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“They all talk about the globalization. Globalization everywhere. Everybody seems to be Xeroxed… I am not like them. I am different...
Tebecom Inc. 2012
...I’d never do something just because everyone else does. I’ve got my own vision. I’ve got my opinion. I create my style. Myself. I’ve got my own lookbooks...
Tebecom Inc. 2012
...They say I’m a hipster. I don’t care. I just know what to wear. And when it comes to clothing, they trust me. They listen to me. They follow my style...
Tebecom Inc. 2012
...I don’t own a brand. Or a store. I don’t need it. All I need is my perfect taste, my inspiration. It lets me mix brands and styles to create something special. And brands pay me when I sell it. They only pay when I actually make a sale. They invest in me, their best advertisement, their ambassador...
Tebecom Inc. 2012
...People follow me. I am everywhere. I am a new sales channel. I am individuality. I am a rock star. Everybody knows me. They trust me...
Tebecom Inc. 2012
...It’s all about trust. They trust me, when it comes to their outfit. When it comes to the real purchase, my word matters, because I know what fits them best, what’s better for them...
Tebecom Inc. 2012
...I personally think, that with all this globalization going on, people miss exclusiveness. I think that lookbooks from people they know and trust are just better than anything else, when it comes to purchasing. We just give each other some individuality...
Tebecom Inc. 2012
...When such people visit your store, or see your exclusive brand, or evaluate your latest vintage collection, motivate them to talk about it, to spread a word about it. Invest in your evangelists. Make your brand more personal. ”
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