Portfolio of Photo & Design Creative Direction

C r e a t i v e D i r e c t o rB R Y A NH A B E C K2 5 3 . 4 9 5 . 8 9 1 0 / b r y a n . h a b e c k @ g m a i l . c o m

Award winning creative professional with 7+ years of

experience and achievements in brand communications

and design. Specializing in retail photography and catalog

design for specialty retailers who have a premium brand

position to support.

S e c t i o n s :

F o o d

M o d e l s

P r o d u c t

e P r o m o s

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P r i n t D e s i g n

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share your love of entertaining join us on facebook 19Perfect Summer Drinks18

Take the Party Outsidegreat ways to make the most of summer parties

Settle in for a summer of fun. With the perfect collection of glassware, tools and serving ideas, we’ve got the ingredients for memorable outdoor entertaining all season long.

Find more outdoor entertaining essentials at surlatable.com

Schott Zwiesel Forte Tritan® Crystal Stemware

A favorite of restaurants and tasting rooms, classically

shaped and perfect for everyday use at an incredible

value. Lead free and dishwasher safe. Made

in Germany. $12.00 each

Light-Bodied White 13.6 oz. #499970

Light-Bodied Red 24.7 oz. #500124

See the entire collection at surlatable.com

Whisky Stones Cool spirits without diluting or altering the delicate balance of flavor and aroma. Soapstone is nonporous with wonderful thermal properties and won’t scratch your glass. Milled in Vermont. includes nine stones. #667766 $19.95 Schott Zwiesel Whisky Tumbler #693440 $9.95

new Vinturi Travel Red Wine Aerator No matter where you are, aerate wine for enhanced flavor and a smoother finish—this slender version of the award-winning tool includes a hard case for travel. Dishwasher safe. #780924 $40.00

Hourglass Beverage JarAn instant attraction at parties and great for summer entertaining indoors or out—refreshing drinks add to the fun. Large two-gallon jar is perfect for lemonade, sangria, iced tea and more. Hand wash. #673772 $59.95

new Oval Chalkboard Sign #768242 $6.95

Beverage Jar Stand #673780 $16.95

Summer Cocktails Made easyentertaining starts with the perfect glass

Charles Schumann Bar Collection by Schott Zwiesel A shape for every drink. Schott Zwiesel and world-renowned bartender Charles Schumann bring you the ultimate collection for the bar—completely lead free, brilliantly clear, break-resistant and dishwasher safe. Left to right: Cocktail Cup 8.8 oz. #693531 $12.95 Soft Drink Tumblers $9.95 each 18.2 oz. #693481

13.1 oz. #693499 7.2 oz. #693473 Classic Martini Glass 6.1 oz. #693515 $12.95

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share your love of entertaining join us on facebook 19Perfect Summer Drinks18

Take the Party Outsidegreat ways to make the most of summer parties

Settle in for a summer of fun. With the perfect collection of glassware, tools and serving ideas, we’ve got the ingredients for memorable outdoor entertaining all season long.

Find more outdoor entertaining essentials at surlatable.com

Schott Zwiesel Forte Tritan® Crystal Stemware

A favorite of restaurants and tasting rooms, classically

shaped and perfect for everyday use at an incredible

value. Lead free and dishwasher safe. Made

in Germany. $12.00 each

Light-Bodied White 13.6 oz. #499970

Light-Bodied Red 24.7 oz. #500124

See the entire collection at surlatable.com

Whisky Stones Cool spirits without diluting or altering the delicate balance of flavor and aroma. Soapstone is nonporous with wonderful thermal properties and won’t scratch your glass. Milled in Vermont. includes nine stones. #667766 $19.95 Schott Zwiesel Whisky Tumbler #693440 $9.95

new Vinturi Travel Red Wine Aerator No matter where you are, aerate wine for enhanced flavor and a smoother finish—this slender version of the award-winning tool includes a hard case for travel. Dishwasher safe. #780924 $40.00

Hourglass Beverage JarAn instant attraction at parties and great for summer entertaining indoors or out—refreshing drinks add to the fun. Large two-gallon jar is perfect for lemonade, sangria, iced tea and more. Hand wash. #673772 $59.95

new Oval Chalkboard Sign #768242 $6.95

Beverage Jar Stand #673780 $16.95

Summer Cocktails Made easyentertaining starts with the perfect glass

Charles Schumann Bar Collection by Schott Zwiesel A shape for every drink. Schott Zwiesel and world-renowned bartender Charles Schumann bring you the ultimate collection for the bar—completely lead free, brilliantly clear, break-resistant and dishwasher safe. Left to right: Cocktail Cup 8.8 oz. #693531 $12.95 Soft Drink Tumblers $9.95 each 18.2 oz. #693481

13.1 oz. #693499 7.2 oz. #693473 Classic Martini Glass 6.1 oz. #693515 $12.95

easily adjustable tray fits short or tall cups

single-serve capsules for a perfect cup every time

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Nespresso CitiZ & Milk Perfect coffee drinks in seconds with no mess. Integrated Aeroccino Frother creates thick frothed milk and perfect foam for hot or cold coffee drinks. 9¼" x 11" x 14½". Special $349.00 + Free Shipping Silver Chrome #719989 Cream #697300* Red #643007 Black #643015 *Catalog, website and select stores.

new DeLonghi® and Nespresso® Lattissima Premium Espresso, Cappuccino & Latte MakerPatented Nespresso Coffee Capsule technology delivers a perfect coffee experience at the touch of a button. Made in Italy. #693135 Value $1,400.00

Special $799.95 + Free Shipping Catalog, website and select stores.

The Perfect Cup from Nespresso44 explore our online nespresso shop the new surlatable.com 45

Introducing the Nespresso Pixie

amazing espresso in seconds with the smallest nespresso machine yet

Just pop in a capsule and push a button—patented Nespresso technology

delivers fresh, aromatic coffee and espresso every time with no mess. The sleek Pixie is perfect for compact kitchens, apartments,

offices or anywhere you want great coffee and amazingly simple design. Made in Switzerland.

See our entire Nespresso collection at surlatable.com

great value - only $249.95 + free shipping

new Nespresso Pixie Push a button for perfect espresso or lungo in a flash—the smallest Nespresso coffee maker ever is also the fastest and most energy efficient. Just over four inches wide, the Pixie fits comfortably almost anywhere

you want great coffee. With a new quick-heating thermoblock that reaches brewing temperature just 25 seconds after the machine is switched on, the Pixie quickly makes cup after cup of rich, delicious crema espresso or lungo. And thanks to automatic shut-off

after nine minutes of inactivity, it uses about 40% less power than any other machine in its class. The compact design features two programmable backlit buttons that let you brew to your preferred size, a removable 24-oz. water tank for more than 20 shots before

refilling, adjustable cup tray and cord storage. Made in Switzerland. 4.3" x 9.2" x 12.8". Special $249.00 + Free Shipping Titanium #779991 Indigo #779983 Aluminum #779975 Lime #780007 Steel Blue #780015* Flame #780023* *Catalog and website only.

Bodum Bistro Double-Walled Glass Mugs Sets of two Espresso 4.5 oz. #550889 $24.95 Coffee 10 oz. #550871 $29.95 Latte 15 oz. #549261 $39.95

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everything you need for great parties all season long 1.800.243.0852 1514 welcome Summer Celebrations

Summer Fun with the Stars & Stripesexclusively at sur la table • perfect for outdoor entertaining

Add colorful Americana to the party this year. Flag-themed ceramics

and accessories brighten your table for summer get-togethers. Find the entire collection at surlatable.com

new & exclusive Classic Galvanized Accessories Perfect for summer celebrations and outdoor meals any time. Round Serving Tray 15¾ #747014 $19.95 Napkin Holder 7" sq.; 3" tall. #764829 $9.95 Barbecue Paper Napkins (shown in holder) 6½" #765156 $6.50

new & exclusive Citronella Candles in Galvanized PailsKeep pests away and cast a warm glow on backyard parties. Small 4¼" x 3½" #757294 $9.95 Large 6" x 5½" #757286 $14.95

new & exclusive Ceramic Berry Basket A fun way to rinse and serve fresh berries for summer treats—colorful ceramic baskets look like traditional fruit- stand cartons. 4¼" x 4". $6.95

Red #757385 White #757377

new Apothecary Beverage Jar Great for summer entertaining indoors or out—refreshing drinks add to the fun. Large 1½-gallon jar is perfect for lemonade, sangria, iced tea and more. Hand wash. #765149 $49.95Stand #776930 $16.95 Oval Chalkboard Sign #768242 $6.95

new Shatter-Resistant BPA-Free Plastic Stemless Wine Glass 16 oz. Set of six

#757237 $39.95

new & exclusive Chill Bowl Insulated polypropylene bowl contains a nontoxic freezable gel to keep up to 10 cups of food chilled for picnics and more. Secure lid for storage. #736447 $19.95 Café au Lait Stoneware Bowl 5" $5.95 Blue #761536 Red #761502 Not shown: White #761544

Blue Salad Servers 11½" Two-Piece Set #731604 $6.95

exclusive Stars and Stripes Ceramics Colorful serveware adds a patriotic flourish to summer

get-togethers. Microwave and dishwasher safe. Star Bowl 10 oz. $7.95 Red #672881 Blue #672899

Star Plate 6¼" $7.95 Red #586107 Blue #586149

new & exclusive Top Hat Spreader #747766 $7.95 exclusive Flag Dish 7¼" x 5½" #672873 $9.95 exclusive Flag Tray 14" x 10" #586099 $29.95

new & exclusive Top Hat Salt & Pepper Shaker Set #747733 $9.95

exclusive Wood Flag Serving Tray 20" x 16" #629196 $29.95

new & exclusive Star Candle Set Set of three includes red, white and blue. #747055 $9.95

new & exclusive Stars and Stripes Candle #747600 $14.95

new & exclusive Shooting Stars Vintage-Print Dish Towel 26" x 18" #749366 $12.95

Tips, Techniques & videos follow us on TwiTTer 15Our Toughest Nonstick Cookware

Ergonomic handlE is hollow so it stays cool whilE cooking

nEw transparEnt lid lEts you monitor food whilE cooking

exclusively aT sur la Table

New Scanpan® CTX: Nonstick Goes Greener

The world’s firsT inducTion-compaTible pfoa-free cookware

certified pfoa-free and suitable for all cooktops, professional-grade danish cookware features multi-layer recycled aluminum construction, ultra-durable

nonstick interiors—safe for metal utensils—and transparent glass lids.

Patented ceramic-titanium surface is applied at 36,000°F and twice the speed of sound, permanently

anchoring it to the pan—sears and browns food beautifully.

Newly designed stainless steel lids feature large glass windows so it’s easy to keep an eye on

food as it cooks.

Large cast 18/10 stainless steel riveted handle is rounded and gently

curved for a perfect grip and easy maneuverability. Securely riveted and polished with a semi-matte

finish for wonderful contrast.

Dense, professional-weight 5-layer aluminum and stainless steel fused

construction. The results: quick, even heat transfer without hot spots,

and the ability to withstand oven temperatures up to 500ºF.

Incredibly resilient ceramic-titanium nonstick interiors mean your favorite metal utensils won't

damage the cookware.

cEramic-titanium intEriors arE safE for mEtal utEnsils

induction-compatiblE for quick, EfficiEnt hEating

14

new Scanpan CTX Nonstick Cookware Set Better for your family and the environment—Scanpan is the first manufacturer of induction-compatible, certified PFOA-free nonstick cookware. Unique ceramic-titanium surface allows for browning, searing and deglazing—things you can’t usually do with traditional nonstick. Heats quickly and evenly without hot spots on all cooktops. Safe for oven (500ºF) and dishwasher. Made in Denmark. 10-Piece Set #642413 Value $1,195.00 Special $875.00

scanpan CTX Nonstick Skillets 8" #642322 Value $135.00 Special $99.95 9½" #642330 Value $175.00 Special $129.95 10¼" #642348 Value $189.00 Special $139.9512¾" #642355 Value $216.00 Special $159.95

Scanpan CTX Nonstick Wok 12¾" #642405 Value $338.00 Special $249.95

See the full collection at surlatable.com

NAME:

T ITLE :

"I cook with Scanpan at home and it’s by far the best nonstick cookware I've ever used...Plus with CTX, you finally have the look of beautiful stainless steel with the performance of a safe nonstick interior."

Jacob MaurerVP Merchandising

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CONTACT US

American Seafoods Group LLC

2025 First Avenue, Suite 900

Seattle, WA 98121 – USA

Pho: +1.206.448.0300

Fax: +1.206.374.1516

www.americanseafoods.com

American Pride Seafoods LLC

40 Herman Melville Blvd.

New Bedford, MA 02740 – USA

Pho: 1.800.343.8046

Fax: +1.508.997.5820

www.americanprideseafoods.com

Printed on 50% Recycled paperFSC Certifi ed

FROM TH E OCEAN TO THE PLATE™

PR I E S T R OC K ,

D UTCH HAR BOR , A LAS KA

G R E E TS F I S H E R M E N AS

TH EY E N T E R O R E X I T

D UTCH HAR BOR

M E M B E R O F

73393_American Seafood_r9b.indd 1-2 3/5/12 2:36 PM

CONTACT US

American Seafoods Group LLC

2025 First Avenue, Suite 900

Seattle, WA 98121 – USA

Pho: +1.206.448.0300

Fax: +1.206.374.1516


American Pride Seafoods LLC

40 Herman Melville Blvd.

New Bedford, MA 02740 – USA

Pho: 1.800.343.8046

Fax: +1.508.997.5820

www.americanprideseafoods.com

Printed on 50% Recycled paperFSC Certifi ed

FROM TH E OCEAN TO THE PLATE™

PR I E S T R OC K ,

D UTCH HAR BOR , A LAS KA

G R E E TS F I S H E R M E N AS

TH EY E N T E R O R E X I T

D UTCH HAR BOR

M E M B E R O F

73393_American Seafood_r9b.indd 1-2 3/5/12 2:36 PM

Message from our Chairman and CEO,

Bernt O. Bodal

On behalf of the more than 1,000 employees

of American Seafoods, I want to thank you for

taking the time to learn more about our company.

We sincerely believe the more you learn about

American Seafoods, the better you will feel about

your relationship with us. This brochure will

provide you with both an appreciation of

our accomplishments and an understanding

of our aspirations.

You will see that American Seafoods takes very

seriously the responsibilities that come with

being a great corporate citizen. It is refl ected in

everything we do. It is refl ected in the quality of

our products, the effi cient manner in which we

produce them, the long-standing relationships

with our customers, our leadership in developing

new products both onboard our fi shing vessels

and in our further processing facility, the diversity

of our workforce and, fi nally, in the sustainable

management of all the fi sheries in which

we participate.

As proud as we are of what we have done, we are

always looking to do better. You will fi nd this spirit

within everyone at American Seafoods. Whatever

your relationship with American Seafoods, we

value your contribution and look forward to our

partnership together.BEST IN CLASS American Seafoods and its dedicated team of employees

around the world are committed to producing the fi nest seafood

products available. The following pages describe and illustrate

the incredible resources and drive we possess to make that

happen. From our best-in-class catcher-processors that operate

in the cold, clean waters of the North Pacifi c, to our land-based

processing facilities in New Bedford, MA and to our logistical

and sourcing operations around the world, American Seafoods

is uniquely positioned to provide customers with products

and service that surpass their expectations. When these

resources are combined with our commitment to innovation

and the sustainable management of our fi sheries, the result is

a company that adds value not only for our customers, but also

for the world.

U N I MAK I S LAN D , A LAS KA

SH I S HALD I N VO LCANO

I SANOTS K I P KS

73393_American Seafood_r9b.indd 3-4 3/1/12 10:55 AM

MODERN FLEET OF CATCHER-PROCESSORSWith 45% of the at-sea quota for Alaska pollock and a major share

of the Pacifi c hake fi sheries in the Northwest, American Seafoods is

by far the largest U.S. harvester of pollock and hake and one of the

largest vertically integrated seafood providers in the United States.

For American Seafoods, it all starts with our fl eet of six state of the

art catcher-processors: the American Triumph, the American Dynasty,

the Northern Eagle, the Northern Jaeger, the Ocean Rover and the

Katie Ann. We are constantly updating these vessels with the latest

technology so we can best and fully utilize the sustainable fi sheries

resources in Alaska and the Pacifi c Northwest while always satisfying

the demands of the ever-changing global markets. These constant

updates also allow us to ensure that our operations have the least

possible impact on the environment.

“Our secret is the freshness.” It may seem surprising to hear one of the world’s largest

producers of frozen seafood products talk about “freshness,” but it absolutely is one of the

most critical factors in the superior quality of all our products. Each of our catcher-proces-

sors times their catches of Alaska pollock, Pacifi c cod, yellowfi n sole and Pacifi c hake to

best utilize the on-board processing facilities and ensure that the fi sh are processed within

just a few hours from harvest. The result of this level of control on our vessels is not only

the highest-quality fi llet, surimi and roe products in the world, but also unparalled fi sh/bone

meal and aqua-grade fi sh oil.

FROZEN-AT-SEA QUALITY


WORLDWIDE DISTRIBUTION

New Bedford, MA, USAPrimary and Secondary Seafood Processing and Wild-Caught ScallopsSpecialty Foods Workshop

I N G R E D I E N T S

American Seafoods Company Seattle, WA, USAWild-Caught Harvesting and Primary Processing

Marine Nutraceuticals, Cosmeceuticals, and Functional Marine Ingredients

Seattle, USA

American Seafoods’ best-in-class distribution and logistical services

assure customers they will receive our products precisely when and

where they want it. With cold storage facilities strategically located

in Dutch Harbor, AK, New Bedford, MA and other key ports, our

products are shipped around the world using the best quality reefer

equipment and temperature management. Our logistics team has

vast experience in ocean shipping and intermodal transportation.

Our experienced staff is supported by a global network of specialists

dedicated to temperature-controlled logistics and import/export

compliance. From any of our regional “hubs,” distribution management

and customer service tailored to our customers truly makes a

difference. In this era of “just-in-time” deliveries, the services offered

by our logistics team has never been more important in fulfi lling

American Seafoods’ commitment: “from the ocean to the plate.”

Thank you for taking the time to

learn about American Seafoods

and our commitment to both

our customers and the fi shery

resources upon which we

depend. For more information,

please go to our website at


or contact our sales and

marketing department at

[email protected]

or by phone: +1.206.448.0300.

DUTCH HAR BOR

ALAS KA , U SA

N EW B E D FOR D

MASSACH US ET TS , U SA

S EAT T L E

WASH I N GTON , U SA

BAYS I D E

CANADA

IJ M U I D E N

HO L LAN D

B USAN

SOUTH KOR EA

O F F I C E S - L E F T TO R I G HT : DA L I AN , C H I NA ; TO KYO , J APAN ; D UTCH HAR BOR , A K , U SA ; S EAT T L E , WA , U SA ; N EW B E D FOR D , MA , U SA ; AA LBOR G , D E N MAR K



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Nseattle / por tland

About UsWhen you work with Iridio, you’ll enjoy boutique-quality service

backed by the worldwide resources of RR Donnelley. As a

member of RR Donnelley’s Premedia Technologies family, Iridio

has access to an integrated suite of services and solutions for

your broad marketing needs.

We offer end-to-end photography delivering impact, value and

time savings. Whether you require a few highly produced shots or

have a project built around high volumes and quick production,

dial us up or down depending on your needs. The scope of

our clients’ requirements vary, but our commitment to customer

service does not. We look forward to exploring what we can do

for you.

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Vegetable MedleyArtful, sensitive styling allows Iridio

photographers to bring out the

beautiful shapes, vivid color and

natural perfection of your raw and

cooked vegetables.

Portland

Capacity:

Building Size: 42,000 sq. ft.

Photography Studio: 20,000 sq. ft.

of flexible shooting space

Convenience:

9 miles from downtown Portland

Onsite parking

Full-service kitchen

Props and prop storage

City park one block away for location shooting

Seattle

Capacity:

Building Size: 40,000 sq. ft.

Photography Studio: 17,500 sq. ft.

Shooting Bays: 20

Convenience:

Three miles from downtown Seattle

Onsite parking

Full-service kitchen

Props and prop storage

Studio FeaturesWe use the latest technology and workflow solutions to power our

full-service digital photography studios. Staffed with dedicated

photographers, stylists, producers and set builders, we deliver

fresh, original imagery on time and on budget with no surprises.

• State-of-the-art photography equipment and post-processing

capabilities that offer you speed, image quality and scalability to

meet demanding schedules and push your work beyond

your imagination.

• Full range of photography capabilities: food, fashion, product,

lifestyle, location and more.

• Video production services that take a project from raw footage

to final story.

• 360-degree product photography capabilities

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So SweetProfessional styling and the right

angles artfully display the true inner

glamour of your sweet offerings, from

the chic cupcake to elaborate

gourmet pastries.

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Documents

Portfolio of Photo & Design Creative Direction