Queensland University of Technology

CRICOS No. 00213J

Ensuring Sustainable Offshore Delivery

A Stakeholder Perspective

Colin Melvin

Director

Office of Commercial Services

Queensland University of Technology

CRICOS No. 00213Ja university for the worldrealR

Overview

• TNE Defined• Queensland University of Technology • Barriers to Entry• Stakeholder Benefits• Elements of a Sustainable Program• Vision for the Future

CRICOS No. 00213Ja university for the worldrealR

What is TNE?

• Full Delivery• Articulation• Franchising• Branch Campus• Distance Learning

Good Practice in Offshore Delivery, International Education Association of Australia, June 2008.

CRICOS No. 00213Ja university for the worldrealR

The Five Competitive Forces that Shape Strategy

Michael E. Porter. "The Five Competitive Forces that Shape Strategy", Harvard Business Review, January 2008, p.86-104.

CRICOS No. 00213Ja university for the worldrealR

Stakeholders

Regulators

Government

QUT

Student

Faculty Staff

Intn Partners

Funders

CRICOS No. 00213Ja university for the worldrealR

Queensland University of Technology

• Applied emphasis in courses and research• Based in Brisbane with a global outlook• Over 40,000 students (6,000 from overseas)• High demand for courses• Graduate employment rate is well above the national

average for Australian universities.• 4,065 staff• An annual budget of more than AU$500 million.

CRICOS No. 00213Ja university for the worldrealR

Transnational Courses

CRICOS No. 00213Ja university for the worldrealR

Barriers to EntryExternal

• Legislative framework• Changing nature of competition• High AUD• Visa issues• Security/Safety issues• Shifts in demand (P/G Education)• Cultural dimensions

CRICOS No. 00213Ja university for the worldrealR

Barriers to EntryInternal

• Non core business• Internal governance arrangements• Competing agendas• Resources

CRICOS No. 00213Ja university for the worldrealR

Stakeholder Benefits

• Branding• Student experience• Alliances mitigate some of the risk• Income

CRICOS No. 00213Ja university for the worldrealR

Case Examples

• Bachelor of Education (Malaysia)• Bachelor of Early Childhood Education (PNG)

CRICOS No. 00213Ja university for the worldrealR

Elements of a Sustainable Program (1)Strategic Position

• Blue Print– Strengthen teaching quality and learning outcomes

• Internationalisation Framework• Engagement and Recruitment Plan

CRICOS No. 00213Ja university for the worldrealR

Elements of a Sustainable Program (2)Course Development

• Terms of Reference• Course Development• Resources (existing and required)• Course Approvals (TEQSA)• Costings• Agreement (including IP)

CRICOS No. 00213Ja university for the worldrealR

Elements of a Sustainable Program (3)Delivery

• Enrolments• Admissions• Teaching• Pastoral Care• Academic Support (including English)• Capacity Building• Institutional Strengthening

CRICOS No. 00213Ja university for the worldrealR

Elements of a Sustainable Program (4)Monitoring & Evaluation

• Quality Assurance (Moderation)• Audit• Project Management• Financial Management• Contingencies

CRICOS No. 00213Ja university for the worldrealR

Vision

• Global alliance around strengths• Funded• Multidimensional• Benchmarked

CRICOS No. 00213Ja university for the worldrealR

Who has the first question?