PIA Western Alliance
Welcomes Gretta Gerdau
Gretta Gerdau is the PIA Western Alliance’s
new Personal Lines Agent.
A long time PIA supporter, Gretta did not know
the classified ad she was responding to was
from the PIA Western Alliance and that the
association needed a personal lines agent. A
couple of interviews later and Gretta is the PIA
Western Alliance’s new Personal Lines Agent.
She is a perfect fit for the job and told Weekly Industry News she felt an instant rapport
with the PIA team.
Gretta comes to PIA after a 14-year career as a personal lines field agent for Bancorp
Insurance in La Pine, Oregon. The agency is a big PIA supporter and it was there she
first encountered the PIA and where admiration of the association started.
“I like the PIA and love what it stands for. The PIA provides extensive training resources
for agents. I received my CISR designation through the PIA 10-years ago, and am now
working on my CIC,” she said.
Gretta loves that she can give back some of what she learned in the business and
classes she took at PIA Oregon/Idaho conventions. She said the PIA Western Alliance
provides access to markets for agencies and agents who need them for various
reasons. “Some are already successful, others are struggling; we are here to support
them any way we can. A big part of my role at the PIA is to help struggling agencies get
back on their feet with market access. Sometimes we help them learn how to write
business and grow their agency. Sometimes we are just a here to fill a niche.”
With five children, Gretta has little spare time, but enjoys listening to live music and
volunteering for various community organizations. Originally from Oregon, Gretta
appreciates the gray skies and outdoors of the beautiful Northwest.