Marca’s universe is the national reference in sports media: we are leaders in our sector and we keep increasing our readership, more and more interested in every sport event.

2.699.000 Readers

6.249.737 Unique users

597.000 Listeners

Source: 1st Accum. and 1st Wave EGM 2014 (Monday to Friday). Comscore March 2014

MARCA’s universe keeps growing

With the prestige of a consolidated sport news daily with: Wide coverage of the main sport events: football, basketball, tennis, motor racing… A great display of professionals that allows us to broadcast 24 hours a day the best

and most accurate information on sports. We keep up to date our listeners on every national and international sports, thanks

to a wide net of 48 broadcaster stations, our DTT channel and our streaming web .

The first sports radio station

Men (84%)

Of in between 25 to 54 years old (76%)

Of High, medium-High and medium social class (83%)

597.000 Listeners

A very specific target that makes profitable the investment and advertising efficiency.

Our value lies on our Listeners

Source: EGM 1st Wave 2014 (Monday to Friday)

Have breakfast every morning with top athletes, know the last time of your team, enjoys the most entertaining interviews and

know all the secrets of each sport.

Monday to Friday From 07:00 to 10:00 h.

With Miguel Ángel Méndez

87

13

Men Woman

31

51

18

A+AB B B+BC

4

52

37

7

14 to 24years

old

25 to 44years

old

45 to 64years

old

65 andmore

219.000 Listeners every morning

Directo MARCA

Source: EGM 1st Wave 2014

Monday to Friday from 10:00 to 13:00 h.

With Vicente Ortega

Directo MARCA

Source: EGM 1st wave 2014

82

18

Men Woman

19

63

18

A+AB B B+BC

9

52

34 5

14 to 24years

old

25 to 44years

old

45 to 64years

old

65 ormoreyearsold

176.000 Listeners every morning

Have breakfast every morning with top athletes, know the last time of your team, enjoys the most entertaining interviews

and know all the secrets of each sport.

Monday to Friday From 15:00 to 16:00 h.

Planeta International score board with Áxel Torres,

Planeta Golf with Miguel Ángel Méndez,

Planeta Basket with Miguel Martín Talavera,

Planeta Olympics with Alberto González,

Planeta Euro sports with Fernando Ruiz.

PLANETA

Source: EGM 1st Wave 2014

47.000 average listeners every afternoon

Sports information beyond today, analyzing all kinds of sports: Soccer, NBA, football, handball, engine, etc.

We have meetings with the best professional journalists, Spanish football managers and most prestigious politicians.

Monday to Friday from 16:00 to 19:00 h.

With Paco García Caridad

INTERMEDIO

Source: EGM 1st wave 2014

87

13

Men Woman

33

54

13

A+AB B B+BC

6

50 39

5

14 to 24years

old

25 to 44years

old

45 to 64 65 andmoreyearsold

155.000 Listeners each afternoon

Review of all the relevant news of the day, you will know the last time the matches are disputed, summary of the press

conference and the best interviews.

Mondays to Fridays From 20:00 to 00:00 h.

With Raúl Varela and Yanela Clavo

MARCADOR DAILY

Source: EGM 1st wave 2014

86

14

Men Woman

26

51

23

A-A+Bsocialclass

B B+BC

4

53

34 9

14 to 24years

old

25 to 44years

old

45 to 64years

old

65 ormoreyearsold

144.000 Listeners every night

The most complete information, the most argumentative opinion and the proper rhythm of the highest

competition to narrate all the events of the day.

Saturday from 13:00 to 01:00 h. Sundays from11:00 to 00:00 h.

With Antonio Arenas and Edu García

MARCADOR WEEKEND

Source: EGM 1st Wave 2014. Sundays Profile from 11:00 to 00.00 h.

71

29

Men Woman

30

47

23

A-A+Bsocialclass

B socialclass

B+C-Csocialclass

13

57

22 8

14 to 24 25 to 44 45 to 64 65 andmore

432.000 Listeners (Saturdays from13:00 to 01:00h.)

402.000 Listeners (Sundays from 11:00 to 00.00h.)

TOTAL NATIONAL 597.000 LISTENERS

Galicia (31)

Asturias

Castilla y León (19)

Cantabria (29) País Vasco (17)

Navarra (9)

La Rioja (2)

Aragón (19) Cataluña (86)

C. Valenciana (47) Castilla La Mancha (25) Extremadura (1)

Andalucía (89)

Murcia (17)

Madrid (157)

Baleares (26)

Canarias (23)

Source: EGM 1st Wave 2014 (Monday to Friday). Figures in Millions

Figures on Radio Listeners

Source: AIMC Brands 2013

Listeners interested on Sports

Listeners RADIOMARCA

Listeners GeneralRadio Stations

Listeners ThemedRadio Stations

88

44

33

Figures in percentage

Radio Stations that pay more attention to adverts

Radio Stations which make you enjoy advertisements

RADIO MARCA

General RadioStations

Themed RadioStations

19

15

11

RADIO MARCA

General RadioStations

Themed RadioStations

17

17

11

MADRID From 12.30 to 15.00 and from 19.15 to 20.00 h.

VALENCIA From 12.30 to 15.00 and from 19.15 o 20.00 h.

CORUÑA From 12.30 to 15.00 and from 19.15 to 20.00 h.

VIGO From 12.30 to 15.00 and from 19.15 to 20.00 h.

SEVILLA From 12.30 to 15.00 and from 19.15 to 20.00 h.

MÁLAGA From 12.30 to 15.00 and from19.00 to 20.00 h.

BARCELONA M to F: From 06.00 to 08.00 h.

From12.30 to 16.00 h.

From19.00 to 21.00 h.

Thursday From 21.00 to 22.00 h.

Saturday From 07.00 to 14.00 h.

Sunday From 07.00 to 09.00 and from11.00 to 15.00 h.

LEÓN From 13.00 to 15.00 and from 19.00 to 20.00 h.

VALLADOLID From 13.00 to 15.00 h.

TENERIFE From 12.30 to 14.00 h. (Canarian Time)

MURCIA M to F: From 12.30 to 15.00 and from 19.00 to 20.00 h.

From 00.00 to 01.30 and from 02.30 to 04.00 h.

Saturday From 10.00 to 15.00 h.

TOLEDO From 09.00 to 10.00. From 12.30 to 14.00 h.

LAS PALMAS From 12.30 to 14.00 h. (Canarian Time)

Thursday From 14.00 to 15.00 (Canarian Time)

M, W and F From 18.15 to 19.00 h. (Canarian Time)

SANTANDER From 12.30 to 16.00 h.

From19.00 to 20.00 h.

LANZAROTE From 12.30 to 14.00 h.

GUADALAJARA Saturday From 13.00 to 14.00 h.

LOGROÑO From 12.30 to 15.00 h.

ALFARO From 12.30 to 15.00 h.

MALLORCA From 12.30 to 15.00 h. and From 19.15 to 20.00 h.

Now Radio Marca can be

listened through esRadio.

RADIO MARCA, gives access to a new designed web that has the possibility of a live streaming service:

http://www.marca.com/radio/index

Listen to RADIO MARCA online

112.000 online Listeners

Source: EGM 1st Wave 2014 (Last Listeners 30 days Internet)

322.090 unique browsers

868.881 page views

Source: Omniture March 2014

397.308 video views (times the radio is being played on the web)

o OPTION 1 ( Spots) 250.000 impressions/month o OPTION 2 (Banner) 500.000 impressions/month

Advertising campaigns in RADIO MARCA online

Source: Impressions internal figures.

Adverts

Enjoy RADIO MARCA through all the

available channels: you can tune us in

with your TV from any place of Spain.

Tune RADIO MARCA with the DTT and

enjoy the best sport information live.

You can also listen to us though DTT

25.000 listeners tune us with the DTTV

Source: EGM 1st Wave 2014 (Listeners for the last 30 days Platforms)