52
Pump up your Promotions: New Ideas for Academic Library Marketing Nicole Maddock @rubiefawcette [email protected] Collections Maintenance and Marketing Coordinator, Allyn and Betty Taylor Library, Western University Rachel Sandieson @rs_lib [email protected] Library Assistant, Music Library, Western University & Chair, Marketing, Web, and Outreach Committee, WILU 2014

Pump up your Promotions: New Ideas for Academic Library Marketing Nicole Maddock @rubiefawcette [email protected] Collections Maintenance and Marketing Coordinator,

Embed Size (px)

Citation preview

Pump up your Promotions:New Ideas for Academic Library Marketing

Nicole Maddock@rubiefawcette [email protected]

Collections Maintenance and Marketing Coordinator, Allyn and Betty Taylor Library, Western University

Rachel Sandieson@rs_lib [email protected]

Library Assistant, Music Library, Western University & Chair, Marketing, Web, and Outreach Committee, WILU 2014

What do you do when...

...your library has great Resources, Spaces, and Events but you have no budget for marketing?

#OLA402C

Tweet us your …●Questions●Comments●Ideas●Tips & Tricks●Promotions you’ve done in your library!

Promoting ResourcesPowToon

LIBRARIANNURSING

Collaboration makes ithappen.

+ ++ =

Pumped up promotion!

Promoting ResourcesComicLife and Piktochart

Add or change text and add images!

Promoting SpacesInkscape and Gimp

Tutorial rocket MY rocket!

Promoting EventsJust ask! Free prizes!

(no technology necessary!)

Now, how to entice students to attend our event?

PRIZES

Just ask!

Megaphone Created by Juan Pablo Bravo from the Noun Project.

Promoting EventsTwitter and Tweetwally

Events - Twitter

Training

What to Tweet?

What to Tweet?

What to Tweet?

Tweet wall

http://ola402c.tweetwally.com/

#OLA402C

Tweet us your …●Questions●Comments●Ideas●Tips & Tricks●Promotions you’ve done in your library!