Online Reputation Management Tips for Business Owners
by Brandon CalleyOnline Reputation Management Tips for Business
Owners
Online Reputation Management Your Internet reputation matters,
especially if you are a business owner. What people say on the
Internet about your service or product can directly influence your
companys success. Here are some tips for ensuring that your online
reputation is what you want it to be:
Online Reputation Management 1. Research: You need to know what
people are saying about your business. Do a web search and read.
You can also set up an alert system via email that will inform you
when there are new mentions of your company online.
2. Participate: Be as active online as you are offline.
Participate in forums or other spaces that are related to your
business. This will get more positive press and mentions about your
company out on the Internet. Sites like Facebook and Twitter are
crucial for business owners these days. If you are not already on
these sites, sign up for accounts and learn how to interact with
your market.
3. Promote positive press: The Internet is a tool many consumers
use to look for reviews of companies before they use them. Promote
the positive reviews your company gets so that potential customers
can read them. You should also encourage your loyal and satisfied
customers to review your company. Tell them about your Facebook,
Twitter, or other social media accounts so they can connect to you
and share with their networks.
About the author Brandon Calley is extremely interested in
online reputation management and currently serves as Sales Director
with Reputation.com, the oldest online reputation management firm
in the world.
