Prashant Bhawalkar2045 Rue des Carrières, Montreal, QC H2G 1W9, Canada

Telephone: 917 623 6609, e-mail: prashant.bhawalkar@gmail.com

SUMMARY

Integrated media professional with experience in journalism, pharmaceutical advertising, medical education, SEO, and corporate communications

Writer of award-nominated advertising campaigns and acclaimed articles

Demonstrated capability in writing creative as well as technical material

Experience in coaching and mentoring

Author of two novels, one published

EXPERIENCE

Giant Creative Strategy San Francisco, California June 2014-January 2015Senior Medical Writer

◦ Category : Idiopathic Pulmonary Fibrosis (IPF)◦ Wrote copy for core visual aid and patient educational materials◦ Worked on OPDP and med-legal annotations◦ Worked on concepts

Freelance writer Toronto, Ontario /Montreal, Quebec September 2009-June2014Writer and Researcher

Client : Janssen◦ Role : Freelance writer since September 2013◦ Report on advisory board meetings for diabetes division of Canada subsidiary◦ Worked on a French-to-English translation project for Geneva subsidiary◦ Wrote interactive sales training tool on pain to educate Canadian sales staff

Client : Gallant Leaman Group (GLG) Communications◦ Role : Freelance writer from September 2012-November 2012◦ Wrote copy for Pfizer genitourinary franchise (Viagra/Toviaz)

Client : Royal Military College, Kingston, Ontario◦ Role : Associate Researcher to Professor Stephanie Belanger◦ Assist with academic research on media coverage of war and conflict

Client : SEO5 Consulting◦ Role : Freelance SEO writer◦ Wrote 8-10 google-optimized articles a day ◦ Worked from October 2009 to December 2010

Taimma Communications Montreal, Quebec June 2011-October 2011

Medical Writer Wrote interactive e-learning scripts for physicians and sales representatives Wrote tags for annotated PIs and annotated reprints, both print and interactive Provided annotations

Lake Superior State University Sault Ste Marie Michigan Jan 2011-May 2011Teaching Adjunct

Coached first year undergraduate students in essay writing Mentored students with underdeveloped research and writing skills Average grade in class was B+ in spite of strict grading

Integrated Communications New Jersey June 2008-September 2008Senior Copywriter

Wrote materials for print and interactive media, including Flash Sales Training Materials, Tablet PCs, Virtual Clinics, Interactive Objection Handlers, and Sales Aids

Worked on a launch for a new J&J drug

CGR Seven New York December 2007-June 2008Freelance Copywriter

Worked on assignments for Ogilvy Healthworld, FCB, Euro LM&P, GSW, Integrated, and RCW-McCann.

Wrote materials for print and interactive media, including Flash Sales Training Materials, Tablet PCs, Virtual Clinics, Interactive Objection Handlers, Online Case Studies, Sales Aids, Patient Profiles.

Covered diverse categories including womens’ health, HIV, pain, viral diagnostic assays, fibromyalgia, dry eye oncology, and osteoporosis.

Brands included Premarin-Prempro, Ixempra, Truvada, Dermabond, and Restasis .

Grey Healthcare New York January 2006-December 2007Senior Medical Copywriter—HIV Medication

Reported directly to Associate Creative Director while managing a complex brand Conceptualized campaigns and wrote advertising copy for Boehringer Ingelheim HIV drug

Aptivus (tipranavir) Ensured brand stability in a volatile HIV market characterized by the launch of Atripla Advertisements were published in reputed journals such as Clinical and Infectious Diseases Conceptualized award-winning pro-bono campaign in 2008 for the Helen Keller Foundation Wrote copy for Aptivus promotional, training, and educational materials Wrote interactive educational material for Aptivus sales force

Rogers Publishing Toronto, Canada August 2004-January 2006Freelance Writer

Wrote news stories for the print and online editions of The Medical Post on heart disease, cancer, and neurology.

Anatstat-Headcan Toronto, Canada May 2004-July 2004Medical Copywriter (3-month contract)

Reported to design manager. Referenced doctor and patient education material on subjects ranging from heart disease, deep

vein thrombosis, multiple sclerosis and neurological disorders.

Medimedia Asia Singapore Feb 2004-May 2004Medical Writer(4-month contract position)

Reported to editorial supervisor. Covered medical symposia and conferences on heart disease, diabetes, and hypertension for

customs communications projects. Conceived and wrote medical copy aimed at doctors and patients for pharmaceutical

companies such as Aventis, Bayer and Pfizer. Assisted in positioning and marketing strategy. Referenced and edited medical copy. Wrote articles for GPs in the company’s medical newspaper. Worked with FDA guidelines.

Ontario Ministry of Health Toronto, Canada Feb 2003-May 2003 Healthcare Writer, SARS website editor and SARS policy group Information Provider(7 -week contract

position extended to 12 weeks) Reported to Chief Medical Officer of Health for the province of Ontario. Wrote clinical and public factsheets on 72 reportable diseases in Ontario including SARS. Drafted and edited Disease Management Protocol Documents on the same 72 diseases. Compiled material for binders dealing with bioterrorism. Created and edited content for SARS website aimed at hospitals and Public Health Units. Tracked down and distributed policy documents.

Various Publications India and Australia 1995-2001Journalist and Editor

Wrote articles for and edited several publications in India and Australia.

EDUCATION

M.A., Journalism, University of Technology, Sydney, Australia, 1998

M.A., English Literature, Bombay University, Bombay India, 1996

B.A., English Literature, St. Xavier’s College, Bombay India 1994

LANGUAGES

EnglishFrench

Portfolio and references available upon request