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Procurement- Introduction
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Procurement and Materials Management - Introduction
Arvind Tiwari
Guest Faculty IIFT
Overview Industries in daily life
Objective
GP
Supply Chain
Procurement Importance
Product Cost
Quality
Availability
PMI
Evolution
Introduction
Procurement and Materials Management as it is practised in the industry
There are similarities and differences across industries and there are specific reasons for it
During the day and everyday we use various products without thinking about much about them
They come from different industries
Within each industry or product category also different organisations operate differently depending on their business strategies and positioning
Industries in daily life FMCG Industry
Toothpaste
Toothbrush
Soap
Shaving Cream
Shaving Razor
Deodorant / Aftershave / Perfume
Cosmetics
Moisturiser
Sanitary Fittings Metal fittings
Ceramics
Industries in daily life
Apparel
Footwear
Consumer Durables
Geyser
Refrigerator
Microwave
Induction Cooker
Toaster
Industries in daily life
Furniture
Home
Office
Food Industry
Processed
Pre cooked
Cooked to order
Lighting
Domestic
Industrial / Commercial
Industries in daily life Transportation
Public Transport
Private
Consumer Electronics & Computers
TV
Mobile phones
Computers
Printers
Photocopiers
Industries in Daily Life - Services
Mobile
Internet
Restaurants
Couriers
Transport
Hospitals
Banks
Coaching Institutes
Physical products required for services to exist or support the services in most cases
Industry Structure
Each industry is structured and operates in its own way for specific reasons
One of the most important reasons for the structure is Cost of making the product available
Market competition decides the Price so the company with the best cost structure is the most profitable in that industry segment
The Supply Chain is becoming increasingly important in each industry and therefore so is Procurement
We will focus on Procurement in B to B situations
Objective
Organisations have Vision & Mission and statements
Vision & Mission
Universal all parts of the world
All business segments
Stated or unstated
Common Objective
Growth
Profitability
GP
Grow Profitably GP
GP also stands for Gross Profit
Everyone in the world just loves GP because GP drives
Stock Price
Shareholder returns
Bonus
Promotions
Increments
Investments and therefore growth
How to GP ?
What is required to Grow Profitably ?
Product(s) / Services , Strategy , Execution
Business Plan
Components of a Business Plan
Current Products
Quantity
Quality
Price & Cost
New product availability
The Supply Chain
Who makes available
the right product
of the right quality
at the right cost
in the right quantity
at the right place
at the right time
The Supply Chain
It is not companies competing but their Supply Chains competing in the Market
Procurement / Purchasing / Sourcing
Supply Chain Management
Management of activities pertaining to movement of materials and information in the Supplier to final Customer chain
Materials Management
Portion of the Supply Chain within the Organisation
Procurement
Management of activities in the interface between the Supplier and the Organisation
Diagram
Procurement Importance - Product Cost
In a manufacturing organisation close to 60 % of the Product Cost is Material Cost
Organisation today focus on Core Competencies outsourcing the rest.
So most of the Material Cost is from bought outs
More and more organisations are buying fully made products from Suppliers
Contract Manufacturing
Apple Products
Procurement Importance - Product Cost Break Up
Manufacturing Organisation Typical Product Cost breakup (%)
Material - 60 to 65
Labour - 8 to 10
Overheads - 12 to 15
Finance Cost & Depreciation - 3 to 5
Profit - 10 to 15
Procurement team is biggest spender in the organisation
Procurement Importance - Impact on Profit
Impact on profit of 2 % reduction in Material Cost v/s % increase in sale required to achieve same increase in profit
INR Mn
Sales 100
Material Cost 60
Other Costs 30
Profit 10
5% reduction in material cost adds INR 3 Mn directly to profit
To add the same to profit Sales need to add INR 30 Mn or 30%
Procurement Importance Finished product quality depends on bought
out quality
In many cases the finished product itself is bought out
So customer experience of the product depends on bought outs
The brand owners name is made or unmade depending on the suppliers performance
More than cost this is the key reason for importance of procurement
Procurement Importance
More parts bought out less made inhouse
More critical parts / sub assemblies / assemblies bought out
Timely production depends on availability and quality of bought parts
Inventory also depends on the same
Inconsistency in bought quality requires higher inventory to avoid disruption
Procurement Importance
With parts outsourced the plants are mainly used for assembly and testing
Assembly line concept
No. of parts in a passenger car over 2500. varies with level of aggregation
Non availability of even one part can stop production wasting time and money
Procurement is responsible for keeping the line running
Procurement Importance
Important to chose the right supplier
More competent domestic suppliers available
More competitive International suppliers available
Frequent new product launches possible with supplier technology and innovation
Suboptimal performance in procurement has an adverse impact on entire business
The human factor on both sides of this interface can make or break things
Procurement Importance
Representative of the company to its supplier community so it creates a good (or bad) image of the company outside
Represents the supplier community inside the organisation
How an organisation views a supplier, its products, competence, capability , technology & services etc depends on the Procurement interface
Used improperly an organisation can lose good suppliers and become dependent on bad ones
Procurement Importance Interacts with all other functions in the
company
Marketing new products
Sales forecasts
Manufacturing feeds the production
Quality product quality
Engineering specifications and drawings
Finance supplier payments
Legal contracts
HR & Admin procures services for admin
So wherever you are you will be dealing with them
Procurement Importance -Purchase Managers Index (PMI)
Purchase Managers Index
most widely used indicator of economic activity in a country
> 50 indicates growth in economy
< 50 indicates contraction in the economy
Procurement Evolution
Traditional Purchasing
More parts were made inhouse and only less critical ones purchased
Supplier treated almost like an adversary
Approach was transaction based
Focus was on getting the lowest price
Other parameters like quality and delivery were not considered that important
Procurement Evolution
Traditional Purchasing Impact
Very little connect between Supplier and Customer
Predominant focus on price led suppliers to compromise on quality
Timely delivery was also impacted due to suppliers lowest cost production approach
Customers covered it with higher inventory and multiple sources
Procurement Evolution
Current situation
Manufacture minimum procure maximum
Keep minimum inventory
Introduce new products quickly and frequently
Impact
Procurement spend most important
Possible only with high quality and timely delivery
Work closely with Suppliers
Procurement Evolution Procurement now
Price still important but not the only criteria
Competent suppliers capable of delivering quality consistently essential
Close relationship with suppliers essential but possible with only few suppliers
With critical parts / full products outsourced sometimes very few capable suppliers available worldwide
Long term growth & profitability of suppliers in the interest of customers
Procurement Evolution
Future Trend
Manufacture even less and buy even more
Do not invest in manufacturing capacity if it can be sourced from outside
So most of Material plus Labour cost % becomes bought out
Buy full product
Full Material plus Labour cost % becomes bought out
Procurement Evolution
Procurement has come a long way in the last 2-3 decades
It has been possible for sometime now to set up , run and grow a product business without having own manufacturing facility
Has become possible as the capability and also size of the suppliers has improved dramatically
But there still all types of suppliers in business
Procurement Evolution
Partnering with suppliers is inevitable
The right supplier base can grow the business with less investment
The wrong supplier base does more harm than good
Can even destroy the brand and its market
So Procurement gets more and more important everyday