1. My 3favouriteiPhoneApps Elena Ibez MDMK2010 February10
2. What has an iPhone app got to have to be successful? Does it solve an unique problem? Does it serve a specific niche? Does it make people laugh? Is it improving other iPhone apps? Is it highly interactive? Elena Ibez MDMK2010 February10
3. WhatsApp Problem: smss cost Niche: iPhone users Improvement: push notifications Interaction: total DISTRIBUTION MODEL: free through the store FEATURES: real time messaging with push notifications for free WHY DID I CHOSE IT: it is a revolution within the free mobile communication and it creates a huge engagement among iPhone users Click! Elena Ibez MDMK2010 February10
4. Flight Track Problem: updates on flight information Niche: travellers or travellers relatives Improvement: complete information Interaction: total DISTRIBUTION MODEL: free in his basic model and a reasonable price in his pro model FEATURES: real time information of all the flights in the world WHY DID I CHOSE IT: it really adds a huge value since before this application it was very difficult to get this info Click! Elena Ibez MDMK2010 February10
5. CoPilot Iberia Problem: be constantly located Niche: car drivers Improvement: equal performance that a non mobile gps Interaction: total DISTRIBUTION MODEL: it costs money but much less that compared to a non mobile gps FEATURES: the same as a conventional gps but linked with your mobile content (contacs) WHY DID I CHOSE IT: it is the first time that the gps goes with the user and not the user who has to go in his/her car to use the gps Click! Elena Ibez MDMK2010 February10
