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Considering Selling? Learn Your Options For Listing And Showing Your Home Simple Yet Sophisticated Modern Steak’s Maple-Glazed Salmon Paradise Valley Real Estate Report January | February 2012 Paradise Valley Proper Lighting Design Takes Your Interiors To e Next Level

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NEW YEAR, NEW HOME! As we enter the New Year and welcome a rapidly changing local economy, you may be wondering how you can take advantage of the unique real estate market. What are your real estate goals for 2012? Whatever they may be, trust the Paradise Valley property experts: Sandra Wilken and her experienced team at Sandra Wilken Luxury Properties (SWLP). If you are hoping to purchase a new home either as a primary residence, a vacation home or as an investment, the dynamic and results-driven team at SWLP will guide you to success through a personalized purchase process allowing you to take advantage of the many exciting opportunities that still exist in our unique market. Alternatively, if you are considering selling your current property, the SWLP team will simplify the sales process for you. Our team will make sure you maintain your privacy and comfort, and importantly, we will ensure that you realize top dollar for your home.

SandraWilken.com

SANDRA WILKENPresident & Designated Broker

Office: [email protected]

ALEXANDRIA CARLSONCDPE, Associate Broker

Cell: [email protected]

Information gathered from ARMLS. All information is deemed reliable but not guaranteed.

If your home is currently listed, this is not a solicitation for that listing. Produced by Desert Lifestyle Publishing • 480.460.0996 • www.DesertLifestyle.net

FEATURED COVER PROPERTY

OPTIMA at CAMELBACKPenthouse urban living has never been so fantastic. This three bedroom,

two bathroom, 2302 square foot home has all of the luxury amenities and swanky sophistication you could dream for. Open living spaces with white

Italian wood flooring, a gourmet kitchen with custom cabinetry, stainless steel and granite counters and top-of-the-line appliances. The master bathroom

has been completely customized with a soaking tub, walk-in shower, two vanities and a huge walk-in closet. The office has doors for private entrance

to the master bedroom and a two-way fireplace. You will love living in the Optima at Camelview and truly enjoy the shops, restaurants and night life of

Scottsdale. For more information, contact Alexandria Carlson at 602.386.9967.

Your P aradise Valley Real Estate Experts

8777 N GAINEY CENTER DRIVE • SUITE 178SCOTTSDALE, AZ 85258

PARADISE VALLEY MARKET REPORT

HOMES PRICED <$1 M HOMES PRICED $1M-$2M HOMES PRICED $2M-$3M HOMES PRICED $3M+ ACTIVE LISTINGS ACTIVE LISTINGS ACTIVE LISTINGS ACTIVE LISTINGS Avg. List Price $774,741 Avg. List Price $1,545,805 Avg. List Price $2,525,825 Avg. List Price $5,656,789 Avg. Price per Sq. Ft. $221 Avg. Price per Sq. Ft. $323 Avg. Price per Sq. Ft. $418 Avg. Price per Sq. Ft. $565 Avg. Days on Market 212 Avg. Days on Market 171 Avg. Days on Market 297 Avg. Days on Market 472

SALE PENDING LISTINGS SALE PENDING LISTINGS SALE PENDING LISTINGS SALE PENDING LISTINGS Avg. List Price $723,073 Avg. List Price $1,478,624 Avg. List Price $2,500,275 Avg. List Price $4,062,500Avg. Price per Sq. Ft. $234 Avg. Price per Sq. Ft. $303 Avg. Price per Sq. Ft. $388 Avg. Price per Sq. Ft. $504Avg. Days on Market 262 Avg. Days on Market 116 Avg. Days on Market 210 Avg. Days on Market 298

CLOSED 2011 YTD LISTINGS CLOSED 2011 YTD LISTINGS CLOSED 2011 YTD LISTINGS CLOSED 2011 YTD LISTINGS Avg. Sold Price $640,840 Avg. Sold Price $1,478,624 Avg. Sold Price $2,274,719 Avg. Sold Price $3,480,435 Avg. Price per Sq. Ft. $201 Avg. Price per Sq. Ft. $261 Avg. Price per Sq. Ft. $347 Avg. Price per Sq. Ft. $413 Avg. Days on Market 175 Avg. Days on Market 222 Avg. Days on Market 240 Avg. Days on Market 263

Considering Selling?Learn Your Options For Listing And Showing Your Home

Simple Yet SophisticatedModern Steak’s Maple-Glazed Salmon

Paradise ValleyReal Estate Report

January | February 2012

Paradise Valley

Proper Lighting Design Takes Your Interiors To The Next Level

Manysellersareconcernedaboutthelackofprivacythataccompaniesputtingtheirhomeupforsale.Therearemanyoptionsthatarealestateagenthasattheirdisposalthatcanhelplessenthisissueforsellers. Asaseller,youneedtoconsiderthebalancebetweengivingupsomeofyourprivacyandmakingyourhomemoreaccessibleforotheragentstoshow.TheeasiestwaytoprovideaccesssothatmanyrealestateagentscanshowyourhomeistohaveyourhomelistedinourlocalMultipleListingService(MLS),withasigninyourfrontyardandalockboxonyourfrontdoor.However,formanyreasonsyoumaynotwanttogowiththoseoptions. Perhapsyou’drathernothaveaForSalesignatyourhome.Youcanaskyouragenttoindicatewithintheiradvertisingthatthereisnosignsootheragentsareawareofthis.ManyrestrictedcovenantneighborhoodsdonotallowForSalesignsatthepropertyanyway. Secondly,youcanchoosetolimitaccessbynothavingalockboxonthedoorandhavingyourlistingagentpersonallyshowthehometoprospectivebuyersandtheiragent.Thatwaysomeoneyouknow(yourrealestateagent)ispresentateveryshowing.Thisalsoallowsyouragenttopersonallypointoutthespecialfeaturesofthehomewhichthebuyers’agentmaynotbefamiliarwith.However,manybuyers’agentsfinditcumbersometoshowhomesthisway.Theymayberunninglateandhavetocallthelistingagenttoreschedule,ortheirclientmaypulluptothehomeandnotwanttoseeitafterall.

Arranginganappointmentaroundthescheduleoffourdifferentparties(thehomeowner,thelistingagent,thepotentialbuyerandtheiragent)issimplymoredifficultandmaylessenthenumberofseriousshowingsyoucouldhave. Asanalternative,sellerscanchoosetosetoutthelockboxonlyforshowingappointments.Or,youragentcanprogramthelockboxsothatitcanonlybeaccessedduringspecifieddaysandtimes.Thatway,theycontrolaccesstothehomeduringhoursthatyoucanbedisturbedorareawayfromthehomeanyway.Thebuyers’agenthasalittlemoreflexibilityinschedulingwhentheycanutilizethelockboxforaccess. Ahigh-profilesellermaynotwanttheirnameintheMultipleListingService.Althoughit’sarequiredfieldwithintheMLSadvertising,thesellercanrequesttowithholdtheirnamefrombeingpartofthelisting.Youragentcansimplystate“Clientof…”ratherthanthepropertyowners’name. Additionally,thepropertyaddressandpropertyphotoscanalsobewithheldfrominternetmarketing.Keepinmindthough,thatnotincludingpropertyphotoscangreatlydiminishinterestandinquiries.Perhapsasolutionwouldbetoincludeplentyofbeautifulphotography,butnothingthatspecificallyidentifies

theproperty,suchasthefrontelevationorviewfromthestreet.Finally,manyrealestateagentshave“pocket”listings.Thismeansthattheyhavethelisting“intheirpocket,”privateandnotavailabletootheragentsviatheMLS.Theagentusestheirsuperiornetworkingskillstosharetheopportunitywithagentsthattheyknow

wouldhaveaseriousbuyerwhomaylikethehome.Again,manyhigh-profileclientsprefertousethisinter-agentnetwork-ingsystemratherthanthemorepublicMLStolisttheirhome.Apocketlistingensuresthegreatestofprivacyasthesellingagentonlyrevealsinformationaboutthepropertytospecificinterestedpartiesandtheiragents.Generallypocketlistingsareshownbyappointmentonlyandthesellingagentmayrequirethatthebuyersbepre-qualifiedbeforeshowingthem. Whenitcomestomakingchoicesonmaintainingyourprivacy,it’scriticaltodiscussyouroptionswithyourRealtor.Withaclearunderstandingthatthemoreprivateyoumakeyourproperty’ssale,thelessaccessandexposureyouwillhavetobuyers;youcanfindsuggestionsandsolutionsthatwillworkforyoursituation.Askyourrealestateagentaboutdifferentlistingoptionsthatwillhelpyoufeelmorecomfortablewiththesellingprocess.

DrivetheDreamGalaWestWorld,January14th480.922.8212|Childhelp.orgBarrett-JacksonCollectorCarAuctionandChildhelp,thelargestnon-profitinthenationdealingwiththepreventionandtreatmentofchildabuse,presenttheir8thannualfundraisercenteredongorgeousautomobilesandcharitablehearts.Thisyear’stheme,A Night of American Dreams,suggests“red,whiteanddenimchic”attire.Enjoyalovelycocktailreception,galadinner,andliveentertainment.

P.F.Chang’sRock-N-RollArizonaPhoenix,Scottsdale,Tempe,January15thRunRockNRoll.competitor.com/ArizonaThisistheyearyou’llfinallydoit!Runeitherthefull26.2-milemarathonorthe13.1-milehalf,orperhapsleaveyourrunningshoesathomeandparticipateinallthefunandrevelryasaspectatororvolunteer.TheRock-N-Rollisfamousforlivemusicateverymileandafantasticpost-raceconcert.Thisyear,you’llrockouttotheB-52’s!

59thAnnualParadadelSolParadeDowntownScottsdale,February11th480.990.3179|ParadaDelSol.usCelebrateScottsdale’senduringhistoryandcharacterwiththevenerableParadadelSolparade!EnjoymanycolorfulandentertainingentriesparadingthroughthestreetsandthenmakeyourwaytotheTrail’sEndpost-paradeblockparty.Inadditiontodeliciousfoodvendors,Kid’sAreaandon-stageperformances,youcanstrollthroughthehundredsoforiginalshopsandboutiqueswithintheScottsdaleOldTown/Downtownarea.

WickedASUGammage,February15th–March11th480.965.3434|ASUGammage.comLongbeforethatgirlfromKansasarrivesinMunchkinland,twogirlsmeetintheLandofOz.One–bornwithemeraldgreenskin–issmart,fieryandmisunderstood.Theotherisbeautiful,ambitiousandverypopular.SeehowthesetwogrowtobecometheWickedWitchoftheWestandGlindatheGood.Winnerof35majorawards,includingaGrammyandthreeTony®Awards,Wickedisaproductionyouwon’twanttomiss.

ScottsdaleArabianHorseShowWestWorld,February16th–26th480.515.1500|ScottsdaleShow.comSince1955theannualScottsdaleArabianHorseShowhassetthepaceintheArabianhorseworld.However,evenifyou’renotofthe“horse-set,”besuretoimmerseyourselfinthemagicandenchantmentoftheworld’smostbeautifulanimal.Youcan’thelpbutbedrawninbythegrace,athleticismandpuresplendoroftheArabianhorseduringthis10-dayevent.And,ofcourse,youwon’twanttomisstheShoppingExpowhereyoucanperuseaislesandaislesofunique,one-of-a-kinditems.

JANUARY|FEBRUARY2012

Maple-Glazed Salmon

FeaturingModernSteak480.423.7000|FoxRC.com/Modern_Steak

INGREDIENTSSalmon2salmonfillets1-2Tbs.cookingoil

Maple Bacon Jus8oz.bacon,diced4oz.sherryvinegar4oz.maplesyrup2oz.whiteonion,diced1sprigfreshthyme

Sweet Potato2mediumsweetpotatoes

METHOD Peelandmedium-dicesweetpotatoes.Roastina375degreeovenuntilcaramelized.Coolandreserveatroomtemperature. Cookbaconinaheavy-bottomedpan.Drainoffthefat.Addonionandcaramelize.Addthesherryvinegarandreducebyhalf.Addthemaplesyrupandreducetosyrupconsistency. Searthesalmoninahotsautépaninasmallamountofoil.Turnandcooktodesiredtemperature.

TOPLATE Placesweetpotatoesonthebottomoftheplate.Placethesalmonontopofthepotatoes.Spoonagenerousamountofthemaplebaconjusoverthesalmon.Optional:Servewithsautéedsugarsnappeas.

Yield: Two servings

In Good Taste Event Calendar

& PUNCH UP YOUR HOME’S APPEAL

aveyoueverwalkedintoaspace,whetherit’sahomeorperhapsyourfavoriterestaurant,spaorboutiqueandbeenimmediatelytakeninbytheoverallfeelingyouget?Morelikelythannot,that“specialsomething”youcan’tnecessarilyputyourfingeronisaccomplishedthoughprofessionallightingdesign.Lightingdoneproperlycanbethefinishingtouchonyourinteriordesign,yourspace’s“sparklingjewelry,”ifyouwill. Whilemostconsumerseitherrelyonanarchitectoraninteriordesignertoassistthemwiththisjob,analternativeisaprofessionallightingdesigner,trainedintheaesthetics,technologyandconservationoflighting.JaqueBethke,principalofPUREDesignEnvironments(www.JaqueBethke.net),afirmworkingwithclientsalloverthecountry,explainswhynooneshouldgothisalone.“Alightingdesignerstudiesthespaces,considersitsfunctionandcomesupwithaplanthataddresseseverythingfromthefixturesandspecificbulbs,tothelightings’overalleffect.Whenaroomislitforaparty,forinstance,thelightshouldtellthepeoplewheretomingle,andwheretofindthebuffet.” Goodlighting,whenusedproperly,alsohelpsyouseebetterandperformtasksmoreeasily.Additionally,itprovidessafety,securityandasense

ofcomfort.Lightingandlightingcontrolsalsoprovideyouwiththeflexibilitytoadjustandadaptthemoodandambienceofyourhome. Bethkeadds,“Themorelayersoflightyouhaveinaspacethegreatertheeffectfromeachlightsource,suchasrecessedlight,LED,tablelamps,wallsconces,andsoforth.” Properlyusedlightingshouldcomplementyourlifestyleandmeetyourfamily’sneeds.Whenplanningyourhome’slighting,designerskeepthesestrategiesinmind:• Identify the activities that occur in each room such as reading, food preparation, hobby work, grooming, laundry, homework, etc.• Identify the mood or ambience that you want to create in each space.• Identify any accents that you wish to emphasize such as wall and ceiling details, artwork, or wall textures.• Identify the colors and finishes. Dark areas absorb more light than those with lighter finishes, so lamping and supplemental alternative light sources may need to be considered. Afterassessingthespaceandconcludingwhatcategoryoflightisnecessary(general,taskoraccent),alightingplancanbedeveloped.

Whenconsideringthegenerallightingofaroom,thegoalistoprovidethespacewithanilluminationlevelevenlydistributedthroughouttheroom. Inmanycasestasklightingisoverlooked,butisthemostcriticalcategoryoflighting.Thisrequiresalotofcalculationtoprovideadequatelightforsuchthingsaskitchencounters,bathroomlightingandutilitariantasks.Thistypeoflightingmustbeamuchmoreconcentratedlevelthangenerallightingandisnecessarytoprovidelightdirectlywhereyouareworking. “Accentlightingiswhatmakesthehomecomealive.Thisisabroadcategorybutitincludessuchthingsasthehome’sarchitecturallines,ceilingdetails,walltextures,sculpturesandmoodoftheroom.Themostcareshouldbespentonthiscategorybecauseitisthesoulofyourhome,”advisesBethke. Employingthehelpofalightingdesignerorengineerwillhelpyouunderstandhowtouseallthesesourcesoflighting.Lighting–likelife–isaboutbalance.Ifyouwanttomakeamarkeddifferenceinyourenvironment,doitwithlighting.Whenlightingisdonewellitcanbeaformofsculptureandyoucanneverhavetoomuchofit.Itnotonlytransformsaspace,butcantransformevenyourworldandhowyouperceiveit.

Imag

e: PU

RE D

esign

Envir

onm

ents

Manysellersareconcernedaboutthelackofprivacythataccompaniesputtingtheirhomeupforsale.Therearemanyoptionsthatarealestateagenthasattheirdisposalthatcanhelplessenthisissueforsellers. Asaseller,youneedtoconsiderthebalancebetweengivingupsomeofyourprivacyandmakingyourhomemoreaccessibleforotheragentstoshow.TheeasiestwaytoprovideaccesssothatmanyrealestateagentscanshowyourhomeistohaveyourhomelistedinourlocalMultipleListingService(MLS),withasigninyourfrontyardandalockboxonyourfrontdoor.However,formanyreasonsyoumaynotwanttogowiththoseoptions. Perhapsyou’drathernothaveaForSalesignatyourhome.Youcanaskyouragenttoindicatewithintheiradvertisingthatthereisnosignsootheragentsareawareofthis.ManyrestrictedcovenantneighborhoodsdonotallowForSalesignsatthepropertyanyway. Secondly,youcanchoosetolimitaccessbynothavingalockboxonthedoorandhavingyourlistingagentpersonallyshowthehometoprospectivebuyersandtheiragent.Thatwaysomeoneyouknow(yourrealestateagent)ispresentateveryshowing.Thisalsoallowsyouragenttopersonallypointoutthespecialfeaturesofthehomewhichthebuyers’agentmaynotbefamiliarwith.However,manybuyers’agentsfinditcumbersometoshowhomesthisway.Theymayberunninglateandhavetocallthelistingagenttoreschedule,ortheirclientmaypulluptothehomeandnotwanttoseeitafterall.

Arranginganappointmentaroundthescheduleoffourdifferentparties(thehomeowner,thelistingagent,thepotentialbuyerandtheiragent)issimplymoredifficultandmaylessenthenumberofseriousshowingsyoucouldhave. Asanalternative,sellerscanchoosetosetoutthelockboxonlyforshowingappointments.Or,youragentcanprogramthelockboxsothatitcanonlybeaccessedduringspecifieddaysandtimes.Thatway,theycontrolaccesstothehomeduringhoursthatyoucanbedisturbedorareawayfromthehomeanyway.Thebuyers’agenthasalittlemoreflexibilityinschedulingwhentheycanutilizethelockboxforaccess. Ahigh-profilesellermaynotwanttheirnameintheMultipleListingService.Althoughit’sarequiredfieldwithintheMLSadvertising,thesellercanrequesttowithholdtheirnamefrombeingpartofthelisting.Youragentcansimplystate“Clientof…”ratherthanthepropertyowners’name. Additionally,thepropertyaddressandpropertyphotoscanalsobewithheldfrominternetmarketing.Keepinmindthough,thatnotincludingpropertyphotoscangreatlydiminishinterestandinquiries.Perhapsasolutionwouldbetoincludeplentyofbeautifulphotography,butnothingthatspecificallyidentifies

theproperty,suchasthefrontelevationorviewfromthestreet.Finally,manyrealestateagentshave“pocket”listings.Thismeansthattheyhavethelisting“intheirpocket,”privateandnotavailabletootheragentsviatheMLS.Theagentusestheirsuperiornetworkingskillstosharetheopportunitywithagentsthattheyknow

wouldhaveaseriousbuyerwhomaylikethehome.Again,manyhigh-profileclientsprefertousethisinter-agentnetwork-ingsystemratherthanthemorepublicMLStolisttheirhome.Apocketlistingensuresthegreatestofprivacyasthesellingagentonlyrevealsinformationaboutthepropertytospecificinterestedpartiesandtheiragents.Generallypocketlistingsareshownbyappointmentonlyandthesellingagentmayrequirethatthebuyersbepre-qualifiedbeforeshowingthem. Whenitcomestomakingchoicesonmaintainingyourprivacy,it’scriticaltodiscussyouroptionswithyourRealtor.Withaclearunderstandingthatthemoreprivateyoumakeyourproperty’ssale,thelessaccessandexposureyouwillhavetobuyers;youcanfindsuggestionsandsolutionsthatwillworkforyoursituation.Askyourrealestateagentaboutdifferentlistingoptionsthatwillhelpyoufeelmorecomfortablewiththesellingprocess.

DrivetheDreamGalaWestWorld,January14th480.922.8212|Childhelp.orgBarrett-JacksonCollectorCarAuctionandChildhelp,thelargestnon-profitinthenationdealingwiththepreventionandtreatmentofchildabuse,presenttheir8thannualfundraisercenteredongorgeousautomobilesandcharitablehearts.Thisyear’stheme,A Night of American Dreams,suggests“red,whiteanddenimchic”attire.Enjoyalovelycocktailreception,galadinner,andliveentertainment.

P.F.Chang’sRock-N-RollArizonaPhoenix,Scottsdale,Tempe,January15thRunRockNRoll.competitor.com/ArizonaThisistheyearyou’llfinallydoit!Runeitherthefull26.2-milemarathonorthe13.1-milehalf,orperhapsleaveyourrunningshoesathomeandparticipateinallthefunandrevelryasaspectatororvolunteer.TheRock-N-Rollisfamousforlivemusicateverymileandafantasticpost-raceconcert.Thisyear,you’llrockouttotheB-52’s!

59thAnnualParadadelSolParadeDowntownScottsdale,February11th480.990.3179|ParadaDelSol.usCelebrateScottsdale’senduringhistoryandcharacterwiththevenerableParadadelSolparade!EnjoymanycolorfulandentertainingentriesparadingthroughthestreetsandthenmakeyourwaytotheTrail’sEndpost-paradeblockparty.Inadditiontodeliciousfoodvendors,Kid’sAreaandon-stageperformances,youcanstrollthroughthehundredsoforiginalshopsandboutiqueswithintheScottsdaleOldTown/Downtownarea.

WickedASUGammage,February15th–March11th480.965.3434|ASUGammage.comLongbeforethatgirlfromKansasarrivesinMunchkinland,twogirlsmeetintheLandofOz.One–bornwithemeraldgreenskin–issmart,fieryandmisunderstood.Theotherisbeautiful,ambitiousandverypopular.SeehowthesetwogrowtobecometheWickedWitchoftheWestandGlindatheGood.Winnerof35majorawards,includingaGrammyandthreeTony®Awards,Wickedisaproductionyouwon’twanttomiss.

ScottsdaleArabianHorseShowWestWorld,February16th–26th480.515.1500|ScottsdaleShow.comSince1955theannualScottsdaleArabianHorseShowhassetthepaceintheArabianhorseworld.However,evenifyou’renotofthe“horse-set,”besuretoimmerseyourselfinthemagicandenchantmentoftheworld’smostbeautifulanimal.Youcan’thelpbutbedrawninbythegrace,athleticismandpuresplendoroftheArabianhorseduringthis10-dayevent.And,ofcourse,youwon’twanttomisstheShoppingExpowhereyoucanperuseaislesandaislesofunique,one-of-a-kinditems.

JANUARY|FEBRUARY2012

Maple-Glazed Salmon

FeaturingModernSteak480.423.7000|FoxRC.com/Modern_Steak

INGREDIENTSSalmon2salmonfillets1-2Tbs.cookingoil

Maple Bacon Jus8oz.bacon,diced4oz.sherryvinegar4oz.maplesyrup2oz.whiteonion,diced1sprigfreshthyme

Sweet Potato2mediumsweetpotatoes

METHOD Peelandmedium-dicesweetpotatoes.Roastina375degreeovenuntilcaramelized.Coolandreserveatroomtemperature. Cookbaconinaheavy-bottomedpan.Drainoffthefat.Addonionandcaramelize.Addthesherryvinegarandreducebyhalf.Addthemaplesyrupandreducetosyrupconsistency. Searthesalmoninahotsautépaninasmallamountofoil.Turnandcooktodesiredtemperature.

TOPLATE Placesweetpotatoesonthebottomoftheplate.Placethesalmonontopofthepotatoes.Spoonagenerousamountofthemaplebaconjusoverthesalmon.Optional:Servewithsautéedsugarsnappeas.

Yield: Two servings

In Good Taste Event Calendar

& PUNCH UP YOUR HOME’S APPEAL

aveyoueverwalkedintoaspace,whetherit’sahomeorperhapsyourfavoriterestaurant,spaorboutiqueandbeenimmediatelytakeninbytheoverallfeelingyouget?Morelikelythannot,that“specialsomething”youcan’tnecessarilyputyourfingeronisaccomplishedthoughprofessionallightingdesign.Lightingdoneproperlycanbethefinishingtouchonyourinteriordesign,yourspace’s“sparklingjewelry,”ifyouwill. Whilemostconsumerseitherrelyonanarchitectoraninteriordesignertoassistthemwiththisjob,analternativeisaprofessionallightingdesigner,trainedintheaesthetics,technologyandconservationoflighting.JaqueBethke,principalofPUREDesignEnvironments(www.JaqueBethke.net),afirmworkingwithclientsalloverthecountry,explainswhynooneshouldgothisalone.“Alightingdesignerstudiesthespaces,considersitsfunctionandcomesupwithaplanthataddresseseverythingfromthefixturesandspecificbulbs,tothelightings’overalleffect.Whenaroomislitforaparty,forinstance,thelightshouldtellthepeoplewheretomingle,andwheretofindthebuffet.” Goodlighting,whenusedproperly,alsohelpsyouseebetterandperformtasksmoreeasily.Additionally,itprovidessafety,securityandasense

ofcomfort.Lightingandlightingcontrolsalsoprovideyouwiththeflexibilitytoadjustandadaptthemoodandambienceofyourhome. Bethkeadds,“Themorelayersoflightyouhaveinaspacethegreatertheeffectfromeachlightsource,suchasrecessedlight,LED,tablelamps,wallsconces,andsoforth.” Properlyusedlightingshouldcomplementyourlifestyleandmeetyourfamily’sneeds.Whenplanningyourhome’slighting,designerskeepthesestrategiesinmind:• Identify the activities that occur in each room such as reading, food preparation, hobby work, grooming, laundry, homework, etc.• Identify the mood or ambience that you want to create in each space.• Identify any accents that you wish to emphasize such as wall and ceiling details, artwork, or wall textures.• Identify the colors and finishes. Dark areas absorb more light than those with lighter finishes, so lamping and supplemental alternative light sources may need to be considered. Afterassessingthespaceandconcludingwhatcategoryoflightisnecessary(general,taskoraccent),alightingplancanbedeveloped.

Whenconsideringthegenerallightingofaroom,thegoalistoprovidethespacewithanilluminationlevelevenlydistributedthroughouttheroom. Inmanycasestasklightingisoverlooked,butisthemostcriticalcategoryoflighting.Thisrequiresalotofcalculationtoprovideadequatelightforsuchthingsaskitchencounters,bathroomlightingandutilitariantasks.Thistypeoflightingmustbeamuchmoreconcentratedlevelthangenerallightingandisnecessarytoprovidelightdirectlywhereyouareworking. “Accentlightingiswhatmakesthehomecomealive.Thisisabroadcategorybutitincludessuchthingsasthehome’sarchitecturallines,ceilingdetails,walltextures,sculpturesandmoodoftheroom.Themostcareshouldbespentonthiscategorybecauseitisthesoulofyourhome,”advisesBethke. Employingthehelpofalightingdesignerorengineerwillhelpyouunderstandhowtouseallthesesourcesoflighting.Lighting–likelife–isaboutbalance.Ifyouwanttomakeamarkeddifferenceinyourenvironment,doitwithlighting.Whenlightingisdonewellitcanbeaformofsculptureandyoucanneverhavetoomuchofit.Itnotonlytransformsaspace,butcantransformevenyourworldandhowyouperceiveit.

Imag

e: PU

RE D

esign

Envir

onm

ents

NEW YEAR, NEW HOME! As we enter the New Year and welcome a rapidly changing local economy, you may be wondering how you can take advantage of the unique real estate market. What are your real estate goals for 2012? Whatever they may be, trust the Paradise Valley property experts: Sandra Wilken and her experienced team at Sandra Wilken Luxury Properties (SWLP). If you are hoping to purchase a new home either as a primary residence, a vacation home or as an investment, the dynamic and results-driven team at SWLP will guide you to success through a personalized purchase process allowing you to take advantage of the many exciting opportunities that still exist in our unique market. Alternatively, if you are considering selling your current property, the SWLP team will simplify the sales process for you. Our team will make sure you maintain your privacy and comfort, and importantly, we will ensure that you realize top dollar for your home.

SandraWilken.com

SANDRA WILKENPresident & Designated Broker

Office: [email protected]

ALEXANDRIA CARLSONCDPE, Associate Broker

Cell: [email protected]

Information gathered from ARMLS. All information is deemed reliable but not guaranteed.

If your home is currently listed, this is not a solicitation for that listing. Produced by Desert Lifestyle Publishing • 480.460.0996 • www.DesertLifestyle.net

FEATURED COVER PROPERTY

OPTIMA at CAMELBACKPenthouse urban living has never been so fantastic. This three bedroom,

two bathroom, 2302 square foot home has all of the luxury amenities and swanky sophistication you could dream for. Open living spaces with white

Italian wood flooring, a gourmet kitchen with custom cabinetry, stainless steel and granite counters and top-of-the-line appliances. The master bathroom

has been completely customized with a soaking tub, walk-in shower, two vanities and a huge walk-in closet. The office has doors for private entrance

to the master bedroom and a two-way fireplace. You will love living in the Optima at Camelview and truly enjoy the shops, restaurants and night life of

Scottsdale. For more information, contact Alexandria Carlson at 602.386.9967.

Your P aradise Valley Real Estate Experts

8777 N GAINEY CENTER DRIVE • SUITE 178SCOTTSDALE, AZ 85258

PARADISE VALLEY MARKET REPORT

HOMES PRICED <$1 M HOMES PRICED $1M-$2M HOMES PRICED $2M-$3M HOMES PRICED $3M+ ACTIVE LISTINGS ACTIVE LISTINGS ACTIVE LISTINGS ACTIVE LISTINGS Avg. List Price $774,741 Avg. List Price $1,545,805 Avg. List Price $2,525,825 Avg. List Price $5,656,789 Avg. Price per Sq. Ft. $221 Avg. Price per Sq. Ft. $323 Avg. Price per Sq. Ft. $418 Avg. Price per Sq. Ft. $565 Avg. Days on Market 212 Avg. Days on Market 171 Avg. Days on Market 297 Avg. Days on Market 472

SALE PENDING LISTINGS SALE PENDING LISTINGS SALE PENDING LISTINGS SALE PENDING LISTINGS Avg. List Price $723,073 Avg. List Price $1,478,624 Avg. List Price $2,500,275 Avg. List Price $4,062,500Avg. Price per Sq. Ft. $234 Avg. Price per Sq. Ft. $303 Avg. Price per Sq. Ft. $388 Avg. Price per Sq. Ft. $504Avg. Days on Market 262 Avg. Days on Market 116 Avg. Days on Market 210 Avg. Days on Market 298

CLOSED 2011 YTD LISTINGS CLOSED 2011 YTD LISTINGS CLOSED 2011 YTD LISTINGS CLOSED 2011 YTD LISTINGS Avg. Sold Price $640,840 Avg. Sold Price $1,478,624 Avg. Sold Price $2,274,719 Avg. Sold Price $3,480,435 Avg. Price per Sq. Ft. $201 Avg. Price per Sq. Ft. $261 Avg. Price per Sq. Ft. $347 Avg. Price per Sq. Ft. $413 Avg. Days on Market 175 Avg. Days on Market 222 Avg. Days on Market 240 Avg. Days on Market 263

Considering Selling?Learn Your Options For Listing And Showing Your Home

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Paradise ValleyReal Estate Report

January | February 2012

Paradise Valley

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