New ModuleIntegrating campaigns with Drupal

Warren Puckett@thehighlandway

Overview• New Engaging Networks data formats

make integration much more flexible

• A new Drupal module developed for the new IFAW site introduces powerful new functionality

• Installation and integration is straightforward and doesn’t require iframes or widgets

Case study - IFAW• IFAW needed an integrated solution for

their campaign toolset and their Salesforce CRM

• Drupal was chosen as the platform and Jackson River as development partner

• Drupal is the authoritative source for all data

Case study - IFAW

Action center• IFAW will have a

number of actions spanning themes on the site

• It is important to validate the transactions and be able to display results

How it works• Install the module in

Drupal• Create an action on

Engaging Networks• Publish the action• Enter action id in the

Drupal form• Fields populated

automatically

More details• Set up an action in Engaging Networks as normal• Choose form fields• Enter campaign content• Choose targets• Publish

On the Drupal site• Choose Engaging

Networks from the External Advocacy System list

On the Drupal site• Add the Engaging

Networks feed

On the Drupal site• Add the Client ID

and token information

• Publish

In Action• User fills in form

and submits• Submission is

validated locally before sending to Engaging Networks

• Form added to the synch cue for Salesforce

Questions?

Warren Puckett@thehighlandway