Upload
ziddl
View
236
Download
0
Embed Size (px)
Citation preview
7/22/2019 NPD - Group Report
1/12
Qlpmrt ay9
C l w P r m k u n t O d c d e l o l c t d c k P r g n g c e ^ t r d t l e y , K m c e e u f A u s g c l s s ^ n h m m b
O.D.N LWLBGJL
Pdrf Nhm Qmce 10074441
Fm Goslmce 104444>4>00;;
Yurg Egdce 104>4>00;5
Wu Igwmc 104444>;>8
Umc Wdnhlmce 104044>147
Yhdce Iuc 100744>484
7/22/2019 NPD - Group Report
2/12
1 O.D.N LWLBGJL -- ^GOPBGNG[W G^ [HL ^[WBL[DABL MJ NMC[LC[
D. Mppmrtucgty Gklctgjgndtgmc >A. Prmkunt Prmpmsdb ;N. Prmkunt Prmtmnmb ;K. Lvdbudtgmc D. MPPMQ[\CG[W GKLC[GJGND[GMC[hl jgrst phdsl gs strdtlegn gc cdturl dck gs thl omst kgjjgnubt tm klsnrgal mr kljgcl.
Mur clw prmkunt gs clw tm thl wmrbk.
Nmcnlpt Elclrdtgmc9 lblnt d hgeh pmtlctgdb mppmrtucgty dck alegc nustmolr gcvmbvlolct.Nmbblnt clw prmkunt nmcnlpts thdt jgt thl mppmrtucgty dck elclrdtl clw mcls ds wlbb.
Mur clw prmkunt nmcnlpt9Ul jmuck thlrl drl vdrgmus prmablos mj lylbgclr.
Jgrst, gt gs kgjjgnubt jmr alegcclrs tm put mc odfl-up lylbgclr. ^lnmck, gt tdfls d bmt mj tgol tm
krdw alndusl wl wdct tm krdw lylbgclr ds kltdgblk dck prlngslby ds pmssgabl. [hgrk, wl
mjtlc hdvl tm jgx thl lylbgclr. [hl lylbgclr wgbb stdrt tm soldr thrmuehmut thl kdy sm wl
cllk tm hdvl rlomvlr. Gcnbukgce thlsl prmablos bgstlk thlrl wlrl odcy mthlrs ds wlbb.
Ul nmcnbuklk thdt thlrl drl twm odgc prmablostgoldck ldsl mj usl. Ul klngklk tmklvlbmp d typl mj stdop sm thdt gt gs vlry sgopbl.
Mur odgc dkvdctdel gs ^GOPBGNG[W.
Uhy O.D.N=O.D.N Nmsoltgns gs d wlbb-lstdabgshlk ardck wgth damut
7/22/2019 NPD - Group Report
4/12
; O.D.N LWLBGJL -- ^GOPBGNG[W G^ [HL ^[WBLlylbgclrsshdrp, lkey, dck swgtnhdabl tgps jmr ymu tm nhdcel ymur stybl lvlrykdy wgthmut
bldrcgce hmw tm dppby thlo - lvlrythgce gs gc d pmrtdabl pdnfdel jmr ymu tm ndrry drmuck,
LylBgjl dgos tm odfl ymur bgjl sgopblr, odfl ymu bmmf dck jllb emmk lvlry kdy dck tdfls
blss thdc < ogcutls mj ymur prlngmus tgol.
A. PQMK\N[ PQMPM^DBLylBgjl prmvgkls lylbgclr stdop prmkunts tm sdvl tgol whlc gt nmols tm prlpdrgce odflup.
Gt wgbb hlbp gecgtl nhdcel gc odflup olthmks, bldk nrldtgvl odflup olthmks, dck dnhglvl
nrldtgvl dck gccmvdtgvl rlsubts ay usgce tlnhcmbmey adslk mc adsgn lylbgclr prmkunt
gctlerdtlk gctm dc gccmvdtgvl dck nrldtgvl tlnhcmbmey mj lylbgclr. [hl prmkunt ody al uslk
ay amth prmjlssgmcdbs dck ucprmjlssgmcdb gc dcy gckustry thdt rlqugrls thl usl mj odflup.
Mur nustmolrs drl prgodrgby bmndtlk gc Idpdc, Fmrld dck gc cdtgmcs thdt hdvl d jdst pdnlk
nubturl. Pmtlctgdb ymuce nustmolrs dck dssmngdtls wgbb al mur prgodry kgstrgautgmc nhdcclb.
Ul wgbb al splngjgndbby tdreltgce nmcsuolrs whm splck d bmt mj tgol puttgce mc lyl odflup
mr hdvl dc gctlrlst gc usgce lyl odflup ds mur prmkunt gs oldct tm sdvl nmcsuolrs tgoldck odfl gt ldsglr jmr thlo tm usl mur prmkunt.
Ul dspgrl tm ermw
7/22/2019 NPD - Group Report
5/12
O.D.N LWLBGJL -- ^GOPBGNG[W G^ [HL ^[WBL
7/22/2019 NPD - Group Report
6/12
: O.D.N LWLBGJL -- ^GOPBGNG[W G^ [HL ^[WBL
[mp-twm-amxls9G wmubk kljgcgtlby auy 40%
G wmubk prmadaby auy
7/22/2019 NPD - Group Report
7/12
O.D.N LWLBGJL -- ^GOPBGNG[W G^ [HL ^[WBL 5
Damvl dbb9Odrflt shdrl? dwdrlclss trgdb dvdgbdagbgty rlpldt? 50% 1
7/22/2019 NPD - Group Report
8/12
8 O.D.N LWLBGJL -- ^GOPBGNG[W G^ [HL ^[WBL
Qmmj odtrgx^trmce pmsgtgvl strmcePmsgtgvl olkguoCledtgvl wldf^trmce cledtgvl
[hrmueh mur HMT odtrgx, wl jmuck thdt thl nmcvlcglcnl, vdrgty, dck soukel jrll drl mur
dkvdctdel dck thlsl nustmolr dttrgautls ndc dbsm trdcsbdtl gctm tlnhcgndb splngjgndtgmcs
ldsgby. Aut wl cllk tm goprmvl sgopbgngty mj mur clw prmkunt gc mrklr tm nmcvlrt tm
lcegcllrgce nhdrdntlrgstgns ljjlntgvlby.
^m mur clw lylbgclr hds suplrgmrgty gc thl nmcvlcglcnl, vdrglty, dck soukel jrll ndtlemry
alndusl omst mj lcegcllrgce nhdrdntlrgstgns drl cmt outudbby lxnbusgvl. Aut wl stgbb hdvl tmadbdcnl thl wlgeht mj stdop tgp, nhdceldabl tgp, dck rlomvlr. Dt thl sdol tgol, thrmueh
thl nlctrdb ergk, wl ndc gklctgjy thl soukel jrll wgbb djjlnt thl lyl odflup rlomvlr
cledtgvlby. Alndusl mur clw lyl bgclr hds strmce gcf. Mavgmusby, gt wmubk rlqugrl omrl
nmmplrdtgmc altwllc odrfltgce dck tlnhcgndb plrsmcclb.
L. KL^GECG. ^uppmrt O D Ns Gklctgty.LylBgjl gs gcspgrlk ay O.D.Ns mthlr prmkunt bgclBgpstgnf. Ul wdct nustmolrs tm cmtgnl t
hdt gt gs O.D.Ns nmsoltgns mcnl hl/shl slls gt. O.D.Ns Bgpstgnf gs sm jdomus thdt lvlry odfl-up uslr rldbby bmvls gts klsgec. [hlrljmrl, wl uslk abdnf dck sgbvlr nmbmr dck odfl gt wgt
h sgogbdr shdpl wgth bgpstgnf. D kgjjlrlct thgce wgth thl bgpstgnf gs thdt LylBgjl hds twm ndps
mc amth sgkls mj gts amky dck gt gs d bgttbl ageelr.
GG. [m alttlr ollt Nustmolr Cllks
7/22/2019 NPD - Group Report
9/12
O.D.N LWLBGJL -- ^GOPBGNG[W G^ [HL ^[WBL 7
4. ^mbvl Prmablo9LylBgjl gs klsgeclk tm smbvl nurrlct prmablos thdt nustmolrs hdk. Cmrodb plcngb typl lylbg
clr hds d shdrplclr mc thl tgp, aut thl nustmolrs kmct usl gt mjtlc. Cmrodb lylbgclr kmlsc
t hdvl lyl rlomvlr tm nmrrlnt lyl bgcl whlc d nustmolr odfls d ogstdfl. ^gcnl LylBgjl gs
d bgqugk typl, wl kmct cllk thl shdrplr dcyomrl. Gcstldk, wl dttdnhlk d adbo typl lyl rlomvlr mc thl mppmsgtl lck mj thl tgp. [hl nustmolr ndc ldsgby nmrrlnt hlr lylbgclr dck lvl
c usl thl lylbgclr ds dc lyl shdkmw. Djtlr puttgce mc lyl bgclr, thly ndc usl lyl rlomvlr m
c thl lkel mj thl bgcl. Gt alnmol bgeht dck bmmfs bgfl wldrgce lyl shdkmw.
1. \cgvlrsdb Klsgec9^gcnl wl tdreltlk odflup alegcclrs dck lvlc olc whm drl cmt jdogbgdr wgth puttgce mc
lylbgclr, wl odkl d sgopbl klsgec. Lvlry nustmolr ndc usl LylBgjl vlry ldsgby. Mcnl
hl/shl turcs thl amky mj thl prmkunt, thl gcf wgbb trdvlb up dbmce thl amky dck sprldk
lvlcby thrmuehmut thl tgp. [hl mcby thgce hl/shl hds tm km gs stdop gt mc hgs/hlr lyls!
>. Pmrtdabl gzl9[hl blceth mj LylBgjl gs 4>no dck thl kgdoltlr (thgnfclss) gs 1.
7/22/2019 NPD - Group Report
10/12
40 O.D.N LWLBGJL -- ^GOPBGNG[W G^ [HL ^[WBL
GGG. Alttlr ^hdpl jmr Huodc Amky4. Nmcsgklr Lyl ^hdpl^mol Dsgdcs hdvl d sgcebl lylbgk dck smol hdvl kmuabl lylbgks. Ul dssmrtlk thl shdpl mj
thl tgp gctm twm typls9 sgcebl lylbgk / kmuabl lylbgk dck thl thgnfclss mj thl tgp9 thgc /
cmrodb / thgnf. Lylbgjl hds sgx typls dck egvls nustmolrs d nhmgnl gc tlros mj hgs/hlr lyl
shdpl.
1. Nmcsgklr huodc hdcksLylBgjl gs cmt tmm sodbb (thgc) mr age (thgcf) sm gt gs sugtdabl jmr lvlry wmodc dck lvlc odc
tm put mc lylbgclr. Mvdb shdplk amky ndc goprmvl ergp jllbgce ds wlbb.
GZ. LcvgrmcolctLylbgjl thgcfs damut thl lcvgrmcolct ds wlbb. Gt nmcsgsts mj twm pdrts, whgnh drl lylbgclr tgp
dck rlomvlr. Nustmolr ndc rljgbb thl lyl rlomvlr jmr d vlry rldsmcdabl prgnl. Djtlr usgce
up thl lylbgclr, O.D.N egvls d kgsnmuct ds d prmomtgmc whgnh gs ndbblk O.D.N tm adnf.Gj t
hl nmcsuolr egvls adnf sgx mj thl lylbgclr nmctdgclr thlc thl nustmolr wgbb al dabl tm rlnlg
vl mcl jrll bgpstgnf gc rlturc.
J. BD\CNH4. trdtlegn pbdtjmro klngsgmcsd. [ypl mj klodck smueht prgodry klodck
Gc mrklr tm nrldtl clw cllk mj Lylbgjl O.D.N shmubk klvlbmp dc lctrystrdtley wgth thl lophdsgs mc stgoubdtgce prgodry klodck jmr thl
prmkunt ndtlemry.
a. Plrodclcnl9 ^tdy gj wl ollt mur emdbs [hgs strdtley gs usljub jmr Lylbgjl alndusl thl jgro gs usgce thl clw prmkunt tm lctlr dcmthlr sphlrl mj dntgvgty.
n. Deerlssgvlclss9 Lylbgjl deerlssgvlby lctlr thl odrflt6 tm ldrc gccmvdtmrs dckldrby dkmptlrs dttlctgmc. Omst mj thl prmomtgmcdb kmbbdrs wmubk al splct ld
rby, dck omst mj thl rlsmurnls em tm elttgce ldrby trgdb.
7/22/2019 NPD - Group Report
11/12
O.D.N LWLBGJL -- ^GOPBGNG[W G^ [HL ^[WBL 44k. Nmopltgtgvl Dkvdctdel9 Lylbgjls nmopltgtgvl dkvdctdel gs kgjjlrlctgdtgmc. C
m nmsoltgns ardck hds stdop-typl bgclr.
l. Prmkunt Bgcl Qlpbdnlolct9 kmwcerdkgce lxgstgce prmkunt.j. ^leolctgce d odrflt9 Alhdvgmrdb dck alcljgt sleolctdtgmc6 tdreltlk tm wmo
lc whmsl bgjlstybl gs ausy dck prmjlssgmcdb sm odfl up gs gopmrtdct aut wdct t
m sdvl tgol dck wmolc whmsl cllks drl alcljgts klrgvlk jrmo lylbgclrs sun
h ds bmce-wldr mr sgopbgngty.
1. [hl Bducnh NynblPrldccmucnlolct9Adslk mc ardck lqugty mj ODNs, Lylbgjlprldccmucnlolct gs uslk tm
hypl gctlrlst gc thl upnmogce prmkunt, tm fllp nurrlct nustmolrs jrmo swgtnhgce tm d nmo
pltgtmr, dck tm lcnmurdel prmsplntgvl auylrs tm wdgt jmr thl clw prmkunt. [hlrl gs cm dttlo
pt tm odfl gt slnrlt.
D. Cmc kgsnbmsurlsA. Prmkunt tlstgcealtd tlstlrs sunh ds nmsoltgn prmkunt rlbdtlk abmeelrs
dck 10->0s ndrllr wmolc
N. Dctgngpdtgmc9 gj thl prmablo jmuck gc prlvgmus slssgmc, tlbb damut thl prmablo algce smbvlk.
K. Armdkndst PQ9 jubb prlss rlbldsl mc dck mjj bgclL. Prmom pglnls9 stdrt mj dkvlrtgsgce sunh ds pmp-up stmrl whlrl ody ymu
ce wmolc pdss ay dck deerlssgvl prmomtgmc lvlct gc stmrl.
>. Bducnh [dntgns Prmomtgmc9LylBgjl wmubk al prmomtlk ay puabgngty. Puabgngty gs ljjlntgvl jmr clw d
ck nmctrmvlrsgdb tlnhcmbmegls wgth hgeh-plrnlgvlk usdel rgsf. Odcy mj nustmolrs wm
ubk hlsgtdtl alndusl mj clw wdy mj wldrgce lylbgclr. [hly cllk smol dssurdcnl mj t
hl prmkunt. ^m puabgngty wmubk lxpbdgc dck elclrdtl ounh rlvglw mj LylBgjl.
LylBgjl gs HGEH QLBD[GZL DKZDC[DEL DCK BMU NMOPD[GAGBG[W.[hlrljmrl, thl adrrglrs tm trgdb shmubk al lbgogcdtlk.
Prldccmucnl9 utgbgzl ODN odrfltgce dck kgstrgautgmc nhdcclb Armdk prmkunt dssmrtolcts9 nhdceldabl tgps Gcjmrodtgmc-adslk prmomtgmc9 klomcstrdtgmc vgklm shmwgce d plrsmc usl
dntudb prmkunt.
^lblntgvl kgstrgautgmc9 nmctrmb suppby adslk mc klerll mj pmtlctgdb sleolcts.;. Olthmks mj Odrflt [lstgce9
Gj Lylbgjl odrflt tlst shmubk al nmckuntlk
^goubdtlk tlst odrflt (Pslukm ^dbl Odrflt) olthmk gs omst sugtdabl.
Elt lstgodtls mj trgdb purnhdsgce dck rlpldt purnhdsgce.
E. PQGNGCE
7/22/2019 NPD - Group Report
12/12
41 O.D.N LWLBGJL -- ^GOPBGNG[W G^ [HL ^[WBL
Ul dsflk :0 nustmolrs tm suaogt sldblk agks jmr mur clw lylbgclr. [hl kdtd hds allc
shmwc thdt thgs olthmk lbgngts thl wgbbgceclss-tm-pdy oldsurls jrmo thl nustmolrs. Omrl
thdc :0% nustmolrs wdct tm pdy hgehlr thdc 10,000 wmc.