Kitchens and spearheading drives to collect countless numbers of diapers and wipes through our Diaper Drives and giving toiletries to our Troops abroad through our USO drive This year you adopted close to 900 angels for our Project Angel Tree for children in the guardian ad-litem program college Scholar-ships are given to local high school students who have already shown their abilities to lead and give back to their communities Thatrsquos not all our community Service committee does each and every year to give back to our community RealTORSreg all across our nation are giving back to their communities in so many different ways

another very important area is our political advocacy it is one of the most important things the as-sociation does to help protect private property rights and to protect our industry and our livelihood every year buyers sellers and RealTORSreg are challenged with tough policy decisions on a local state and federal level The real estate industry is constantly under attack and seen as a source of additional tax revenues dollars by our legislators The con-tributions you make to Rpac serve you by helping elected officials on a non-partisan basis who support the best interest of homeownership and of our business as RealTORSreg we work independently Through our contributions to Rpac we make a winning team

another benefit of being a RealTORreg is our code of ethics itrsquos that set of standards by which each of us should practice every day We are unique by todayrsquos standards in that we are a lsquoself-policingrsquo industry

Our Government Affairs Com-mittee meets the third Wednesday of each month around lunchtime Stay lsquoup to datersquo regarding transportation taxation regulations legislation or proposed legislation that affects our industry our livelihood andor private property rights not to mention that we have an opportunity to interview our candidates running for elections and to report back to our membership those who are favorable to the real estate industry if you wish to become involved with this committee please contact the chair Margaret Sophienext the Grievance and Professional

Standards Committee is for those who are interested in the process of code of ethics enforcement

Our Young Professionals Network (YPN) holds events throughout the year for our younger members or those who are lsquoyoung at heartrsquo This group is constantly hosting speakers to share how to better your business or stay on the cutting edge with the latest app or software

Our Diversity Committee as well as Communications amp Public Rela-tions host speakers and members of the press

We also have our councils Small Brokers Council for those with 25 office members or less Triangle In-ternational Council of REALTORSreg our Womenrsquos Council of REALTORSreg (and you donrsquot have to be a woman to join that council) our Top Producers Council and our Property Manage-ment Council

Finally Our Board of Directors meetings are normally the second Wednesday morning of each month and you are always welcome to attend these meetings as a guest to hear about the operations of your association

REALTORreg

Review l 5 l spring 2015

See i aM a RealTORreg on page 6

and if you feel that you have leadership qualities and want to help shape the future of our association consider running for our Board of Directors

Maybe you are a born leader but yoursquore not sure how to harness your energies consider the Triangle REALTORSreg Leadership Academy We are one of a very few associations

that have a leadership academy Wersquore so proud to offer this incredible opportunity for our members to enhance their leadership skills

We have many ways for you to get involved with your association ask us questions and wersquoll help direct you to involvement in your association

in closing irsquom looking forward to serving as your 2015 president Remembering the words of my parents that in order to make a difference you have to be involved i hope yoursquoll get involved with your association and i hope yoursquoll join me in being proud to be a RealTORreg

i am passionate about a lot of things gardening traveling cooking Fitness Wellness

a few years ago my Dad went through open heart surgery and this was an eye opener for me as i watched him go through the recovery process i realized that i had to take

better care of my health i have been a vegetarian since i was 5 years old but never ate well My diet consisted mostly of pizza and French Fries i love to cook and experiment with different types of cuisines that are full of flavor and are healthy too This love for healthy eating is also how i

I am a REALTORreg

got into gardening i love using fresh vegetables fruits and herbs from my garden another activity that i enjoy is going to the gym to work out and have also started taking yoga lessons as i feel this helps provide a healthy balance with the high-intensity and

An interview with RRAR member Shruti desai

REALTORreg

Review l 6 l spring 2015

she looked to me as her family every- thing was done the old fashioned way going to the bank for money transfers and any letters she need-ed for the lender There was a lot of picking-up and dropping off involved We finally found a charming home for her that had only one step into the home i still wasnrsquot satisfied with still having a step though so through my connections with the community Service committee i arranged to build her a ramp i also helped her get some repairs done Before we knew ithellip she was closed on the old place and moved into her new place i stopped by a few days later to drop off a microwave that i donated to her Her whole family was over visiting and they greeted me with so much love and smiles as they already had heard a lot about me that it made this whole transaction all worth it

i look forward to continuing to help people find their dream home connect with the community and i may look into volunteering at Saving grace animal Shelter for a few hours a month or as a foster parent

i aM a RealTORregcontinued from page 5

pace that comes with real estate in my free time i love making my own house hold products like laundry detergent dishwasher detergent sham- poo and hand soap just to name a few i feel that if i am putting good foods into my body then i need to take care of the outside as well

as a member of RRaR i am involved in community Service committee

i love being an involved member of this board since we help multiple charities i have been in involved with numerous community service organizations since middle school every year i become more and more involved currently i help RRaR organize volunteer events with the Shepherdrsquos Table Senior Bagging and Back-pack Buddies i recently be-came the 2015 co-chair for RRaRrsquos Young professionals network This organization is great because we do a good mix of events that target RRaRrsquos young members Outside of RRaR i volunteer with the Make-a-Wish Foundation Hospice Board associate at inter-Faith Food Shuttle and the Young professionals network for Jainism

i am a RealTORreg because i love helping people out if i could afford to work for free i would i have a past client that was legally blind and wanted to sell her home and move into a new place with very few stairs There were quite a few bumps while we were under contract on her old place She had no family in town so

REALTORreg

Review l 7 l spring 2015

Balancing the personal and professional

on social mediaThE ThingS yOu ShARE On fAcEBOOk juST

mighT cOmE BAck TO hAunT yOu

MaRnie BlancO cOnTRiBUTOR

When it comes to real estate the nature of our relationships with clients can be complex to define Wersquore completing a business transac-tion which is professional by nature at the same time wersquore assisting with a major emotional decision and thatrsquos very very personal

and when it comes to interacting via social media it can be hard to find the balance between staying professional and also sharing

some of your personal side to create strong more engaging connections

itrsquos a fine line to balance and some-times mixing the personal with the professional can be disastrous a social media faux pas might not be as bad as Olivia pope and president Fitzgerald grant getting together on my favorite show to binge-watch but inappropriate tweets Facebook posts and photos have nonetheless

ended careers if yoursquore going to let your clients have access to your social media (and letrsquos face it you probably should) you must be careful of oversharing which can turn people off professionally

as difficult as it is to find keeping that personal-professional balance is critical to maintaining relationships and building a satisfied client base So here are some tips to help you get there

See Balancing on page 8

REALTORreg

Review l 8 l spring 2015

Balancingcontinued from page 7

momrsquos always right

For me and many of my colleagues our personal and professional lives collide on social media Just as often as wersquore posting pictures of our childrenrsquos soccer games and familyrsquos Thanksgiving dinner i see agents using Facebook Twitter and instagram to find new leads promote listings and network with colleagues

Most of the things i see shared on social media are pretty innocuous and therefore appropriate for all audiences But every now and then a bikini selfie or a St patrickrsquos Day bar-hopping photo makes its way onto a Facebook timeline when it probably shouldnrsquot You have the ability to restrict who sees what on your social media accounts for a reason so use it

Some sage advice i received on my way to college was to never be photo-graphed doing something i wouldnrsquot want my mother to see if yoursquore about to post something on social media think about what your mother would say if she wouldnrsquot ldquolikerdquo it maybe you should think again before posting

i read a book a few years ago titled ldquoSocial Media is a cocktail partyrdquo the book notes that unless you know someone very well your interactions with this person at a cocktail party would be relatively formal The same should be true for your social media interactions with your clients Keep them light keep them semiformal and donrsquot get too personal For example wishing your client a happy birthday or commenting on their adorable family photo or cute dog over Face-book is a totally appropriate way to interact without crossing any lines

Take a page from chipotlersquos playbook

One of my favorite lunch spots is chipotle its food is fresh and tasty and its customer service is stellar chipotle uses Salesforce to maintain a network of every customer service inquiry it does this to create positive lasting relationships with customers While chipotle may see these cus-tomers once or twice a week in real estate the turnover rate is much slower (people arenrsquot searching for new houses every day) Thatrsquos why building and managing positive re-lationships with customers is key to ensuring that the next time theyrsquore looking for an agent they come back to you

your audience and building a rela-tionship slowly over time is perfect newsle is a good way to do that and show people you care and that you want to stay in touch for reasons that arenrsquot always business-related not so ironically that often leads to more business

The perfect blend

When it comes to the kitchen the old saying is that yoursquore either a cook or a baker With baking recipes are really precise You have to ensure the proper measurements and add them in the correct order or your baked goods wonrsquot turn out well With cooking therersquos a lot more wiggle room You can throw in the spices that you like and give each dish your own signature flare

When it comes to real estate finding the balance between personal and professional is a lot like cooking There are key ingredients in any relationship between agent and client that you must include Make those connections on Facebook but leave out the questionable photos

To add a personal touch to professional relationships i use a tool called newsle which notifies me when a contact is mentioned in an article online or on social media You can use this both personally (through Facebook) and pro-fessionally (through linkedin) to stay on top of your friendsrsquo and clientsrsquo successes and congratulate them when itrsquos appropriate Think of it like dating nobody likes it when you come on too strong but nobody likes being ignored either Knowing

Marnie Blanco heads up industry relations for dotloop

REALTORreg

Review l 5 l spring 2015

See i aM a RealTORreg on page 6

and if you feel that you have leadership qualities and want to help shape the future of our association consider running for our Board of Directors

Maybe you are a born leader but yoursquore not sure how to harness your energies consider the Triangle REALTORSreg Leadership Academy We are one of a very few associations

that have a leadership academy Wersquore so proud to offer this incredible opportunity for our members to enhance their leadership skills

We have many ways for you to get involved with your association ask us questions and wersquoll help direct you to involvement in your association

in closing irsquom looking forward to serving as your 2015 president Remembering the words of my parents that in order to make a difference you have to be involved i hope yoursquoll get involved with your association and i hope yoursquoll join me in being proud to be a RealTORreg

i am passionate about a lot of things gardening traveling cooking Fitness Wellness

a few years ago my Dad went through open heart surgery and this was an eye opener for me as i watched him go through the recovery process i realized that i had to take

better care of my health i have been a vegetarian since i was 5 years old but never ate well My diet consisted mostly of pizza and French Fries i love to cook and experiment with different types of cuisines that are full of flavor and are healthy too This love for healthy eating is also how i

I am a REALTORreg

got into gardening i love using fresh vegetables fruits and herbs from my garden another activity that i enjoy is going to the gym to work out and have also started taking yoga lessons as i feel this helps provide a healthy balance with the high-intensity and

An interview with RRAR member Shruti desai

REALTORreg

Review l 6 l spring 2015

she looked to me as her family every- thing was done the old fashioned way going to the bank for money transfers and any letters she need-ed for the lender There was a lot of picking-up and dropping off involved We finally found a charming home for her that had only one step into the home i still wasnrsquot satisfied with still having a step though so through my connections with the community Service committee i arranged to build her a ramp i also helped her get some repairs done Before we knew ithellip she was closed on the old place and moved into her new place i stopped by a few days later to drop off a microwave that i donated to her Her whole family was over visiting and they greeted me with so much love and smiles as they already had heard a lot about me that it made this whole transaction all worth it

i look forward to continuing to help people find their dream home connect with the community and i may look into volunteering at Saving grace animal Shelter for a few hours a month or as a foster parent

i aM a RealTORregcontinued from page 5

pace that comes with real estate in my free time i love making my own house hold products like laundry detergent dishwasher detergent sham- poo and hand soap just to name a few i feel that if i am putting good foods into my body then i need to take care of the outside as well

as a member of RRaR i am involved in community Service committee

i love being an involved member of this board since we help multiple charities i have been in involved with numerous community service organizations since middle school every year i become more and more involved currently i help RRaR organize volunteer events with the Shepherdrsquos Table Senior Bagging and Back-pack Buddies i recently be-came the 2015 co-chair for RRaRrsquos Young professionals network This organization is great because we do a good mix of events that target RRaRrsquos young members Outside of RRaR i volunteer with the Make-a-Wish Foundation Hospice Board associate at inter-Faith Food Shuttle and the Young professionals network for Jainism

i am a RealTORreg because i love helping people out if i could afford to work for free i would i have a past client that was legally blind and wanted to sell her home and move into a new place with very few stairs There were quite a few bumps while we were under contract on her old place She had no family in town so

REALTORreg

Review l 7 l spring 2015

Balancing the personal and professional

on social mediaThE ThingS yOu ShARE On fAcEBOOk juST

mighT cOmE BAck TO hAunT yOu

MaRnie BlancO cOnTRiBUTOR

When it comes to real estate the nature of our relationships with clients can be complex to define Wersquore completing a business transac-tion which is professional by nature at the same time wersquore assisting with a major emotional decision and thatrsquos very very personal

and when it comes to interacting via social media it can be hard to find the balance between staying professional and also sharing

some of your personal side to create strong more engaging connections

itrsquos a fine line to balance and some-times mixing the personal with the professional can be disastrous a social media faux pas might not be as bad as Olivia pope and president Fitzgerald grant getting together on my favorite show to binge-watch but inappropriate tweets Facebook posts and photos have nonetheless

ended careers if yoursquore going to let your clients have access to your social media (and letrsquos face it you probably should) you must be careful of oversharing which can turn people off professionally

as difficult as it is to find keeping that personal-professional balance is critical to maintaining relationships and building a satisfied client base So here are some tips to help you get there

See Balancing on page 8

REALTORreg

Review l 8 l spring 2015

Balancingcontinued from page 7

momrsquos always right

For me and many of my colleagues our personal and professional lives collide on social media Just as often as wersquore posting pictures of our childrenrsquos soccer games and familyrsquos Thanksgiving dinner i see agents using Facebook Twitter and instagram to find new leads promote listings and network with colleagues

Most of the things i see shared on social media are pretty innocuous and therefore appropriate for all audiences But every now and then a bikini selfie or a St patrickrsquos Day bar-hopping photo makes its way onto a Facebook timeline when it probably shouldnrsquot You have the ability to restrict who sees what on your social media accounts for a reason so use it

Some sage advice i received on my way to college was to never be photo-graphed doing something i wouldnrsquot want my mother to see if yoursquore about to post something on social media think about what your mother would say if she wouldnrsquot ldquolikerdquo it maybe you should think again before posting

i read a book a few years ago titled ldquoSocial Media is a cocktail partyrdquo the book notes that unless you know someone very well your interactions with this person at a cocktail party would be relatively formal The same should be true for your social media interactions with your clients Keep them light keep them semiformal and donrsquot get too personal For example wishing your client a happy birthday or commenting on their adorable family photo or cute dog over Face-book is a totally appropriate way to interact without crossing any lines

Take a page from chipotlersquos playbook

One of my favorite lunch spots is chipotle its food is fresh and tasty and its customer service is stellar chipotle uses Salesforce to maintain a network of every customer service inquiry it does this to create positive lasting relationships with customers While chipotle may see these cus-tomers once or twice a week in real estate the turnover rate is much slower (people arenrsquot searching for new houses every day) Thatrsquos why building and managing positive re-lationships with customers is key to ensuring that the next time theyrsquore looking for an agent they come back to you

your audience and building a rela-tionship slowly over time is perfect newsle is a good way to do that and show people you care and that you want to stay in touch for reasons that arenrsquot always business-related not so ironically that often leads to more business

The perfect blend

When it comes to the kitchen the old saying is that yoursquore either a cook or a baker With baking recipes are really precise You have to ensure the proper measurements and add them in the correct order or your baked goods wonrsquot turn out well With cooking therersquos a lot more wiggle room You can throw in the spices that you like and give each dish your own signature flare

When it comes to real estate finding the balance between personal and professional is a lot like cooking There are key ingredients in any relationship between agent and client that you must include Make those connections on Facebook but leave out the questionable photos

To add a personal touch to professional relationships i use a tool called newsle which notifies me when a contact is mentioned in an article online or on social media You can use this both personally (through Facebook) and pro-fessionally (through linkedin) to stay on top of your friendsrsquo and clientsrsquo successes and congratulate them when itrsquos appropriate Think of it like dating nobody likes it when you come on too strong but nobody likes being ignored either Knowing

Marnie Blanco heads up industry relations for dotloop

REALTORreg

Review l 6 l spring 2015

she looked to me as her family every- thing was done the old fashioned way going to the bank for money transfers and any letters she need-ed for the lender There was a lot of picking-up and dropping off involved We finally found a charming home for her that had only one step into the home i still wasnrsquot satisfied with still having a step though so through my connections with the community Service committee i arranged to build her a ramp i also helped her get some repairs done Before we knew ithellip she was closed on the old place and moved into her new place i stopped by a few days later to drop off a microwave that i donated to her Her whole family was over visiting and they greeted me with so much love and smiles as they already had heard a lot about me that it made this whole transaction all worth it

i look forward to continuing to help people find their dream home connect with the community and i may look into volunteering at Saving grace animal Shelter for a few hours a month or as a foster parent

i aM a RealTORregcontinued from page 5

pace that comes with real estate in my free time i love making my own house hold products like laundry detergent dishwasher detergent sham- poo and hand soap just to name a few i feel that if i am putting good foods into my body then i need to take care of the outside as well

as a member of RRaR i am involved in community Service committee

i love being an involved member of this board since we help multiple charities i have been in involved with numerous community service organizations since middle school every year i become more and more involved currently i help RRaR organize volunteer events with the Shepherdrsquos Table Senior Bagging and Back-pack Buddies i recently be-came the 2015 co-chair for RRaRrsquos Young professionals network This organization is great because we do a good mix of events that target RRaRrsquos young members Outside of RRaR i volunteer with the Make-a-Wish Foundation Hospice Board associate at inter-Faith Food Shuttle and the Young professionals network for Jainism

i am a RealTORreg because i love helping people out if i could afford to work for free i would i have a past client that was legally blind and wanted to sell her home and move into a new place with very few stairs There were quite a few bumps while we were under contract on her old place She had no family in town so

REALTORreg

Review l 7 l spring 2015

Balancing the personal and professional

on social mediaThE ThingS yOu ShARE On fAcEBOOk juST

mighT cOmE BAck TO hAunT yOu

MaRnie BlancO cOnTRiBUTOR

When it comes to real estate the nature of our relationships with clients can be complex to define Wersquore completing a business transac-tion which is professional by nature at the same time wersquore assisting with a major emotional decision and thatrsquos very very personal

and when it comes to interacting via social media it can be hard to find the balance between staying professional and also sharing

some of your personal side to create strong more engaging connections

itrsquos a fine line to balance and some-times mixing the personal with the professional can be disastrous a social media faux pas might not be as bad as Olivia pope and president Fitzgerald grant getting together on my favorite show to binge-watch but inappropriate tweets Facebook posts and photos have nonetheless

ended careers if yoursquore going to let your clients have access to your social media (and letrsquos face it you probably should) you must be careful of oversharing which can turn people off professionally

as difficult as it is to find keeping that personal-professional balance is critical to maintaining relationships and building a satisfied client base So here are some tips to help you get there

See Balancing on page 8

REALTORreg

Review l 8 l spring 2015

Balancingcontinued from page 7

momrsquos always right

For me and many of my colleagues our personal and professional lives collide on social media Just as often as wersquore posting pictures of our childrenrsquos soccer games and familyrsquos Thanksgiving dinner i see agents using Facebook Twitter and instagram to find new leads promote listings and network with colleagues

Most of the things i see shared on social media are pretty innocuous and therefore appropriate for all audiences But every now and then a bikini selfie or a St patrickrsquos Day bar-hopping photo makes its way onto a Facebook timeline when it probably shouldnrsquot You have the ability to restrict who sees what on your social media accounts for a reason so use it

Some sage advice i received on my way to college was to never be photo-graphed doing something i wouldnrsquot want my mother to see if yoursquore about to post something on social media think about what your mother would say if she wouldnrsquot ldquolikerdquo it maybe you should think again before posting

i read a book a few years ago titled ldquoSocial Media is a cocktail partyrdquo the book notes that unless you know someone very well your interactions with this person at a cocktail party would be relatively formal The same should be true for your social media interactions with your clients Keep them light keep them semiformal and donrsquot get too personal For example wishing your client a happy birthday or commenting on their adorable family photo or cute dog over Face-book is a totally appropriate way to interact without crossing any lines

Take a page from chipotlersquos playbook

One of my favorite lunch spots is chipotle its food is fresh and tasty and its customer service is stellar chipotle uses Salesforce to maintain a network of every customer service inquiry it does this to create positive lasting relationships with customers While chipotle may see these cus-tomers once or twice a week in real estate the turnover rate is much slower (people arenrsquot searching for new houses every day) Thatrsquos why building and managing positive re-lationships with customers is key to ensuring that the next time theyrsquore looking for an agent they come back to you

your audience and building a rela-tionship slowly over time is perfect newsle is a good way to do that and show people you care and that you want to stay in touch for reasons that arenrsquot always business-related not so ironically that often leads to more business

The perfect blend

When it comes to the kitchen the old saying is that yoursquore either a cook or a baker With baking recipes are really precise You have to ensure the proper measurements and add them in the correct order or your baked goods wonrsquot turn out well With cooking therersquos a lot more wiggle room You can throw in the spices that you like and give each dish your own signature flare

When it comes to real estate finding the balance between personal and professional is a lot like cooking There are key ingredients in any relationship between agent and client that you must include Make those connections on Facebook but leave out the questionable photos

To add a personal touch to professional relationships i use a tool called newsle which notifies me when a contact is mentioned in an article online or on social media You can use this both personally (through Facebook) and pro-fessionally (through linkedin) to stay on top of your friendsrsquo and clientsrsquo successes and congratulate them when itrsquos appropriate Think of it like dating nobody likes it when you come on too strong but nobody likes being ignored either Knowing

Marnie Blanco heads up industry relations for dotloop

REALTORreg

Review l 7 l spring 2015

Balancing the personal and professional

on social mediaThE ThingS yOu ShARE On fAcEBOOk juST

mighT cOmE BAck TO hAunT yOu

MaRnie BlancO cOnTRiBUTOR

When it comes to real estate the nature of our relationships with clients can be complex to define Wersquore completing a business transac-tion which is professional by nature at the same time wersquore assisting with a major emotional decision and thatrsquos very very personal

and when it comes to interacting via social media it can be hard to find the balance between staying professional and also sharing

some of your personal side to create strong more engaging connections

itrsquos a fine line to balance and some-times mixing the personal with the professional can be disastrous a social media faux pas might not be as bad as Olivia pope and president Fitzgerald grant getting together on my favorite show to binge-watch but inappropriate tweets Facebook posts and photos have nonetheless

ended careers if yoursquore going to let your clients have access to your social media (and letrsquos face it you probably should) you must be careful of oversharing which can turn people off professionally

as difficult as it is to find keeping that personal-professional balance is critical to maintaining relationships and building a satisfied client base So here are some tips to help you get there

See Balancing on page 8

REALTORreg

Review l 8 l spring 2015

Balancingcontinued from page 7

momrsquos always right

For me and many of my colleagues our personal and professional lives collide on social media Just as often as wersquore posting pictures of our childrenrsquos soccer games and familyrsquos Thanksgiving dinner i see agents using Facebook Twitter and instagram to find new leads promote listings and network with colleagues

Most of the things i see shared on social media are pretty innocuous and therefore appropriate for all audiences But every now and then a bikini selfie or a St patrickrsquos Day bar-hopping photo makes its way onto a Facebook timeline when it probably shouldnrsquot You have the ability to restrict who sees what on your social media accounts for a reason so use it

Some sage advice i received on my way to college was to never be photo-graphed doing something i wouldnrsquot want my mother to see if yoursquore about to post something on social media think about what your mother would say if she wouldnrsquot ldquolikerdquo it maybe you should think again before posting

i read a book a few years ago titled ldquoSocial Media is a cocktail partyrdquo the book notes that unless you know someone very well your interactions with this person at a cocktail party would be relatively formal The same should be true for your social media interactions with your clients Keep them light keep them semiformal and donrsquot get too personal For example wishing your client a happy birthday or commenting on their adorable family photo or cute dog over Face-book is a totally appropriate way to interact without crossing any lines

Take a page from chipotlersquos playbook

One of my favorite lunch spots is chipotle its food is fresh and tasty and its customer service is stellar chipotle uses Salesforce to maintain a network of every customer service inquiry it does this to create positive lasting relationships with customers While chipotle may see these cus-tomers once or twice a week in real estate the turnover rate is much slower (people arenrsquot searching for new houses every day) Thatrsquos why building and managing positive re-lationships with customers is key to ensuring that the next time theyrsquore looking for an agent they come back to you

your audience and building a rela-tionship slowly over time is perfect newsle is a good way to do that and show people you care and that you want to stay in touch for reasons that arenrsquot always business-related not so ironically that often leads to more business

The perfect blend

When it comes to the kitchen the old saying is that yoursquore either a cook or a baker With baking recipes are really precise You have to ensure the proper measurements and add them in the correct order or your baked goods wonrsquot turn out well With cooking therersquos a lot more wiggle room You can throw in the spices that you like and give each dish your own signature flare

When it comes to real estate finding the balance between personal and professional is a lot like cooking There are key ingredients in any relationship between agent and client that you must include Make those connections on Facebook but leave out the questionable photos

To add a personal touch to professional relationships i use a tool called newsle which notifies me when a contact is mentioned in an article online or on social media You can use this both personally (through Facebook) and pro-fessionally (through linkedin) to stay on top of your friendsrsquo and clientsrsquo successes and congratulate them when itrsquos appropriate Think of it like dating nobody likes it when you come on too strong but nobody likes being ignored either Knowing

Marnie Blanco heads up industry relations for dotloop

REALTORreg

Review l 8 l spring 2015

Balancingcontinued from page 7

momrsquos always right

For me and many of my colleagues our personal and professional lives collide on social media Just as often as wersquore posting pictures of our childrenrsquos soccer games and familyrsquos Thanksgiving dinner i see agents using Facebook Twitter and instagram to find new leads promote listings and network with colleagues

Most of the things i see shared on social media are pretty innocuous and therefore appropriate for all audiences But every now and then a bikini selfie or a St patrickrsquos Day bar-hopping photo makes its way onto a Facebook timeline when it probably shouldnrsquot You have the ability to restrict who sees what on your social media accounts for a reason so use it

Some sage advice i received on my way to college was to never be photo-graphed doing something i wouldnrsquot want my mother to see if yoursquore about to post something on social media think about what your mother would say if she wouldnrsquot ldquolikerdquo it maybe you should think again before posting

i read a book a few years ago titled ldquoSocial Media is a cocktail partyrdquo the book notes that unless you know someone very well your interactions with this person at a cocktail party would be relatively formal The same should be true for your social media interactions with your clients Keep them light keep them semiformal and donrsquot get too personal For example wishing your client a happy birthday or commenting on their adorable family photo or cute dog over Face-book is a totally appropriate way to interact without crossing any lines

Take a page from chipotlersquos playbook

One of my favorite lunch spots is chipotle its food is fresh and tasty and its customer service is stellar chipotle uses Salesforce to maintain a network of every customer service inquiry it does this to create positive lasting relationships with customers While chipotle may see these cus-tomers once or twice a week in real estate the turnover rate is much slower (people arenrsquot searching for new houses every day) Thatrsquos why building and managing positive re-lationships with customers is key to ensuring that the next time theyrsquore looking for an agent they come back to you

your audience and building a rela-tionship slowly over time is perfect newsle is a good way to do that and show people you care and that you want to stay in touch for reasons that arenrsquot always business-related not so ironically that often leads to more business

The perfect blend

When it comes to the kitchen the old saying is that yoursquore either a cook or a baker With baking recipes are really precise You have to ensure the proper measurements and add them in the correct order or your baked goods wonrsquot turn out well With cooking therersquos a lot more wiggle room You can throw in the spices that you like and give each dish your own signature flare

When it comes to real estate finding the balance between personal and professional is a lot like cooking There are key ingredients in any relationship between agent and client that you must include Make those connections on Facebook but leave out the questionable photos

To add a personal touch to professional relationships i use a tool called newsle which notifies me when a contact is mentioned in an article online or on social media You can use this both personally (through Facebook) and pro-fessionally (through linkedin) to stay on top of your friendsrsquo and clientsrsquo successes and congratulate them when itrsquos appropriate Think of it like dating nobody likes it when you come on too strong but nobody likes being ignored either Knowing

Marnie Blanco heads up industry relations for dotloop

REALTORreg

Review l 9 l spring 2015

Safety is a top priority for Real-TORSreg Thatrsquos why you should always have a personal security plan in place When alone meet new customers at the office instead of the property always let someone in your office

know where you are going with whom and when you plan to return

For more naR Safety Resources visit wwwrealtororgtopicsrealtor-safetysafety-resources also look into some of the safety apps available

agent armor Bmonitored client interactive Tracking app lifeline Response OnguardHelp peopleSmart and Realalert

RealTORreg Safety When Meeting Strangers

Trust your gut

Take a

self-defense class

Scout locations early

Keep phone in hand

Pay attention to exits

Verify customer

information

Enlist a coworker

Keep customer in sight

Careful with personal info

Announce your

showings

REALTORreg

Review l 10 l spring 2015

Tom Gongaware

Congratulations on being electedSecretary-Treasurerfor 2015We are proud of youand appreciate your dedication and dedication and contributions to RRAR

allentatecom

REALTORreg

Review l 11 l spring 2015

REALTORreg Foundation Sets A New Record Collects

More than 5000 Books for Wake Up amp Read

caRY nc (MaRcH 9 2015) ndash The RealTORreg Foundation of the Triangle (RFT) community Service committee conducted its first annual book drive for Wake Up and Read These books will be shared with child- care centers and schools throughout Wake county children will select ten books each helping them create home libraries and personally own books that they can enjoy reading over the summer

Tessa Hultz Rce cae and ceO of the Raleigh Regional association of RealTORSreg (RRaR) said ldquoThanks to our members more than 5000 books were collected for children in Wake county The RealTORreg Foundation of the Triangle partners with programs such as Wake Up and Read through which we can make a meaningful impact on our communityrdquo

The mission of the RealTORreg Foun- dation of the Triangle is to identify

and support initiatives that enhance the quality of life in our community The Foundation provides resources to improve housing needs RealTORSreg develop caring and effective relation-ships and partnerships with individuals and community organizations The Foundation offers equal opportunity and access to programs and services The Foundation values the resources entrusted to it and uses them responsibly

neighbors helping neighbors

REALTORreg

Review l 12 l spring 2015

CongratulationsLinda Trevor

From all your friends at ReMax united

REALTORreg

Review l 13 l spring 2015

CongratulationsLinda Trevor

From all your friends at ReMax united

after tireless work from the RRaR Rpac committee in 2014 RRaR suc-cessfully surpassed the Rpac fundraising goal of $80880

at the ncaR inaugural meetings RRaR 2014 chairman Harriette Doggett was presented with multiple awards including the chairmanrsquos trophy for extraordinary fundraising RRaR also received the 100 percent goal award and Most Dollars Raised by a local Board award Diana Braun received the Region 10 cup award for meeting goal

hARRiETTE dOggETT REcEiVing ThE chAiRmAnrsquoS TROphy fOR ExTRAORdinARy fundRAiSing

RRAR Receives Awards for 2014 RPAC at NCAR Inaugural Meetings

REALTORreg

Review l 14 l spring 2015

2015 RRAR pRESidEnT hARRiETTE dOggETT And huSBAnd BiLL

a night to Remember

BOTTOm RRAR BOARd mEmBER And pAST pRESidEnT Of ThE REALTORreg

fOundATiOn Of ThE TRiAngLE fRAnk dEROnjA And wifE cRiSTin

REALTORreg

Review l 15 l spring 2015

See a nigHT TO ReMeMBeR on page 16

2014 RRAR pRESidEnT mOLLiE OwEn REcEiVES

hER AngEL wingS fROm hARRiETTE

AnnETTE AndERSOn iS On ThE LEfT RRAR 2015 pRESidEnT hARRiETTE dOggETT iS in middLE And chARLEnE gALLOwAy iS On ThE RighT

REALTORreg

Review l 16 l spring 2015

a nigHT TO ReMeMBeRcontinued from page 15

REnEE SmiTh mARk wOOTEn LindA TREVOR And huSBAnd TOny giLLiAm LESLiE wiLLiAmS

dOugLAS And LAuRiE dOnOfRiO

REALTORreg

Review l 17 l spring 2015

TOp TRiAngLE REALTORreg LEAdERShip AcAdEmy cLASS Of 2014

STEVE SmALLmAn And dAughTER AngEL

mELLA pOOL And fRiEnd

See a nigHT TO ReMeMBeR on page 18

REALTORreg

Review l 18 l spring 2015

a nigHT TO ReMeMBeRcontinued from page 17

hARRiETTE dOggETT And fAmiLy

ThE pLAnk chALLEngE

BREndA cARROLL And huSBAnd

REALTORreg

Review l 19 l spring 2015

Tessa hultz RcE cAE and cEO of the Raleigh Regional Association of REALTORSreg accepting her award for the Association Executive

Leaders of Tomorrow young professionals

Congratulations Tessa

REALTORreg

Review l 20 l spring 2015

REALTORreg

Review l 13 l spring 2015

CongratulationsLinda Trevor

From all your friends at ReMax united

after tireless work from the RRaR Rpac committee in 2014 RRaR suc-cessfully surpassed the Rpac fundraising goal of $80880

at the ncaR inaugural meetings RRaR 2014 chairman Harriette Doggett was presented with multiple awards including the chairmanrsquos trophy for extraordinary fundraising RRaR also received the 100 percent goal award and Most Dollars Raised by a local Board award Diana Braun received the Region 10 cup award for meeting goal

hARRiETTE dOggETT REcEiVing ThE chAiRmAnrsquoS TROphy fOR ExTRAORdinARy fundRAiSing

RRAR Receives Awards for 2014 RPAC at NCAR Inaugural Meetings

REALTORreg

Review l 14 l spring 2015

2015 RRAR pRESidEnT hARRiETTE dOggETT And huSBAnd BiLL

a night to Remember

BOTTOm RRAR BOARd mEmBER And pAST pRESidEnT Of ThE REALTORreg

fOundATiOn Of ThE TRiAngLE fRAnk dEROnjA And wifE cRiSTin

REALTORreg

Review l 15 l spring 2015

See a nigHT TO ReMeMBeR on page 16

2014 RRAR pRESidEnT mOLLiE OwEn REcEiVES

hER AngEL wingS fROm hARRiETTE

AnnETTE AndERSOn iS On ThE LEfT RRAR 2015 pRESidEnT hARRiETTE dOggETT iS in middLE And chARLEnE gALLOwAy iS On ThE RighT

REALTORreg

Review l 16 l spring 2015

a nigHT TO ReMeMBeRcontinued from page 15

REnEE SmiTh mARk wOOTEn LindA TREVOR And huSBAnd TOny giLLiAm LESLiE wiLLiAmS

dOugLAS And LAuRiE dOnOfRiO

REALTORreg

Review l 17 l spring 2015

TOp TRiAngLE REALTORreg LEAdERShip AcAdEmy cLASS Of 2014

STEVE SmALLmAn And dAughTER AngEL

mELLA pOOL And fRiEnd

See a nigHT TO ReMeMBeR on page 18

REALTORreg

Review l 18 l spring 2015

a nigHT TO ReMeMBeRcontinued from page 17

hARRiETTE dOggETT And fAmiLy

ThE pLAnk chALLEngE

BREndA cARROLL And huSBAnd

REALTORreg

Review l 19 l spring 2015

Tessa hultz RcE cAE and cEO of the Raleigh Regional Association of REALTORSreg accepting her award for the Association Executive

Leaders of Tomorrow young professionals

Congratulations Tessa

REALTORreg

Review l 20 l spring 2015

REALTORreg

Review l 14 l spring 2015

2015 RRAR pRESidEnT hARRiETTE dOggETT And huSBAnd BiLL

a night to Remember

BOTTOm RRAR BOARd mEmBER And pAST pRESidEnT Of ThE REALTORreg

fOundATiOn Of ThE TRiAngLE fRAnk dEROnjA And wifE cRiSTin

REALTORreg

Review l 15 l spring 2015

See a nigHT TO ReMeMBeR on page 16

2014 RRAR pRESidEnT mOLLiE OwEn REcEiVES

hER AngEL wingS fROm hARRiETTE

AnnETTE AndERSOn iS On ThE LEfT RRAR 2015 pRESidEnT hARRiETTE dOggETT iS in middLE And chARLEnE gALLOwAy iS On ThE RighT

REALTORreg

Review l 16 l spring 2015

a nigHT TO ReMeMBeRcontinued from page 15

REnEE SmiTh mARk wOOTEn LindA TREVOR And huSBAnd TOny giLLiAm LESLiE wiLLiAmS

dOugLAS And LAuRiE dOnOfRiO

REALTORreg

Review l 17 l spring 2015

TOp TRiAngLE REALTORreg LEAdERShip AcAdEmy cLASS Of 2014

STEVE SmALLmAn And dAughTER AngEL

mELLA pOOL And fRiEnd

See a nigHT TO ReMeMBeR on page 18

REALTORreg

Review l 18 l spring 2015

a nigHT TO ReMeMBeRcontinued from page 17

hARRiETTE dOggETT And fAmiLy

ThE pLAnk chALLEngE

BREndA cARROLL And huSBAnd

REALTORreg

Review l 19 l spring 2015

Tessa hultz RcE cAE and cEO of the Raleigh Regional Association of REALTORSreg accepting her award for the Association Executive

Leaders of Tomorrow young professionals

Congratulations Tessa

REALTORreg

Review l 20 l spring 2015

REALTORreg

Review l 15 l spring 2015

See a nigHT TO ReMeMBeR on page 16

2014 RRAR pRESidEnT mOLLiE OwEn REcEiVES

hER AngEL wingS fROm hARRiETTE

AnnETTE AndERSOn iS On ThE LEfT RRAR 2015 pRESidEnT hARRiETTE dOggETT iS in middLE And chARLEnE gALLOwAy iS On ThE RighT

REALTORreg

Review l 16 l spring 2015

a nigHT TO ReMeMBeRcontinued from page 15

REnEE SmiTh mARk wOOTEn LindA TREVOR And huSBAnd TOny giLLiAm LESLiE wiLLiAmS

dOugLAS And LAuRiE dOnOfRiO

REALTORreg

Review l 17 l spring 2015

TOp TRiAngLE REALTORreg LEAdERShip AcAdEmy cLASS Of 2014

STEVE SmALLmAn And dAughTER AngEL

mELLA pOOL And fRiEnd

See a nigHT TO ReMeMBeR on page 18

REALTORreg

Review l 18 l spring 2015

a nigHT TO ReMeMBeRcontinued from page 17

hARRiETTE dOggETT And fAmiLy

ThE pLAnk chALLEngE

BREndA cARROLL And huSBAnd

REALTORreg

Review l 19 l spring 2015

Tessa hultz RcE cAE and cEO of the Raleigh Regional Association of REALTORSreg accepting her award for the Association Executive

Leaders of Tomorrow young professionals

Congratulations Tessa

REALTORreg

Review l 20 l spring 2015

REALTORreg

Review l 16 l spring 2015

a nigHT TO ReMeMBeRcontinued from page 15

REnEE SmiTh mARk wOOTEn LindA TREVOR And huSBAnd TOny giLLiAm LESLiE wiLLiAmS

dOugLAS And LAuRiE dOnOfRiO

REALTORreg

Review l 17 l spring 2015

TOp TRiAngLE REALTORreg LEAdERShip AcAdEmy cLASS Of 2014

STEVE SmALLmAn And dAughTER AngEL

mELLA pOOL And fRiEnd

See a nigHT TO ReMeMBeR on page 18

REALTORreg

Review l 18 l spring 2015

a nigHT TO ReMeMBeRcontinued from page 17

hARRiETTE dOggETT And fAmiLy

ThE pLAnk chALLEngE

BREndA cARROLL And huSBAnd

REALTORreg

Review l 19 l spring 2015

Tessa hultz RcE cAE and cEO of the Raleigh Regional Association of REALTORSreg accepting her award for the Association Executive

Leaders of Tomorrow young professionals

Congratulations Tessa

REALTORreg

Review l 20 l spring 2015

REALTORreg

Review l 17 l spring 2015

TOp TRiAngLE REALTORreg LEAdERShip AcAdEmy cLASS Of 2014

STEVE SmALLmAn And dAughTER AngEL

mELLA pOOL And fRiEnd

See a nigHT TO ReMeMBeR on page 18

REALTORreg

Review l 18 l spring 2015

a nigHT TO ReMeMBeRcontinued from page 17

hARRiETTE dOggETT And fAmiLy

ThE pLAnk chALLEngE

BREndA cARROLL And huSBAnd

REALTORreg

Review l 19 l spring 2015

Tessa hultz RcE cAE and cEO of the Raleigh Regional Association of REALTORSreg accepting her award for the Association Executive

Leaders of Tomorrow young professionals

Congratulations Tessa

REALTORreg

Review l 20 l spring 2015

REALTORreg

Review l 18 l spring 2015

a nigHT TO ReMeMBeRcontinued from page 17

hARRiETTE dOggETT And fAmiLy

ThE pLAnk chALLEngE

BREndA cARROLL And huSBAnd

REALTORreg

Review l 19 l spring 2015

Tessa hultz RcE cAE and cEO of the Raleigh Regional Association of REALTORSreg accepting her award for the Association Executive

Leaders of Tomorrow young professionals

Congratulations Tessa

REALTORreg

Review l 20 l spring 2015

REALTORreg

Review l 19 l spring 2015

Tessa hultz RcE cAE and cEO of the Raleigh Regional Association of REALTORSreg accepting her award for the Association Executive

Leaders of Tomorrow young professionals

Congratulations Tessa

REALTORreg

Review l 20 l spring 2015

REALTORreg

Review l 20 l spring 2015

REALTORreg

Review l 21 l spring 2015

The Economic Forecast Learn to keep the (economic) forest in your view

and not lose sight of the (data) trees

Elliott Eisenberg PhD is a nationally acclaimed economist and public speaker who specializes in making economics fun relevant and educational A former Senior Economist with the National Association of Home Builders in Washington DC he speaks nationally on economic forecasts consequences of governmental regulation strategic business development and other current economic issues

Dr Eisenberg serves on the Expert Advisory Board of Mortgage Market Guide and is a regular consultant to several large real estate professional associations hedge funds and investment advisory groups His research and opinions have been featured in Bloomberg Businessweek Bureau of National Affairs Forbes Fortune and many other publications He is a regularly featured guest on cable news programs talk and public radio writes a syndicated column and authors a daily 70-word economic commentary wwwecon70com

What is the forecast for new and existing housing markets Where are interest rates headed

What key factors will impact this years economy and why Come and hear the ldquoNo Sugar Coatingrdquo Answers

FREE SEMINAR - Informative and Entertaining April 13 2015 1045 AM-Noon at RRAR

Register at wwwRRARcom Questions BetsyRrrarcom

The Economic Forecast Learn to keep the (economic) forest in your view

and not lose sight of the (data) trees

Elliott Eisenberg PhD is a nationally acclaimed economist and public speaker who specializes in making economics fun relevant and educational A former Senior Economist with the National Association of Home Builders in Washington DC he speaks nationally on economic forecasts consequences of governmental regulation strategic business development and other current economic issues

Dr Eisenberg serves on the Expert Advisory Board of Mortgage Market Guide and is a regular consultant to several large real estate professional associations hedge funds and investment advisory groups His research and opinions have been featured in Bloomberg Businessweek Bureau of National Affairs Forbes Fortune and many other publications He is a regularly featured guest on cable news programs talk and public radio writes a syndicated column and authors a daily 70-word economic commentary wwwecon70com

What is the forecast for new and existing housing markets Where are interest rates headed

What key factors will impact this years economy and why Come and hear the ldquoNo Sugar Coatingrdquo Answers

FREE SEMINAR - Informative and Entertaining April 13 2015 1045 AM-Noon at RRAR

Register at wwwRRARcom Questions BetsyRrrarcom

REALTORreg

Review l 22 l spring 2015

May 1-15 are our Diaper Drive weeks with numerous drop off locations

Saturday May 16 is Walgreens Diaper Sale amp Collection Day

Details amp locations wwwRFTriangleorg

Itrsquos a Diaper Drive May 1st - 16th

To volunteer your office as collection point or for questions Contact Sara DuChon at SDuchonfmrealtycom 919-745-7564

Visit Raleighrealtors on YouTube to see our latest

Biz Bites and videos

REALTORreg

Review l 23 l spring 2015

REALTORreg

Review l 23 l spring 2015

REALTORreg

Review l 24 l spring 2015

mOBiLE ShOuLd BE yOuR pRimARy fOcuS nOT An AfTERThOughT

Herersquos a hard truth For many in the real estate industry mobile strategy isnrsquot paying off

Too few leads are being generated and most mobile apps have unfortunately failed to achieve any real market adoption

We all know the homebuyer is increasingly mobile-focused and we see it everywhere we look in grocery store checkout lines on every commuter train or bus even inside our own homes

Why responsive website design could be

sabotaging your lead generation efforts

REALTORreg

Review l 25 l spring 2015

This year is going to be an even bigger bonanza for mobile devices due to the explosion in large-screen smartphones and the proliferation of tablets on coffee tables and kitchen counters everywhere

if you have not already done it now is the time to optimize your mobile site if you want to reach and identify more prospective homebuyers

Going ldquomobile firstrdquoThe ldquomobile firstrdquo development

process focuses your strategy on optimizing your Web presence spe-cifically for mobile consumers

There is a danger in taking a shortcut by offering a scaled-down (responsive) site developed for a desk- top computer For many consumers your responsive site wonrsquot be very responsive Users will often find your site is slow to load and weighed down with cSS files none of which are required for a quick and efficient mobile search

When homebuyers grab their mobile devices the research says they are using it to search Thatrsquos why building for the mobile site first lets you focus on providing easy access to the in-formation that the consumer wants while giving you deep visibility into their activity

Mobile Web designMobile-first is a functional approach

to Web design that develops the mobile interface first and then builds up to the traditional desktop website

Today most Web development companies do it backward Mobile becomes the afterthought instead of the primary focus What the home-buyer gets on the smartphone as a result is a tarnished version of your desktop website

conversely mobile-first uses ldquopro-gressive enhancementrdquo the process

of enhancing a mobile interface until itrsquos a fully functional desktop website

Best of both worldsTechnology has made the function-

ality of the mobile Web interface now on par with what one would expect from a quality mobile app

During the ldquoapp revolutionrdquo in the last five years your Web vendor got a pass now that itrsquos possible to have the best of both worlds why doesnrsquot your Web vendor provide you with a quality mobile site

The answers to this question are a little unsettling but likely include the following

They donrsquot have to Just pick up your smartphone and take a look at several real estate brokerage sites What yoursquoll notice is a sea of me-diocrity when it comes to the sitersquos mobile functionality although there are some impressive mobile interfaces provided by Web vendors they are rare due to the lack of competition in the mobile Web development in the real estate industry in fact Web vendors are probably relieved that so many firms invested in their own mobile apps it saves them both the trouble and expense of developing mobile functionality for your site

It was free You received a responsive design site as part of your Web in-vestment in effect you got what you paid for a slow-loading mobile site most often without a gpS map search or photo-swiping technol-ogy as long as websites and mobile sites are purchased from the same vendors expect more of the same

expensive to retain Besides they already have jobs They are working at mobile-first and app development companies

if yoursquove been questioning the efficacy of your mobile application results mdash and i know a lot of you have been lately mdash then you need to rethink your where your focus has been and where it needs to be

The approach is no longer from the desktop down it is from the smartphone up When you invest you need to consider what it takes to develop a quality mobile site strategy

The solution for most real estate firms today will never be found in a real estate app You need to avoid the barrier of any mobile solution that requires a download to view optimized content all of our phones are loaded with apps we never use

and remember hardly anyone downloads an app at the curb

a quality mobile strategy can give you the tools to leverage your search engine optimization investment and incorporate iDX-based mobile landing pages for lead-generating tools like text and iVR (search-by-phone) an app well just stands alone

going mobile first ensures that yoursquoll best serve the largest segment of your homebuying market it unites your mobile and desktop strategies mdash and you generate more quality leads

and after all itrsquos really all about one thing lead generation Randall Standard is ceO of Voicepad and a 20-plus-year veteran of the mobile phone industry

Lack of talent Quality mobile site development requires a different skill set than traditional Web design These folks are hard to find and

REALTORreg

Review l 25 l spring 2015

This year is going to be an even bigger bonanza for mobile devices due to the explosion in large-screen smartphones and the proliferation of tablets on coffee tables and kitchen counters everywhere

if you have not already done it now is the time to optimize your mobile site if you want to reach and identify more prospective homebuyers

Going ldquomobile firstrdquoThe ldquomobile firstrdquo development

process focuses your strategy on optimizing your Web presence spe-cifically for mobile consumers

There is a danger in taking a shortcut by offering a scaled-down (responsive) site developed for a desk- top computer For many consumers your responsive site wonrsquot be very responsive Users will often find your site is slow to load and weighed down with cSS files none of which are required for a quick and efficient mobile search

When homebuyers grab their mobile devices the research says they are using it to search Thatrsquos why building for the mobile site first lets you focus on providing easy access to the in-formation that the consumer wants while giving you deep visibility into their activity

Mobile Web designMobile-first is a functional approach

to Web design that develops the mobile interface first and then builds up to the traditional desktop website

Today most Web development companies do it backward Mobile becomes the afterthought instead of the primary focus What the home-buyer gets on the smartphone as a result is a tarnished version of your desktop website

conversely mobile-first uses ldquopro-gressive enhancementrdquo the process

of enhancing a mobile interface until itrsquos a fully functional desktop website

Best of both worldsTechnology has made the function-

ality of the mobile Web interface now on par with what one would expect from a quality mobile app

During the ldquoapp revolutionrdquo in the last five years your Web vendor got a pass now that itrsquos possible to have the best of both worlds why doesnrsquot your Web vendor provide you with a quality mobile site

The answers to this question are a little unsettling but likely include the following

They donrsquot have to Just pick up your smartphone and take a look at several real estate brokerage sites What yoursquoll notice is a sea of me-diocrity when it comes to the sitersquos mobile functionality although there are some impressive mobile interfaces provided by Web vendors they are rare due to the lack of competition in the mobile Web development in the real estate industry in fact Web vendors are probably relieved that so many firms invested in their own mobile apps it saves them both the trouble and expense of developing mobile functionality for your site

It was free You received a responsive design site as part of your Web in-vestment in effect you got what you paid for a slow-loading mobile site most often without a gpS map search or photo-swiping technol-ogy as long as websites and mobile sites are purchased from the same vendors expect more of the same

expensive to retain Besides they already have jobs They are working at mobile-first and app development companies

if yoursquove been questioning the efficacy of your mobile application results mdash and i know a lot of you have been lately mdash then you need to rethink your where your focus has been and where it needs to be

The approach is no longer from the desktop down it is from the smartphone up When you invest you need to consider what it takes to develop a quality mobile site strategy

The solution for most real estate firms today will never be found in a real estate app You need to avoid the barrier of any mobile solution that requires a download to view optimized content all of our phones are loaded with apps we never use

and remember hardly anyone downloads an app at the curb

a quality mobile strategy can give you the tools to leverage your search engine optimization investment and incorporate iDX-based mobile landing pages for lead-generating tools like text and iVR (search-by-phone) an app well just stands alone

going mobile first ensures that yoursquoll best serve the largest segment of your homebuying market it unites your mobile and desktop strategies mdash and you generate more quality leads

and after all itrsquos really all about one thing lead generation Randall Standard is ceO of Voicepad and a 20-plus-year veteran of the mobile phone industry

Lack of talent Quality mobile site development requires a different skill set than traditional Web design These folks are hard to find and

REALTORreg

Review l 26 l spring 2015

For further information regarding TMLS Market Trends and Analysis please visit wwwTriangleMLScom

A RESEARCH TOOL PROVIDED BY TRIANGLE MLS

2014 2015 + ndash 2014 2015 + ndash

New Listings 1694 1543 - 89 3297 3256 - 12

Closed Sales 958 1043 + 89 1924 2022 + 51

Median Sales Price $223875 $230000 + 27 $222350 $226635 + 19

Average Sales Price $254678 $266744 + 47 $261914 $263655 + 07

Total Dollar Volume (in millions) $2440 $2782 + 140 $5039 $5331 + 58

Percent of Original List Price Received 960 967 + 07 959 965 + 06

Percent of List Price Received 975 981 + 06 975 980 + 05

Days on Market Until Sale 71 67 - 56 68 64 - 59

Inventory of Homes for Sale 5554 4457 - 198 -- -- --

Months Supply of Inventory 40 31 - 232 -- -- --

Local Market Update ndash February 2015

Does not account for seller concessions | Activity for one month can sometimes look extreme due to small sample size

All MLS

February Year to Date

Each dot represents the change in median sales price from the prior year using a 6-month weighted average This means that each of the 6 months used in a dot are proportioned according to their share of sales during that period | Current as of March 10 2015 All data from Triangle Multiple Listing Service Inc | Powered by 10K Research and Marketing

- 89 + 89 + 27Change in

New ListingsChange in

Closed SalesChange in

Median Sales PriceWake County

Wake County

- 10

- 5

0

+ 5

+ 10

+ 15

1-2008 7-2008 1-2009 7-2009 1-2010 7-2010 1-2011 7-2011 1-2012 7-2012 1-2013 7-2013 1-2014 7-2014 1-2015

Change in Median Sales Price from Prior Year (6-Month Average) b

a

3297

1924

3256

2022

New Listings Closed Sales

Year to Date 2014 2015

+ 51- 12

1694

958

1543

1043

New Listings Closed Sales

February 2014 2015

+ 89- 89

REALTORreg

Review l 27 l spring 2015

For further information regarding TMLS Market Trends and Analysis please visit wwwTriangleMLScom

A RESEARCH TOOL PROVIDED BY TRIANGLE MLS

2014 2015 + ndash 2014 2015 + ndash

New Listings 3262 3068 - 59 6409 6270 - 22

Closed Sales 1733 1816 + 48 3477 3538 + 18

Median Sales Price $195000 $197913 + 15 $196000 $196350 + 02

Average Sales Price $226441 $237192 + 47 $233886 $236016 + 09

Total Dollar Volume (in millions) $3920 $4299 + 97 $8119 $8337 + 27

Percent of Original List Price Received 950 957 + 07 948 955 + 07

Percent of List Price Received 969 974 + 05 968 973 + 05

Days on Market Until Sale 81 78 - 37 78 76 - 26

Inventory of Homes for Sale 12790 10743 - 160 -- -- --

Months Supply of Inventory 52 42 - 192 -- -- --

Local Market Update ndash February 2015

Entire Triangle Region

- 59 + 48 + 15Change in

New ListingsChange in

Closed SalesChange in

Median Sales Price

Entire Triangle Region

Each dot represents the change in median sales price from the prior year using a 6-month weighted average This means that each of the 6 months used in a dot are proportioned according to their share of sales during that period | Current as of March 10 2015 All data from Triangle Multiple Listing Service Inc | Powered by 10K Research and Marketing

February Year to Date

Does not account for seller concessions | Activity for one month can sometimes look extreme due to small sample size

- 8

- 6

- 4

- 2

0

+ 2

+ 4

+ 6

+ 8

+ 10

1-2008 7-2008 1-2009 7-2009 1-2010 7-2010 1-2011 7-2011 1-2012 7-2012 1-2013 7-2013 1-2014 7-2014 1-2015

Change in Median Sales Price from Prior Year (6-Month Average)a

6409

3477

6270

3538

New Listings Closed Sales

Year to Date 2014 2015

+ 18- 22

3262

1733

3068

1816

New Listings Closed Sales

February 2014 2015

+ 48- 59

REALTORreg

Review l 28 l spring 2015

rrareventsApril

1 2nd Quarter TMlS User Fees Due

Womenrsquos council of RealTORSreg 930 am

Top producerrsquos council

2 new Member Orientation 900 am - 300 pm

Diversity committee Meeting 1000 am - 1100 am

3 good Friday clOSeD

5 easter

8 government affairs committee 1130 am

Rpac committee 100 pm

8-10 T3 Summit Four Seasons Hotel las Vegas nV

9 Diversity committee lunch amp learn 1130 am - 100 pm

13 BOSSMembership Meeting 830 am - 1230 pm

15 RRaR BOD 900 am - 1100 am

16 leadership academy 900 am - 400 pm

grievance committee Meeting 900 am

new Member Orientation 900 am - 300 pm

21 community Service committee 1130 am

22 Small Brokerrsquos council 900 am

20-23 ncaR legislative Meetings Sheraton Raleigh Hotel Raleigh nc

30 Diversity committee Meeting 1000 am - 1100 am

MAy 1 TRla Team Building Retreat 900 am - 230 pm

4 RealTORreg Foundation RFT 1130 am - 130 pm

6 Womenrsquos council of RealTORSreg 930 am

government affairs committee 1130 am

Rpac committee 100 pm

7 new Member Orientation 900 am - 300 pm

10 Motherrsquos Day

12-17 naR Midyear Meeting Washington Dc For more information visit wwwrrarcom

19 community Service committee 1130 am

20 TicOR 1130 am - 130 pm

RRaR BOD 900 am - 1100 am

21 grievance committee 900 am

new Member Orientation 900 am - 300 pm

25 Memorial Day clOSeD

27 Small Brokersrsquo council 900 am

28 property Management council 1130 am

June 1 RRaR golf Tournament afternoon

3 Womenrsquos council of RealTORSreg 930 am

Top producerrsquos council 1130 pm

4 new Member Orientation 900 am - 300 pm

8 Successfully Selling HUD Homes 830 am - 1100 am

8-11 Black Knight conference and User group

10 RRaR BOD 900 am - 1100 am

11 Diversity committee lunch amp learn 1130 am - 130 pm

12 TRla planning and admin 900 am - 500 pm

14 Flag Day

16 TMlS BOD 100 pm

community Service committee 1130 am

17 government affairs committee 1130 am

Rpac committee 100 pm

18 grievance committee Meeting 900 am

new Member Orientation 900 am - 300 pm

21 Fatherrsquos Day

24 Small Brokerrsquos council 900 am

25 leigh Brown- Membership event

28 Ramadan

July 2 new Member Orientation 900 am - 300 pm

4 independence Day

9 Diversity committee Meeting 1000 am - 1100 am

16 new Member Orientation 900 am - 300 pm

grievance committee Meeting 900 am

18-21 Regional ae conference Ballantyne Hotel charlotte

23 property Managerrsquos council 1130 am

27 RealTOR Foundation (RFT) 1130 am - 130 pm

Leadership Academy GraduatesMelanie Osborne (2008)Margaret Sophie (2010)

Glenn Weeks (2012)Amanda Calvert Tim McBrayer (2013)

Leslie Douglas (2015)

2015 RRAR DirectorsSteina DeAndrade Director and RFT President

Tim McBrayer DirectorTeresa Pitt Director

Margaret Sophie DirectorGlenn Weeks Director

Counsel and Committee ChairsHarrison Tulloss Community Service Committee Chair

Margaret Sophie Governmental Affairs Committee ChairGracie Goins Top Producers Council Co-Chair

IS PROUD TO SALUTE OUR LEADERSHIP ACADEMY GRADUATES AND THANK OUR 2015 RRAR BOARD AND COMMITTEE MEMBERS

Helping People Win

Winnerrsquos Trophies

Skill Contests Auction Prize

Drawings Dinner

111 Realtors Way Cary NC 27513

Winnerrsquos Trophies

Skill Contests Auction Prize

Drawings Dinner

111 Realtors Way Cary NC 27513