FIRST IMPRESSION Marlies Bogaerts

INTERNSHIP Roca innovation lab

MASTER Master thesis Smart textiles & Interaction design Mechanism User centered design

BACHELOR Bachelor thesis User centered design 1 User centered design 2 Mechanism PROJECTS Posters & graphics

1

2

FIRST IMPRESSION Marlies Bogaerts

Marlies Bogaerts (Belgian)Torendries 132310 Rijkevorsel BelgiumMobile: +32 476273055 bogaerts.marlies@gmail.comBorn on the 5th of January, 1988

Education

Master of science in Product Development (international level: ISCED 6)09/2009 – 06/2011 - Artesis Academy Antwerp, Ambtmanstraat 1, 2000 AntwerpGraduated with honors- Thesis: An environmentally friendly toilet training package for parents and toddlers to optimize the training, in collaboration with the University Hospital of Antwerp (Dr. Alexandra Vermandel, Prof. dr. Jean-Jacques Wyndaele and Prof. dr. Elke Smits) - Design for sustainability, user centered design, interface design, product semantics, service design and business strategy.

Bachelor in Integral Product Development (international level: ISCED 5)09/2006 – 06/2009 - Artesis Academy Antwerp, Ambtmanstraat 1, 2000 Antwerp- Mathematics, structural and dynamic physics, mechanics, economics & Business policy, ergonomics & anthropometry, sociology, psychology & philosophy, study of materials and processing (metals and plastics), methodology of design, interface design and usability, sketches, shape & color design, graphics, 3D modeling (Solid Works and rhino), thermal and structural verification, market & cost verification, electronics,...

General secondary education (ASO) (international level: ISCED 3)09/2000 - 06/2006 - “Het Spijker” institute in Hoogstraten (Belgium)- Modern languages (French, English, German and Dutch) – Sciences

Experience

Intern as a concept / product developer at Roca Innovation Lab for Roca10/2011 – 06/2012 - Roca Innovation Lab, Av. Torre Blanca 57, 08173 Sant Cugat del Vallès · Barcelona Spain (Leonardo Di Vinci Scholarship)- Designing modern user and technology-centered bathroom furniture in a close team. Focused on market and user research, analysis and conceptual design.

Employee in a bakery2006 – 2011 - Bakkerij Meeuwsen, Bochtenstraat 20, 2310 Rijkevorsel

4

Software

2D- Adobe (Photoshop - Indesign - Illustrator)3D- Rhinoceros (Flamingo)- Solidworks (Photoview360, hypershot)Other- Microsoft office (Word - Powerpoint - Exel)- Visual basic (basic knowledge)- SPSS (basic knowledge)

Languages

Dutch (Mother tongue)English (fluently spoken and written)French (basic knowledge spoken and written)German (Basic understanding)Spanish (Basic understanding)

Interests

TravellingSocializingTennisDIY and crafts fun (jewelry, house appliances and cooking)

Tr

ave

ll

ing

Coo

king

Design

Sports

Humor

Tr

ave

ll

ing

Art

Design

Sports BCN

Fas

hio

nMovies

Humor

Tennis

INTERNSHIP Roca Innovation Lab

8

INTERNSHIP Roca Innovation Lab

Intern as a concept / product developer at Roca Innovation Lab for Roca10/2011 – 06/2012 (9 months)Roca Innovation Lab, Av. Torre Blanca 57, 08173 Sant Cugat del Vallès · Barcelona Spainhttp://www.roca.com

The Roca Innovation Lab is a part of the Roca Sanitario company. Roca is a group of companies dedicated to the design, manufacture and commercialisation of bathroom products addressed to the architecture, construction and

interior design sectors. The group has production centres in four continents and some 21.100 direct employees all over the world. Roca is the world leader in the bathroom business, operating in over 135 markets. It also has an area, Roca Cerámica, dedicated to the production and commercialisation of floor and wall tilings.Roca produces and commercialises a wide range of elements with everything required to fully equip the bathroom space: porcelain fittings, bathtubs (of cast iron, enamelled steel and acrylic), hydromassage baths, shower trays, hydrosaunas, hydromassage cabins and columns, faucetware, furniture units, accessories and bath screens.

TASKS

Conceptual design - The Aging PopulationGiven the subject Aging Population, we started doing market and user research concerning this target group during the first 3-4 months of my internship. My main task during this period was the competitor, material and user research using user diaries and doing field trips. After our research and final brief were approved, we started brainstorming to find first conceptual ideas. From then on everybody in the team was responsible for the further development, mock ups and presentation of the concepts.

Micro-innovationDuring the internship we did a micro-innovation related to mainstream faucets. For a month we prepared and directed 3 brainstorms done together with the design department of the Roca factory. In between brainstorm we did research and the analysis of the results. The deliverable of this micro-innovation, 4 new faucet concepts, was later presented and evaluated.

BloggingEvery month new bathroom related concepts are products, found on trendsites and blogs, are published on an internal blog, provided with“Innovation lab comments”. I was resposinble for this blog.

GraphicsI was also responsible for the graphics, such as posters and other visualisations, used during presentations or visits from other companies.

MASTER

1. M

aste

r thesis

2. Smart text les & Interact on design 3. M

echanism 4. User centered desig

n

12

MASTER Thesis - The Potty coach

IntroductionThesis: An environmentally friendly toilet training package for parents and toddlers to optimize the training, in collaboration with the University Hospital of Antwerp (Dr. Alexandra Vermandel, Prof. dr. Jean-Jacques Wyndaele and Prof. dr. Elke Smits)

The past years a postponement of cleanliness was stated. If we compare the age of a toddler starting potty training nowadays and the age of a toddler starting the training 60 years ago, the age difference is remarkable. Not only do toddlers nowadays start the toilet training later, they are also older when they are effectively toilet trained. This trend of having children potty trained at an older age comes with a lot of negative effects. These consequences affect the child, his environment and the society. The purpose of this thesis was to output the research and the development for the design of a toilet training package for healthy children between an age of 18 and 48 months. The goal of this package is to make a toddler toilet trained in a proper and efficient way during a shorter period of time - minimizing the risk of trauma. This design also takes into account future trends such as environmental friendliness, smart materials and ease of use.

General discriptionThe designed product is a toilet training kit for healthy toddlers, The Potty Coach. The kit aims to toilet train a toddler in an effective way and during a time span of 5 to 21 days and therefore counter the negative trend of postponement of the cleanliness and its negative consequences.

New product definition and analysis Parents decide how a toilet training runs. Therefore the Potty Coach - toilet training package contains a website available on a computer or smart phone. There is no best TT method but it is clear that parents must adapt a training - through proper information, tips and guidance - to the skills and character of their child. The site offers a structured, scientifically based approach to toilet training which helps to optimise the training and the subsequent toilet behaviour of the toddler. This approach contains some aspects/rules, divided into several phases and golden tips so they can be displayed and followed online in the right sequence. This system will make the training professional, but gives parents the choice to do it in their own pace.

The biodegradable pull up diapersThe package will contain an biodegradable diaper with an accompanying signalization device. The main function of the disposable diaper for toilet training is absorbing urine and stool and detect fluids at the first drop thus triggering an alarm. As the diaper is intended for toddlers, they will have to learn to do the process themselves, it is a pull up diaper. The diaper is environmentally friendly because of the use of plant based plastics and less super absorbent polymer, so large heaps of diaperwaste can be drastically reduced. They are biodegradable without compromising in comfort and hygiene that is conventional now by using the right materials. The ultrasonic welding pattern during the production process will also be adjusted, in the way that a signalization device can be attached on the inside of the diaper, beneath the inwardly folded part of the outer layer, and thus can trigger the signalization device.The diaper will detect urine by means of electronically linked printed lines of conductive ink, in a customised pattern.

The signalization device The main function of the signalization device is instantly alerting the toddler and parents at first wetness of the diaper by using an audio signalization. The toddler is alerted, allowing him or her to learn to recognize the feeling of a full bladder and to go to the toilet or potty. By alerting the parent, they can anticipate immediately by escorting the child to the potty and by giving the child the help it needs to perform the right steps according to the toilet training method explained on the website. The use of an audio signalization gives the benefit of instant alerting unlike visual signalization. The signalization sound, programmed in our device, will be a short melody of a few notes in a low frequency. These type of sounds propagate better through the air and the atmosphere will not absorb them as much as higher frequencies and they are well transmittable through the ground,

New product definition and analysis In phase 2 the toddlers must learn the training steps for a toilet training, an important phase if we want the intensive phase to go well. To motivate the toddler and optimise this learning process a dolldiaper is designed. By learning the child the steps they will have to do later in their intensive toilet training, through potty stories and role playing with a doll, he or she will understand the process and purpose better. Pencils are added because they stimulate and they are allowed for children under the age of 3. Eco-friendly stickers are made of biodegradable ink printed on PLA. These additional items are purchased on a lower cost and add a lot of value to the Potty Coach package.

MASTER Thesis - Skills achieved

The thesis includes a fully developed businessplan, testing the concept for its potential and preparing the concept and its production for market launch.The skills achieved during this thesis are extended research, conceptdevelopment and design, detailed design and design of end products.

MASTER Smart Textiles (I-ware) & Interaction design: I-todd Group assignment, together with Maarten Slaets, Stenn Audenaert, Karen Soete and Thomas Pauwels

The I-todd concept consists of an ergonomically designed strap, which a toddler will ware in a nursery and which will register his or her personal evolutions. The registration is done by simple actions of the caregivers, the smart textiles recognize these incentives and give feedback on the strap and an accompanying web site. Using the I-todd, parents can see how their toddlers day was in just one glance, by going on the site during a work break or by the colored feedback on the band when they pick up their child. Carers can enjoy automatic registrations instead of written diaries and they can see clear points where should be focused on later for improvement. Toddlers can enjoy the rewarding sytem of colored dots visible on their strap. Good for social pressure.Technologies used to make the concept work are RFID tags, Wi-Fi, Fabric battery (nano particles), inductive reloading, chromical wires, gecko-velcro, ...

The goal of the I-ware project is to keep up with the rapid changes of technology, resulting into new product applications requiring a shift in design strategies and design methods. The I-ware project 2010 focuses on the development of innovative wearable’s based on the potential of ‘smart’ textiles and intelligent environments. Goal is to explore the potential of this technology mix and to define new applications that will improve every-day-life and professional activities.Key design aspects• Technology driven: Smart textiles and ambient environments• People centred design based on user research and user insights• Focus on future trends and design vision• Focus on ideation and system design• Focus on experiment and prototyping

18

MASTER Mechanism: Vending machine

Besides the traditional distribution of agri-cultural products, an important niche for direct sales from farmer to customer arises. Because of the workload, automation is a prerequisite to achieve this. This justifies the development of vending machines for farm sales which was the assignment for this concept; design a vending machine for the sale of various fruit and vegetables, which may be involved in direct sales of farm or horticultural enterprise to the customer. The design should provide added value for farmers, customers and society.

My concept, Fresh Express, is a 24 hours shop near a gas station.The machine consists of an old container rebuild into an vending machine by installing new plates, glasses, touch screens, a pick and place system,...

20

MASTER Mechanism: Vending machine

Values added in the design:

• A machine for multiple tenants and for several different products.• Each farmer can put a complete daily capacity in the vending machine• The farmer should only do what he does best: produce and packaging of the vegetables

or fruit.• The machine must be a clear link with the farms. (using video’s on touchscreens)• The client can choose the portion of fruit or vegetable. (using different package sizes)• The customer must be informed of promotions (using a website)

MASTER User centered design: Mobility Group assignment, together with Jana Onzo, Sofie Rumbout and Jasper Blockx

The mission of the workshop was to promote sustainable mobility and to design this mobility the with the experience of the user as THE design driver. Clic is a concept of sustainable mobility which works with a magnetic technology. The strips are laid out in an appropriate network for a city. If a user wants to move with a clic-bubble, he can call a bubble, wich will turn down and pick him or her. Other users and their bubbles will keep moving along the strips. The bubble is big enough for group travels.

24

BACHELOR Bachelor thesis User centered design Mechanism Form & Color Modelling & Graphics

BACHELOR Bachelor thesis: Tasting Table Commissioned by Colruyt

To finish the bachelor program, the last assignment is always given in conjunction with an existing company. In this case it was Colruyt (a large supermarket), asking for an optimization of the tastings in the shop by redesigning the tasting table. During the design, several difficulties had to be taken into account; area, where the tasting took place, customers with large shopping carts that had to pass by, electricity, dirty cooking utensils, ...

In my design, I opted for a large cooking surface and ample storage space so the convenience of the person who is cooking is optimized. By making a hinged portion of the unit the table can be placed in various ways around freezers, but can be folded into a smaller and more moveable shape without losing work surface. The unit is designed to carry 60kg, the load of the conventional oven used in Colruyt. The sides have magnetic stripes.

28

30

BACHELOR User centered design: Hospital cabinet

The task here was to design a hospital cabinet which was designed with a difficult user as center. During this design assignment was highlighted: • Learning design as a central starting point in relation to environment, function, semantics, production. • Applying the methodological and multidisciplinary approach to the design, conceptual thinking,... • Plan, execute and document verification by an ergonomic test facility

Added values that we have achieved with the design are: • Adjustability of the anthropometry of the user (adjustable height) • Improve the home and storage function • Non-stigmatizing design • Stability, even with uneven surface (buffer wheels) • Ability to take a break during walks (user can lean upon the cabinet)

BACHELOR User centered design: Time & needs

The purpose of this assignment was a design for a specific user and the understanding of the needs and desires of the user and incorporating of these needs in the functions. Here , the experience of time was reinvented for a person who is fighting an alcohol addiction. Because of the unobtrusive design, making it easy to carry, the person can enjoy the constant mental support of the tag. To obtain the final design, a concept test was carried out with test users.

32

BACHELOR User centered design: Airline tools Group assignment, together with Jana Onzo, Lukas Standaert, Chloë Veldeman and Frederick de Smedt

This was a group assignment for the design of a concept for a culinary meal in business class flights, in collaboration with the designer of the company “De Ster” in Hoogstraten. By using elevated patterns in a plateau, it is possible to fix design dishes so they do not shift during the flight. The dishes can be placed in multiple ways in the patterns on the plateau. At the end of the workshop we were asked to present the concepts in a beautiful way to fellow students and teachers, hence the poster form.

Ch

loë

Vel

dem

an L

uca

s St

and

aert

Fr

eder

ik D

e Sm

edt

Mar

lies

Boga

erts

Ja

na O

nzo

Chac

o

Op elke blauwe cirkel kan je de kleine potjes plaatsen.Het schaaltje van de hoofdmaaltijd op twee blauwe cirkels verbonden door het groene gedeeltje

PlatoHet plato concept zorgt voor afwisseling tijdens een maaltijd op het vliegtuig. De unieke vormgeving bestaat uit een doordacht patroon waarin bordjes en potjes op verschillende manieren positioneerbaar zijn. In deze verschillende posities is het onmogelijk voor de potjes om te verschuiven, ze worden tegen gehouden door opstaande ribben. Als er geen potjes aanwezig zijn op de houten plateau is deze grafisch nog steeds aantrekkelijk. Zowel de potjes als de tas hebben een zodanig aangepaste voet, die overal een zelfde diameter heeft, dat eten leuk wordt. Je kan zelf de schikking op de plateau bepalen zodat geen enkele maaltijd er hetzelfde uitziet. De eetervaring zal nooit meer hetzelfde zijn.

Als materiaal is er gekozen voor een houten plateau omdat deze milieuvriendelijk, licht en tegelijkertijd herbruikbaar is. De potjes en bordjes zijn ook herbruikbaar maar bieden de mogelijkheid om wegwerpbare producten, zoals een bekertje water of een warme maaltijd, in te plaatsen.

Ch

loë

Vel

dem

an L

uca

s St

and

aert

Fr

eder

ik D

e Sm

edt

Mar

lies

Boga

erts

Ja

na O

nzo

Chac

o

Op elke blauwe cirkel kan je de kleine potjes plaatsen.Het schaaltje van de hoofdmaaltijd op twee blauwe cirkels verbonden door het groene gedeeltje

PlatoHet plato concept zorgt voor afwisseling tijdens een maaltijd op het vliegtuig. De unieke vormgeving bestaat uit een doordacht patroon waarin bordjes en potjes op verschillende manieren positioneerbaar zijn. In deze verschillende posities is het onmogelijk voor de potjes om te verschuiven, ze worden tegen gehouden door opstaande ribben. Als er geen potjes aanwezig zijn op de houten plateau is deze grafisch nog steeds aantrekkelijk. Zowel de potjes als de tas hebben een zodanig aangepaste voet, die overal een zelfde diameter heeft, dat eten leuk wordt. Je kan zelf de schikking op de plateau bepalen zodat geen enkele maaltijd er hetzelfde uitziet. De eetervaring zal nooit meer hetzelfde zijn.

Als materiaal is er gekozen voor een houten plateau omdat deze milieuvriendelijk, licht en tegelijkertijd herbruikbaar is. De potjes en bordjes zijn ook herbruikbaar maar bieden de mogelijkheid om wegwerpbare producten, zoals een bekertje water of een warme maaltijd, in te plaatsen.

34

Ch

loë

Vel

dem

an L

uca

s St

and

aert

Fr

eder

ik D

e Sm

edt

Mar

lies

Boga

erts

Ja

na O

nzo

Chac

o

Op elke blauwe cirkel kan je de kleine potjes plaatsen.Het schaaltje van de hoofdmaaltijd op twee blauwe cirkels verbonden door het groene gedeeltje

PlatoHet plato concept zorgt voor afwisseling tijdens een maaltijd op het vliegtuig. De unieke vormgeving bestaat uit een doordacht patroon waarin bordjes en potjes op verschillende manieren positioneerbaar zijn. In deze verschillende posities is het onmogelijk voor de potjes om te verschuiven, ze worden tegen gehouden door opstaande ribben. Als er geen potjes aanwezig zijn op de houten plateau is deze grafisch nog steeds aantrekkelijk. Zowel de potjes als de tas hebben een zodanig aangepaste voet, die overal een zelfde diameter heeft, dat eten leuk wordt. Je kan zelf de schikking op de plateau bepalen zodat geen enkele maaltijd er hetzelfde uitziet. De eetervaring zal nooit meer hetzelfde zijn.

Als materiaal is er gekozen voor een houten plateau omdat deze milieuvriendelijk, licht en tegelijkertijd herbruikbaar is. De potjes en bordjes zijn ook herbruikbaar maar bieden de mogelijkheid om wegwerpbare producten, zoals een bekertje water of een warme maaltijd, in te plaatsen.

36

BACHELOR Mechanism Group assignment, together with Johan Boon and Wouter Halfmaerten

The purpose of this assignment was to learn to think and design in three dimensions, mechanical and kinematic principles. A form of mobile vehicle had to run over a stone to an open field, get over this an open space through a mechanism and had to post a little flag 80 cm past this open space, as close to the end line as possible. After the start, it was not allowed to carry out any form of external manipulation to the vehicle.

PROJECTS Posters & graphics

46

Table�of�Contents

Concept

Targetgroup

Trends

Mindmap

Child - Lifeline - Ergonomics - Ergonomics - Milestones

Potty training

Cultural

Existing products

Patents

Materials

Existing�products

Urifoon plaswekker-Malem plaswekker--> met gelijkaardige electronica

Plasmat--> met gelijkaardige sensor

Bij nattigheid: - Alarm via geluid - Trillen als wekmiddel

Belangrijk! --> Is voor bed-plassen en niet voor zindelijkheidstrainingen overdag

Antilliaanse nachtDonderdag 28 April @ Salamander (ossenmarkt)

Dj Digna (Latin/Salsa)

Jef Franken, Veldstraat 27 2310 RijkevorselMeer info: www.nordkempus.be

FREE ENTRANCE | DOORS: 22h00 Tropical cocktailbar | 1 cocktail = € 2,5

Nordkempus presents:

©Marlies Bogaerts, Torendries 13, 2310 Rijkevorsel, bogaerts.marlies@gmail.