National School Lunch Week - October 11-15, 2010

National School Lunch Week - October National School Lunch Week - October 11-15, 201011-15, 2010

Copyright © 2010 School Nutrition Association. All Rights Reserved. www.schoolnutrition.org

Key MessageKey Message

Highlight the importance of a

healthy and balanced school

lunch in a student's day.


• What’s on your tray every day says a lot about you! – Personality Quiz based on favorite foods and

activities (online and paper format)– Provides tips on eating healthy balanced

school lunches

• The campaign runs from August to October 2010, culminating during NSLW

Campaign ThemeCampaign Theme


• The best lunch of the year is being served up in the cafeteria! What’s your favorite school lunch?

1. Tacos – veggie, beef or chicken it all works!

2. Spaghetti, it’s tasty and I need the energy boost.

3. I love to create my own custom sandwich.

4. Veggie Pizza, it’s a great all-rounder!

5. Vitamin and nutrient packed Chef Salad.

Sample Personality Sample Personality QuestionsQuestions


• How do you use your lunch tray? 1. Lunch tray? People use those things?

2. Depends. Is it snowing outside? Because if it is, I’m halfway down the hill already!

3. Did you say lunch tray? Because mine is always full.

4. I just love when it accidently matches my outfit.

5. Am I missing something? I put food on it. That’s what it’s for.

Sample Personality Sample Personality QuestionsQuestions

Meet the School Lunch Meet the School Lunch PersonalitiesPersonalities


What’s Your School What’s Your School Lunch Personality?Lunch Personality?










Sample PersonalitySample Personality


• Member site www.schoolnutrition.org/nslw10– Menus– Toolkit with instructions and ideas– Activity Sheets– Backpack brochures for students and parents– Downloadable “What’s on Your Tray?”

Personality Quiz– Downloadable presentations & press release– What’s on Your Tray Community

• Emporium for posters, balloons, pencils, aprons, bags, rulers, stickers etc…

• SNA Marketing Center

Tools & InformationTools & Information


www.WhatsOnYourTray.orgwww.WhatsOnYourTray.org

• The official “What’s on Your tray?” website

• “What’s on Your Tray?” Personality Quiz– Nutrition information for kids– Quiz results and statistics

• Memory Game

• Feedback Section


Ideas for Our SchoolsIdeas for Our Schools

• Get your students to take the personality quiz either online or in your cafeteria.

• Decorate the cafeteria with “What’s on Your Tray?” themed materials available from the SNA Emporium.

• Hold a “Dress Like your School Lunch Personality” Day

• Invite parents and other special guests for lunch during NSLW.


Ideas for Our SchoolsIdeas for Our Schools

• Offer prizes to the classroom with the highest participation during NSLW.

• Ask students to design artwork or write essays about what their respective personality means to them.

• Create a large tray on a bulletin board and have your students fill the tray with a balanced meal.


Questions to Think AboutQuestions to Think About

• Create an “What’s on Your Tray?” celebration day and invite the media to attend. What would our celebration day include?

• How can we use this campaign to drive awareness of the message of healthy school meals and correct misperceptions about school lunch?

• How can we involve students, parents, teachers and administrators?

THANK YOU!THANK YOU!

Documents

National School Lunch Week - October 11-15, 2010