NEUROMARKETING WORLD FORUM

4 students

rEGISTER tODAY!WWW.NEUROMARKETINGWORLDFORUM.COM/4STUDENTS

MARCH 25, 2015 BARCELON A 13:45-22:30

The Neuromarketing World Forum is organized by the Neuromarketing

Science & Business Association (NMSBA). The NMSBA aims to bridge

the gap between science and business and believes that knowledge

is key in order to grow the fi eld of neuromarketing.

Therefore the NMSBA wants to give students the opportunity to get

familiar with neuromarketing against affordable student prices.

Prices #NMWF 4 studentsRegular price € 69

Student members of the NMSBA € 39

Special offer: Year of NMSBA Student membership + NMWF 4 Students Ticket € 109

Tapas Party € 38 - extra for all participants; this includes food and drinks, and VAT.

MARCH 25, 2015 BARCELON A 13:45-22:30

IN ONLY ONE AFTERNOON YOU WILL:> Get an introduction to neuromarketing by Bernd Weber and Thomas Zoëga Ramsøy> Learn about the practical applications of neuromarketing in science and business> Mingle with the greatest minds from science and business during the Neuro Tapas Party

The Neuromarketing World Forum offers students to get in touch with the neuromarketing industry on the fi rst edition of the Neuromarketing World Forum 4 students!

Make sure you reserve your seat soon at www.neuromarketingworldforum.com/4students

as only limited amount of places are available.

NEW

#NMWF4STUDENTS

rEGISTER tODAY!WWW.NEUROMARKETINGWORLDFORUM.COM/4STUDENTS

NEUROMARKETING WORLD FORUM4 students

BARCELONA WORLD TRADE CENTER, AUDITORIUMMoll de Barcelona s/n, 08039, Barcelona.

13:45 Introduction to NeuromarketingNeuromarketing applies insights from neuroscience, psychology and market research to better understand and predict consumer behavior. In this introduction, different neuroscientifi c methods, like fMRI, EEG and Eyetracking, will be introduced and discussed together with basic insights into the brain networks underlying consumer choices. Bernd Weber - Director Center for Economics and Neuroscience at the University of Bonn, Head BusinessUnit NeuroEconomics at the Life&Brain GmbH

15:00 Coffee Break

15:30 Practical Examples of Market Research with Consumer Neuroscience

> Examples of Neuromarketing in Business> Business Career Opportunities Thomas Zoëga Ramsøy - Head of Center for Decision Neuroscience at the Copenhagen Business School / CEO of Neurons Inc.

16:30 Neurotalent of the Year 2015Get inspired by the presentation of the work of three winners of the Neurotalent of the Year competition.

17:00 Networking DrinkGet the possibility to network with other participants and neuromarketing experts

20:00 Neuro Tapas PartyMeet up with the attendees of the Neuromarketing World Forum. Enjoy tapas, will mixing and mingling with many neuromarketing academics, clients and vendors around.

AGENDA MARCH 25, 2015