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NSG Eastern Conference America's premier esports pipeline for developing competitors, where gamers become athletes and fans can watch humble beginnings become storied careers.

NSG Eastern Conference - Nerd Street Gamers · ABOUT NSG n3rdstreetgamers.com NSG is an esports network focused on serving semi professional, amateur, and developing gamers. With

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Page 1: NSG Eastern Conference - Nerd Street Gamers · ABOUT NSG n3rdstreetgamers.com NSG is an esports network focused on serving semi professional, amateur, and developing gamers. With

NSG Eastern ConferenceAmerica's premier esports pipeline for developing competitors, where gamers become athletes and fans can watch humble beginnings become storied careers.

Page 2: NSG Eastern Conference - Nerd Street Gamers · ABOUT NSG n3rdstreetgamers.com NSG is an esports network focused on serving semi professional, amateur, and developing gamers. With

ABOUT NSG

n3rdstreetgamers.com

NSG is an esports network focused on serving semi professional, amateur, and developing gamers.

With roots in the industry back to 2007, the NSG team organized in 2014 to empower competitive video game communities with resources to grow. Starting with venue space, we quickly moved on to providing hardware, tournament administration, and broadcast services to gamer communities in Philadelphia including Fragadelphia, Cheeseadelphia, Go For Broke, and Brotherly Brawl.

With backing from top sports tech venture capital firm, SeventySix Capital, led by MLB World Series Champion Ryan Howard, and thanks to partnerships with local operators like Mad City, and GEXCon, we are proud to announce NSG Eastern Conference, the first step in laying a national framework for esports talent development.

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Page 3: NSG Eastern Conference - Nerd Street Gamers · ABOUT NSG n3rdstreetgamers.com NSG is an esports network focused on serving semi professional, amateur, and developing gamers. With

MISSION

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NSG’s mission is to create and establish infrastructure for in person competition in the esports industry which will increase competitive opportunities, support player developmental needs, and enhance the overall fan experience. NSG is dedicated to a range of principles which include:

Promoting esports as a viable competition framework akin to physical sports.

Meaningful engagement with leaders from local community athletic organizations.

O�ering the same skill development (e.g. teamwork, communication, leadership) that traditional sports provide to youth.

Providing an inclusive community to competitors with physical and mental disabilities.

Creating structure and a safe place for gamers to play in social

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Page 4: NSG Eastern Conference - Nerd Street Gamers · ABOUT NSG n3rdstreetgamers.com NSG is an esports network focused on serving semi professional, amateur, and developing gamers. With

MONTHLY LEAGUES AND TOURNAMENTS

NSG ACADEMY EVENTS

MONTHLY BOOTCAMPS

SUMMER TRAINING CAMPS

ONLINE QUALIFIER EVENTS

CHAMPIONSHIPS D.C. LANS

$100,000 PRIZEPOTS

CHICAGO LANS

$50,000 PRIZEPOT

PHILADELPHIA LANS

$75,000 PRIZEPOT

NSG EASTERN CONFERENCE

EASTERN CONFERENCE LAYOUT

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A PIPELINE FOR ESPORTS ATHLETE DEVELOPMENTWe are creating America’s premier pipeline for esports athletes, where gamers become athletes and fans can watch humble beginnings become lucrative careers.

Gamer looking for a team? Team looking to compete or test your LAN skills? Come out to train, compete, and surround yourself with other competitors during our NSG Bootcamps, Monthly Events, and summer camps at Localhost Arena in Philadelphia (coming soon to DC and Chicago).

Our online qualifier events run by third party partners give competitors a chance to win travel costs to our LAN events.

Ready to see how you rank up? Compete at a LAN event in your esport to win cash, improve your NSG Ranking, and track your progression. Win the LAN and punch your ticket to the DC Championship LAN with full paid travel to compete against the best developing athletes in the country.

Open bracketing enables anyone to compete, even if you haven't been to an earlier LAN. Previous LAN winners will get priority seeding, paid travel, and lodging.

Large cash prizes will attract the best talent in the nation to compete for the glory on live stream in front of millions of viewers online.

Page 5: NSG Eastern Conference - Nerd Street Gamers · ABOUT NSG n3rdstreetgamers.com NSG is an esports network focused on serving semi professional, amateur, and developing gamers. With

BROADCAST VIEWERSHIP* EXPECTED ATTENDANCE*

REACH MILLIONS OF VIEWERSAccross 20 event broadcasts

5,000 UNIQUE ATTENDEESAccross 6 events

14 TO 30 YEARS OLDPrimary age range

WIDE SPREAD OF DEMOGRAPHICSReach 6 di�erent game communities with a heavy focus

on young generations in a wide socioeconomic and geographic spread

REACH INTERNATIONAL VIEWERS

60% USA 30% EU

ATTENDEE DEMOGRAPHIC

80% MALE 20% FEMALE

5% Asia/Africa5% Central/South America

70% LOCAL 20% NATIONAL

10% International

EASTERN CONFERENCE

20 18

EXPECTED ANALYTICS

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* Based o� past event analytics

Page 6: NSG Eastern Conference - Nerd Street Gamers · ABOUT NSG n3rdstreetgamers.com NSG is an esports network focused on serving semi professional, amateur, and developing gamers. With

Events Locations # of events

PrizepotTotals

Total in person

attendees

Estimated Total Live

Unique ViewS

Estimated Max Concurrent Viewers per

event

Estimated Watched

Hours

Fighting Games CommunityGo For Broke Atlantic City, Chicago, DC 3 1,500 750,000 10,000 300,000

RocketLeagueMad City Philadelphia, Chicago, DC 3 750 1,000,000 10,000 400,000

CS:GOMad City Philadelphia, Chicago, DC 3 1,250 2,000,000 20,000 800,000

OverwatchPhiladelphia Fusion Philadelphia 1 500 5,000,000 30,000 1,000,000

HearthstoneBrotherly Brawl Philadelphia, Chicago, DC 3 750 300,000 5,000 100,000

StarcraftCheeseadelphia Philadelphia, Chicago, DC 3 750 750,000 5,000 50,000

Madden ‘18TBD Philadelphia, Chicago, DC 3

$32,500

$27,500

$50,000

$50,000

$40,000

$17,500

$22,500 1,500 1,500,000 10,000 75,000

Total Atlantic City, Philadelphia, Chicago, DC 19$240,000 7000 10,625,000 90,000 2,725,000

EXPECTED ANALYTICS (CONT.)

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* Based o� past event analytics

Page 7: NSG Eastern Conference - Nerd Street Gamers · ABOUT NSG n3rdstreetgamers.com NSG is an esports network focused on serving semi professional, amateur, and developing gamers. With

VendorTier

$10,000

BroadcastTier

$25,000

PartnerTier

$50,000

TitleSponsor$200,000

Up to 10x15 Vendor booth on site at all NSG EC events, product placement on all broadcasts

Up to two 4x8 banner space available on site at all NSG EC events for hanging and/or standing

Logo placed on sponsor section of website

Logo placed on NSG EC program booklets handed out at all events

Logo placed on all NSG EC broadcast streams rotating banner space

Up to 30 second commercial player on all broadcasts’ rotation

Logo placed on Eastern Conference merchandise

Customized product demonstration on all broadcasts

Individual esport tournament named, "Your brand presents NSG CSGO Chicago"

Customized 15 minute segment of broadcast branded with title sponsor (ie pros vs joes series)

NSG Eastern Conference renamed to “Title Sponsor Eastern Conference powered by NSG”

CONFERENCE SPONSORSHIP BENEFITS

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