OTTERBEIN UNIVERSITY:

COURTRIGHT MEMORIAL

LIBRARY

Shelly Miller

Tony Nguyen

About the University

Small Liberal Arts College

19 Academic Departments

Exponential Growth

Increased Diversity

Undergoing Academic Change

About Courtright Library

Declining Usage Statistics

High Traffic

Early Adopter of Information Literacy Skills

Challenges

Space limitations

Staff limitations

Faculty/Administration Indifference

Uniform Communication

Target Population

Department Teaching Faculty/Staff

Business 11

Nursing 21

Psychology 7

Physics and Astronomy 12

Chemistry and Biochemistry 9

English Language and Literature

14

Center for Teaching and Learning

2

Academic Support Center 6

Total Target Market 82

The Product

Consultation

Support

Syllabus Review

Training Sessions

What is Information Literacy Tool Literacy

Resource Literacy

Social-Structural Literacy

Research Literacy

Publishing Literacy

Goals

Increase the library and teaching faculty partnerships at Otterbein University.

Increase the number of information literacy instruction programs and opportunities in the classroom.

Example Strategy: Portal

Streamline Interface

Push Content

Reinforce Message

Screen Shot Example Before

Screen Shot Example Before

Screen Shot Example After

Screen Shot Example After

Predicted Outcome

Navigation

Traffic

Usage

Example Strategy 2: The Event

Kathy Krendle, President of Otterbein University

Inspire commitment

Administrative and Faculty Support

Take-Aways

Brochure

Notepad

Pencil

Totebag

Predicted Outcome

Increased Commitment

Recognition of Services

New Partnerships