PCCW Media Group

• PCCW Media is a leading media and entertainment provider based in Hong

Kong, offering a diverse service portfolio

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LEADING PAY TV

PLATFORM

Hong Kong’s largest

Pay TV provider with

over 55% household

penetration and over

1.3M subs

CONTENT

LEADERSHIP

Strong production

capabilities for content

exploitation globally

PCCW Media is leveraging on its

diverse content and platform expertise

to expand into the global market

DIVERSE DIGITAL

MEDIA PORTFOLIO

Widest range of digital

media services including

moov - HK’s most

popular music service

and viu, a global OTT

video platform

Media Group

OTT Video Service in 10 countries • Over 8M subscribers

• 128M Monthly Active Users

• India, Middle East, SEA

The Largest Pay TV Operator in HK

• 55%+ household penetration, over 1.3M subscriber households

• US$25 ARPU plus strong ad sales business

• Offers over 200 local, Asian, and international channels and VOD services

• Leading content producer of news, entertainment and sports

programming

• Quadruple-play service via

4 delivery platforms:Fixed-line, Broadband

Internet Access, TV, Mobile

• International Distribution deals in

Singapore, Malaysia,

Indonesia, Vietnam, Thailand,

Canada, USA

now TV Player• The biggest OTT service in HK market with over 4.5 million downloads

PCCW Media

Revenue: US$ 414M (2014)

EBITDA: US$ 58M (2014)

Multi-Platform

Digital Music Service in HK

HK Free TV Service To be launched by 2016 April;

Establishing a domestic broadcast operation for one Chinese channel and one English channel on 24/7 basis

PCCW Limited Listed on HKSE (008)

Market Cap: US$ 4,006M | Revenue: US$ 4,226M (2014) | EBITDA : US$ 1,326M (2014) | Profits : US$ 424M (2014)

Media Group at a glance

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Breadth & depth of quality content from

200+ leading partners/brands

Content Leadership Strongest Top-class Contents Line-up

nowTV - Family’s ultimate choice, all in one-stop !

MOVIES SPORTS Entertainment New and Info.

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• PCCW Media is a leading content producer and provider offering a comprehensive

content portfolio in Hong Kong and with a growing global presence

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Rich Production Capabilities

Strong production capabilities including dedicated news, entertainment and sports channels in Hong Kong

International joint ventures for content production and channel distribution across international markets

Artiste management, music copyrights & production and

international event management business

Jelli

Aaron Kwok

Diverse International Portfolio

now Satellite Channelone of only 33 licensed international channels in mainland China

Content Leadership Production & Channel Partnership

Strongest Content Delivery Anytime Anywhere

Breadth & depth of quality content from 200+ leading partners/brands

for viewing anytime anywhere

On-the-go anywhere

On Demand anytime

Linear 190+ channels

• Hollywood D&D TVOD service

• Catch up SVOD service

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Established media affiliate partnerships to distribute now TV channels across Asia and North America

Comprehensive package of Chinese contents with entertainment, movies, news, financial news and lifestyle for

overseas Chinese audiences

Exploring partnership opportunity internationally by offering now TV Chinese content service for the growing Chinese

population overseas.

Established International Network Global Channel & Content Distribution

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Super Box

Home Entertainment Gateway

Super Box – Home Entertainment Gateway • Features: DTT, IPTV, OTT, DVR, 4K

• OTT Apps: Video, E-commerce, MCNs etc

• Services: NFC

• Big Data

All – in – one

IPTV

(nowTV)

OTT apps

- Video apps

- E commerce apps

- MCNs

Smart

Home

Living

(HKT)

now TV • OTT Services • True 4K Viewing Experience

• PCCW Media and HKT jointly announced the launch of an integrated all-in-one appliance to deliver the perfect true 4K ultra high

definition viewing experience

• This newly developed IPTV/OTT hybrid box with android support will carry the widest range of features including also DTT, DVR, NFC

• Become the primary appliance in the home delivering the convenience of all entertainment via a single all-in-one box

• 4K trial in the fourth quarter of 2015

• The commercial launch is targeted in the first quarter of 2016

now TV is ready to deliver

true 4K viewing experience!

convenience of Home Entertainment Gateway via All-in-One Integrated Box

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Spearhead in Content Delivery Technology

Market

Launch

1st in Market

HD Quality

1st in Market

Transaction

based

On Demand

1st in Market

TV On Demand

1st Multi-Screens

on TV, mobile & PC

70+ channels

in Super HD / HD

The Market Leader in Pay TV Always in the Forefront to Lead Technology

True 4K UHD content is coming

2003–2005

2006–2008

2009–2010

2011-2012

2013–2014

2015-2016

1st in Market

Unique features

for BPL viewing

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Exclusive Partner OTT Apps:

HBO GO Fox Movies Play SCM Play Fox Sports Play

Successful Local OTT deployment Connecting Customers with Multi-Screen Experience

• Enable personalized viewing schedules & program push notifications for easy navigation to customers’ favorite

sports events and news updates

• Watch anywhere, anytime via on-the-go services, which has over 4.5M downloads, including the now Player, now News

& now Finance Apps

• Offers key brand differentiation to support premium pricing with value added services and enhance advertising

revenue

• Successful deployment paved way for regional OTT launch

Companion TV Everywhere Apps

Interaction and Engagement with the Multi-Screen Experience

now Player now Player Jr. now Soccer News Finance

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Acquisition of Vuclip A Mobile Video OTT Company to Fast Track Expansion Overseas

Customers Carriers

Content

Partners

Offers customers the

ability to enjoy good

video quality over most

handsets and in low

bandwidth environment

in emerging markets.

Helps drive up

data adoption and

consumption.

• Enable content providers to

monetize content in emerging

markets.

• On their own, while they have

content they face challenge of

payment collection

Vuclip Value Proposition

• Early penetration into emerging market by providing video over 2G to 4G, using compression and

adaptive bit rate technology that allows for streaming of high quality video over low bandwidth

• Established payment capability via telco billing integration

• Create critical mass of subscribers and using current telco integration to provide OTHER services to

subscribers

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Launch of viu New Global OTT Video Service

• Over 8M subscribers in 10 countries

• Established payment collection via billing

integration with 17 telco partners

• Proprietary compression and patented

adaptive streaming technology

• Over 250 content partners providing

content in over 34 languages

OTT video regional footprint

Established Vuclip presence Viu regional launch (on-going)

Leveraging on Vuclip’s foundation Rebranding Vuclip to VIU

• To expand premium content play into

Vuclip - “Asian Content Proposition

for Global Audiences”

• Global video platform with

local product and service

• Rebranding to VIU - taking out concept

of just “clips”

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MOST POPULAR REGIONAL & LOCAL CONTENT

A Brand New Global

OTT Video Experience

Instant access to popular content from Korea,

Japan, Mainland China and Taiwan

Hottest content from 4 Major K-broadcasters

LARGEST volume of premium Korean

content - Over 8,000 hours of Drama series

& Variety per year, of which ~4,000 hours of

new content direct from Korea

New titles can be available on SIMULCAST

basis with fast track localized version

available as soon as

8 -12 hrs after Telecast in Korea

Will be in English / Simplified Chinese /

Malaysian Bahasa / Indonesia Bahasa in

coming phases

Exclusive window only on VIU

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• Delivering the best HD video

quality from 240p to 1080p

• Hottest content with

Download capability available

for 7 days

• Multi screen synchronization

among different devices

Seamless transition on multiple platforms

and devices, enabling customers to view

content anywhere anytime

Exclusive content with unique features to

provide “better than pirate site” experience

Facilitated by in-house patented adaptive

streaming technology

A Brand New Global

OTT Video Experience

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Content Curation

Re-packaging the existing content

with different themes, topics,

shooting location, shots…etc.

Multi-level tagging

Series Titles

Highlights on Selected episodes

Features on entertainment

trends

With exclusive and extensive K-content

High stickiness to the brand

A Brand New Global

OTT Video Experience

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Editorial Content driving more traffic to VIU

Editorial content to focus on

highlights as featured in Korean

drama and variety shows e.g.

culture, food & cuisine etc

With exclusive and extensive K-content

Increase stickiness to the brand

Help with subscriber retention

A Brand New Global

OTT Video Experience

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• VIU has more than 8 million subscribers in 10 countries

• Established partnership with more than 17 telcos globally

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Multi-Platform Digital

Music Service in Hong Kong

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Multi-Platform Music Experience

Anytime Anywhere

MOOV’s comprehensive music and MV library can be accessed

on PC and App

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Partnership with international

major and local indies

Livecast of various music events Gaon K-pop Awards、Asia Song Festival、

MelOn Music Awards、MAMA Music Awards、

The Voice of China、I Am A Singer and Taiwan music events

Exclusive MOOV Live

Most comprehensive K-pop and

Korean TV drama OST LOEN Entertainment、KT Music、CJ E&M、

Bug’s Music、You Who Come From The Stars, The Heirs, It’s Okay It’s

Love, 、Fated to Love you and Wonderful Days

Largest MV Concert Hub

Korean to local lyrics translation

More genre Religious, classical. Chinese opera

Our Library

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Most Comprehensive KPOP Library with latest singles and K-drama OST

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Parallax and Visually

Driven Interface

Utilizing the full screen to enhance

the visual and audio music

experience

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MUSIC EXPERIENCE ON WEARABLE DEVICE

MOOV app on Apple Watch

since April 2015

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A self-produced digital live series exclusively for

MOOV multiplatform subscribers

Unique and personal live music experience with

over 50 artists in Asia

Filmed in HD quality 1080p with multi-track sound

recording

Digital live broadcast for further promotion and

monetization opportunities

MOOV LIVE

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MOOV x Coca Cola Cooperating with MOOV, Coca Cola launched a

campaign in July 2015 distributing 40 million

cans and bottles of Coca Cola with 72 versioning

of popular Cantonese songs ranging from the

80’s, 90’s till now.

Users can scan the QR code to receive 1 month

free MOOV subscription

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HKTVE Announced

viu TV Branding and Direction

On 20 Oct 2015,

HKTVE held a brand launch event for press, advertisers and media agencies

Brand: ViuTV

DTT Cantonese Channel Number: 99

Target soft launch in Mar 2016 and spectrum launch in Apr 2016

ViuTV OTT app will also be launched along with linear channel in Apr 2016

Website (www.viu.tv) and social media platforms

(Facebook, Youtube, Instagram) launched already to start engaging the public

Announced Four Key Directions

Strong in Factual Entertainment: ViuTV will produce a series of factual entertainment programs which target to

be full of talking points, entertaining and compelling, e.g. “ Travel with rivals”

Open Platform: To establish an open platform for creative individuals and teams from HK and elsewhere around

the world who are interested in producing brand new programming content with ViuTV through different forms of

cooperation

World Relevant: Aims to take its program formats to the world

Committed to Providing Choice and Variety: To cater to the needs of different viewers, ViuTV will provide

different types of content and make a comprehensive and quality channel for Hong Kong people

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PCCW Media Group

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