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Nigeria BlueStar for the Poor Ufuoma Festus Omo-Obi BlueStar Nigeria. Nigeria BlueStar for the Poor. Nigeria BlueStar for the Poor. Place. Pricing. Commodity subsidies Special events days. Choice and location Provider/Facility Types. Nigeria BlueStar for the Poor. Promotion. Product. - PowerPoint PPT Presentation
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African Health Markets for Equity
Nigeria BlueStar for the Poor
Place• Choice and
location• Provider/Facility
Types
Pricing• Commodity
subsidies • Special events
days
African Health Markets for Equity
Nigeria BlueStar for the Poor
Promotion• Women to women
interpersonal communication.
• Focused referral services.
Product•One-Stop-Shop Safe motherhood Centers
•Quality services
African Health Markets for Equity
In conclusion
Lessons• 6% of lower 2
wealth quintiles‘ – We’re not reaching the poor
Next Steps•Explore targeted vouchers
•Demand Side Financing.