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Portfolio Media Pack

Portfolio Media Pack - DC Thomson coincide with the monthly Megazine, the website offers much more menacing mayhem including: fab new menace-approved challenge games to boost dwell

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Portfolio Media Pack

Together selling over 330,000 copies every week, My

Weekly and The People’s Friend still remain firm

favourites on the newsstand. Available as digital

editions, along with their own websites and social

networking profiles, both titles have a multimedia

appeal.

With 43 titles, across four ranges including market

leaders Puzzler and Puzzler Collections, Puzzler Media

has a broad reach and consumer appeal. Selling over 1.3

million issues a month, Puzzler Media remains the

market leading puzzle provider.

Introducing our mature portfolio

The over 50s are an essential target group for DC

Thomson with a large proportion of our readership

within this demographic.

Investing in the mature market

With an aging population - there are 21.4m 50+

adults in the UK, making up 43% of the adult

population - this audience are growing in

importance. This demographic are often

misunderstood, overlooked and falsely

stereotyped, therefore it is important to truly

understand the characteristics and attitudes of

the over 50s.

Game Generation research launched in December

2011. The research, unique to DC Thomson, seeks to

provide a greater understanding of the 50+ audience

through segmentation - knowing that they are not

one large homogenous group.

c

PPA Scotland Winner ‘Consumer Magazine of the Year 2014’

Sources: ABC Jul – Dec 14,* NRS Jul – Dec 14, Google Analytics Feb 15

Established in 1869, The People’s Friend is a

fiction-based magazine incorporating serials,

short stories and poetry along with

interesting features that reflect readers’

interests such as gardening, cookery, knitting

and travel.

Circulation 225,968

Readership 419,000*

Frequency Weekly

Cover Price £1.05

www.thepeoplesfriend.co.uk

thepeoplesfriend.co.uk, an extension of the

famous story magazine, is the place to go

to find out about upcoming and read our

Editor’s blog. With strong commercial

focus, the website acts as a shop window

allowing our readers to browse and buy

branded products, subscriptions, annuals

and specials.

Unique Visitors 10,981

Page Impressions 87,676

c

The People’s Friend Special Series is the

weekly magazine’s out-going younger sister!

Designed to entertain and inspire with 12

brand-new short stories, brain-teasing puzzles

and a host of features.

Our eye-catching, evocative front cover

illustrations and fabulous accompanying

overseas travel articles will tempt you to book

that next holiday right away, and we have lots

of ideas if you’re looking for a new hobby,

preparing a special meal for friends or

thinking about taking on a craft project. Every

issue also contains a themed eight-page mini

mag to amuse, inform and inspire you!

Frequency Three weekly

Cover Price £2.99

Average Sale 8,822*

Cover Price £2.99

The People’s Friend Pocket Novel features more

of the great stories the main title is famous for

every fortnight.

Each book provides readers with a short fiction

novel from a selection of different authors to

keep and enjoy.

www.thepeoplesfriend.co.uk

Sources: *Jul 13 – Jun 14

The lively, upbeat magazine, My Weekly,

is for contemporary mature women who

love to live life to the full. A quality

blend of warm celebrity features, original

recipes, the latest health advice plus top-

notch fiction perfectly complements our

readers’ full lifestyles.

Circulation 106,425

Readership 223,000*

Frequency Weekly

Price 99p

Source: ABC Jul - Dec 14, *NRS Jul – Dec 14 **Jul 13 – Jun 14

My Weekly's online presence complements the

magazine and allows the editorial team and our

advertising partners to continue the conversation

with readers on a daily basis.

www.myweekly.co.uk

My Weekly Pocket novels are a long-read in compact form

– the perfect lightweight companion for any journey. Each

issue contains one full gripping story, more of the great

fiction seen every week in the main issue.

Average sale 3,759**

Price £2.99

Selling an average of 815,196 puzzle

titles a month, with a readership of

*2.5 million, Puzzler Media is the

market leading puzzle provider in the

UK. With 43 different titles, across

four ranges, including market leaders

Puzzler and Puzzler Collection, along

with interactive games across digital

platforms, Puzzler Media has a broad

reach and consumer appeal catering

for all types of puzzler.

www.puzzler.com

As the main provider of puzzles to

national newspaper and consumer

magazine markets, the Puzzler brand

is seen as the specialist within the

Puzzle sector.

Circulation

Puzzler Collection 116,184

Puzzler 47,422

Word Search 55,584

Source: ABC Jan - Dec 14, *TGI Jul 13 – Jun 14

DC Thomson has developed some of the

most successful children’s publications of all

time.

We have a diverse portfolio of publications

and online properties. These include our

licensed publications WWE Kids and

Jacqueline Wilson, won on the strength of

our editorial material which is all created in-

house.

Introducing our children's portfolio

1938 1993 2002 2008 2010 2013

DC Thomson invests in yearly Youth Insight research,

providing key insights into the UK youth market ensuring

we understand our audiences. Youth Insight recently won

the Chartered Institute of Marketing award for Excellence

within the media category.

Investing in the youth market

Launch timeline

2014

Scottish PPA Sales Performance of the Year in 2010

The iconic Beano brand has a broad appeal,

licensed across media including four animated TV

series of Dennis & Gnasher on CBBC.

The comic is packed full of comic favourites with

an updated design that provides greater stand-out

and brand recognition on the news stands.

Unique visitors 20,717

Page Impressions 81,565

The Beano website places the much loved Beano

characters at the heart of the user experience. Games,

videos, online competitions and quizzes ignite the

passion for the Beano and the comic format.

The iPrank app

The totally free, official iPrank from The Beano

is the epic practical joke app for kids of all ages,

everywhere! It can be used to play the best

pranks, with hilarious results!

www.beano.com

Circulation 31,570

Readership 499,000*

Frequency Weekly

Price £2.00

Source: ABC Jan - Dec 14, *Youth TGI Spring 2015, Google Analytics Feb 15

110% Gaming is a new glossy multi-

platform video game magazine, specially

created for children aged 8 -12 years. It

allows kids to ‘live the game’ by

supporting imagination, story-telling,

creativity and problem solving.

Frequency Monthly

Price £3.50

The magazine retails at all major outlets

including Morrisons, Sainsburys and Tesco.

It is also stocked in top gaming retailer

GAME

You can also find us at…

www.110.gaming.com

The Beano presents…Dennis the Menace and

Gnasher’s Epic Magazine: a 48 page monthly megamag

extravaganza featuring the coolest stuff in kid-dom, as

selected by Dennis and Gnasher themselves!

Every issue is packed with facts, ‘Power Hour’ puzzles,

jokes, pranks, prizes and - of course- hilarious D&G

comic strips (including the first ever choose-your-own-

ending comic strip in the World!).

To coincide with the monthly Megazine, the website

offers much more menacing mayhem including: fab

new menace-approved challenge games to boost

dwell time, exclusive videos PLUS everything you

ever wanted to know about The Menace Squad!

www.dennisandgnasher.com

Circulation 17,121

Readership 205,000*

Frequency Monthly

Price £3.99

Source: ABC Jan – Dec 14, *Youth TGI Spring 2015

BRAND NEW LAUNCH! The ultimate menacing

photo app allows kids to add humour and fun to

photographs by choosing from a library of over 100

themed stickers inspired by The Beano’s sense of

mischief.

WWE Kids is officially the UK’s best-selling

wrestling title. With exclusive and unparalleled

access to the awesome WWE Superstars, the best

posters and features, WWE Kids has everything a

WWE fan needs, direct from the locker room!

Circulation 24,880

Readership 116,000*

Frequency Four Weekly

Price £3.99

The online hub of a new generation of

digital comics - bringing DC Thomson's

legacy of storytelling and entertainment

to a new audience of digital natives. It

blends old favourites and new faces with

fun games, compelling stories, and

above all - laughs!

www.dandy.com

Source: ABC Jan - Dec 14, *Youth TGI Spring 2015

Posting a huge 15% y-o-y ABC increase,

Animals and You remains the biggest selling

primary animal title. Packed with exciting

features on wild animals and pets, Animals and

You has loads of fun puzzles, quizzes and cool

stuff to buy. With gorgeous posters and a

fantastic free gift in every issue, Animals and

You really is THE mag for girls who love

animals!

The Animals and You website complements

the magazine, ensuring that the A&Y

experience doesn’t end for readers when

the last page has been turned. Here, they

can see a sneak preview of the latest issue,

vote in polls, find info on how to subscribe

— and enjoy the regularly-updated A&Y

blog, which is full of great giveaways,

exclusive competitions, the cutest videos

and much more!

Circulation 33,725

Readership 200,000*

Frequency Three Weekly

Price £3.99

www.animalsandyou.co.uk

Source: ABC Jan-Dec 2014, *Youth TGI Spring 2015

Source: ABC Jan-Dec 2014, *Youth TGI Spring 2015, Google Analytics Feb 15

Jacqueline Wilson magazine encourages

literacy by fuelling imagination and inspiring

creativity. Targeting girls aged 7-12, the

magazine provides behind-the-scenes

pictures, new interviews, and EXCLUSIVE

new short stories from one of the UK’s best

selling children’s authors.

Circulation 42,282

Readership 259,000*

Frequency Three Weekly

Price £3.75

www.jw-mag.co.uk

www.jw-mag.co.uk

Unique visitors 4,039

Page Impressions 22,064

Teen mag Shout is bigger and better than

ever. With a sleek A4 design and

contemporary look, Shout continues to

promote self-esteem and confidence and

cements its place as a favourite within the

teenage market. The magazine is

complimented by the Shout website,

ensuring readers can access great new

features and content both on and offline.

Source: ABC Jan-Dec 2014, *Youth TGI Spring 2015,, Google Analytics Feb 15

Shoutmag.co.uk is a girls best friend

in electronic form. We’re glam and

gossipy, but we’re not afraid to tackle

the hard hitting issues affecting

today’s young teens.

The website features regularly

updated content on the key areas of

interest including fashion & beauty,

music & film, real life, lads, star spot

and problems.

Circulation 35,192

Readership 141,000*

Frequency Monthly

Price £3.99

Unique visitors 9,546

Page Impressions 40,781

www.shoutmag.co.uk

Commando stories are always fiction but based

on solid fact and research.

Commando is the story of a struggle against

adversity, a tale of action and adventure that

can be set against the background of the Roman

invasion of Britain, the battlefields of Nazi-

occupied Europe or, sometimes, the imagined

battleground of the future.

Average sales 17,231*

Readership 61,000

Frequency 8 issues per month

Price £2.00

Commandocomics.com is the vibrant

online community for all Commando

fans. The site offers previews of the

latest stories and allows enthusiasts to

search through back issues of the

collection, gain an insight into behind-

the-scenes workings of the magazine,

join the Commando Facebook group,

and subscribe online - both to the print

magazine, and digital issues on PCs and

mobile devices.

Unique visitors 4,275

Page Impressions 35,364

www.commandocomics.com

Source: Google Analytics Feb 15, *Jul 13 – Jun 14, Youth TGI Spring 2015

Introducing our heritage portfolio

Published quarterly, This England and Evergreen focus on the beauty and

delights of Britain, coupled together to creates a UK specific lifestyle

package dedicated to the history, leisure and culture of the UK.

Published monthly, the biggest

selling Scottish interest title, The

Scots Magazine, embraces

everything Scottish to attract a

loyal readership who love

Scotland.

www.scotsmagazine.com

Each month, the Scots Magazine inspires

readers to embrace and enjoy Scotland’s myriad

events, culture and produce, staying true to the

values that have helped maintain its position as

the market leader in its field.

A place for our consumers to be even more engaged. You'll find all the latest

news and information on current and upcoming issues, Scottish features

direct from the magazine, links to our digital subscriptions and Scottish

shop, a lively Scottish blog - and more!

Circulation 25,109

Readership 259,000*

Frequency Monthly

Price £3.00

Source: ABC Jan - Dec 14, *TGI Jul 13 – Jun 14, Google Analytics Feb 15

Unique visitors 6,337

Page Impressions 13,314

This England is for all those who love

England’s green and pleasant land. First

published in 1968, the magazine concentrates

on the traditional values and customs of the

English people, both at home and overseas,

reveling in the heritage, tradition and

generous spirit of the English.

Circulation 55,419

Subscribers 45,000

Frequency Quarterly

Price £4.75

First published in 1985, Evergreen has developed it’s

own loyal throng of readers. Britain’s famous little

green quarterly is “a miscellany of this and that and

things gone by”.

Its articles cover a wide range of subjects that appeal

to readers interested in British history, people, places,

customs, traditions and nostalgia.

Circulation 22,673

Frequency Quarterly

Price £4.00

Source: News stand figures are Marketforce average circulation per quarterly issue,

Contacts

Head of Advertising Advertising Manager (Mature)

Andrew Williams Craig French

020 7400 1040 020 7400 1058

Advertising Manager (Inserts) Advertising Manager (Children’s/Classified)

David Holland Bryn Piper

020 7400 1051 020 7400 1050

Sales Executive (Mature) Sales Executive (Mature)

Neil Hampson Brooke Joyce

020 7400 1054 020 7400 1034

Sales Executive (Children’s) Sales Executive (Scots Mag)

Radhica Kakaria Melissa Shipman

020 7400 1049 020 7400 1070

Sales Executive (Children’s) Sales Executive (Scots Mag)

Amy Reeves Georgia Reierson

020 7400 1047 020 7400 1057

Classified Sales (Mature) Classified Sales (Mature/Heritage)

George Buckfield Lauren Slade

020 7400 1061 020 7400 1055

Insert Sales Insert Sales

Charlie Payne Matthew Hall

020 7400 1045 020 7400 1098

Production (Children’s) Production (Mature/Heritage)

Connie Edwards Lesley Brown

020 7400 1032 020 7400 1048

DC Thomson, 185 Fleet Street, London, EC4A 2HS