Opencart SEO Pack and Opencart SEO Pack PRO

- Documentation -

Introduction

Thank you for purchasing our products. Opencart SEO Pack and Opencart

SEO Pack PRO are designed to help you with On-Site (Internal) SEO for Opencart.

They are a collection of Opencart SEO extensions. They contain the following SEO

extensions:

1. Keywords Generator

2. Meta Description Generator

3. Related Products Generator

4. Tag Generator

5. Product SEO Plus

6. Canonical Categories

7. Canonical Brands

8. Friendly SEO URLS Generator

9. SEO Friendly URLs

10. Custom Titles

11. Clear SEO

12. SEO Report

13. SEO Friendly Image Names generator (available in PRO version only)

14. Auto Internal Links (available in PRO version only)

15. Advanced SEO Editor (available in PRO version only)

16. Multi-Language SEO URLs (available in PRO version only)

17. Home Page - Meta Keywords (available in PRO version only)

18. SEO Metas for Info Pages (available in PRO version only)

19. Instant SEO (available in PRO version only)

20. SEO Brands (available in PRO version only)

21. Custom Titles Generator

22. SEO Microdata - Rich Snippets (available in PRO version only)

23. Custom H1 tags + Generator (available in PRO version only)

24. Custom Image Alts + Generator (available in PRO version only)

SEO Pack Prerequisites

Before installing the SEO Pack, you need a functionable Opencart 1.5.1.3 or

later with vqmod installed. If you dont have vqmod installed:

- You will have to download it from:

http://code.google.com/p/vqmod/downloads/list

- Download latest version : vqmod-2.1.7-opencart.zip (or later)

- Copy archives content into the root of your site and install it (

http://yoursite.com/vqmod/install )

- Vqmod is successfully installed, if youll receive VQMOD HAS BEEN

INSTALLED ON YOUR SYSTEM! message

Before installing Opencart SEO Pack, you will have to enable Opencarts

built-in SEO. In order to enable Opencart SEO, you will have to make 2 important

steps:

1. You will have to enable SEO URLS in Admin Area -> System -> Settings ->

Your main store -> Edit -> Server tab -> Use SEO URL's:

2. The second step is to assure that your hosting has mod-rewrite enabled

and then you will have to rename htaccess.txt to .htaccess in the root of your site.

If you are using a customized .htaccess file errors may appear while using

Opencarts SEO.

SEO Pack Installation

SEO Pack uses vqmod so no Opencarts core files will be overwritten. SEO

Packs were tested with fresh installs of Opencart 1.5.1.3+ and they are fully

compatible. However, if you customized your Opencart site or you added other

extensions, some conflicts may appear.

Before install SEO Pack check if it compatible with your Opencart version.

There are 2 SEO Pack versions one for Opencart 1.5.1.3 1.5.3.1 and the other

for Opencart 1.5.4.1+

Unzip the archive you downloaded and, using a ftp connection or File

Manager from your hostings Control Panel, upload admin and vqmod folders

(for PRO version youll have to upload catalog folder also) into the root of your

Opencart site. The root of your Opencart site is the folder which contains admin,

catalog, image, system and other sub-folders.

After youll copy SEO Packs files , you will have to set permissions for its

menus in admin area -> System -> Users -> User Groups and then save the

changes.

The final step in SEO Packs installation is to access its main menu so it can

initialize itself, otherwise some errors may appear in admin area or in store front

until youll access its main menu in admin area -> Catalog -> SEO -> SEO Pack:

SEO Pack User Guide

SEO Pack is designed to help you with On-Site (Internal) SEO for Opencart.

Some features are installed automatically (Canonicals, Product SEO Plus) so you

don't have to take care of them and others you will only have to set (if you don't

want to use default settings) and run (generators: Meta Description Generator,

Meta Keywords Generator, Tags Generator , Related Products Generator, SEO URL

Generator, SEO Image Names Generator ). Using the generators you will have the

proper metas, internal links (from tags and related products), SEO friendly URLs

and image names.

If you are using a multi-language store, Multi Language SEO URLs will help

you set multiple urls for every product/category/brand/info (one for each

language). Language is detected from the link and it will be automatically set for

user. If you have a product called Product in EN and Produkt in DE - it can have 2

links: one for each language:

http://yoursite.com/product.html - for EN

http://yoursite.com/produkt.html - for DE

You can work deeper to SEO by setting Custom Titles for

products/categories/info and brands by edit their Custom Title field which is

added under their names. Page titles are displayed in search result by search

engines and their keywords are very important. You can use custom title to add a

relevant keyword, besides product's name or to add an info. For example you can

set the custom title for a product My Product - at only $20 . After search engines

will index your page, this will be the title displayed in search engines and your

customer can see its price.

You can even set automatically internal/external links for specific SEO

keywords/sentences with Auto Internal Links: Auto Internal Links automatically

creates links or tooltips for specific keywords/sentences in product description

and info. For example, all links and tooltips in product description from

http://ocdemos.womgoo.com/index.php?route=product/product&product_id=31

were created by Auto Internal Links. For example, if you have an apple shop called

appleshop.com with Autolinks you can grow 'apple' keyword weight for search

engines by creating autolinks. So, in Autolinks you set the keyword 'apple' and the

url 'http://appleshop.com' and in all product and information descriptions apple

word will be transformed in a link to http://appleshop.com. Also, with Autolinks

you can set tooltips and explain what a word means or add info to a word.

Instant SEO completes SEO data on add/edit product/category/info/brand.

It, if it is enabled, will automatically complete on add or edit: product's meta

descriptions, product's keywords, product's tags, product's SEO URL, category's

SEO URL, brand's SEO URL, info's SEO URL, so there won't be necessary to use SEO

Generators after you'll add some new products.

Using SEO Metas for Info Pages and Brands SEO extensions, included in

Opencart SEO Pack PRO, you can SEO your brands and info pages by adding

descriptions, meta descriptions, meta keywords and custom titles to them.

You can check & modify generated SEO data with SEO Report and Advanced

SEO Editor.

SEO Pack Components

1. SEO Generators (Keywords Generator, Meta Description Generator,

Related Products Generator, Tag Generator, SEO URLs Generator, SEO

Friendly URLs Generator, SEO Image File Names Generator, Product

Custom Titles Generator, Custom H1 Tags Generator, Custom Image Alts

Generator)

You can automatically generate SEO data using SEO Packs generators.

All you have to do is to set their parameters and press Generate button. All

generators come with default parameters which are suitable for most of the

sites, but you can customize generated SEO data by changing these

parameters. After youll make any change to parameters, youll have to

press Save Parameters button. Generators only complete or insert SEO data

where SEO data fields are empty or incomplete, but before using any

generator, a database back-up is recommended. SEO Generators can be

found in Catalog -> SEO -> SEO Pack:

Keywords Generator generates product keywords from relevant words

from product(%p) and category(%c) names. You can add keywords from

product's model(%m), sku(%s), upc(%u) or brand(%b), also.

Meta Description Generator generates meta description for products

using a pattern which is set in Parameters. The default pattern is '%p - %f'

which means product's name, followed by ' - ', followed by the first

sentence from product's description. For this generator, there are available

the following parameters and they will be replaced by their actual value: %p

- product's name, %c - category's name, %m - model, %s - product's sku, %u

- product's upc, %b - product's brand, %$ - product's price and %f - the first

sentence from product's description.

Tag Generator generates product tags from relevant keywords from

product(%p) and category(%c) names. You can add tags from product's

model(%m), sku(%s) upc(%u) or brand(%b).

Related Products Generator, based on a complex algorithm, is a

powerful tool which generates up to 5 related product for each product.

You can change the default number (5) of related products in parameters

field for Related Products Generator.

SEO URLS Generator generates SEO URLS for products, categories,

manufacturers and information. By default, it adds .html extension to

generated SEO URLs, but you can modify it by changing its parameter or you

can even remove the extension.

SEO Friendly URLs Generator transforms non-SEO friendly links like:

yoursite.com/index.php?route=account/login into SEO friendly links:

yoursite.com/login

SEO Image File Names Generator (available in PRO version only)

automatically generates product's image file names from relevant words in

product(%p) names. You can add keywords from product's model(%m),

sku(%s), upc(%u) or brand(%b). A database and image folder backup is

recommended before generating SEO image file names.

Custom Titles Generator generates product custom titles from relevant

words from product(%p) and category(%c) names. You can add keywords

from product's model(%m), sku(%s), upc(%u) or brand(%b), also.

Custom H1 Tags Generator generates product h1 tags from relevant

words from product(%p) and category(%c) names. You can add keywords

from product's model(%m), sku(%s), upc(%u) or brand(%b), also.

Custom Image Alts Generator generates product image alt tags from

relevant words from product(%p) and category(%c) names. You can add

keywords from product's model(%m), sku(%s), upc(%u) or brand(%b), also.

2. Clear SEO

If you want to clear SEO data for a specific type, you can use Clear SEO.

Clear SEO components are in Catalog -> SEO -> SEO Pack:

With Clear SEO you can easily delete ALL: product tags, meta

descriptions, meta keywords, seo urls, custom titles, custom image alt tags,

custom h1 tags or related products. A database backup is recommended

before using Clear SEO, because you may lose SEO data! Also, it isnt

recommended to clear your SEO URLs if they are indexed by Search Engines

and they have a high rank.

3. Product SEO Plus

Product SEO Plus and its 3 components improve SEO for your product

pages. It automatically installs itself once you copy the files from SEO Packs

installer. It inserts a h2 tag with product name at the beginning of product

description, adds category in products page title and transforms the name

of your store from copyright area into a link to your store.

4. Custom Titles

You can Custom Titles for products/categories/info and brands by edit

their Custom Title field which is added under their names. Page titles are

displayed in search result by search engines and their keywords are very

important. You can use custom title to add a relevant keyword, besides

product's name or to add an info. For example you can set the custom title

for a product My Product - at only $20 . After search engines will index your

page, this will be the title displayed in search engines and your customer

can see its price.

5. Canonicals (Brands & Categories)

Canonicals are automatically installed once you copy the files from SEO

Packs installer. Canonical URL is the search engine friendly URL that you

want the search engines to treat as authoritative. In other words, a

canonical URL is the URL that you want visitors to see. For example the

following links:

yourstore.com/index.php?route=product/category&path=20&sort=p.price&order=ASC

and

yourstore.com/index.php?route=product/category&path=20&sort=rating&order=DESC

are actually the same url (for category with path 20), but the sorting is

different (one by price and one by rating). If you don't have canonical

category, SEs (Google) will see the above links 2 different urls and report

duplicate title tags, duplicate meta description, ... Canonicals resolve this

problem (which is a big problem for SEO) and tells search engines that this

urls are actually the same url.

6. Instant SEO (available in PRO version only)

Instant SEO completes SEO data on add/edit product/category/

info/brand. Its components are available in Catalog -> SEO -> SEO Pack. If it

is enabled, it will automatically complete on add or edit: product's meta

descriptions, product's keywords, product's tags, product's SEO URL,

category's SEO URL, brand's SEO URL, info's SEO URL, so there won't be

necessary to use SEO Generators after you'll add some new products.

7. Auto Internal Links and Tool-tips (available in PRO version only)

You can set automatically internal/external links for specific SEO

keywords/sentences with Auto Internal Links. Its menu can be found in

Catalog -> SEO-> Autolinks:

Auto Internal Links automatically creates links or tooltips for specific

keywords/sentences in product description and info. For example, all links

and tooltips in product description in the print-screen were created by Auto

Internal Links:

For example, if you have an apple shop called appleshop.com with

Autolinks you can grow 'apple' keyword weight for search engines by

creating autolinks. So, in Autolinks you set the keyword 'apple' and the url

'http://appleshop.com' and in all product and information descriptions

apple word will be transformed in a link to http://appleshop.com. Also, with

Autolinks you can set tooltips and explain what a word means or add info to

a word.

8. SEO Info, SEO Brands and Home Page - Meta Keywords (available in

PRO version only)

SEO Metas for Info Pages helps you set meta description and meta

keywords for information pages, which arent added in default Opencart:

SEO Brands adds description, meta keywords, meta description and

custom titles to your brand pages, which arent added in default Opencart:

Home Page - Meta Keywords adds meta keywords for Opencart's home

page. You can set them in System -> Settings -> Edit your store -> Store tab -

> Meta Tag Keywords field:

9. Multi-Language SEO URLs (available in PRO version only)

Multi-Language SEO URLs helps you set multiple urls for every

product/category/brand/info (one for each language). If you have a product

called Product in EN and Produkt in DE - it can have 2 links: one for each

language:

http://yoursite.com/product.html - for EN

http://yoursite.com/produkt.html - for DE

These urls can be set when you edit the product in Data tab or they

can be generated by SEO URLs Generator. Language is detected from the

link and it will be automatically set for user.

Sitemaps are for each language. They can be found in Extensions ->

Product Feeds -> Google Sitemap and contain all SEO URLs for that language.

Data feed urls can be found in default Opencarts Google Sitemap in

Extensions -> Product Feeds -> Google Sitemap:

10. SEO Report and Advanced SEO Editor (available in PRO version only)

SEO Report can be found in Catalog -> SEO -> SEO Report. It displays SEO

data for products/categories/brands/info for all languages. SEO data can be

filtered or sorted in SEO Report.

Advanced SEO Editor can be found in Catalog -> SEO -> Advanced SEO

Editor. It allows you to modify SEO data for products/categories/brands/info for

all languages. Just click on the field you want to edit, change its values and change

the line your changes will automatically be saved:

11. SEO Microdata - Rich Snippets

SEO Microdata - Rich Snippets automatically creates rich snippets for

products.

Snippetsthe few lines of text that appear under every search resultare

designed to give users a sense for whats on the page and why its relevant to their

query.

If Google understands the content on your pages, it can create rich

snippetsdetailed information intended to help users with specific queries.

For example, the snippet for a restaurant might show the average review

and price range; the snippet for a recipe page might show the total preparation

time, a photo, and the recipes review rating; and the snippet for a music album

could list songs along with a link to play each song. These rich snippets help users

recognize when your site is relevant to their search, and may result in more clicks

to your pages.

Smart Microdata creates microdata for products based on schema.org and

breadcrumbs based on data-vocabulary.org:

To check your markup, use Googles Structured Data Testing Tool:

http://www.google.com/webmasters/tools/richsnippets

SEO Pack Upgrade

You can upgrade from Opencart SEO Pack to Opencart SEO Pack PRO, using

Opencart SEO Pack UPGRADE KIT to PRO VERSION:

http://www.opencart.com/index.php?route=extension/extension/info&extension_id=6581

SEO Pack Support

If you have any issues using SEO Pack, use SEO Pack Support.

You get free installation & support by sending a mail to SEO Pack Support

(ovife21@gmail.com).

Make sure youll include in email's subject the following details:

- Product Name (Opencart SEO Pack PRO)

- Request (Installation or Support)

- Your site

- Opencart.com OrderID

Example of email subject: Opencart SEO Pack PRO - Support - www.mysite.com - 193215

For free installations, ftp and opencart admin area access is needed.

Installation will be made in up to 48 hours from the moment your request is

received.

Expect an answer to your question from support team in up to 24 hours from the

moment your email is received.