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ACTION PLAN DEVELOPMENT WORKSHOP

New Signatory Workshop Slides 24.10.13

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Page 1: New Signatory Workshop Slides 24.10.13

ACTION PLAN DEVELOPMENT

WORKSHOP

Page 2: New Signatory Workshop Slides 24.10.13

INTRODUCTION & WELCOME

Brett Giddings

Manager, Member Services APC

1

1. INTRODUCTION & WELCOME

Page 3: New Signatory Workshop Slides 24.10.13

develop plans with clear actions and measurable targets

focus on ‘peer learning’

discuss the APC and packaging sustainability

Why we are here today

1. INTRODUCTION & WELCOME

Page 4: New Signatory Workshop Slides 24.10.13

1. Improving supply chain influence 2. Organisation engagement and buy-in 3. Identifying opportunities for improvement 4. Understanding all APC goals and KPIs 5. Aligning plans with other requirements and regulations 6. How to implement (resourcing issues)

used to guide capacity development programs

Signatory requests for guidance

Background to Today

1. INTRODUCTION & WELCOME

Page 5: New Signatory Workshop Slides 24.10.13

Action plans are ‘living documents’ and should be reviewed regularly. Ensure plans are: • Meeting the requirements of the APC • Easier to implement and report against • Aligned to supply chains and organisational strategy

Why we are here today

1. INTRODUCTION & WELCOME

Page 6: New Signatory Workshop Slides 24.10.13

Action plan development cycle

Determine scope

Develop action plan

Implement actions

Report on actions

Revise action plan if

necessary

Today’s workshop focus

1. INTRODUCTION & WELCOME

Page 7: New Signatory Workshop Slides 24.10.13

1. Introduction & Welcome

Why we are here

Today’s content

2. Packaging in Your Supply Chain

Supply chain & value chain

Mapping your own supply chain

APC goals & KPIs – a refresh

Ideas for your own action plan

3. Developing Your Action Plan

Characteristics of an adequate action plan

Setting actions & targets

Reviewing the ACME action plan

4. Summary & Discussion

Case study

First steps to implementation

Summary, evaluation and close

Agenda

1. INTRODUCTION & WELCOME

Page 8: New Signatory Workshop Slides 24.10.13

1. Understand and apply the APC KPIs and Goals

2. Create an action plan that is robust and effective

3. Set targets that enable progress and define responsibility

4. Take action to develop and implement your plan

Learning Outcomes for Today

1. INTRODUCTION & WELCOME

Page 9: New Signatory Workshop Slides 24.10.13

Activity 1 - Icebreaker

1. INTRODUCTION & WELCOME

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Break into pairs and introduce yourselves

1. Name

2. Role

3. Organisation

4. What you hope to learn from today

Activity

1. INTRODUCTION & WELCOME

Page 11: New Signatory Workshop Slides 24.10.13

My name is ………………..… My role is ….................… At ……..……………..

Claire

Consultant

Banarra

Introductions

1. INTRODUCTION & WELCOME

Page 12: New Signatory Workshop Slides 24.10.13

The APC & PACKAGING

in YOUR SUPPLY CHAIN

2

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packaging waste is:

visible, tangible, branded & measurable

The APC: Why?

2. PACKAGING IN THE SUPPLY CHAIN

Page 14: New Signatory Workshop Slides 24.10.13

exists to address community, industry & government concerns

about excessive packaging waste and litter

The APC: Why?

2. PACKAGING IN THE SUPPLY CHAIN

Page 15: New Signatory Workshop Slides 24.10.13

packaging plays a necessary role in the delivery of goods

The APC

2. PACKAGING IN THE SUPPLY CHAIN

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a sustainable packaging initiative which aims to change the culture of business to design more sustainable packaging, increase recycling rates and reduce packaging litter

a lifecycle approach recognises the role packaging plays

The APC

2. PACKAGING IN THE SUPPLY CHAIN

Page 17: New Signatory Workshop Slides 24.10.13

930+ signatories government, industry and community

groups representing 80% of total retail trade

APC projects accounted for 32.4% of the increase in

recycling tonnes from 2005-2012

Since 2011 invested more than $500k into capacity

development initiatives

The APC

2. PACKAGING IN THE SUPPLY CHAIN

Page 18: New Signatory Workshop Slides 24.10.13

Signatories have committed to:

1. develop an action plan 2. implement the plan 3. report annually against the plan 4. make data available for audit 5. pay an annual contribution

The APC

2. PACKAGING IN THE SUPPLY CHAIN

Page 19: New Signatory Workshop Slides 24.10.13

Design

Recycling

Product Stewardship

Action plans should demonstrate a commitment to

continuous improvement towards these 3 goals

required to report against every KPI each year

The APC: 3 Performance Goals

2. PACKAGING IN THE SUPPLY CHAIN

Page 20: New Signatory Workshop Slides 24.10.13

80% of a product’s environmental impact is determined at

the point of design.

The APC: Design [Goal 1]

2. PACKAGING IN THE SUPPLY CHAIN

Page 21: New Signatory Workshop Slides 24.10.13

The APC has committed to:

70% of signatories having documented policies and

procedures for evaluating and procuring packaging using the SPG [equivalent].

The APC: Design [KPI 1]

2. PACKAGING IN THE SUPPLY CHAIN

Page 22: New Signatory Workshop Slides 24.10.13

Signatories have committed to:

incorporate the SPG into the design or procurement

process, ensuring packaging sustainability criteria are considered within the new product development process.

the scheduled assessment of existing packaging.

Better plans will detail how the outcomes of these assessments will be incorporated into the development of new packaging

The APC: Design [KPI 1]

2. PACKAGING IN THE SUPPLY CHAIN

Page 23: New Signatory Workshop Slides 24.10.13

Australians are the 2nd highest producers of waste

70% recycling rate target for used packaging materials

current recycling rate sits at 63.8%

The APC: Recycling [Goal 2]

2. PACKAGING IN THE SUPPLY CHAIN

Page 24: New Signatory Workshop Slides 24.10.13

The APC has committed to:

70% of signatories having in place on-site recovery systems

for used packaging systems

The APC: Recycling [KPI 3]

2. PACKAGING IN THE SUPPLY CHAIN

Page 25: New Signatory Workshop Slides 24.10.13

Signatories have committed to:

describe how they will review existing waste streams and identify opportunities to improve these

develop and maintain systems to:

Recover or recycle used packaging onsite Recover or recycle other materials onsite Reuse packaging and delivery materials

Report volumes of waste diverted from landfill

The APC: Recycling [KPI 3]

2. PACKAGING IN THE SUPPLY CHAIN

Page 26: New Signatory Workshop Slides 24.10.13

The APC has committed to:

70% of signatories having implemented a formal policy of

buying products made from recycled packaging

The APC: Recycling [KPI 4]

2. PACKAGING IN THE SUPPLY CHAIN

Page 27: New Signatory Workshop Slides 24.10.13

Signatories have committed to:

establish a policy to preferentially buy products made

from recycled materials

demonstrate the implementation and adoption of the policy leading to an increase in purchases of products that contain recycled materials

The APC: Recycling [KPI 4]

2. PACKAGING IN THE SUPPLY CHAIN

Page 28: New Signatory Workshop Slides 24.10.13

a shared responsibility between all organisations within

the packaging supply chain to maximise the environmental and social performance of packaging to gain the most value from a product

The APC: Product Stewardship [Goal 3]

2. PACKAGING IN THE SUPPLY CHAIN

Page 29: New Signatory Workshop Slides 24.10.13

COMMUNITY

SUPPLIERS

YOU

CUSTOMERS

KPI 8

KPI 6

KPI 7

The APC: Product Stewardship [Goal 3]

2. PACKAGING IN THE SUPPLY CHAIN

Page 30: New Signatory Workshop Slides 24.10.13

The APC has committed to:

100% of signatories having formal processes to

work collaboratively on packaging design and/ or recycling

The APC: Product Stewardship [KPI 6]

2. PACKAGING IN THE SUPPLY CHAIN

Page 31: New Signatory Workshop Slides 24.10.13

Signatories have committed to: develop and demonstrate that formal processes are in place to work with suppliers regarding packaging sustainability by:

embedding sustainability criteria into contracts/tenders

having a policy for working with suppliers and clients to improve packaging design and recovery

implementing policy actions to improve packaging

The APC: Product Stewardship [KPI 6]

2. PACKAGING IN THE SUPPLY CHAIN

Page 32: New Signatory Workshop Slides 24.10.13

The APC has committed to:

100% of signatories showing other PS outcomes

The APC: Product Stewardship [KPI 7]

2. PACKAGING IN THE SUPPLY CHAIN

Page 33: New Signatory Workshop Slides 24.10.13

Signatories have committed to:

report against ‘other’ sustainability-focussed programs and

further develop systems to better manage environmental and social impacts. Includes:

maintaining an EMS/improving site efficiencies

developing and expanding ‘green’ product ranges

supporting community initiatives

working with customers

The APC: Product Stewardship [KPI 7]

2. PACKAGING IN THE SUPPLY CHAIN

Page 34: New Signatory Workshop Slides 24.10.13

The APC has committed to: a continuous reduction of packaging items in the litter stream

The APC: Product Stewardship [KPI 8]

2. PACKAGING IN THE SUPPLY CHAIN

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The APC: What is Litter?

2. PACKAGING IN THE SUPPLY CHAIN

Page 36: New Signatory Workshop Slides 24.10.13

Signatories have committed to: improving the disposal information on consumer packaging taking steps to reduce the number of separable packaging components managing potential litter hotspots on or around your sites participation in a community clean-up program

The APC: Product Stewardship [KPI 8]

2. PACKAGING IN THE SUPPLY CHAIN

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Not relevant to individual signatories annual increase in the recycling rate of used packaging [resulting in a 70% recycling rate] additional tonnes of material reprocessed in primary and secondary markets as a result of APC-funded Projects

Signatories are able to apply for project funding

The APC: [KPI 2,5]

2. PACKAGING IN THE SUPPLY CHAIN

Page 38: New Signatory Workshop Slides 24.10.13

583 signatories’ plans were assessed in 2012

average company rating 2.9/5

0

0.5

1

1.5

2

2.5

3

3.5

4

KPI 1 KPI 3 KPI 4 KPI 6 KPI 7 KPI 8

The APC: Reporting

2. PACKAGING IN THE SUPPLY CHAIN

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the ratings are a general measure of performance against KPIs &

3 goals rather than compliance

24 signatories were randomly selected for a detailed

‘compliance’ audit in 2012 [21 were found to be compliant]

27 signatories were selected in 2013

The APC: Reporting

2. PACKAGING IN THE SUPPLY CHAIN

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A string of companies working together to

satisfy market demands for a particular product or service

What does upstream and downstream of your product delivery look like?

WHO?

What is a supply chain?

2. PACKAGING IN THE SUPPLY CHAIN

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Raw Materials

Manufacture

Distribution

Retail

Use / Consumption

Disposal

raw material suppliers

packaging manufacturers &

suppliers

waste service providers &

recyclers

brand owners & retailers

consumers

distributors

Unpacking the supply chain

Page 42: New Signatory Workshop Slides 24.10.13

The inputs and outputs of all the activities along the supply chain to satisfy market

demands for a particular product or service

WHAT?

What is a value chain?

2. PACKAGING IN THE SUPPLY CHAIN

Page 43: New Signatory Workshop Slides 24.10.13

WHAT?

What is a value chain?

2. PACKAGING IN THE SUPPLY CHAIN

Page 44: New Signatory Workshop Slides 24.10.13

Raw Materials

Manufacture

Distribution

Retail

Use / Consumption

Disposal

INPUTS OUTPUTS

Unpacking the value chain

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Packaging in the Supply Chain

2. PACKAGING IN THE SUPPLY CHAIN

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Activity 3: Mapping your Supply Chain

2. PACKAGING IN THE SUPPLY CHAIN

Page 47: New Signatory Workshop Slides 24.10.13

Materiality a process to determine the relevance and significance of an issue to both an organisation and its stakeholders

Material issue an issue that will influence the decisions, actions and performance of an organisation or its stakeholders

To set good actions a company needs to understand what issues are material to its sustainability performance

Packaging in the Supply Chain

2. PACKAGING IN THE SUPPLY CHAIN

Page 48: New Signatory Workshop Slides 24.10.13

15 mins

BREAK

2. PACKAGING IN THE SUPPLY CHAIN

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3

DEVELOPING YOUR

ACTION PLAN

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Targets

Actions

Business Context

ANNUAL APC REPORT

Components of an Action Plan

3. DEVELOPING YOUR ACTION PLAN

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Action Plan Requirement ACME Corporation

Name of your organisation and its subsidiaries ACME Corporation – ACME Anvil Corporation

Nature of your organisation (what you do, size and turnover)

Weapons, explosive and natural disaster kits manufacturer. 150,000 staff, $US4.2 billion turnover (FY2011)

Brands you own ACME Anvil, ACME Earthquake Pills

Place of the organisation in the supply chain Brand owner/manufacturer

Packaging materials and formats used E.g., FSC certified timber, corrugate board

Period covered by the plan Oct 2012 – Dec 2015

Covenant contact officer details Wile E Coyote

Specific actions for each goal and KPI See Action Plan

Baseline data for all actions See Action Plan

Formal commitment by the CEO or equivalent The Road Runner’s Statement (see Action Plan)

Action Plan Requirements

3. DEVELOPING YOUR ACTION PLAN

Page 52: New Signatory Workshop Slides 24.10.13

Annual Reports are assessed based on these criteria:

1. Set out well-structured targets

2. Demonstrate achievement against the targets

3. Targets support the relevant KPI under which they are logged

How does your action plan consistently respond to these criteria?

Action Plans and Reporting

3. DEVELOPING YOUR ACTION PLAN

Page 53: New Signatory Workshop Slides 24.10.13

Assess Your Action Plan CRITERIA ADEQUATE

Meet APC Action Plan requirements

Actions are aligned with APC Goals and KPIs

SMART Targets

Baseline Data for all actions

CRITERIA ADEQUATE GOOD

Meet APC Action Plan requirements

Actions are aligned with APC Goals and KPIs

SMART Targets

Baseline Data for all actions

Quantitative Baseline Data provided for all actions

Set dates for targets and achievements

Milestones determining progress

3. DEVELOPING YOUR ACTION PLAN

Page 54: New Signatory Workshop Slides 24.10.13

Provides…

Performance Enhancement & Measurement

Strategic Drive

Direction

Developing Actions & Setting Targets

3. DEVELOPING YOUR ACTION PLAN

Page 55: New Signatory Workshop Slides 24.10.13

Aligned Are they aligned to the relevant APC goal and

KPI?

Purposeful Do they address the company’s priority issues?

Current Do they relate to a current issue? Are they

forward looking?

Accountable Has someone been assigned responsibility?

Progressive Do they go beyond a ‘business as usual’

approach?

Developing Actions

3. DEVELOPING YOUR ACTION PLAN

Page 56: New Signatory Workshop Slides 24.10.13

Performance goals and KPIs

Actions Responsibility Baseline data

Target Milestones

Goal 3: Product stewardship KPI 6 – Proportion of signatories that have formal processes for working with others to improve design and recycling of packaging

Not adequate action

Improve design of packaging to be more sustainable.

Team member 2015

Adequate action

Improve design of packaging to be more sustainable and communicate this with relevant stakeholders.

GM Sourcing 2013

Good action Establish sustainable design criteria for all packaging and communicate this with relevant stakeholders.

GM Sourcing and Packaging Technologist

06/2013

Example: Actions for KPI 6

3. DEVELOPING YOUR ACTION PLAN

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S Specific Are direct, succinct and unambiguous

M Measurable Can be quantified, assessed and reported

A Achievable Can be acted upon and implemented

R Relevant Relate to the overall objective to be achieved

T Time-bound Set timeframe for completion/achievement

Setting Targets

3. DEVELOPING YOUR ACTION PLAN

Page 58: New Signatory Workshop Slides 24.10.13

Performance goals and KPIs

Actions

Responsibility

Baseline data

Target Milestones

Goal 3: Product stewardship KPI 6 – Proportion of signatories that have formal processes for working with others to improve design and recycling of packaging

Not adequate target

Not applicable Seek opportunities with suppliers to improve design of packaging to be more sustainable.

2015

Adequate target

Sustainable supply chain system

Develop sustainable packaging design criteria and communicate this to relevant suppliers by end FY13.

2013

Good target

Sustainable supply chain management system results 2011/12

Develop sustainable packaging design criteria for all packaging by end FY13. Develop supplier engagement strategy and implement from beginning FY14.

06/2013

Example: Targets for KPI 6

3. DEVELOPING YOUR ACTION PLAN

Page 59: New Signatory Workshop Slides 24.10.13

• Do actions align with APC Goals and KPIs?

ALIGNMENT WITH APC

• Do actions align with other external initiatives and regulations affecting the Company?

ALIGNMENT WITH OTHER RELEVANT REGULATION

• Do actions align with Company’s strategic goals & objectives?

ALIGNMENT WITH STRATEGY

• Are the actions supported by and aligned with well defined targets?

ALIGNMENT WITH TARGETS

Points of Alignment

3. DEVELOPING YOUR ACTION PLAN

Page 60: New Signatory Workshop Slides 24.10.13

Facilitate reporting

Enhance performance and strategic outcomes

Improve annual APC scores

Respond to what matters

Increase ease of implementation

Benefits from the best possible action plan

3. DEVELOPING YOUR ACTION PLAN

Page 61: New Signatory Workshop Slides 24.10.13

ACTIVITY 3: Action Plan Assessment

3. DEVELOPING YOUR ACTION PLAN

Page 62: New Signatory Workshop Slides 24.10.13

What are we doing?

Assess ACME Action Plan based on each of the APC Goals (Design, Recycling, Product Stewardship)

Why are we doing it?

To improve our ability to develop and/or review existing actions

ACTIVITY 3: Action Plan Assessment

3. DEVELOPING YOUR ACTION PLAN

Page 63: New Signatory Workshop Slides 24.10.13

1. Break into groups

2. Review and discuss the specific actions in the Mock Action Plan that were assigned to your group

3. Using the APCAP and SMART principles, fill in the gaps

4. Present findings

ACTIVITY 3: Action Plan Assessment

3. DEVELOPING YOUR ACTION PLAN

Page 64: New Signatory Workshop Slides 24.10.13

4

SUMMARY &

DISCUSSION

4. SUMMARY

Page 65: New Signatory Workshop Slides 24.10.13

Setting up an APC Team or Steering Committee

Benefits include:

• Shared responsibilities

• Increased accountability

• Cross-functional perspective

• Enhanced outcomes

How to implement

4. SUMMARY

Page 66: New Signatory Workshop Slides 24.10.13

Setting up an APC Team or Steering Committee

1. Identify the need

2. Establish a plan

3. Create a structure

4. Select members

How to implement

4. SUMMARY

Page 67: New Signatory Workshop Slides 24.10.13

Using your Action Plan template, complete the final columns:

• Barriers to implementation

• Why does the barrier exist?

• What can I do to address the barrier?

ACTIVITY 4: Barriers to implementation

4. SUMMARY

Page 68: New Signatory Workshop Slides 24.10.13

all signatories are encouraged to regularly review plans

and revise as necessary

it is important that any changes to plans are clearly identified

Determine scope

Develop action plan

Implement actions

Report on actions

Revise action plan

if necessary

Action Plan Revision Process

4. SUMMARY

Page 69: New Signatory Workshop Slides 24.10.13

• Identify the areas where you want to change your plan • Submit the revised plan with the changes clearly marked

• Include a cover sheet with:

Date of Revision

Primary reason for revision Senior management support for change Areas of change

APC to review and approve changes

Action Plan Revision Process

4. SUMMARY

Page 70: New Signatory Workshop Slides 24.10.13

Action Plan Resources available online

• Developing clear actions and measurable targets

• Setting up an APC team

• Action plan guide/ template

• Suggested actions and targets

• Performance goals and KPIs

Other resources available

• Teleconferences with internal stakeholders

• Iterative process (send us a draft)

• Lots of other packaging sustainability resources

Ongoing APC Support

4. SUMMARY

Page 71: New Signatory Workshop Slides 24.10.13

Do you: 1. Understand and apply the APC KPIs and Goals? 2. Feel comfortable creating an action plan that is robust

and effective? 3. Understand how to set targets that enable progress and

define responsibility? 4. Know how and where to take action to develop and

implement your plan?

Learning Outcomes

4. SUMMARY

Page 72: New Signatory Workshop Slides 24.10.13

• Generally all companies have opportunity to improve their own packaging sustainability performance

• Understand and identify your place in the value chain

• The more work you put into your action plan the more

likely you are to benefit (in many ways)

• What matters? Focus

• Remember APCAP and SMART

• Share the load and build accountability

Summary

4. SUMMARY

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THANKS

Brett Giddings Manager, Member Services 0411 890 811 [email protected] www.packagingcovenant.org.au