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    Oracle Responsys Professional Services Descriptions

    October 15, 2020

    RESPONSYS IMPLEMENTATION SERVICES ...........................................................................................4

    Responsys Elementary Smart Start Implementation Service ................................................................... 4

    Responsys Universal Smart Start Implementation Service ....................................................................... 9

    Responsys Enterprise Smart Start Implementation Service ................................................................... 15

    Responsys Automatic Failover for Transactional Messages Implementation Service (NA Only) ........... 21

    Responsys Marketing Platform API Triggered Messaging Implementation Service (NA Only) .............. 23

    Responsys Marketing Platform Additional Account Implementation Service (NA Only) ....................... 25

    Responsys Basic Push Implementation Service ...................................................................................... 28

    Responsys Basic Mobile SMS Implementation Service ........................................................................... 30

    RESPONSYS IMPLEMENTATION SERVICES ADD-ON’S ......................................................................... 32

    Responsys Strategic Ramp Up SmartStart Add-On Service – Remote (NA Only) ................................... 32

    Responsys SmartStart Implementation Services-Strategic Workshop Add-On Service-Remote (NA

    Only) ........................................................................................................................................................ 34

    Responsys SmartStart Implementation Services-Strategic Workshop Add-On Service–Onsite (NA Only)

    ................................................................................................................................................................ 36

    Responsys Multibrand Smart Start Implementation Add On Service ..................................................... 38

    RESPONSYS TECHNICAL SERVICES (NA Only) ..................................................................................... 41

    Responsys Architecture Services, Level 1 (NA Only) ............................................................................... 41

    Responsys Architecture Services, Level 2 (NA Only) ............................................................................... 43

    Oracle Responsys Display Implementation Service (NA Only) ............................................................... 44

    Oracle Responsys Display Monthly Services (NA Only) .......................................................................... 46

    RESPONSYS STRATEGIC SERVICES ..................................................................................................... 47

    Responsys Monthly Strategic Marketing Services - Level 1 (NA Only) ................................................... 47

    Responsys Monthly Strategic Marketing Services - Level 2 (NA Only) ................................................... 49

    Responsys Monthly Strategic Marketing Services - Level 3 (NA Only) ................................................... 52

    Responsys Basic Strategic Monthly Consulting Services (NA Only) ........................................................ 54

    Responsys Basic Strategic Services Email Accelerator Pack (NA Only) ................................................... 56

    Responsys Premium Strategic Services Email Accelerator Pack (NA Only) ............................................ 58

    Responsys Customer Insights Engine Monthly Services, Level 1 (NA Only) ........................................... 60

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    Responsys Customer Insights Engine Monthly Services, Level 2 (NA Only) ........................................... 62

    Responsys Predictive Audience Activity Model Scoring Services (NA Only) ........................................... 64

    RESPONSYS DELIVERABILITY SERVICES .............................................................................................. 65

    Responsys Deliverability for New IP Address – New Account Onboarding (NA Only) ........................... 65

    Responsys Deliverability Consulting - Additional IP Address (NA Only) ................................................. 67

    Responsys Deliverability Services - Level 1 (Monthly Reviews) (NA Only) ............................................. 69

    Responsys Deliverability Services - Level 2 (Twice-Monthly Reviews) (NA Only) ................................... 71

    Responsys Deliverability Services - Level 3 (Weekly Reviews) (NA Only) ............................................... 73

    RESPONSYS EXPERT SERVICES .......................................................................................................... 75

    Responsys Expert Services (NA Only) ...................................................................................................... 75

    Responsys Expert Concierge Services (NA Only)..................................................................................... 76

    Responsys Expert Services Workshop, Hourly Services (NA Only) ......................................................... 78

    Oracle Marketing Cloud Expert Services (EMEA/JPAC/LAD) .................................................................. 79

    Oracle Marketing Cloud Expert Concierge Services (EMEA/JPAC/LAD) ................................................. 81

    RESPONSYS CAMPAIGN SERVICES (NA Only) ..................................................................................... 83

    Responsys Campaign Monitoring Monthly Service, Level 1 (NA Only) .................................................. 83

    Responsys Campaign Monitoring Monthly Service, Level 2 (NA Only) .................................................. 84

    Responsys Campaign Monitoring Monthly Service, Level 3 (NA Only) .................................................. 86

    Responsys Campaign Monitoring Monthly Service, Level 4 (NA Only) .................................................. 88

    Responsys Campaign Services, Basic (NA Only) ...................................................................................... 89

    Responsys Campaign Creation Services, Level 1 (NA Only) .................................................................... 91

    Responsys Campaign Creation Services, Level 2 (NA Only) .................................................................... 93

    RESPONSYS CREATIVE SERVICES (NA Only) ....................................................................................... 95

    Responsys Basic Creative Modular Email Template Services (NA Only) ................................................. 95

    Responsys Creative Jump Start Services, Level 1 (NA Only) ................................................................... 97

    Responsys Creative Jump Start Services, Level 2 (NA Only) ................................................................... 98

    Responsys Creative Jump Start Services, Level 3 (NA Only) ................................................................. 100

    RESPONSYS HOURLY SERVICES – Fixed Price ................................................................................... 102

    Responsys Hourly Campaign Services, Advanced (NA Only) ................................................................ 102

    Responsys Hourly Program Management Services (NA Only) .............................................................. 104

    Responsys Hourly Technical Services (NA Only) ................................................................................... 106

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    Responsys Hourly Strategy Premium Services (NA Only) ..................................................................... 108

    Responsys Hourly Strategy Standard Services – Remote (NA Only) ..................................................... 110

    Responsys Hourly Creative Services (NA Only) ..................................................................................... 112

    RESPONSYS HOURLY SERVICES – Time & Materials ......................................................................... 114

    Responsys Program Management Services (Per Hour) (NA Only) ........................................................ 114

    Responsys Strategy Premium Services (NA Only) (Per Hour) ............................................................... 116

    Responsys Strategy Standard Services (NA Only) (Per Hour) ............................................................... 118

    PILLAR SERVICES ............................................................................................................................ 119

    Oracle Marketing Cloud Campaign Services ......................................................................................... 120

    Oracle Marketing Cloud Strategic Services ........................................................................................... 122

    Oracle Marketing Cloud Creative Services ............................................................................................ 124

    Oracle Marketing Cloud Transformation Services (EMEA/JPAC/LAD) .................................................. 126

    Oracle Marketing Cloud Technical Services (EMEA/JPAC/LAD) ...............................................